Name

Precision Equine Solutions

Legal name

Precision Equine Solutions

Website

https://precisionequinesolutions.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Equine Nutritional Supplements

NAICS

Animal Food Manufacturing (31111), Animal Food Manufacturing (3111)

SIC

Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro primary industry

Equine Supplements & Additives (Vitamins/Minerals, Joint, Digestive, Electrolytes) (AFADAEAG)

akta.pro secondary industries

Equine Medicated & Functional Feeds (Gastrointestinal Support, Calming, Hoof/Coat Functional Claims) (AFADAEAJ), Equine Nutrition & Therapeutic Diets (HLAMAHAE)

Keywords

• Equine joint supplements
• Horse leg support
• Equine nutraceuticals
• Performance horse supplements
• Senior horse mobility

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Direct Product Sales: Direct-to-consumer sales of PJS All-In-One Leg Solution through company e-commerce website. One-time purchase or subscription auto-ship program for recurring revenue.
2. Barn Monthly Supply Program: Monthly auto-ship subscription program for barns with 2+ horses on PJS. Charged once every 30 days per unit ordered with group pricing available for qualifying barns. Cancel with 7 days notice before billing.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Precision Equine Solutions sells the PJS All-In-One Leg Solution, a comprehensive equine nutritional supplement that combines proprietary Arto-Velox systemic enzymes with glucosamine HCl, chondroitin sulfate, hyaluronic acid, collagen, and a mineral complex to support joints, tendons, ligaments, cartilage, bone, and hooves in sport, senior, and injured horses. The product is sold direct-to-consumer via the company's e-commerce website with an optional monthly auto-ship subscription for multi-horse barns, and the company also offers Forte Flex K9, a canine joint supplement extension.

Product overview

Precision Equine Solutions offers a focused product portfolio centered on the PJS All-In-One Leg Solution as the core flagship supplement for equine joint and leg health. The PJS formula combines a two-phase Reduction and Recovery system featuring proprietary Arto-Velox systemic enzymes with glucosamine, chondroitin, hyaluronic acid, collagen, and mineral complexes to address the entire leg system. The company has expanded into the companion animal market with Forte Flex K9 for dogs. The product line is positioned for performance horses, senior horses, and working equines, with an optional monthly barn supply auto-ship program for multi-horse operations.

Differentiator

Problem solved

Functional benefit

Products and services

• PJS All-In-One Leg Solution An equine nutritional supplement in powdered form that combines proprietary Arto-Velox systemic enzymes with glucosamine HCl (7,500 mg/serving), chondroitin sulfate, hyaluronic acid, collagen, and a calcium/phosphorus/magnesium/manganese mineral complex. Designed to support the inflammation cycle and tissue rebuilding for joints, tendons, ligaments, cartilage, bone, and hooves in sport, senior, and injured horses. Sold in a 1.2 lb bag (30 scoops, ~45-day supply at maintenance dose) for $69.99 per bag or $65/unit under the monthly Barn Supply auto-ship subscription. Loading dose is 2 scoops daily for 10–14 days, then 1 scoop daily maintenance.
• Forte Flex K9 A canine joint health and mobility supplement from Precision Equine Solutions, utilizing formulation principles similar to the equine PJS product to support joint health in dogs.
• Precision Challenge 45-Day Trial Program A structured 45-day trial program for tough equine lameness cases, with participants selected on the 20th of each month to trial the PJS All-In-One Leg Solution. Generates documented case studies and testimonials from real horse outcomes, serving as both a customer-acquisition funnel and a marketing asset.

Quantifiable outcome

• 90% of clients see results in 30 days or less
• +3 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Triple Crown Nutrition: Equine feed and supplement company with direct-to-consumer shipping and a focus on performance and senior horses. Comparable in target customer segments and DTC equine nutrition strategy.

Broad incumbents

• Vetoquinol: Global animal health company offering equine joint products (e.g., Flexadin) and broader veterinary pharmaceuticals. Competitor in equine joint health with veterinary-channel distribution and pharmaceutical-grade positioning.
• Farnam (Central Garden & Pet): Large equine care products company offering joint supplements, hoof care, and broader horse health products through retail and tack-store distribution. Much larger incumbent competing for the same equine supplement dollars.
• Purina Animal Nutrition (Nestlé): Major equine feed manufacturer (Omolene, Strategy, Equine Senior) with broader product portfolio reaching performance and senior horses through feed-dealer networks. Overlaps in equine nutrition and senior horse care segments.

Direct peers

• SmartPak Equine: DTC equine supplement company offering SmartFlex joint supplements with auto-ship subscription. Closely comparable in direct-to-consumer model, subscription mechanics, and barn-level recurring revenue programs.
• Equithrive: Equine joint supplement brand featuring proprietary Resverasome ingredient and direct-to-consumer sales. Comparable as a differentiated, science-positioned equine joint supplement targeting performance and senior horses.
• Platinum Performance: Veterinarian-formulated equine wellness and joint supplement brand sold direct-to-consumer with subscription programs. Comparable to Precision Equine Solutions in DTC model, equine focus, and protocol-driven product positioning.
• Nutramax Laboratories: Maker of Cosequin, the leading equine joint health supplement brand containing glucosamine and chondroitin sulfate. Direct competitor to PJS in the equine joint/leg supplement category with broader retail and veterinary distribution.
• Adequan (Luitpold Pharmaceuticals): FDA-approved injectable polysulfated glycosaminoglycan for equine joint disease. Competes for the same equine lameness and joint-health wallet but delivers via prescription injection rather than oral supplementation.
• LubriSyn (Halstrum LLC): Maker of LubriSyn HA, a hyaluronic acid oral joint supplement for horses. Direct competitor in the equine HA/glucosamine oral supplement space with similar DTC and barn-distribution strategy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCRst53Y4usyYjZ1qkxKBT8Q
• Xx.com/PrecisionJS
• Facebookfacebook.com/PrecisionSolutionsEQ
• LinkedInlinkedin.com/company/precision-equine-solutions

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Precision Equine Solutions