Putterills
Putterills is a privately-held UK estate agency founded in 1992, providing residential property sales, lettings, and valuations across five Hertfordshire branches plus a partner office in London's Mayfair.
- Company typePrivate
- Founded1992
- HeadquartersHitchin, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Putterills does
Putterills is a privately-held estate agency founded in 1992 and headquartered in Hitchin, Hertfordshire, providing residential property sales, lettings, property valuations, and area-specific market intelligence. The company operates five physical branch offices across Hertfordshire (Hitchin, Knebworth, Stevenage Old Town, Welwyn Garden City, and a dedicated Lettings office in Codicote), supplemented by a partner office in London's Mayfair through the Mayfair Office international network. Its product portfolio includes residential sales commissions, lettings and rental management, instant and expert property valuations, and postcode-level area guides covering AL6, AL7, AL8, and SG1-SG5.
The underlying technology stack is conventional estate-agency infrastructure: Vebra for property management and listing distribution, The Property Jungle for website hosting, Mailchimp for email marketing, and listings syndicated to RightMove, Zoopla, and OnTheMarket. Property marketing relies on professional photography, video walkthroughs, drone footage, and floorplans rather than proprietary AI tools. The company holds Client Money Protection (CMP) certification via Propertymark, is a member of The Property Ombudsman scheme, and is registered with Trading Standards.
The business model combines transaction-based commission on residential sales with recurring rental management fees from a lettings book. Pricing for sales and valuations services is quote-based and not publicly disclosed. Distribution is primarily through the branch network supported by digital presence on major UK property portals. The customer base consists of individual residential property sellers, buyers, landlords, and tenants across Hertfordshire, with no named B2B or enterprise accounts. Ownership is private and independent, with three Directors (Duncan Price, Ricky Stokes, Jeremey Godfrey) overseeing branch operations directly.
Putterills firmographics
Firmographics- Name
- Putterills
- Legal name
- Putterills of Hertfordshire Limited
- Website
- https://putterills.co.uk
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Putterills is a privately-held UK estate agency founded in 1992, providing residential property sales, lettings, and valuations across five Hertfordshire branches plus a partner office in London's Mayfair.
- Ownership category
- akta.pro rank
Where Putterills is headquartered
LocationHeadquarters
- HQ city
- Hitchin
- HQ country
- United Kingdom
- HQ region
- Europe
Offices5 records
Markets served
Putterills business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Residential Property Sales Commission: Commission-based revenue from residential property sales across their branch network in Hertfordshire
- Lettings and Rental Management: Revenue from rental property management, tenant placement, and ongoing lettings services for landlords
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Putterills product offering
Product offeringCore offering
Putterills is a full-service estate agency providing residential property sales, lettings, and property valuation services across Hertfordshire. The company operates a network of physical branch offices supported by an online property search platform and listings on major UK portals (RightMove, Zoopla, OnTheMarket). Services include expert and instant valuations, tenant placement, rental property management, sales progression, and tailored marketing campaigns using professional photography, video walk-throughs, drone footage, and floorplans.
Product overview
Putterills is a full-service estate agency operating as a single integrated platform offering residential property sales, lettings, and valuations across Hertfordshire. The core offering comprises Sales and Lettings services, supported by Property Valuations (instant and expert), Area Guides providing local market intelligence by postcode, and the Putterills Promise service commitment. The company has physical branches in Hitchin, Stevenage, Knebworth, Welwyn Garden City, and a partner office in Mayfair.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Sales Estate agency services for buying and selling residential properties across Hertfordshire, delivered through offices in Hitchin, Stevenage, Knebworth, and Welwyn Garden City. Includes property marketing, viewings, offers handling, and sales progression support.
- Lettings Property rental and letting services for landlords and tenants, including tenant finding, full property management, rental valuations, and ongoing tenancy support, delivered from the dedicated Lettings branch in Codicote.
- Property Valuations Expert property valuation services to help sellers and buyers understand market value, including instant online valuations via a dedicated portal and in-person expert valuations conducted by senior valuers and branch staff.
Companies that use Putterills
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles3 records
Putterills technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature1 record
Putterills partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Mayfair OfficeminorPartner office in London's Mayfair, part of the Mayfair Office network which has united elite independent estate agencies across the UK and globally since 1995. Provides international property marketing expertise and serves as hub for global network of real estate firms. Mayfair is famous for its affluent atmosphere, historical significance, and exclusive property offerings dating back to the 17th century.
Scale indicators3 records
Recent moves9 records
Expansion highlights2 records
Putterills competitors and assessment
Company assessmentBroad incumbents
- Foxtons: Foxtons is a London-centric premium estate agency with strong brand recognition. While primarily London-focused, it competes for Hertfordshire commuter-belt buyers and sellers moving into/out of London, overlapping with Putterills' Mayfair partnership catchment.
- Countrywide (Connells-owned): Countrywide operates numerous high-street estate agency brands across the UK including in Hertfordshire, providing residential sales, lettings, and mortgage services. It is a direct competitor to Putterills in overlapping postcodes.
- Savills: Savills is a global real estate services firm with a strong UK regional network, including Hertfordshire offices. It competes with Putterills in the higher-value residential segment and brings similar premium marketing capabilities.
- Connells Group: Connells is one of the UK's largest estate agency and lettings groups with a national network of 580+ branches. It directly competes with Putterills in Hertfordshire towns through sub-brands and offers both residential sales and lettings, making it the most relevant large-scale comparable.
- Knight Frank: Knight Frank is a premium UK and international residential agency with Hertfordshire coverage. It competes for higher-ticket Hertfordshire stock and shares Putterills' local-market-expertise-led value proposition for premium properties.
Emerging players
- Strike: Strike is a digital-first hybrid estate agency offering fixed-fee selling services across the UK. It targets price-sensitive sellers in markets like Hertfordshire, representing the same digital disruption pressure faced by Putterills.
- Purplebricks: Purplebricks pioneered the online/hybrid estate agency model in the UK offering fixed-fee services. Although its market position has diminished, it represents the digital-first competitive threat that pressures traditional branch-based agencies like Putterills.
Direct peers
- Ashtons: Ashtons is a Hertfordshire-based independent estate agency with multiple regional branches focused on residential sales and lettings. It is one of the closest direct local competitors to Putterills in the Hertfordshire market.
- Hunters (Property Holdings Group): Hunters is a UK regional estate agency franchise group with 200+ branches focused on residential sales and lettings in commuter-belt and regional markets. It is a closely comparable multi-branch regional model to Putterills.
- William H Brown: William H Brown is a high-street estate agency brand operating across the East of England, including Hertfordshire towns. It offers residential sales, lettings, and mortgages in markets directly overlapping with Putterills' footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Putterills social profiles
Digital presencePutterills compliance and trust
Trust signalCompliance3 records
Putterills financial estimates
Financial estimateRevenue estimate
Valuation estimate
Putterills leadership team
Management profileNumber of profiles
Profiles8 records
Putterills funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Putterills M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Putterills
What does Putterills do?
Putterills is a full-service estate agency providing residential property sales, lettings, and property valuation services across Hertfordshire. The company operates a network of physical branch offices supported by an online property search platform and listings on major UK portals (RightMove, Zoopla, OnTheMarket). Services include expert and instant valuations, tenant placement, rental property management, sales progression, and tailored marketing campaigns using professional photography, video walk-throughs, drone footage, and floorplans.
Is Putterills a public or private company?
Putterills is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Putterills founded?
Putterills was founded in 1992. It employs 11 to 50 people.
Where is Putterills based?
Putterills is headquartered in Hitchin, United Kingdom, in the Europe region.
How does Putterills make money?
Two revenue lines are on record. Residential Property Sales Commission is the primary driver. The others are lettings and Rental Management.
Who are Putterills's main competitors?
Broad incumbents on record are Foxtons, Countrywide (Connells-owned), Savills, Connells Group and Knight Frank. Emerging players are Strike and Purplebricks. Direct peers are Ashtons, Hunters (Property Holdings Group) and William H Brown.
Does Putterills have an API?
No public API is recorded for Putterills.