Virtual Age

What Virtual Age does

Virtual Age is a Brazilian enterprise software company specializing in vertical ERP and management systems for the fashion industry. Founded in 1986 in Cianorte, Paraná — a major textile manufacturing hub — by Marcos Nabhan under the name Infomark, the company built nearly three decades of fashion-specific domain expertise before being fully acquired by TOTVS in 2014 and rebranded to TOTVS Moda. It serves fashion manufacturers, retailers, wholesalers, franchisors, and textile operators, with named customers including M.Officer, Água de Coco, and Dudalina. The company now operates as a specialized vertical within TOTVS, Latin America's largest enterprise software group.

The platform is a SaaS ERP delivered across three integrated modules: Industry (manufacturing and supply chain management), Retail (store and franchise operations), and Backoffice (financial and administrative management). Releases ship on a 45-day cadence, indicating an active SaaS development discipline. At the time of the TOTVS acquisition, the business served more than 500 clients, was projected to generate approximately R$29 million in revenue, and derived 81% of revenue from subscriptions — a SaaS economics profile consistent with high customer retention.

The commercial model is enterprise SaaS subscription targeting Brazilian mid-market and upper-mid-market fashion companies. Geographic footprint is Brazil-only according to firmographic data, though distribution leverage from TOTVS opens latent LATAM reach. Post-acquisition, the unit has scaled to 251–500 employees, indicating continued operational buildout under the parent. No AI/ML capabilities, patents, or external funding events are documented in the available data.

Name

Virtual Age

Legal name

Virtual Age Soluções em Tecnologia

Website

https://virtualage.com.br

Company type

Private

Founded year

1986

Operating status

Acquired

Headcount range

251–500 employees

Short description

Virtual Age, now operating as TOTVS Moda after its 2014 acquisition by TOTVS, is a Brazilian SaaS ERP vendor specializing in manufacturing, retail, and back-office systems for fashion manufacturers, retailers, and franchises. It serves 500+ fashion clients in Brazil with three integrated modules updated every 45 days.

Ownership category

akta.pro rank

Product category

Fashion and Textile ERP Software

NAICS

Software Publishers (5132)

akta.pro primary industry

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)

Keywords

• Fashion ERP software
• Apparel supply chain management
• Textile industry software
• Vertical SaaS retail
• Manufacturing execution systems

Headquarters

HQ city

Cianorte

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Subscriptions: Subscription-based revenue from modular ERP software for fashion supply chain. As of 2014, 81% of revenue came from subscription sales. Clients can select individual modules based on their operational needs, with automatic updates every 45 days included.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Virtual Age develops TOTVS Moda, a cloud-based modular SaaS ERP system that manages every link of the fashion supply chain — from textile manufacturing and industrial production to wholesale and retail store operations and backoffice fiscal/accounting compliance. Delivered as modular subscriptions that customers can contract independently, the platform is updated automatically every 45 days and is sold to Brazilian fashion retailers, wholesalers, franchises, and textile manufacturers.

Product overview

Virtual Age, originally founded as Infomark in 1986, was a fashion technology company acquired by TOTVS in 2014. The company's flagship product was Virtual Store, a comprehensive fashion industry management system that has since become TOTVS Moda. TOTVS Moda is a modular software platform offering three main modules: Industry Module (for production management), Retail Module (for wholesale/retail operations), and Backoffice Module (for fiscal, accounting, and financial compliance). The system operates on a SaaS model with automatic updates every 45 days, serving businesses throughout the entire fashion production chain from manufacturing to retail.

Differentiator

Problem solved

Functional benefit

Brands

• TOTVS Moda: Complete management software for the fashion production supply chain, originally developed as Virtual Store by Virtual Age. It is structured in modules including Industry, Retail, and Backoffice, with automatic updates released every 45 days.

Products and services

• TOTVS Moda (formerly Virtual Store) Cloud-based, modular SaaS ERP that manages the complete fashion supply chain — Industry (production planning, product engineering, industrial engineering, factory floor control), Retail (sales, promotions, inventory, credit, checkout, merchandise receiving), and Backoffice (fiscal, accounting, financial, administrative management) — for Brazilian fashion retailers, wholesalers, franchises, and textile manufacturers. Delivered as modular subscriptions with automatic 45-day updates.

Quantifiable outcome

• 81% of revenue from subscriptions (2014) - demonstrating strong recurring revenue model
• +1 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Infor: Global vendor of Infor CloudSuite Fashion, a vertical ERP/PLM suite purpose-built for apparel, footwear, and textile companies. Directly comparable to TOTVS Moda as a fashion-vertical ERP competitor with similar end-to-end supply chain scope.
• Linx: Brazilian retail and omnichannel software company. Comparable for the TOTVS Moda Retail module, providing POS, inventory, and omnichannel solutions to fashion retailers in Brazil.
• Centric Software: Provider of Centric PLM and Centric Visual Innovation Platform for fashion, retail, and luxury brands. Highly comparable as a vertical SaaS suite targeting fashion product development, sourcing, and retail planning workflows.
• TOTVS: Parent company and largest Brazilian enterprise software vendor. TOTVS directly competes in ERP/management software and now distributes Virtual Age's product as TOTVS Moda, making it both the owner and the closest horizontal comparable in the Brazilian market.
• Senior Sistemas: Brazilian ERP and management software vendor serving manufacturing, logistics, and retail. Comparable as a domestic competitor offering ERP suites to mid-market Brazilian companies, including fashion-adjacent manufacturers.
• Consinco: Brazilian ERP vendor specializing in retail and food service verticals. Comparable as a domestic vertical-focused ERP competitor with similar subscription/SaaS go-to-market and Brazilian mid-market focus.
• Aptos (formerly Epicor Retail): Aptos delivers retail-specific ERP and merchandise planning solutions including for fashion/apparel specialty retailers, overlapping with TOTVS Moda's Retail module capabilities.

Broad incumbents

• SAP: Global ERP incumbent with fashion industry solutions and a strong enterprise customer base in Brazil. Comparable as a horizontal ERP competitor whose fashion-specific extensions and S/4HANA for fashion can displace vertical specialists.
• Oracle NetSuite: Cloud ERP platform serving wholesale distribution, retail, and manufacturing. Comparable as a horizontal SaaS ERP option that mid-market fashion companies may choose over a vertical specialist.
• Microsoft Dynamics 365: Global cloud ERP/CRM suite with apparel-industry partner solutions. Comparable as a horizontal enterprise platform that competes with TOTVS Moda's integrated Industry/Retail/Backoffice scope.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/totvs
• YouTubeyoutube.com/totvs
• LinkedInlinkedin.com/company/virtual-age-infomark-
• Instagraminstagram.com/totvs

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Virtual Age