M.I.K.I.D.

What M.I.K.I.D. does

M.I.K.I.D. (Mentally Ill Kids In Distress / Mentoring & Inspiring Kids In Development) is a 501(c)(3) non-profit behavioral health organization founded in 1987 and headquartered in Phoenix, Arizona. It operates as a licensed outpatient clinic providing family-centered behavioral health services to children, youth, and families across eight Arizona locations (Phoenix, Casa Grande, Yuma, Tucson, Nogales, Kingman, Bullhead City, Sierra Vista) and one Colorado location through a partnership with Health Solutions. Core service lines include Youth Services, Prevention & Education, Counseling, Transitional Age Youth, Family Support, Parent Support Now (a DCS family reunification program), Living Skills, and the flagship MIfitKID therapeutic recreational wellness program. The organization's distinguishing feature is its peer-based service model: over 80% of staff and 51% of the Board of Directors have personal lived experience with behavioral health challenges as family members, parents, or young adults. MIKID reports a 59% family reunification rate within six months through Parent Support Now, versus an 18% national average.

The business model combines government-contracted reimbursements with charitable fundraising. Revenue flows primarily through contracts with Regional Behavioral Health Authorities (Mercy Maricopa Integrated Care, Cenpatico) and Medicaid managed care payers (Molina Healthcare, United Healthcare Community Plan, Care1st/Pacify), supplemented by individual and corporate donations processed through the Classy platform, participation in Arizona Gives Day, and recurring community partnerships such as Kids Empire Mondays. Services are accessed via referrals from judicial partners, the Arizona Department of Child Safety, schools, healthcare providers, and community organizations. The organization has no proprietary technology platform; it relies on third-party tools for donations, volunteer coordination, and HR.

MIKID is governed by an independent Board of Directors, has no parent company, and is not backed by private equity or venture capital. Leadership transitioned in 2022 following the death of founder Sue Gilbertson, with Jeff Kazmierczak currently serving as CEO succeeding Dick Geasland. The organization maintains active social media presence across Facebook, Instagram, LinkedIn, TikTok, YouTube, and X/Twitter, and regularly secures earned media coverage through local Arizona news outlets. The most recent strategic move is the October 2025 opening of the Sierra Vista office, continuing a pattern of incremental geographic expansion that began with the organization's founding in 1987.

Name

M.I.K.I.D.

Legal name

Mentally Ill Kids In Distress

Website

https://mikid.org

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

101–250 employees

Short description

M.I.K.I.D. is a non-profit, licensed outpatient behavioral health organization serving children, youth, and families across eight Arizona locations and Colorado through counseling, family support, reunification, and wellness programs delivered by staff with lived experience.

Ownership category

akta.pro rank

Product category

Behavioral Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Ambulatory Health Care Services (621), Other Individual and Family Services (624190), Child and Youth Services (62411)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA)

Keywords

• Behavioral health services
• Outpatient mental health
• Family reunification programs
• Youth counseling services
• Nonprofit child welfare

Headquarters

HQ city

Phoenix

HQ country

United States

HQ region

North America

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Donations and Charitable Contributions: MIKID accepts charitable donations from individuals, corporations, and foundations. They participate in Arizona Gives Day and offer charitable tax credits for donors. Donations are processed through third-party platforms like Classy.
2. Government Contracts and RBHA Partnerships: As a licensed outpatient clinic, MIKID receives funding through partnerships with Regional Behavioral Health Authorities (RBHAs) including Mercy Maricopa Integrated Care, Cenpatico, and others for behavioral health service delivery.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

M.I.K.I.D. is a licensed non-profit outpatient behavioral health clinic that delivers counseling, youth, family support, prevention, transitional age youth, and family reunification services to children and families across Arizona and Colorado. Its programs are delivered by staff with lived behavioral health experience and include the flagship MIfitKID therapeutic recreation program and the Parent Support Now reunification service.

Product overview

M.I.K.I.D. (Mentally Ill Kids In Distress / Mentoring & Inspiring Kids In Development) is a non-profit, licensed Outpatient Clinic and the largest family-run behavioral health organization in Arizona, with operations in Arizona and Colorado. The organization operates a platform of behavioral health and wellness programs centered around a family-centered approach. The core programs include Youth Services, Prevention & Education, Counseling Services, Transitional Age Youth Program, Family Support, and Parent Support Now (PSN) for family reunification. The flagship therapeutic recreational program is MIfitKID (Health and Wellness), which provides sports and team-building activities for youth with behavioral health challenges. Additional offerings include Living Skills one-on-one sessions and downloadable Educational Resources for families. The organization serves children and families through eight locations across Arizona.

Differentiator

Problem solved

Functional benefit

Brands

• MIfitKID: Health and Wellness program designed with a youth-centered approach that connects, educates, and improves overall wellness through informing, guiding, and monitoring youth in their individual development. It is a therapeutic recreational program designed as a safe place to encourage youth with behavioral or mental health issues to establish skills for being on a team and instill healthy habits.
• Parent Support Now (PSN)

Products and services

• Youth Services

Quantifiable outcome

• 59% of Parent Support Now families reunify in less than 6 months (vs 18% national average)
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Mercy Maricopa Integrated Care (MMIC)coreStrategic or Co-development PartnerRegional Behavioral Health Authority (RBHA) providing behavioral health services in Maricopa County. MIKID partners with MMIC to deliver behavioral health services to children and families.
• CenpaticocoreStrategic or Co-development PartnerRegional Behavioral Health Authority (RBHA) providing behavioral health services. MIKID delivers services through this partnership network.
• Molina HealthcarecoreStrategic or Co-development PartnerHealthcare payer partner providing behavioral health coverage. Sponsors YES Day event and other organizational initiatives.
• United Healthcare Community Plan (UHCCP)coreStrategic or Co-development PartnerHealthcare payer partner serving Medicaid members. MIKID provides behavioral health services to members.
• Care1st/PacifyminorStrategic or Co-development PartnerHealthcare partner providing services to members through MIKID's behavioral health programs.
• Main Event - TempeminorOthersEvent venue hosting YES Day 2026, MIKID's mental health awareness and advocacy event for youth and families.
• Kids EmpirecoreGTM or Marketing PartnerMonthly fundraising partnership where Kids Empire donates a portion of sales on the 4th Monday of each month to MIKID. Multiple Arizona locations participate.
• Arizona 211minorChannel Partner/ Reseller/ DistributorStatewide community resource hotline providing referrals to MIKID services for families in need.
• AZ Impact for GoodminorStrategic or Co-development PartnerNonprofit association that manages Arizona Gives Day, a statewide online giving campaign that MIKID participates in.
• Health Solutions (Colorado)coreStrategic or Co-development PartnerColorado-based crisis services provider offering phone (719-545-2746) and in-person support at 1310 Chinook Ln, Pueblo, CO 81001.

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Emerging players

• Childhelp: National non-profit focused on child abuse prevention, treatment, and advocacy with residential and community programs. Overlaps with MIKID on child welfare, trauma-informed care, and family reunification support.

Direct peers

• Southwest Behavioral Health Services: Arizona-based non-profit behavioral health provider offering outpatient mental health, substance use, and prevention services across multiple Arizona locations. Direct comparable in mission, payer mix (RBHA contracts), and target populations.
• Community Bridges, Inc. Arizona behavioral health non-profit operating crisis, outpatient, and child welfare services. Direct comparable in Arizona outpatient behavioral health delivery and Medicaid-funded family services.
• La Frontera Arizona: Arizona non-profit providing behavioral health, child welfare, and family services through RBHA contracts. Closely comparable to MIKID in serving Medicaid populations, multiple Arizona locations, and family-centered service delivery.
• TERROS Health: Arizona-based non-profit integrated behavioral health provider serving children, families, and adults through multiple clinics. Comparable in RBHA contracting, multi-site delivery, and Medicaid-funded outpatient services.
• Valle del Sol: Arizona non-profit providing behavioral health and family services to children and adults, with strong focus on Hispanic/Latino communities. Comparable in family-centered model, RBHA funding, and clinic-based outpatient delivery.
• Southwest Network: Arizona RBHA serving children and adults with behavioral health needs through outpatient clinics. Comparable in payer contracts, multi-site Arizona presence, and family/youth service focus.
• Arizona's Children Association: Arizona non-profit providing child welfare, foster care, behavioral health, and family preservation services. Direct comparable in serving families involved with DCS, providing reunification support, and operating statewide.
• Jewish Family & Children's Service (JFCS): Arizona-based non-profit providing counseling, behavioral health, and family support services across multiple locations. Comparable in non-profit outpatient model, family-focused programs, and Medicaid billing.

Broad incumbents

• Banner Behavioral Health: Banner Health's behavioral health division operates hospital-based and outpatient behavioral health services across Arizona. Broader incumbent with overlapping outpatient services but operating as part of a large health system.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/MIKID1987
• YouTubeyoutube.com/channel/UC981fM8_tyB6zMkJWJk-jjg
• Facebookfacebook.com/MIKID1987
• LinkedInlinkedin.com/company/mikid1987
• Instagraminstagram.com/mikid1987
• TikToktiktok.com/@m.i.k.i.d

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about M.I.K.I.D.