Business 360
Business 360 is a Brisbane-based HR and WHS consulting firm founded in 2018 that delivers proactive advisory, documentation, training, and risk review services to small and medium enterprises across Australia and New Zealand through consultant-led engagements and a partnership channel anchored by Insurance Advisernet.
- Company typePrivate
- Founded2018
- HeadquartersBrisbane, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Business 360 does
Business 360 Pty Ltd is an Australian HR and Workplace Health & Safety (WHS) consulting firm founded in 2018 by co-founders David Reid and Darrin Drew, headquartered in Brisbane. The company provides advisory, documentation, and training services to small and medium enterprises across Australia and New Zealand, focusing on proactive HR and WHS system implementation, risk reviews, employment contracts, policies, manager guidance, and compliance support. Its core products include Business 360 Complete (ongoing advisory subscription), Workplace Risk Review (a fixed-price $2,100+GST audit), Workplace Advice Sessions, the Employer Helpline, Business 360 Project (project-based support), and Business 360 Workshops (manager training). Supporting assets include the Business 360 Connect networking community and a library of free HR Resource Guides.
The firm operates a pure professional services model with no proprietary software, app, or API: all deliverables are produced by consultants and delivered as completed documents rather than templates. The go-to-market is sales-led and relationship-driven, combining direct engagement with SME owners (website inquiries, complimentary consultations, professional development events) with a formalised channel ecosystem anchored by Insurance Advisernet, Sparke Helmore Lawyers, Ansvar, and Advivo Business Advisors. Marketing relies on thought-leadership content (monthly HR News, resource guides), LinkedIn and Facebook presence, and the Business 360 Connect quarterly networking events in Brisbane.
Business 360 is privately held, founder-owned, and bootstrapped with no external funding rounds, parent entity, or subsidiary structure. Headcount sits in the 11-50 range, and the company has expanded into New Zealand through its Insurance Advisernet channel. Revenue is not publicly disclosed. Competitive positioning is built on completed (rather than template) documentation, a consistent consulting team that accumulates client knowledge over time, and proactive support ahead of issue escalation.
Business 360 firmographics
Firmographics- Name
- Business 360
- Legal name
- Business 360 Pty Ltd
- Website
- https://business360.au
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Business 360 is a Brisbane-based HR and WHS consulting firm founded in 2018 that delivers proactive advisory, documentation, training, and risk review services to small and medium enterprises across Australia and New Zealand through consultant-led engagements and a partnership channel anchored by Insurance Advisernet.
- Ownership category
- akta.pro rank
Business 360 industry classification
Industry- Product category
- HR and WHS Consulting Services
- NAICS
- Human Resources Consulting Services (541612), Management Consulting Services (54161)
- SIC
- Services-Management Consulting Services (8742), Services-Management Services (8741)
- akta.pro primary industry
- HR Strategy & Operating Model Design (BPACAJAA)
- akta.pro secondary industries
- HR Service Delivery, Case Management & Employee Self-Service (BPACAPAL), HR Policy, Forms & Case Management (Ticketing/Workflows) (BPAAAIAJ)
Keywords
Where Business 360 is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Business 360 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Workplace Risk Review: Fixed-scope desktop review service providing workplace risk assessment reports, prioritised recommendations, and follow-up consultations. One-time engagement model with defined deliverables.
- Business 360 Complete (Ongoing Support): Recurring advisory service providing day-to-day manager guidance, annual system reviews, and ongoing workplace support. Subscription-style ongoing engagement with consistent client teams.
- Workplace Advice Session: Complimentary 45-minute consultation session to discuss workplace issues before deciding on next steps. Generates qualified leads for paid services.
- Leadership and Management Training Workshops: Customised training programs delivered as workshop series or standalone sessions. Can be tailored in content and length to meet specific client needs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Workplace Risk Review - Fixed-scope desktop review |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Business 360 product offering
Product offeringCore offering
Business 360 is an Australian HR and Work Health & Safety (WHS) consulting firm that delivers completed workplace documents, manager guidance, fixed-scope workplace risk reviews, ongoing advisory retainers, and customised training to small and medium businesses. The firm sells consultant-led engagements rather than software, combining desktop risk audits, day-to-day manager support, policy and contract preparation, and leadership training across Australia and New Zealand.
Product overview
Business 360 is an HR and WHS consulting firm that offers a portfolio of advisory and support services for Australian SMEs. The core offering includes Business 360 Complete (ongoing advisory), Workplace Risk Review (fixed-scope audit at $2,100+GST), Workplace Advice Sessions (45-min consultations), Employer Helpline, Business 360 Project (project-based support), and Business 360 Workshops (manager training). Supporting these are free HR Resource Guides and Business 360 Connect networking events. The company does not offer a software platform; all services are delivered through consultant-led engagements.
Differentiator
Problem solved
Functional benefit
Brands
- Business 360 Connect: A free-to-attend quarterly business owners' social networking event held in Brisbane at Little Big House, designed for business owners and senior managers of medium-sized private companies with 10+ staff.
- Business 360 Complete
- Business 360 Project
- Smart Employer Helpline
- Business 360 Workshops
Products and services
- Business 360 Complete
Quantifiable outcome
- Mental health claims lead to average of 37 weeks off work per serious claim, compared to 7.2 weeks for physical injuries. Mental health claims have median compensation of $65,400, over four times higher than physical injury averages.
- +1 more outcomes
Companies that use Business 360
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Business 360 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Business 360 partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Sparke Helmore LawyerscoreBusiness 360 forms part of Sparke Helmore's complete solution for businesses seeking professional advice on employment and safety management practices. The partnership provides clients with professional legal services alongside HR and WHS consulting support. Sparke Helmore is a national award-winning law firm with over 1000 people across 10 offices.
- AnsvarcoreInsurance and risk management specialist serving Care Services, Community Services, Learning and Education, Faith Communities, Arts/Culture/Heritage and Commercial Property sectors. Ansvar's risk management specialists provide governance consultancy, workshops, training, tools and templates to complement Business 360's workplace services.
- Insurance AdvisernetcoreFormal partnership where Business 360 provides workplace risk support services to Insurance Advisernet broker clients. One of Australia's largest general insurance businesses with over 270 practices across 150 locations in Australia and New Zealand. Supports employers to strengthen workplace practices and systems behind insurance policies.
- Advivo Business Advisors and AccountantscoreInnovative accounting and business advisory firm specialising in guiding business success and transformation. Advivo refers clients to Business 360 for WHS, HR compliance and documentation services, while Business 360 clients may be referred for accounting and taxation services.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Business 360 competitors and assessment
Company assessmentBroad incumbents
- Employment Hero: Australia-headquartered HR, payroll, and benefits SaaS platform serving SMEs across AU/NZ. Competes for the same SME HR/WHS budget but via technology-led automation rather than consultant-led advisory.
- Ai Group (Australian Industry Group): Major Australian employer association providing HR, WHS, and workplace relations advisory, training, and advocacy to member companies. Broader industry-level offering that overlaps with Business 360's HR/WHS consulting scope for SMEs.
Direct peers
- WorkPro: Australian HR and WHS compliance provider offering employment screening, training, and policy solutions to SMEs and enterprises. Comparable in offering compliance documentation, training, and ongoing advisory across AU/NZ.
- Employsure: Australia/New Zealand's largest employment relations and WHS outsourcing provider for SMEs, offering advice lines, documentation, and compliance support. Direct competitor to Business 360 with overlapping SME focus, subscription/advice model, and AU/NZ geographic footprint.
- HR Legal: Australian employment law and HR advisory firm providing retained HR support, contracts, policies, and workplace advice to SMEs. Directly comparable subscription/advice model targeting Australian SME market.
- Elker HR & Workplace Solutions: Brisbane-based HR and workplace relations consultancy serving SMEs with retained advisory, documentation, and project support. Direct local competitor with overlapping geographic, customer, and service mix.
- FCB Group (formerly FCB Workplace Relations): Australian HR, employment relations, and WHS consultancy serving SMEs with retained advisory, project work, and documentation. Similar mix of subscription and project engagements in the AU SME market.
Others
- SafeWork NSW / State WHS Regulators: Government WHS regulators across Australian states (SafeWork NSW, WorkSafe Victoria, Workplace Health and Safety Queensland) that issue compliance guidance Business 360 builds services around. Not a competitor but a regulatory anchor shaping the firm's service offerings.
- Sparke Helmore Lawyers: National Australian law firm (1000+ people, 10 offices) that is a strategic partner of Business 360 for employment and safety law matters. Listed as a partner but provides overlapping employment relations advisory that competes for SME HR legal budget.
- Fair Work Ombudsman: Australian federal agency enforcing workplace laws and providing free compliance resources. Sets the baseline compliance standard that Business 360 helps SMEs meet and exceed, influencing demand for the firm's advisory services.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Business 360 social profiles
Digital presenceBusiness 360 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Business 360 leadership team
Management profileNumber of profiles
Profiles2 records
Business 360 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Business 360 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Business 360
What does Business 360 do?
Business 360 is an Australian HR and Work Health & Safety (WHS) consulting firm that delivers completed workplace documents, manager guidance, fixed-scope workplace risk reviews, ongoing advisory retainers, and customised training to small and medium businesses. The firm sells consultant-led engagements rather than software, combining desktop risk audits, day-to-day manager support, policy and contract preparation, and leadership training across Australia and New Zealand.
Is Business 360 a public or private company?
Business 360 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Business 360 founded?
Business 360 was founded in 2018. It employs 11 to 50 people.
Where is Business 360 based?
Business 360 is headquartered in Brisbane, Australia, in the Oceania region.
How does Business 360 make money?
Four revenue lines are on record. Workplace Risk Review is the primary driver. The others are business 360 Complete (Ongoing Support), workplace Advice Session and leadership and Management Training Workshops.
Who are Business 360's main competitors?
Broad incumbents on record are Employment Hero and Ai Group (Australian Industry Group). Direct peers are WorkPro, Employsure, HR Legal, Elker HR & Workplace Solutions and FCB Group (formerly FCB Workplace Relations). Others are SafeWork NSW / State WHS Regulators, Sparke Helmore Lawyers and Fair Work Ombudsman.
Does Business 360 have an API?
No public API is recorded for Business 360.
What industry is Business 360 in?
Business 360's product category is HR and WHS Consulting Services. Its primary akta.pro industry code is BPACAJAA, HR Strategy & Operating Model Design, with a secondary code of BPACAPAL, HR Service Delivery, Case Management & Employee Self-Service. Its NAICS code is 541612 and its SIC code is 8742.