Ghost Town Brewing
Ghost Town Brewing is an Oakland, California craft brewery founded in 2012, operating two taprooms (West Oakland Brewery & Taproom and Laurel Biergarten & Kitchen), a direct-to-consumer online ordering platform, and a wholesale channel, serving local craft beer enthusiasts and on-premise accounts.
- Company typePrivate
- Founded2012
- HeadquartersOakland, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Ghost Town Brewing does
Ghost Town Brewing is an independently owned craft brewery founded in 2012 and headquartered in Oakland, California. The company produces rotating craft beers, including barrel-aged varieties, under the 'Fresh to Death' on-tap line, and maintains a comprehensive archive of every recipe brewed to date under 'The Hoard.' Its core operations consist of a brewery and packaging capability supporting both draft and packaged formats.
The company sells through three channels: two owned taprooms — the West Oakland Brewery & Taproom (1960 Adeline St) and the Laurel Biergarten & Kitchen (3506 MacArthur Blvd, a second format with a full kitchen) — a direct-to-consumer online ordering platform at ghosttownordering.com for to-go purchases, and a wholesale distribution channel serving bars, restaurants, and bottle shops via [email protected]. The target customer base is segmented horizontally into local craft beer enthusiasts (primary) and on-premise/off-premise wholesale accounts (secondary), with private event hosting as an ancillary revenue layer.
Ghost Town Brewing's brand has achieved meaningful third-party validation, winning 'Brewery of the Year' and five medals at the 2025 World Beer Cup and ranking #7 among the top 12 small regional breweries in the US in Craft Beer & Brewing's annual 'Best in Beer' rankings. The business is privately held with no disclosed external funding, parent company, or institutional ownership; operating geographies are limited to California, primarily the Bay Area. The company is not a technology business — it has no public API, no AI/ML capabilities, no software platform, and no disclosed pricing tiers, and its go-to-market relies on physical retail, wholesale relationships, and organic social channels rather than digital acquisition infrastructure.
Ghost Town Brewing firmographics
Firmographics- Name
- Ghost Town Brewing
- Legal name
- Ghost Town Brewing
- Website
- https://ghosttownbrewing.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ghost Town Brewing is an Oakland, California craft brewery founded in 2012, operating two taprooms (West Oakland Brewery & Taproom and Laurel Biergarten & Kitchen), a direct-to-consumer online ordering platform, and a wholesale channel, serving local craft beer enthusiasts and on-premise accounts.
- Ownership category
- akta.pro rank
Ghost Town Brewing industry classification
Industry- Product category
- Craft Brewery
- NAICS
- Breweries (31212), Breweries (312120), Drinking Places (Alcoholic Beverages) (722410), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Malt Beverages (2082), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Microbreweries & Craft Breweries (THAFALAC)
- akta.pro secondary industries
- Taprooms & Brewpubs (CRANACAF), Craft Beer Bars & Taprooms (THAFAEAG), Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
Keywords
Where Ghost Town Brewing is headquartered
LocationHeadquarters
- HQ city
- Oakland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Ghost Town Brewing business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Taproom Sales: Direct sales of draft beer and beverages to consumers at two taproom locations (West Oakland and Laurel Biergarten & Kitchen) in Oakland, CA
- Direct-to-Consumer Online Ordering: Online ordering system for to-go purchases at ghosttownordering.com, enabling customers to order beer for pickup
- Wholesale Distribution: Wholesale distribution of beer to bars, restaurants, and bottle shops through [email protected] channel
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Ghost Town Brewing product offering
Product offeringCore offering
Ghost Town Brewing is an Oakland, California-based craft brewery that produces and sells rotating varieties of craft beer, including barrel-aged selections, under a 'Brutal Beer Making' philosophy. The brewery operates two physical taproom locations — the West Oakland Brewery & Taproom (brewery headquarters) and the Laurel Biergarten & Kitchen — as primary retail channels, supplemented by direct-to-consumer online ordering and wholesale distribution to bars, restaurants, and bottle shops.
Product overview
Ghost Town Brewing is a craft brewery operating as a single unified brand with multiple taproom locations and product lines. The company produces rotating varieties of craft beer under the 'Fresh to Death' on-tap line and maintains a complete archive called 'The Hoard.' Two physical taprooms serve as the primary retail channels: the West Oakland Brewery & Taproom (brewery headquarters) and the Laurel Biergarten & Kitchen. Awards are showcased as 'The Hardware.' Online ordering is available through a separate ordering platform. No modular platform architecture exists—the offering is centered on physical beer products sold at taprooms and through wholesale distribution.
Differentiator
Problem solved
Functional benefit
Products and services
- Craft Beer Production Rotating lineup of craft beers including IPAs, barrel-aged varieties, and seasonal releases brewed under the 'Brutal Beer Making' philosophy. Sold through taprooms, online ordering, and wholesale channels to consumers and on-premise accounts.
- West Oakland Brewery & Taproom Primary brewery headquarters and taproom located at 1960 Adeline St, Oakland, CA 94607. Features on-tap beer selection, dog-friendly and kid-friendly environment, food trucks, outdoor patio, street parking, and full accessibility. Open Mon–Thurs 3–10pm, Fri–Sun 12–10pm.
- Laurel Biergarten & Kitchen
- Online Ordering
- Private Events Hosting
- Wholesale Distribution
Quantifiable outcome
- Brewery of the Year and five medals at 2025 World Beer Cup
- +1 more outcomes
Companies that use Ghost Town Brewing
Customer profileSegments2 records
Ideal customer profiles2 records
Ghost Town Brewing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ghost Town Brewing partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Ghost Town Brewing competitors and assessment
Company assessmentBroad incumbents
- Sierra Nevada Brewing Co. One of the largest US craft brewers, based in Chico, CA, with national distribution and a portfolio that includes barrel-aged specialties. Larger, multi-state incumbent sharing the California craft identity.
- Stone Brewing Co. Established California craft brewer (Escondido) with broad distribution and taproom venues. Larger, multi-state craft incumbent overlapping in premium craft positioning.
- Firestone Walker Brewing Company: California craft brewer (Paso Robles) with national distribution and award-winning barrel-aged programs (e.g., Proprietor's Vintage). Comparable premium/craft positioning at a much larger scale.
- New Belgium Brewing Company: National craft brewery (Fort Collins, CO) with broad distribution and a portfolio that includes specialty and barrel-aged offerings. Larger craft competitor competing for tap handles and shelf space.
- Lagunitas Brewing Company: Major California craft brewer (Petaluma, CA) with broad national distribution and taproom presence. Larger, established player in the same California craft beer space.
Direct peers
- Temescal Brewing: Oakland neighborhood craft brewery and taproom. Direct local competitor sharing Oakland customer base and taproom-led business model with Ghost Town Brewing.
- Russian River Brewing Company: Iconic Northern California craft brewery known for barrel-aged and specialty beers, operating brewpub locations. Direct craft and barrel-aged category peer and World Beer Cup competitor.
- Original Pattern Brewing Co. Oakland-based craft brewery with a taproom and barrel-aged program, sharing both the local market and the specialty barrel-aged positioning. Direct geographic and product overlap with Ghost Town Brewing.
- Drake's Brewing Co. Bay Area craft brewery headquartered in San Leandro, CA, operating a brewpub and distributing across Northern California. Closely comparable in scale, geography, and direct-to-consumer taproom model to Ghost Town Brewing.
- Fieldwork Brewing Company: Berkeley-based craft brewery with multiple Bay Area taproom locations and a rotating experimental beer program. Comparable in craft positioning, multi-taproom strategy, and Bay Area footprint.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Ghost Town Brewing social profiles
Digital presenceGhost Town Brewing compliance and trust
Trust signalCompliance1 record
Ghost Town Brewing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ghost Town Brewing leadership team
Management profileNumber of profiles
Ghost Town Brewing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ghost Town Brewing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ghost Town Brewing
What does Ghost Town Brewing do?
Ghost Town Brewing is an Oakland, California-based craft brewery that produces and sells rotating varieties of craft beer, including barrel-aged selections, under a 'Brutal Beer Making' philosophy. The brewery operates two physical taproom locations — the West Oakland Brewery & Taproom (brewery headquarters) and the Laurel Biergarten & Kitchen — as primary retail channels, supplemented by direct-to-consumer online ordering and wholesale distribution to bars, restaurants, and bottle shops.
Is Ghost Town Brewing a public or private company?
Ghost Town Brewing is a private company. It is classified as unknown and is currently operating.
When was Ghost Town Brewing founded?
Ghost Town Brewing was founded in 2012. It employs 11 to 50 people.
Where is Ghost Town Brewing based?
Ghost Town Brewing is headquartered in Oakland, United States, in the North America region.
How does Ghost Town Brewing make money?
Three revenue lines are on record. Taproom Sales are the primary driver. The others are direct-to-Consumer Online Ordering and wholesale Distribution.
Who are Ghost Town Brewing's main competitors?
Broad incumbents on record are Sierra Nevada Brewing Co., Stone Brewing Co., Firestone Walker Brewing Company, New Belgium Brewing Company and Lagunitas Brewing Company. Direct peers are Temescal Brewing, Russian River Brewing Company, Original Pattern Brewing Co., Drake's Brewing Co. and Fieldwork Brewing Company.
Does Ghost Town Brewing have an API?
No public API is recorded for Ghost Town Brewing.
What industry is Ghost Town Brewing in?
Ghost Town Brewing's product category is Craft Brewery. Its primary akta.pro industry code is THAFALAC, Microbreweries & Craft Breweries, with a secondary code of CRANACAF, Taprooms & Brewpubs. Its NAICS code is 31212 and its SIC code is 2082.