What Fantasyexpo does

Fantasyexpo sp. z o.o. is a privately held Polish gaming agency and creator economy operator headquartered in Wrocław, with an additional operational office in Warsaw. Founded in 2013, the company represents digital creators and influencers (impresariat services), executes end-to-end influencer and creator marketing campaigns linking consumer brands with gaming and pop-culture communities, and produces proprietary entertainment formats. It operates three wholly owned sub-brands: WE!RE Fantasy (influencer marketing unit launched 2022), GAM3RS_X (gaming format creation), and the Gaming Without Barriers Foundation (Fundacja Gaming Bez Barier, a nonprofit social projects entity).

The company's underlying technology is modest: a WordPress-based website (fantasyexpo.pl) with standard JavaScript/cookies for analytics, and a HubSpot-managed newsletter — not a software platform with APIs, SDKs, or proprietary AI/ML systems. The deliverable is services delivered by a 51-100 person team rather than a licensed product. GTM is event-driven and B2B: direct sales to enterprise brands across retail (Media Expert, Żabka, RTV Euro AGD, Amazon, Decathlon, H&M), banking (Alior, ING, Mastercard), beverages and food (Coca-Cola, Sprite, Red Bull, KFC), gaming (NVIDIA, SteelSeries, G2A, Razer, NERF), electronics (Samsung, Acer), sportswear (Adidas), and personal care (Old Spice).

Revenue mechanics span professional services fees for talent representation and creator marketing campaigns, plus minor direct-to-consumer digital product sales (freemium ebooks gated by newsletter subscription, plus paid perpetual-license digital goods). Pricing is not publicly disclosed and is negotiated directly with enterprise clients. The legal entity is a Polish sp. z o.o. (KRS 0000496522, NIP 8971796193, share capital 10,000 PLN), with no external investors, parents, or acquisition history disclosed.

Name

Fantasyexpo

Legal name

Fantasyexpo sp. z o.o.

Website

https://fantasyexpo.pl

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

Fantasyexpo is a privately held Polish gaming agency and creator economy operator that provides talent representation, influencer marketing campaigns, original entertainment-format production, and event experiences to enterprise brands across Poland and Central Europe.

Ownership category

akta.pro rank

Headquarters

HQ city

Wroclaw

HQ country

Poland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Talent Representation and Management: Fantasyexpo acts as a talent agency/impresariat for leading digital creators in Poland, representing their interests and managing their commercial activities.
2. Creator Marketing Services: End-to-end influencer marketing, digital campaigns, and creator-brand partnerships connecting brands with engaged gaming and creator communities.
3. Original IP Production: Production of proprietary entertainment formats designed to engage communities and create meaningful brand experiences rooted in modern pop culture.
4. Digital Products (Towar cyfrowy): Digital content products delivered via the platform, available both free (with newsletter subscription) and paid. Includes digital goods like ebooks.
5. Newsletter Subscription: Newsletter delivery service containing information about company activities, new offerings, events, and educational materials. Free subscription, with digital products accessible upon subscription.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Fantasyexpo is a Polish gaming agency and creator economy operator that functions as an impresariat for leading digital creators, producing proprietary entertainment formats and connecting consumer brands with engaged gaming and creator communities. The company delivers end-to-end influencer marketing campaigns, talent representation services, and culture-driven branded entertainment experiences for enterprise clients across retail, banking, beverages, gaming, and consumer electronics. It also distributes digital content products (ebooks) and a free newsletter via its fantasyexpo.pl platform.

Product overview

Fantasyexpo is a gaming agency and creator economy operator that functions as a unified portfolio of services rather than a software platform. The company operates three distinct sub-brands under its umbrella: WE!RE FANTASY (influencer marketing services launched in 2022), GAM3RS_X (gaming format creation), and Gaming Without Barriers Foundation (social gaming initiatives). Core offerings span talent representation of digital creators, end-to-end creator marketing campaigns connecting brands with engaged communities, and original IP production of culture-driven entertainment formats. The business model centers on impresariat services, digital campaigns, and event experiences rather than a modular software product.

Differentiator

Problem solved

Functional benefit

Brands

• WE!RE Fantasy: Specialized business unit focused on influencer marketing since 2022. Team of experts, creative strategists, and communication specialists who understand the dynamic world of online creators.
• GAM3RS_X
• Gaming Without Barriers Foundation (Fundacja Gaming Bez Barier)

Products and services

• Talent Representation Services Impresariat and talent management services representing leading Polish digital creators, gaming influencers, and content producers. Includes commercial deal negotiation, brand partnership facilitation, and ongoing management of creators' business activities.
• Creator Marketing Campaigns End-to-end influencer marketing and creator marketing campaigns that connect enterprise consumer brands with engaged gaming and creator communities. Services span strategy, creative development, talent activation, digital content production, and event-driven campaigns.
• Original IP & Entertainment Format Production Production of proprietary, culture-driven entertainment formats and gaming experiences designed to engage communities and create branded entertainment opportunities. Created under the GAM3RS_X sub-brand for brand clients and community audiences.
• Digital Products (Towar cyfrowy)

Named customers29 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Traackr: Traackr is an influencer marketing platform focused on creator discovery, relationship management, and campaign analytics for enterprise brands. It is a direct peer because both work with enterprise marketing teams on creator-led campaigns and creator strategy, though Traackr is software-led while Fantasyexpo is a regional agency.
• Vamp: Vamp is a creator marketing platform that connects brands with influencers across social platforms for end-to-end campaign execution. It is a direct peer because, like Fantasyexpo, it monetizes by brokering brand-creator relationships at scale, though Vamp operates a software-led model across multiple geographies.
• Upfluence: Upfluence is an influencer marketing and affiliate platform enabling brands to discover creators, manage campaigns, and track performance. It is a direct peer because both connect consumer brands with creators for marketing campaigns, though Upfluence operates a self-serve software model rather than full-service agency delivery.
• HYPR: HYPR is an influencer marketing platform providing creator discovery, campaign execution, and analytics for brands and agencies. It is a direct peer because both operate in the brand-creator marketing ecosystem and serve enterprise marketing buyers, though HYPR is a US-headquartered SaaS platform rather than a regional agency.
• CreatorIQ: CreatorIQ is an enterprise creator marketing cloud used by global brands and agencies for influencer campaign management and measurement. It is a direct peer because both operate in the creator economy connecting enterprises with creators at scale, though CreatorIQ is a global software platform rather than a regionally focused agency.
• Influential: Influential is an enterprise influencer marketing platform used by Fortune 500 brands to plan, execute, and measure creator campaigns. It is a direct peer because both companies serve enterprise brand clients with creator-led campaigns, though Influential operates globally with a tech-platform orientation.
• Aspire (formerly AspireIQ): Aspire is a creator marketing platform for brands and agencies, providing end-to-end campaign management, creator discovery, and analytics. It is a direct peer because both companies operate in the creator-marketing space connecting consumer brands with creators, though Aspire is software-first while Fantasyexpo is services-led.
• Grin: Grin is a creator marketing platform offering creator discovery, relationship management, and affiliate/ROI tools for consumer brands. It is a direct peer because both serve consumer brands in the creator economy, though Grin is a US-headquartered SaaS platform rather than a Central European agency operator.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/fantasyexpo
• YouTubeyoutube.com/channel/fantasyexpo
• Facebookfacebook.com/fantasyexpo
• LinkedInlinkedin.com/company/fantasyexpo
• Instagraminstagram.com/fantasyexpo

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fantasyexpo