What Debug Pest Control does

Debug Pest Control is a family-owned pest management company founded in 1993 by Bill Horgan Sr. in Rhode Island and now led by his son Bill Horgan Jr. (President) and Trish Horgan (Chief Heart Officer). The company delivers residential and commercial pest control across Rhode Island, Connecticut, and Southeastern Massachusetts from offices in Smithfield, RI; New Bedford, MA; and three Connecticut locations (East Hampton, New London, Lisbon), serving more than 3,000 residential and commercial customers across 100+ cities and towns. Core services cover 30+ pest types including ants, termites, bed bugs, rodents, ticks, mosquitoes, wasps, and wildlife, supplemented by WDI/WDO inspection reports for real estate transactions.

The underlying service technology is a certified Integrated Pest Management (IPM) methodology: technicians inspect to identify the specific pest species and then apply targeted, least-toxic treatments, with a green/eco-friendly line using botanical oils and GRAS-classified products. Differentiated technical assets include Sentricon Termite Colony Elimination System certification (bait stations), CritterBlock rodent and wildlife exclusion systems, liquid termite barrier treatments, and pre/post-construction termite protection. QualityPro, GreenPro, Sentricon, BBB A+, and EPA PESP program credentials underwrite the quality positioning. The business is monetized through a mix of one-time service treatments and recurring PestProtect subscription plans starting at $39/month, with same-day service and free inspections used as customer-acquisition levers; pricing is quote-based for commercial and termite work.

Growth has been driven by a long-running acquisition strategy (Acorn Exterminating in 2021, Petrin's Pest Control in 2024, Bee Smart Pest Control and Landmark Property Services in 2026) and a documented 300% revenue expansion over eight years under the current owner's leadership. The 2026 Landmark acquisition materially expanded the platform beyond pest management into property repair, restoration, mold remediation, crawl-space and environmental services operated under sub-brands including American Mold & Restoration, Atlantic Exterminating, DryCrawl, and Landmark Home Services, creating a vertically integrated 'pest plus property condition' offering in Southern New England.

Name

Debug Pest Control

Legal name

Debug Pest Control

Website

https://debugpestcontrol.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Debug Pest Control is a family-owned, IPM-based pest management company serving residential and commercial customers across Rhode Island, Connecticut, and Southeastern Massachusetts, offering termite, rodent, bed bug, tick and mosquito control plus subscription protection plans and property restoration services.

Ownership category

akta.pro rank

Product category

Pest Control Services

NAICS

Exterminating and Pest Control Services (561710), Exterminating and Pest Control Services (56171)

akta.pro primary industry

Residential Pest Control (IMAIAHAC)

akta.pro secondary industries

Commercial General Pest Control (Non-Specialty) (HSAMAAAL), Rodent Control (Outdoor Exclusion, Bait Stations) (HSAIANAF), Wildlife Control (Nuisance Animals) for Agricultural Operations (AFACAGAH)

Keywords

• Pest control services
• Termite control
• Rodent exclusion
• Integrated pest management
• Commercial pest management

Headquarters

HQ city

Chepachet

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Residential Pest Control Services: One-time and recurring service visits for residential homes covering 30+ pest types. Services include general pest treatments, termite control, rodent control, bed bug control, tick & mosquito control, and wildlife exclusion. Pricing starts at $49/month for subscription plans.
2. Commercial Pest Management: Specialized commercial pest control tailored to restaurants, retail stores, healthcare facilities, offices, and educational institutions. Features proactive ongoing maintenance programs with regular inspections and preventive treatments.
3. Home Protection Plans (PestProtect): Ongoing protection bundles providing a minimum of 4 services per year with 3 free call-backs. Starting at $39/month. Designed to address the ongoing nature of pest pressures in New England.
4. Termite Treatment and Monitoring: One-time termite treatments (liquid barriers) and ongoing Sentricon bait station monitoring programs. Includes WDI/WDO inspection reports for real estate transactions.
5. One-Time Service Treatments: Individual treatment visits for specific pest issues, offered at per-service rates with discounts available through coupons ($100 off, $50 off termite control, $25 off for seniors/military/first responders).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Debug Pest Control provides Integrated Pest Management-based pest control, termite control (including the Sentricon bait station system and liquid barrier treatments), rodent control and exclusion, bed bug treatment, tick and mosquito control, wildlife management, and WDI/WDO inspection reports for residential and commercial customers across Rhode Island, Connecticut, and Southeastern Massachusetts. Services are delivered by licensed field technicians under subscription-based Home Protection Plans (PestProtect) or one-time service visits.

Product overview

Debug Pest Control operates as a family-owned pest management company offering a comprehensive suite of services organized around core offerings: residential and commercial pest control, specialized termite control (including the Sentricon bait station system), rodent control with exclusion services, bed bug control, tick and mosquito control, and wildlife management. The company also provides complementary services such as WDI/WDO inspections for real estate, pre/post construction termite treatments, and bat removal. An eco-friendly Green Solutions line uses Integrated Pest Management principles with organic and botanical products. The company offers subscription-based Home Protection Plans (PestProtect bundles) for ongoing coverage. Through acquisitions, Debug has expanded into property repair and restoration services under brands including American Mold & Restoration, Atlantic Exterminating, DryCrawl, and Landmark Home Services. Services are available across Rhode Island, Connecticut, and Massachusetts.

Differentiator

Problem solved

Functional benefit

Brands

• American Mold & Restoration: Brand operating under Debug Pest Control combined entity for restoration and environmental services.
• Atlantic Exterminating
• DryCrawl
• Landmark Home Services

Products and services

• Residential Pest Control
• Commercial Pest Control Specialized pest management services for businesses including restaurants, retail stores, healthcare facilities, offices, and educational institutions, delivered via proactive ongoing maintenance programs with regular inspections and preventive treatments.
• Termite Control Comprehensive termite protection for homes and businesses including inspections, liquid barrier treatments, Sentricon bait station installations, and pre/post construction termite treatments.
• Rodent Control Rodent management for residential and commercial properties covering mouse removal, rat removal, and rodent exclusion services (including CritterBlock Exclusion Systems) to control rodent populations and prevent re-entry into buildings.
• Bed Bug Control Bed bug elimination using innovative products and methods to eradicate and prevent bed bug infestations in homes and multi-family housing, with average treatment time of approximately 4 hours.
• Tick & Mosquito Control Monthly yard barrier treatments to control disease-carrying ticks and mosquitoes around residential properties, reducing risk of Lyme disease and other vector-borne illnesses.
• Wildlife Control Management of nuisance wildlife including bats, squirrels, raccoons, opossums, birds, and other animals with humane relocation when possible.
• WDI / WDO Inspection Reports Wood Destroying Insect inspection reports completed on NPMA-33 forms for real estate transactions in Connecticut, Massachusetts, and Rhode Island, covering termites, carpenter ants, and powderpost beetles.
• PestProtect Home Protection Plans Ongoing pest protection subscription bundles providing year-round coverage with a minimum of 4 services per year and 3 free call-backs, starting at $39/month for residential customers across Rhode Island, Connecticut, and Massachusetts.
• Green / Eco-Friendly Pest Control Environmentally conscious pest management using Integrated Pest Management practices, organic products, botanical oils, and least-toxic methods classified as GRAS (Generally Recognized as Safe) and/or USFDA approved for food and beverage consumption.
• Ant Control Targeted pest control services for ant infestations common in Southern New England, including carpenter ants, odorous house ants, and pavement ants.

Quantifiable outcome

• 4.9-star average rating with 3700+ combined reviews on Google, Facebook, and Yelp
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Landmark Property Services Inc.minorStrategic or Co-development Partner · 21 April 2026Debug Pest Control acquired Landmark Property Services Inc. (April 2026), expanding beyond pest management into property repair, restoration, maintenance, and environmental services. The combined entity operates across Rhode Island, Connecticut, and Massachusetts under brands including American Mold & Restoration, Atlantic Exterminating, DryCrawl, and Landmark Home Services. Creates synergies by addressing underlying property issues contributing to pest problems.
• Bee Smart Pest ControlcoreStrategic or Co-development Partner · 9 April 2026Debug Pest Control acquired Bee Smart Pest Control (East Hampton, Connecticut) in April 2026. The acquisition expands Debug's Connecticut presence and allows it to serve more customers while maintaining Bee Smart's reputation and customer-focused service tradition. Part of Debug's broader growth strategy across Southern New England.
• Petrin's Pest Control (Michael Petrin)coreStrategic or Co-development Partner · 24 January 2024Debug Pest Control acquired Petrin's Pest Control (New London, Connecticut) in January 2024. Michael Petrin, founder, retired after steering the business with distinction. Debug is committed to maintaining the high standards and service quality that Petrin's customers have come to expect. This acquisition solidifies Debug's standing in the Connecticut market.
• Acorn Exterminating (Bill Coffey, Entomologist)coreStrategic or Co-development Partner · 21 December 2021Debug Pest Control acquired Acorn Exterminating (Lisbon, Connecticut) in December 2021, marking their 4th acquisition. Acorn serviced Southeastern Connecticut for 32 years and was owned by Bill Coffey, a trained Entomologist. Bill Coffey stated Debug would serve Acorn customers well given their shared family-owned values. Debug honored all existing Acorn agreements through 2022.
• National Pest Management Association (NPMA)coreStrategic or Co-development Partner · 8 January 2020NPMA selected Bill Horgan, President of Debug Pest Control, to its Class of 2020 Executive Leadership Program — one of ten participants chosen from across North America. The two-year program provides professional development, association training, monthly mentoring, and attendance at NPMA events. Debug is an active NPMA member, holder of NPMA PestVets Company designation, and NPMA 'We Hire Military' partner.
• Pledge 1% MovementminorStrategic or Co-development Partner · 16 March 2018Debug Pest Control joined the Pledge 1% movement in 2018, committing to pledge 1% of profit, 1% of time, and 1% of product to the greater good. As part of this commitment, Debug participates in charitable walks and runs, food drives, and maintains a pollinator garden at a traffic island in Chepachet center. The company's pollinator garden was used as a model by the Rhode Island State Highway Department for all adopted traffic islands statewide.
• Jeff Mello / Aquidneck Honey (Beekeeper)minorStrategic or Co-development Partner · 14 June 2017When Debug found a honeybee colony at URI's historic Quinn Hall, they called beekeeper Jeff Mello who manages over 1,000 hives across Rhode Island. Jeff saved and relocated the hive to Tiverton. Jeff noted that 10 years ago he received zero calls to remove hives; now he receives 300 calls per year, reflecting growing awareness in part thanks to companies like Debug that prioritize saving bees.
• U.S. Environmental Protection Agency (EPA) — Pesticide Environmental Stewardship Program (PESP)coreStrategic or Co-development Partner · 25 March 2015Debug Pest Control joined the EPA's voluntary PESP program in March 2015, pledging that environmental stewardship is an integral part of pest management. IPM is an effective and environmentally sensitive approach to pest management that relies on a combination of common-sense practices. EPA's Frank Ellis welcomed Debug as a member taking a leadership role in environmental stewardship.

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Emerging players

• Mosquito Joe: Franchised outdoor pest control brand focused on mosquito, tick, and outdoor pest treatments. Directly comparable to Debug's tick & mosquito yard treatment line and recurring seasonal service model.
• Mosquito Squad: National franchised provider of mosquito and tick control barrier treatments for residential yards. Overlaps with Debug's tick & mosquito control service line in both product offering and recurring-service business model.

Direct peers

• Truly Nolen of America: Family-built pest control brand offering residential and commercial pest, termite, and rodent services with a recognizable franchise system. Directly comparable to Debug on family-owned origin story, residential/commercial split, and breadth of pest categories served.
• Greenix Pest Control: Fast-growing regional pest control operator that markets an IPM-based, eco-friendly approach similar to Debug's GreenPro/EPA PESP positioning. Comparable on green-service messaging, subscription-style protection plans, and rapid multi-state expansion via acquisition.
• Arrow Exterminators: Privately held regional pest control operator in the Southeast that has scaled aggressively through acquisition, similar to Debug's M&A strategy. It runs residential, commercial, termite, and mosquito programs and is a comparable multi-state roll-up model.
• Massey Services: Privately held pest management, termite, and lawn care company operating across the Southeast U.S. Comparable to Debug on integrated pest+termite offering, family-/privately-held structure, and multi-service home protection subscriptions.

Regional players

• Braman Termite & Pest Elimination: Family-owned New England pest control and termite specialist serving Massachusetts and surrounding states. Closely comparable to Debug on geographic footprint, family-led operations, and termite/Sentricon-style service capability.

Broad incumbents

• Ehrlich Pest Control: Northeast-focused pest control provider (part of Rentokil) with deep coverage in New England states including Massachusetts and Connecticut. Most directly comparable to Debug on geographic overlap and commercial/termite offerings.
• Orkin (Rollins): Rollins/Orkin is the largest pest control operator in North America, offering residential and commercial general pest, termite, and mosquito services. It is the dominant incumbent that regional operators like Debug benchmark against on brand recognition and routing density.
• Rentokil / Terminix: Rentokil Initial acquired Terminix in 2022 to form the global leader in pest control. The combined entity competes head-to-head with Debug in residential and commercial pest, termite (including Sentricon-aligned offerings), and rodent exclusion across the U.S.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/debugpestcntrol
• YouTubeyoutube.com/@debug_pest_control
• Facebookfacebook.com/debugpestcontrol
• Instagraminstagram.com/debug_pest_control
• TikToktiktok.com/@debugpestcontrol
• Pinterestpinterest.com/debugpestcontrol

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Debug Pest Control