Indiana Upfitters
Indiana Upfitters is a privately held, Hobart, Indiana-based LLC that custom-upfits medium-duty trucks for SMB trade professionals (plumbers, electricians, HVAC), delivering turnkey builds from chassis to branded decals and distributing parts from multiple recognized brands.
- Company typePrivate
- Founded2020
- HeadquartersHobart, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Indiana Upfitters does
Indiana Upfitters is a privately held LLC based in Hobart, Indiana, founded in 2020, that specializes in custom medium-duty truck upfitting for skilled trade professionals including plumbers, electricians, and HVAC technicians. The company operates three physical locations within Hobart (401 S Shelby Street, 1000 Georgiana St., and 500 S Indiana St.) and delivers turnkey vehicles — combining OEM chassis supply, custom service body builds, parts installation, and custom decals/branding — under an in-house, one-stop-shop model. It is a member of NTEA (National Truck Equipment Association) and distributes parts and accessories for multiple recognized brands including ARIES, Ranch Hand, CURT, and BackRack.
The company employs between 11 and 50 people and runs a sales-led, quote-based go-to-market targeting SMB trade customers primarily in the Midwest. Pricing is not publicly disclosed; customers request free quotes via the company website or by phone, and the sales process involves consultation to tailor vehicles to specific trade requirements. Revenue is generated through two hardware-sales streams: custom truck upfitting services and a parts/accessories distribution division. Distribution is domestic, focused on Indiana and surrounding Midwest markets, with a channel partnership with Taylor Cars and outreach through the company website, LinkedIn, and word-of-mouth referrals within trade communities.
The firm is led by President Kevin Skipper and operates with no disclosed parent company, institutional investors, or external funding rounds. Its competitive positioning rests on vertical specialization in trade-industry upfits, an in-house build workflow that reduces vendor coordination, and authorized distributor relationships that broaden its parts and accessories offering. There is no evidence of proprietary technology, software platforms, or AI/ML capabilities; the business is primarily a traditional automotive services and parts operation.
Indiana Upfitters firmographics
Firmographics- Name
- Indiana Upfitters
- Legal name
- Indiana Upfitters, LLC
- Website
- https://indianaupfitters.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Indiana Upfitters is a privately held, Hobart, Indiana-based LLC that custom-upfits medium-duty trucks for SMB trade professionals (plumbers, electricians, HVAC), delivering turnkey builds from chassis to branded decals and distributing parts from multiple recognized brands.
- Ownership category
- akta.pro rank
Indiana Upfitters industry classification
Industry- Product category
- Commercial Vehicle Upfitting
- NAICS
- Motor Vehicle Body and Trailer Manufacturing (33621)
- SIC
- Construction, Mining & Materials Handling Machinery & Equip (3530)
- akta.pro primary industry
- Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse) (IMACAGAC)
- akta.pro secondary industry
- Truck Body & Upfitting Manufacturing (Box Bodies/Service Bodies/Cranes/Liftgates) (IMACABAI)
Keywords
Where Indiana Upfitters is headquartered
LocationHeadquarters
- HQ city
- Hobart
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Indiana Upfitters business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Truck Upfitting Services: Custom medium-duty truck upfitting services including service body selection, custom builds, and turnkey product delivery. Services cover the full build process from chassis to custom decals, all provided in-house.
- Parts Sales: Sale of vehicle upfitting parts and accessories including nerf bars, cab protectors, wheel chocks, strobe lights, underbody boxes, fuel pumps, jib cranes, winches, front bumpers, fuel tanks, and cargo management solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quote-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Indiana Upfitters product offering
Product offeringCore offering
Indiana Upfitters is a full-service medium-duty truck upfitting company that customizes service bodies for trade professionals such as plumbers, electricians, and HVAC technicians. The company sources OEM chassis and builds complete, turnkey work trucks in-house from chassis selection through to custom decals and branding. It also distributes an extensive catalog of truck parts and accessories from leading brands such as ARIES, Ranch Hand, CURT, and BackRack.
Product overview
Indiana Upfitters is a full-service medium duty truck upfitting company offering custom truck builds from chassis to completion. Their core offering combines Service Body Upfitting (customized for specific trade industries such as plumbing, electrical, and HVAC) with OEM Chassis Supply as the structural foundation. The company also distributes an extensive range of truck parts and accessories including Nerf Bars, Cab Protectors, Wheel Chocks, Pintle Hooks, Strobe Lights, Underbody Boxes, Receptacles, Fuel Reels, Winches, Front Bumpers, and Fuel Tanks through their Parts division, providing customers with a one-stop shopping experience for turnkey truck solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Service Body Upfitting
Companies that use Indiana Upfitters
Customer profileSegments1 record
Ideal customer profiles1 record
Indiana Upfitters technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Indiana Upfitters partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Taylor CarsminorTaylor Cars partnership shown through logo display on Indiana Upfitters website. Taylor Cars serves as a distributor, with Indiana Upfitters featured on their main website.
- NTEA (National Truck Equipment Association)coreIndiana Upfitters is a member of NTEA, the National Truck Equipment Association - the organization representing the commercial truck and body equipment industry. Membership indicates industry compliance and standards adherence.
- ARIESminorIndiana Upfitters is a proud distributor of ARIES products including nerf bars and automotive accessories.
- Ranch HandminorIndiana Upfitters distributes Ranch Hand front bumpers and truck accessories.
- CURTminorIndiana Upfitters distributes CURT hitch receivers and towing accessories.
- BackRackminorIndiana Upfitters distributes BackRack cab protectors and truck accessories.
- OEM Chassis SupplierscoreIndiana Upfitters sources OEM chassis as the structural backbone for their upfitted vehicles. OEM chassis provides essential structural support for engine, transmission, suspension, and body components.
Recent moves5 records
Expansion highlights4 records
Indiana Upfitters competitors and assessment
Company assessmentDirect peers
- Reading Truck Body: Major commercial truck body manufacturer and upfitter with a national footprint. Directly comparable product offering (service bodies, utility bodies) and overlapping trade/fleet customer base to Indiana Upfitters.
- Knapheide: One of the largest manufacturers of truck bodies, service bodies, and upfitted vehicles in the U.S. Directly comparable as a major commercial truck body upfitter serving trades and fleet customers with similar turnkey solutions.
- Monroe Truck Equipment: Wisconsin-based commercial truck equipment manufacturer and upfitter with multiple Midwest locations. Closely comparable regional upfitter with similar trade-customer focus and service body specialization.
- Truck Bodies & Equipment International: National commercial truck body manufacturer offering service bodies, utility bodies, and platform bodies. Comparable product portfolio and customer base targeting trades, fleets, and municipalities.
- Auto Truck Group: Commercial vehicle upfitter specializing in truck equipment, service bodies, and fleet upfits across the Midwest. Comparable in business model as a multi-location upfitter serving trade and commercial customers.
- Stahl Truck Bodies: Commercial vehicle body manufacturer offering service bodies, utility bodies, and custom upfits for trade and vocational applications. Directly comparable product line and customer segments.
Broad incumbents
- Morgan Truck Body: Large commercial truck body manufacturer with broad product portfolio including service bodies and upfit solutions. Adjacent incumbent with overlapping capabilities serving similar trade customers.
- Supreme Corporation: Diversified truck body manufacturer producing service bodies, van bodies, and specialized commercial truck equipment. Operates broadly in the same industry with overlapping service body product lines.
Regional players
- Utilimaster: Indiana-based commercial vehicle body and upfit manufacturer owned by Wabash National. Operates in the same state and geography as Indiana Upfitters with overlapping service body and work truck product lines.
Emerging players
- BrandFX: Manufacturer of lightweight fiberglass service bodies for commercial trucks. Comparable as a service body upfit specialist, though differentiated by composite material focus rather than steel.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Indiana Upfitters social profiles
Digital presenceIndiana Upfitters financial estimates
Financial estimateRevenue estimate
Valuation estimate
Indiana Upfitters leadership team
Management profileNumber of profiles
Profiles1 record
Indiana Upfitters funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Indiana Upfitters M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Indiana Upfitters
What does Indiana Upfitters do?
Indiana Upfitters is a full-service medium-duty truck upfitting company that customizes service bodies for trade professionals such as plumbers, electricians, and HVAC technicians. The company sources OEM chassis and builds complete, turnkey work trucks in-house from chassis selection through to custom decals and branding. It also distributes an extensive catalog of truck parts and accessories from leading brands such as ARIES, Ranch Hand, CURT, and BackRack.
Is Indiana Upfitters a public or private company?
Indiana Upfitters is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Indiana Upfitters founded?
Indiana Upfitters was founded in 2020. It employs 11 to 50 people.
Where is Indiana Upfitters based?
Indiana Upfitters is headquartered in Hobart, United States, in the North America region.
How does Indiana Upfitters make money?
Two revenue lines are on record. Truck Upfitting Services are the primary driver. The others are parts Sales.
Who are Indiana Upfitters's main competitors?
Direct peers on record are Reading Truck Body, Knapheide, Monroe Truck Equipment, Truck Bodies & Equipment International, Auto Truck Group and Stahl Truck Bodies. Broad incumbents are Morgan Truck Body and Supreme Corporation. Utilimaster is listed as a regional player. BrandFX is listed as an emerging player.
Does Indiana Upfitters have an API?
No public API is recorded for Indiana Upfitters.
What industry is Indiana Upfitters in?
Indiana Upfitters's product category is Commercial Vehicle Upfitting. Its primary akta.pro industry code is IMACAGAC, Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse), with a secondary code of IMACABAI, Truck Body & Upfitting Manufacturing (Box Bodies/Service Bodies/Cranes/Liftgates). Its NAICS code is 33621 and its SIC code is 3530.