NAEC Stoneleigh
NAEC Stoneleigh (Grandstand Stoneleigh Events Ltd) operates a UK exhibition and conference venue in Warwickshire with 21,000+ m² of halls, 250 acres outdoors, and a 58-bedroom hotel, hosting ~300 events annually for trade organisers, exhibitors, and consumer audiences across multiple verticals.
- Company typePrivate
- Founded2013
- HeadquartersWarwick, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What NAEC Stoneleigh does
NAEC Stoneleigh (legal entity: Grandstand Stoneleigh Events Ltd) is a privately held UK exhibition and conference venue operator, wholly owned within the Grandstand Group and chaired by Sandy Anderson. The venue sits on Stoneleigh Park in Warwickshire near Birmingham and comprises four blank-canvas exhibition halls totalling over 21,000 m² of indoor space, 250 acres of outdoor event grounds, purpose-built conference facilities for 10 to 5,000+ delegates, and the on-site Stoneleigh Park Lodge hotel with 58 bedrooms. The venue operates under a sales-led go-to-market model, hosting approximately 300 events per year and serving professional event organisers, trade associations, exhibitors, and visiting consumers across verticals including agriculture, equestrian, automotive, construction, and consumer lifestyle.
Revenue is generated through a multi-stream model comprising one-time venue space hire (quote-based, multi-year contracts), professional event services (in-house catering under the "Food to You" brand, AV via Universal Live, connectivity, furniture, cleaning, logistics), managed-services on-site hotel accommodation, and on-site advertising. Distribution combines a direct enterprise sales team, an online exhibitor portal (NAEC Hub) for self-serve service ordering, and regional economic-development partnerships (Invest in Warwickshire, Warwick District Council). The company has no external funding rounds and is sustained entirely through reinvestment of operating cash flow, evidenced by £1.5m capex in 2018, £750k Hall 2a expansion in 2022, and ongoing 2025 outdoor infrastructure investment.
Technology is functional rather than differentiated: the NAEC Hub is a transactional account-management portal, the Wi-Fi stack offers budget/standard/premium tiers, and there is no AI/ML capability, no public API, and no proprietary platform layer. The underlying asset moat is physical — scale, location, integrated service bundling, and 28+ years of operating history — rather than software-led.
NAEC Stoneleigh firmographics
Firmographics- Name
- NAEC Stoneleigh
- Legal name
- Grandstand Stoneleigh Events Ltd
- Website
- https://naecstoneleigh.co.uk
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- NAEC Stoneleigh (Grandstand Stoneleigh Events Ltd) operates a UK exhibition and conference venue in Warwickshire with 21,000+ m² of halls, 250 acres outdoors, and a 58-bedroom hotel, hosting ~300 events annually for trade organisers, exhibitors, and consumer audiences across multiple verticals.
- Ownership category
- akta.pro rank
NAEC Stoneleigh industry classification
Industry- Product category
- Conference and Exhibition Venue Services
- NAICS
- Hotels (except Casino Hotels) and Motels (72111)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Integrated Convention & Expo Complex Hotels (THAGALAE)
- akta.pro secondary industries
- Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC), Dance Floor, Staging & Platform Rentals (HSACAFAD)
Keywords
Where NAEC Stoneleigh is headquartered
LocationHeadquarters
- HQ city
- Warwick
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
NAEC Stoneleigh business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Venue Space Rental: Hiring out exhibition halls, conference rooms, and outdoor spaces to event organizers
- Event Services: Additional services including catering, AV equipment, furniture, cleaning, IT connectivity, health & safety equipment, and forklift services
- On-site Accommodation: Stoneleigh Park Lodge hotel on-site with 58 bedrooms, recently refurbished
- On-site Advertising: Advertising opportunities within the venue across various locations
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Exhibition hall hire |
| One time/ perpetual license | Multi-year contract | Conference/meeting room hire |
| Unit Pricing | Pay-as-you-go | Young Driver lessons at venue |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
NAEC Stoneleigh product offering
Product offeringCore offering
NAEC Stoneleigh rents out four blank canvas exhibition halls covering 21,000m², conference and meeting facilities for 10 to 5,000+ delegates, and 250 acres of outdoor event space to event organisers. Supporting services include in-house catering (Food to You), AV provision via Universal Live partnership, event equipment hire (tables, chairs, barriers, forklifts), IT/connectivity, and the 58-bedroom Stoneleigh Park Lodge hotel on site.
Product overview
NAEC Stoneleigh is a multi-purpose conference and exhibition venue operated by Grandstand Stoneleigh Events Ltd, offering a portfolio of venue spaces and support services. The core offering comprises four blank canvas exhibition halls (over 21,000m²), conference and meeting facilities (10 to 5,000+ delegates), 250 acres of outdoor space, and the on-site Stoneleigh Park Lodge Hotel (58 bedrooms). Support services include in-house catering (Food to You), AV provision via Universal Live, event equipment rental, and comprehensive booking/order form systems. Digital services are delivered through the NAEC Hub portal for exhibitor account management and service ordering. The venue hosts approximately 240–300 events annually spanning exhibitions, conferences, trade shows, consumer events, and outdoor activities.
Differentiator
Problem solved
Functional benefit
Products and services
- Exhibition Halls Four large blank canvas halls offering over 21,000m² of flexible exhibition space suitable for consumer and trade exhibitions, events, and shows. For professional event organisers, exhibition companies, and trade associations.
- Conference & Meeting Facilities Purpose-built conference facilities hosting events from 10 to 5,000+ delegates, including meeting rooms, conference suites, and divisible spaces. For corporate clients, conference organisers, and associations.
- Outdoor Events Space Over 250 acres of outdoor space including grasslands, fields, and woods for outdoor exhibitions, product demonstrations, and large-scale outdoor events too large to showcase indoors.
- Stoneleigh Park Lodge Hotel On-site 58-bedroom hotel offering hospitality, food, and accommodation services within walking distance of exhibition halls. For event attendees, organisers, and exhibitors requiring on-site lodging.
- Event Services Comprehensive event support including tables, chairs, bins, barriers, AV equipment, forklifting, connectivity (Wi-Fi, hardwire internet), and furniture rental for event organisers and exhibitors.
- Onsite Catering (Food to You) Full-service in-house catering including street food, sit-down meals, day delegate menus, and bespoke event catering delivered directly to exhibition stands, receptions, and event spaces.
- Audio Visual Services Audio visual services provided through partnership with Universal Live, covering audio, lighting, vision, scenic, power, and content production for events.
- NAEC Hub Online portal for exhibitors and organisers to register accounts, place service orders, submit details forms, and access event management tools for venue service ordering.
Quantifiable outcome
- 215,000+ annual visitors
- +3 more outcomes
Companies that use NAEC Stoneleigh
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
NAEC Stoneleigh technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
NAEC Stoneleigh partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- Crowdsafe UKcoreSecurity company partnership established after increase in large-scale events. Venue doubled staffing requirements by 101% from 2023 to 2024.
- Product EarthcoreFive-year partnership making NAEC the home of Product Earth, the UK's largest cannabis, hemp and CBD trade expo. Partnership reflects venue's ambition to host innovative events.
- Invest in WarwickshireminorRegional economic development body that partnered with NAEC to attract major exhibitions including Advanced Materials Show, Vehicle Electrification Expo, Battery Cells and Systems Expo, and Ceramics UK.
- Warwick District CouncilminorLocal council that collaborated with NAEC and other bodies to bring high-profile events to the region.
- Coventry and Warwickshire Chamber of CommerceminorChamber of commerce that joined regional partnership to champion NAEC Stoneleigh as venue for major exhibitions.
- WMG at University of WarwickminorAcademic institution providing conference advisory board support and speaker recruitment for battery and electrification events.
- Warwickshire College GroupminorEducational institution part of regional partnership supporting NAEC's bid to host major exhibitions.
- Coca-Cola Europacific Partners (CCEP)coreCCEP is the catering partner providing soft drinks and beverages on site. Their products are available in sustainable packaging made from 100% recycled plastic and are 100% recyclable with attached caps.
- Universal LivecoreAV partner providing audio, lighting, vision, scenic, power, and content services for events. Offers expertise across all disciplines of technical event production.
- Explore 4×4coreOutdoor activities provider offering 4×4 off-road driving, clay pigeon shooting, archery, and team building events from the venue for 8 years. Has exclusive access to Land Rover built off-road course.
- DRPGminorCreative communications agency that collaborated with NAEC on sustainable event initiatives, implementing measures like water carafes, paper cups, and recyclable cutlery.
Scale indicators10 records
Recent moves11 records
Expansion highlights5 records
NAEC Stoneleigh competitors and assessment
Company assessmentRegional players
- Yorkshire Event Centre: Regional exhibition and conference venue in Harrogate serving Northern England with comparable trade and consumer event hosting, though at smaller scale than NAEC's 21,000 m² footprint.
- EventCity Manchester: Manchester-based exhibition venue hosting consumer and trade shows with flexible halls. Comparable to NAEC in targeting UK exhibition organisers but operating in the North West rather than West Midlands.
- Telford International Centre: Mid-tier UK exhibition and conference venue in the West Midlands offering multiple halls. Comparable to NAEC in targeting trade and consumer exhibitions in the same regional catchment but with less outdoor space.
Direct peers
- NEC (National Exhibition Centre): The UK's largest exhibition venue, located adjacent to Birmingham Airport and directly comparable to NAEC in hosting trade and consumer exhibitions across multiple halls. It is the closest direct competitor for large-scale events in the West Midlands.
- ExCeL London: Major London-based conference and exhibition venue offering over 100,000 m² of flexible event space, comparable to NAEC in serving trade exhibitions, conferences, and consumer events, though with a larger scale and London-centric catchment.
- Scottish Event Campus (SEC): Glasgow-based conference, exhibition, and live event campus offering halls, hotels, and arena space. Comparable to NAEC as a major UK regional venue combining exhibition halls, conference facilities, and on-site accommodation.
- Manchester Central: Converted railway station venue hosting conferences, exhibitions, and consumer events in Northern England. Comparable to NAEC in serving regional UK exhibitions and conferences with similar multi-purpose event space.
- Farnborough International Exhibition & Conference Centre: Large UK exhibition and conference venue in Hampshire known for hosting aerospace and trade events. Comparable to NAEC in operating flexible exhibition halls and outdoor display space for industrial customers.
- Olympia London: Historic London exhibition venue currently undergoing major redevelopment, hosting trade shows, consumer exhibitions, and conferences. Comparable to NAEC as a multi-hall exhibition venue targeting event organisers.
Others
- Grandstand Group (parent): Parent organisation running the Horse of the Year Show and other prestigious equestrian and consumer events. Comparable to NAEC as the parent event management organisation, providing cross-promotion and operational integration.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
NAEC Stoneleigh social profiles
Digital presenceNAEC Stoneleigh compliance and trust
Trust signalCompliance3 records
NAEC Stoneleigh financial estimates
Financial estimateRevenue estimate
Valuation estimate
NAEC Stoneleigh leadership team
Management profileNumber of profiles
Profiles18 records
NAEC Stoneleigh funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NAEC Stoneleigh M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NAEC Stoneleigh
What does NAEC Stoneleigh do?
NAEC Stoneleigh rents out four blank canvas exhibition halls covering 21,000m², conference and meeting facilities for 10 to 5,000+ delegates, and 250 acres of outdoor event space to event organisers. Supporting services include in-house catering (Food to You), AV provision via Universal Live partnership, event equipment hire (tables, chairs, barriers, forklifts), IT/connectivity, and the 58-bedroom Stoneleigh Park Lodge hotel on site.
Is NAEC Stoneleigh a public or private company?
NAEC Stoneleigh is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NAEC Stoneleigh founded?
NAEC Stoneleigh was founded in 2013. It employs 51 to 100 people.
Where is NAEC Stoneleigh based?
NAEC Stoneleigh is headquartered in Warwick, United Kingdom, in the Europe region.
How does NAEC Stoneleigh make money?
Four revenue lines are on record. Venue Space Rental is the primary driver. The others are event Services, on-site Accommodation and on-site Advertising.
Who are NAEC Stoneleigh's main competitors?
Regional players on record are Yorkshire Event Centre, EventCity Manchester and Telford International Centre. Direct peers are NEC (National Exhibition Centre), ExCeL London, Scottish Event Campus (SEC), Manchester Central, Farnborough International Exhibition & Conference Centre and Olympia London. Grandstand Group (parent) is listed as an others.
Does NAEC Stoneleigh have an API?
No public API is recorded for NAEC Stoneleigh.
What industry is NAEC Stoneleigh in?
NAEC Stoneleigh's product category is Conference and Exhibition Venue Services. Its primary akta.pro industry code is THAGALAE, Integrated Convention & Expo Complex Hotels, with a secondary code of THAHAAAC, Hotel & Resort Convention Venues (Convention Hotels). Its NAICS code is 72111 and its SIC code is 7000.