Newshore Media

What Newshore Media does

Newshore Media is a sole proprietorship (Inhabergeführte Agentur) founded in 2001 in Cologne by Jörg Gebauer, operating as a deliberately small, owner-managed digital agency with a team of 1-10 people working remote-first from a registered office in Köln-Müngersdorf. The firm specializes in three interlocking service areas: (1) WordPress agency services (custom themes and plugins with no Page-Builder or marketplace-theme dependency, WordPress Multisite networks, headless CMS via WPGraphQL, SAML/SSO integrations, multilingual sites via WPML/Polylang, managed hosting, maintenance contracts, and relaunches), (2) Digitale Souveränität / EU-Stack consulting that migrates clients off US cloud platforms (Microsoft 365, Google Workspace, Slack, Salesforce) to self-hosted open-source alternatives (Nextcloud, Mattermost, Matomo, n8n, Mautic, SuiteCRM), and (3) Digitalisierung mit Haltung, a process-first implementation practice around n8n, Mautic, Outline, Plane, and similar tools. The technology stack is open-source-first: PHP/WordPress on the CMS side, Composer/Git for dependency and version control, self-hosted EU infrastructure (Hetzner, IONOS, OVHcloud), and local AI deployment via Ollama/vLLM with open-weight models.

The customer base is concentrated in German federal institutions, research and higher-education organizations, specialist publishers, and select mid-market firms; named clients include NOW GmbH, JUVE Verlag, RWTH Aachen Campus GmbH, Herzog August Bibliothek Wolfenbüttel, DFG, Bundeskunsthalle, FSC International, BPM&O, Greator, and SSI Schäfer, with several anchor relationships spanning more than five years. Go-to-market is entirely direct and inbound-driven (no paid advertising, no resellers): discovery happens through SEO-optimized thematic pages, the founder's standing in the WordPress Cologne community (WordPress Meetup Cologne, 1,000+ members since 2013), referral, and a website project inquiry form leading to a free 60–90 minute sparring conversation. Revenue combines fixed-price audits, one-time implementation projects, three-tier monthly maintenance subscriptions (Standard/Premium/Professional), Trusted Advisor monthly retainers (4-16 hours/month), ad-hoc hourly technical support, and training/workshops; pricing is not publicly disclosed. The firm has no external funding, no parent company, and explicitly rejects growth-at-all-costs positioning, choosing instead to remain a senior-only, owner-operated WordPress and EU-Stack boutique.

Name

Newshore Media

Legal name

newshore Media | Jörg Gebauer

Website

https://newshore.de

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Newshore Media is a sole proprietor-run WordPress and digital sovereignty agency in Cologne, Germany, serving federal institutions, research organizations, publishers, and SMEs with custom WordPress builds, EU open-source stack migrations, and long-term maintenance retainers.

Ownership category

akta.pro rank

Headquarters

HQ city

Cologne

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services — Consulting/Audit: Strategy consulting, digital stack audits, architecture planning, and vendor audits. Billed as fixed-price audit engagements or day rates. Free initial sparring conversation; paid audit leads to concrete recommendations.
2. Professional Services — Implementation: Custom WordPress theme development, plugin development, CMS migrations, integrations. Custom code (Custom-PHP, Hooks, Template-Anpassungen, Custom-Post-Types). One-time project fees based on scope.
3. Managed WordPress Hosting & Maintenance: Managed WordPress hosting in Germany with bundled maintenance packages (Standard, Premium, Professional). Three-tier package model: Standard (weekly backups, on-request malware), Premium (daily backups, weekly malware, uptime monitoring, monthly report), Professional (daily backups, security hardening, monthly report). Contracts are monthly-terminable with 12-month recommended minimum.
4. Training / Schulung: WordPress editorial training in German, developer workshops (Custom-Blocks, Theme architecture, Hooks & Filters), Open Source tool onboarding for teams, power-user workshops for digitalization stacks (Nextcloud, Mattermost, n8n, Mautic, Plane, Outline).
5. Ad-hoc Technical WordPress Support: One-time or occasional technical support: error resolution (500 errors, white screen, broken plugins), performance optimization, website migrations. Billed on time-and-materials basis (hourly rates). For recurring needs, customers are redirected to maintenance contracts.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Newshore Media is a Cologne-based digital agency that delivers consulting, custom development, long-term operations and training across three areas: (1) WordPress — custom themes and plugins as source code, enterprise CMS with Multisite and SAML-SSO, relaunch/migration, managed hosting and maintenance contracts; (2) Digital Sovereignty — migration audits and implementation of EU-hosted, open-source alternatives to Microsoft 365/Google Workspace/Salesforce/Slack; (3) Digitalisierung mit Haltung — process-driven open-source tool implementation using n8n, Mautic, Outline, Plane, Nextcloud, Mattermost.

Product overview

Newshore Media is a WordPress-specialized digital agency from Cologne, Germany, offering consulting, implementation, and long-term operations since 2001. The portfolio spans three interconnected areas: (1) WordPress Agency Services as the core — custom themes/plugins (no page builders), WordPress Enterprise CMS for multisite/sso/headless deployments, WordPress Wartung (maintenance contracts with three tiers), Technischer Support (ad-hoc support), WordPress Relaunch & Migration, and WordPress für Hochschulen & Forschung. (2) Trusted Advisor consulting for digital strategy, tool-stack selection, vendor audits, AI strategy, and crisis support. (3) EU-Stack/Digitale Souveränität — migration from US cloud to EU/open-source alternatives including Nextcloud, Mattermost, Matomo, SuiteCRM, and local AI (Ollama/vLLM with RAG pipelines). (4) Digitalisierung mit Haltung — process-first open-source tool implementation using n8n, Mautic, NocoDB, Outline, Plane, Mattermost, Nextcloud, and Mailcow. The four delivery forms (Beratung/consulting, Umsetzung/implementation, Betrieb/operations, Schulung/training) are applied across the three focus themes (WordPress, Souveränität, Digitalisierung). All services emphasize Open Source, self-hosting, DSGVO compliance, and no vendor lock-in.

Differentiator

Problem solved

Functional benefit

Products and services

• WordPress Agency Services Full-service WordPress consulting, implementation and long-term support covering custom theme development (no page builders), custom plugin development, headless CMS architecture, API integrations, migration and managed hosting; the agency's core service since 2007.
• WordPress Enterprise CMS WordPress configured for enterprise-scale deployments: Multisite networks with dozens of subsites on one codebase, SSO via SAML/Active Directory/Azure AD/Okta/LDAP, headless architecture via REST API and WPGraphQL, DSGVO-compliant EU hosting, multilingual via WPML/Polylang, and Git/CI-CD deployment pipelines.
• WordPress Maintenance (Wartung) WordPress maintenance contracts covering core/plugin/theme updates, daily or weekly backups, malware scanning, uptime monitoring, security hardening (WAF, 2FA, brute-force protection), broken-link checking, Core Web Vitals performance monitoring and personal technical support, delivered through three tiers: Standard (weekly backups, on-request malware), Premium (daily backups, weekly malware, uptime monitoring, monthly report) and Professional (daily backups with 10 versions, weekly malware, security hardening, monthly report).
• Technical WordPress Support (Technischer Support) One-time and ad-hoc technical WordPress support: error resolution (500 errors, white screen, plugin conflicts), performance optimization (Core Web Vitals), website migrations or host moves, custom plugin and theme modifications, and emergency malware cleanup, billed on time-and-materials hourly rates.
• WordPress Relaunch and Migration Website relaunch and platform migration to WordPress from baukasten systems (Wix, Squarespace, Jimdo) or legacy CMS, including content inventory, URL mapping with 301 redirects for SEO preservation, media migration and custom theme implementation; client owns source code, no page builder.
• WordPress for Universities and Research WordPress Multisite architecture for multiple institutes and departments on one codebase, multilingual DE/EN, BITV/WCAG accessibility compliance, DSGVO data sovereignty with EU hosting, and long-term support across research-funding cycles.
• Trusted Advisor Consulting Digital consulting on equal footing covering digital strategy, tool-stack selection (CRM, CMS, marketing automation, ticketing, knowledge base), vendor audits and lock-in analysis, digital sovereignty and compliance (DSGVO, Schrems II, NIS-2, AI-Act), AI strategy and crisis/second-opinion engagements; delivered through a four-step Sparring → Audit → Recommendation → Ongoing support process for SME management, marketing/IT leadership and public sector.
• EU-Stack / Digital Sovereignty Migration Migration from US-cloud services (Microsoft 365, Google Workspace, Slack, Salesforce, AWS) to EU/open-source alternatives — Nextcloud with OnlyOffice or Collabora (office), Mattermost or Rocket.Chat (chat), Matomo or Plausible (analytics), SuiteCRM/EspoCRM/Twenty (CRM), Hetzner/IONOS/OVHcloud/Scaleway (infrastructure) — plus AI sovereignty with local LLMs (Ollama/vLLM), RAG pipelines and EU LLM providers (Mistral La Plateforme, Aleph Alpha), organised in four maturity levels: DSGVO Basics, EU-Cloud, Open-Source-Stack, Self-Hosted.
• Digitalization with Attitude (Digitalisierung mit Haltung) Process analysis and open-source tool-stack implementation using n8n (workflow automation), Mautic (marketing automation), NocoDB (no-code database), Outline (knowledge base), Plane (project management), Mattermost (team chat), Nextcloud (office/storage) and Mailcow (mail server); emphasises a process-first approach, integrated stacks over SaaS accumulation, and self-hosting capability.

Quantifiable outcome

• Over 100 WordPress projects delivered since 2007, with ongoing maintenance relationships spanning 10+ years for key clients
• +4 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration62 records

AI capability12 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• WordPress Meetup ColognecoreStrategic or Co-development Partner · 1 January 2013Founded by Jörg Gebauer in 2013 to create a WordPress community meetup in Cologne. Started as a small gathering in the agency's meeting room and grew into a group of over 1,000 members, with 10-50 regular attendees at meetups. Organizes WordPress Meetup Cologne events; members later formed the WordCamp Cologne organizing team.
• Rabbit Hole GroupminorOthersNewshore Media is listed as a proud member of Rabbit Hole Group, a network or association of digital professionals or agencies. Details of the partnership nature are limited.
• WordCamp ColognecoreGTM or Marketing PartnerRegular sponsor of WordCamp Cologne, the local WordPress conference organized by volunteers from the WordPress Meetup Cologne community. Also occasionally sponsors WordCamp Europe. Supports the WordPress community through sponsorship, contributing to the broader WordPress ecosystem.
• Viva con Agua de Sankt Pauli e.V.minorOthersNewshore Media is a supporting member (Fördermitglied) of Viva con Agua, a non-profit organization working to provide clean drinking water worldwide through WASH (Water, Sanitation, Hygiene) projects in the cultural sector (music, art, sport). Supported with regular membership contributions.
• Hardcore Help FoundationminorOthersHumanitarian organization running projects in Germany and worldwide, including support for the homeless and the Clean Water Project (distribution of water filters in Kenya). Newshore Media supports with regular donations.
• PRIMAKLIMA e.V.minorOthersNon-profit association active for over 30 years in reforestation and forest protection projects in Germany and globally. Newshore Media supports with regular climate contributions to compensate for server electricity, business travel, and hardware lifecycle footprint. Supports both tropical reforestation and local mixed-forest projects in Germany.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• WP Engine: Large managed WordPress hosting provider offering Atlas (headless), Studio, and Genesis framework. Overlaps with Newshore's WordPress hosting/maintenance tier but operates as a much larger infrastructure-and-platform incumbent.
• Kinsta: Premium managed WordPress hosting provider with agency program and DevKinsta tooling. Comparable on the managed-hosting/maintenance layer of Newshore's offering, though as a global platform rather than boutique German agency.

Emerging players

• Delicious Brains: WordPress plugin developer and agency (WP Offload Media, SpinupWP, etc.). Partial overlap with Newshore's plugin development practice and WordPress hosting tooling expertise.
• Strattic: Static/headless WordPress hosting platform focused on performance and security. Comparable at the intersection of sovereign/headless WordPress deployments that Newshore also architects via WPGraphQL.

Direct peers

• 10up: US-headquartered but globally operating WordPress agency offering enterprise CMS implementation, custom plugin/theme development, and managed services. Comparable scope: complex WordPress builds, multisite, headless, and ongoing retainer support.
• Human Made: UK-based WordPress enterprise agency serving large publishers and enterprises. Comparable offering: enterprise WordPress, custom builds, multisite/headless architecture, and long-term retainer support for content-heavy organizations.
• rtCamp: WordPress engineering agency specializing in enterprise WordPress, headless/WPGraphQL, and large-scale multisite deployments. Comparable in technical depth around custom WordPress at enterprise scale.
• Inpsyde GmbH: German WordPress agency specializing in enterprise WordPress, WooCommerce, and custom development. Most direct comparable: similar DACH focus, enterprise/agency clientele, and WordPress-first positioning.

Others

• Codeable: WordPress-focused freelancer marketplace that connects clients with vetted WordPress experts. Competes indirectly for Newshore's project work but as an aggregator/marketplace rather than a competing agency.

Regional players

• webKinder GmbH: Swiss-German digital agency with WordPress focus, serving DACH-region SMEs and institutions. Comparable boutique positioning and German-market enterprise WordPress delivery, though primarily Switzerland-based.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/newshore
• Facebookfacebook.com/newshoreMedia

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Newshore Media