Nowa Sprzedaż

What Nowa Sprzedaż does

Nowa Sprzedaż is a Polish-language B2B professional magazine focused on practical sales techniques, sales management, customer service, key account management, pricing, and e-commerce strategy. Published by Forum Media Polska, a diversified publishing conglomerate headquartered in Poznań, the title targets sales professionals, sales managers, e-commerce practitioners, and secondary marketing personas across Poland. The magazine releases bimonthly print and digital issues and has published 63+ issues, with Issue Nr 63 dated May/June 2026.

The core product is the magazine itself, delivered through a recurring subscription model (prenumerata) with both print and digital access. Supporting product surfaces include an online archive (Archiwum) of past issues, a digital library (Biblioteczka) for subscribers, and a content-marketing website (nowa-sprzedaz.pl). Distribution is primarily direct-to-subscriber within Poland, supplemented by cross-promotion with sister Forum Media Polska titles such as Magazyn Online Marketing and Social Media Manager. The December 2025 partnership with Audioteka extends the subscription bundle to include access to up to 40,000 audiobooks. GTM is sales-led via direct subscriptions and partner-driven via the Centrum Kompetencji training network.

Revenue is generated through recurring subscription fees (not publicly priced), with additional monetization emerging from sponsored articles, event partnerships (VIP workshops, AI Search/SEO training events in 2026), and minor service partnerships such as InPost. The underlying technology is a standard digital publishing platform with web-based content delivery; no proprietary AI, API, or data products are disclosed. The company operates as a private subsidiary within the Forum Media Polska portfolio and is not publicly listed.

Name

Nowa Sprzedaż

Legal name

Nowa Sprzedaż

Website

https://nowasprzedaz.pl

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

251–500 employees

Short description

Nowa Sprzedaż is a Polish bimonthly B2B magazine, published by Forum Media Polska, providing practical sales, sales management, and e-commerce guidance to Polish sales professionals and managers via subscriptions, digital archive access, and partner-led training events.

Ownership category

akta.pro rank

Product category

Business Trade Publication

NAICS

Periodical Publishers (513120), Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Business, Finance & Industry Trade Magazines (MPAJAEAM)

akta.pro secondary industry

Magazine & Newspaper Subscriptions / Delivery Retail (CRALAAAH)

Keywords

• Professional sales magazine
• B2B sales content
• E-commerce publishing
• Sales training resources
• Trade publication Poland

Headquarters

HQ city

Poznan

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Magazine Subscriptions: Recurring subscription revenue from print and digital magazine subscriptions (prenumerata), providing regular issues to professional readers in the sales and e-commerce space.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Nowa Sprzedaż is a Polish bimonthly professional magazine published by Forum Media Polska that delivers practical, practitioner-authored sales knowledge to business readers. The publication covers sales techniques, customer service, key account management, sales team leadership, pricing strategy, sales forecasting, and e-commerce strategies, distributed via print subscriptions (prenumerata), digital subscriptions, and a digital archive and library for subscribers.

Product overview

Nowa Sprzedaż is a single publication (magazine) published by Forum Media Polska, offering practical sales knowledge and business insights. The product portfolio consists of the core magazine (Nowa Sprzedaż), available through subscription (Prenumerata) with access to a digital archive (Archiwum) and library (Biblioteczka). The magazine is also available in print and digital formats, with issues released bimonthly (Nr 63, May/June 2026 being the latest). Related Forum Media Polska titles include Magazyn Online Marketing and Social Media Manager.

Differentiator

Problem solved

Functional benefit

Products and services

• Nowa Sprzedaż Magazine

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor and core.

• InPostminorGTM or Marketing PartnerInPost appears as a service partner of the publication, with their logo displayed in the partner section of the website.
• Centrum KompetencjicoreStrategic or Co-development PartnerTraining partnership for VIP workshops and professional development events. The magazine promotes training events including sales workshops with industry experts like Jolanta Kwaśniewska.
• AudiotekaminorGTM or Marketing PartnerPartnership announced December 2025 enabling subscribers to access up to 40,000 audiobooks without additional fees as part of subscription benefits.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Nowy Marketing: Polish marketing and business media outlet covering digital sales, marketing, and e-commerce, comparable in audience persona and topic overlap, with a digital-first publishing model.
• Marketing i Biznes: Polish B2B trade magazine focused on marketing and business topics with subscription and event monetization, structurally analogous to Nowa Sprzedaż in audience, format, and GTM.
• Interaktywnie.com: Polish digital marketing and e-commerce trade media with original editorial, events, and subscription offerings. Comparable B2B audience (sales/marketing managers) and similar reliance on native/sponsored content revenue.
• Brief.pl: Polish marketing and communications trade magazine with print and digital editions, a subscriber base of marketing/communications professionals, and event-driven GTM, structurally similar to Nowa Sprzedaż.
• Magazyn Online Marketing: Sister publication under Forum Media Polska, also a Polish B2B trade title with a subscription model and a recurring issue cadence. Most directly comparable as a same-publisher, same-format, adjacent-topic title.
• Social Media Manager: Another Forum Media Polska trade magazine targeting marketing professionals in Poland with a bimonthly issue model and similar subscription/distribution mechanics.

Emerging players

• Sales Hacker: International digital publication and community focused on B2B sales tactics and technology, comparable in audience and editorial mission (practical sales enablement), but operates globally online rather than in print.

Broad incumbents

• Puls Biznesu: Established Polish business daily covering companies, sales, and the economy. Comparable in serving Polish business decision-makers but with a broader, news-driven scope versus the niche sales/e-commerce focus of Nowa Sprzedaż.
• Forbes Poland: Larger general business media brand operating in Poland; broader audience with overlap on the sales/business decision-maker persona, but covers the segment as part of a wider portfolio rather than specializing in sales.
• Harvard Business Review Polska: Polish edition of a globally established business-management title; comparable subscription/B2B model and management-decision-maker audience, though much broader in scope than Nowa Sprzedaż's sales focus.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/NowaSprzedaz

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nowa Sprzedaż