Chart Hills Golf Club

What Chart Hills Golf Club does

Chart Hills Golf Club is a private championship golf club and events venue located in Biddenden, Kent, United Kingdom, operating across 200+ acres of oak woodland and rolling terrain. Founded in 1993 as the first Signature Sir Nick Faldo-designed course in Europe, the club operates an 18-hole Par 72 championship layout recognised by Golf World as one of England's Top 100 courses, featuring signature holes such as The Anaconda bunker on the par-five 5th and an island-green par-three 17th. Supporting facilities include The Loop par-3 course, a driving range, a state-of-the-art golf simulator, and The Barn on-site luxury accommodation sleeping up to eight guests across four suites. The club's revenue model is diversified across six streams: green fees (£90-£160), Stay & Play packages (£249-£299 per person), corporate golf days for groups of 12+, food and beverage (Club Bar, Dining Room, Sunday carvery at £29.95, afternoon tea from £9.95), event venue hire (Conference Room £150, Ballroom from £399, weddings from £299 with 140-250 guest capacity), and premium event hospitality (£3,000 per table of 10 for the 2026 English Legends). The legal entity is Prince's Leisure Group Limited, a private limited company registered in England and Wales (registered no. 05071764), with Anthony Tarchetti serving as General Manager.

The business operates a multi-channel go-to-market combining direct-to-consumer bookings (website, phone), sales-led outreach for corporate and wedding clients, third-party tee-time distribution via e-s-p.com, and hospitality distribution via Hospitality Finder. Customer segments span individual golf visitors, corporate groups, wedding and celebration clients, and Stay & Play guests, with value propositions tailored to each. Notable commercial partnerships include The Kent Golf Experience with London Golf Club (joint multi-course package), Chilston Park Hotel for overflow group accommodation, and an ecosystem of local attractions (Chapel Down Winery, The Big Cat Sanctuary, Bloomsbury Spa) that augment the overnight stay offering. The 2026 English Legends tournament (28-30 August), part of the Staysure Legends Tour, represents a marquee event expected to feature Major champions, Ryder Cup players, and Tour winners, anchoring the club's premium positioning.

Operationally, Chart Hills is actively trading with bookings open for the April-September 2026 season and employs 51-100 staff. Technology integration is limited to standard hospitality SaaS — PayPal and Stripe for payments, Mailchimp for CRM/email, Google Analytics for web measurement, and Hootsuite for social media management. There is no proprietary technology platform, no AI/ML capability, and no disclosed mobile application. The business model is fundamentally a real-asset hospitality operator monetising a single physical site through experience-based pricing rather than a scalable technology or recurring subscription model.

Name

Chart Hills Golf Club

Legal name

Prince's Leisure Group Limited

Website

https://charthills.co.uk

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

51–100 employees

Short description

Chart Hills Golf Club operates a Sir Nick Faldo-designed 18-hole championship golf course in Kent, England, serving golfers, wedding clients, corporate groups, and Stay & Play guests with on-site accommodation, dining, and event venue services.

Ownership category

akta.pro rank

Product category

Golf Club & Event Venue Hospitality

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE), Luxury Golf Resorts (THAGACAH)

Keywords

• Championship golf course
• Golf club hospitality
• Wedding venue services
• Corporate golf events
• Stay and play packages

Headquarters

HQ city

Biddenden

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Green Fees and Golf Access: Revenue from visitor tee times, twilight golf, and golf day packages. Green fees range from £90-160 per person depending on day and season.
2. Accommodation (The Barn): On-site luxury accommodation for up to 8 guests across four suites, booked as part of Stay & Play packages or standalone. Includes complimentary breakfast.
3. Food and Beverage: Club Bar and Dining Room serving breakfast, lunch, Sunday roasts, carveries, afternoon tea, and casual dining. All-day revenue from food and drink sales.
4. Event Venue Hire: Wedding packages, corporate events, and private function hire. Ballroom seats up to 140 guests; evening capacity 250. Venue hire starts from £299.
5. Hospitality and Events: The Green Room hospitality package for English Legends 2026 at £3,000 per table of 10, plus VAT. Includes premium food, drink, and player interactions.
6. Corporate Golf Days: Fully customisable packages for groups of 12+ players including catering, with optional extras like Beat the Pro challenges, tuition, and club fittings.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Chart Hills Golf Club operates a Sir Nick Faldo-designed championship 18-hole golf course on 200+ acres of Kent countryside, complemented by The Barn on-site accommodation for up to 8 guests, Stay & Play packages, a clubhouse with bar and dining facilities, and versatile event venues hosting weddings (up to 250 guests), corporate functions, and tournaments including the 2026 English Legends (Staysure Legends Tour).

Differentiator

Problem solved

Functional benefit

Brands

• The Barn: Luxury on-site accommodation at Chart Hills Golf Club, featuring four beautifully designed suites for up to 8 guests.

Products and services

• Championship 18-Hole Golf Course Sir Nick Faldo-designed championship 18-hole, par-72 layout with undulating fairways, dramatic bunkering, water features, and complex greens; open to members and visitors via green fees and twilight tee times.
• Stay & Play Packages Multi-component packages bundling 2 rounds on the championship course, unlimited access to The Loop par-3 course and driving range, overnight accommodation at The Barn for up to 8 guests, and breakfast; priced per person for the summer 2026 season.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• London Golf ClubcoreStrategic or Co-development PartnerJoint partnership for 'The Kent Golf Experience' offering 1 round at Chart Hills (Sir Nick Faldo Championship Course) and 1 round at London Golf Club (International Jack Nicklaus Course), plus 1 night stay at The Barn with breakfast. Creates a premium multi-course golf break offering.
• Chilston Park HotelminorChannel Partner/ Reseller/ DistributorPartnered accommodation option for larger groups (8+) or guests preferring alternative lodging. Elegant country manor house located less than 15 minutes from Chart Hills. Chart Hills guests receive exclusive preferential rates.
• Chapel Down WineryminorGTM or Marketing PartnerLocal attraction offered as an enhancement to The Barn accommodation. Vineyard and golf getaway experience for group stays in the Weald of Kent.
• The Big Cat SanctuaryminorGTM or Marketing PartnerLocal attraction offered as an add-on experience for guests staying at The Barn, providing unique activities beyond the golf course.
• Bloomsbury SpaminorGTM or Marketing PartnerLocal attraction offered as a relaxation enhancement for guests, available at discounted rates through the club.
• Staysure Legends TourcoreStrategic or Co-development PartnerHost venue for the 2026 English Legends tournament (28-30 August 2026). Expected to feature Major champions, Ryder Cup players, and Tour winners including Colin Montgomerie, Paul Lawrie, and Michael Campbell. Provides major marketing and prestige boost for the venue.
• Hospitality FinderminorChannel Partner/ Reseller/ DistributorOfficial hospitality booking partner for English Legends 2026 The Green Room packages at £3,000 per table of 10 plus VAT.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Foxhills Club & Resort: Surrey-based golf, leisure and events resort with multiple courses, hotel rooms, F&B and conference facilities. Closely matches Chart Hills' multi-revenue, golf-anchored resort model near London.
• Sunningdale Golf Club: Historic Top 100-ranked private golf club near London offering championship heathland golf and member hospitality. Comparable in brand cachet and London catchment dynamics.
• Wentworth Club: Iconic Surrey-based private golf club with three championship courses, clubhouse, and high-end event hosting. Comparable premium positioning and event-driven revenue mix.
• The Belfry Hotel & Resort: Premier UK championship golf resort with on-site hotel, spa, F&B and event venues in the Midlands. Closely comparable integrated golf-and-hospitality model targeting corporate and leisure guests.
• The Wisley Golf Club: Exclusive Surrey-based Top 100 golf club with championship course and member hospitality. Comparable in premium positioning, London proximity and Top 100 differentiation.
• The London Golf Club: Championship golf venue in Kent featuring an International Jack Nicklaus course and Stay & Play packages. Direct peer and active strategic partner via The Kent Golf Experience joint offering.
• Hillside Golf Club: Top 100-ranked championship links club in Lancashire offering golf days, society packages and clubhouse hospitality. Comparable in tournament-hosting ambitions and golf-day revenue model.
• Royal St George's Golf Club: Open Championship host venue in Kent with championship links and clubhouse hospitality. Comparable in geographic catchment, course prestige and tournament-hosting credentials.
• Prince's Golf Club: Sister club under the Prince's Leisure Group parent with championship links, accommodation, and event venues in Kent. Operates the same business model under common ownership, making it the closest internal comparable.

Broad incumbents

• Hanbury Manor Marriott Hotel & Country Club: Branded Hertfordshire golf-and-events resort combining championship golf, hotel rooms, F&B and corporate meetings under a global hospitality group. Comparable in integrated golf-hospitality offering but operates within a larger hotel brand portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Charthills
• Facebookfacebook.com/charthills
• LinkedInlinkedin.com/company/chart-hills-golf-club
• Instagraminstagram.com/charthillsgolf

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chart Hills Golf Club