InstantHelp

What InstantHelp does

InstantHelp GmbH is a German private company founded in 2015 and headquartered in Erkrath, with a secondary presence in Bonn, that develops IoT-based emergency notification systems for businesses, public authorities, and private consumers. The core offering is the InstantHelp Notruf-Button, a battery-powered hardware device (LTE-M/NB-IoT connectivity, IP55-rated, over two years of battery life) that triggers a one-click emergency alert processed by the company's proprietary server infrastructure and forwarded to official German emergency dispatch centers (Polizei 110, Feuerwehr/Rettungsdienst 112) plus configurable contact chains via SMS, email, or voice call. The platform extends to a desktop client (Windows/Mac), a mobile app (iOS/Android), and a geofencing-based First Responder Network that alerts registered first-aid volunteers within 800m of an incident, all administered through the Digitaler Assistent online portal.

The company operates across three customer segments: businesses and authorities (subscription tiers Basic €17/month and Premium €25/month with €149 one-time Leitstellen-Aufschaltung setup), private consumers (€249/year hardware package with €4.99 in-app purchase add-ons), and a Safety-as-a-Service white-label platform for hardware manufacturers, security services, care services, and app developers. Target verticals include pharmacies, gas stations, retail, educational institutions, and care services, with compliance positioning around DGUV workplace safety regulations. Go-to-market combines sales-led direct outreach for enterprise customers with self-service e-commerce for private consumers, supported by integrations with Deutsche Telekom (IoT connectivity), Twilio (SMS verification), Google Maps (responder location), and a TÜV Rheinland pilot project for educational deployments. The firm operates exclusively in Germany, employs 1-10 staff, reports over 10,000 users and 800+ processed emergency operations, and has no public funding rounds or disclosed revenue.

Name

InstantHelp

Legal name

InstantHelp GmbH

Website

https://instant-help.de

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

InstantHelp GmbH is a German IoT company that provides emergency notification hardware and software connecting businesses, authorities, and private users directly to German police, fire, and rescue dispatch centers through LTE-M-based buttons and a subscription platform.

Ownership category

akta.pro rank

Product category

Emergency Notification Systems

NAICS

Security Systems Services (except Locksmiths) (561621), Security Systems Services (56162)

SIC

Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Personal Emergency Response (PERS) & Medical Alert Monitoring (HSAHAAAL)

akta.pro secondary industries

Wearable Medical Alert Devices (Pendants, Watches, Bands) (HSAHAHAI), Medical Alert / PERS Monitoring (Emergency Response) (BPAKAFAD), Emergency Communications, Alerting & Public Warning Systems (HLAJAGAF)

Keywords

• IoT emergency notification
• Lone worker protection
• Emergency button hardware
• Dispatch center integration
• Safety as a service

Headquarters

HQ city

Erkrath

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Business Subscription Plans: Monthly subscription packages for businesses (InstantHelp Basic from €17/month, Premium from €25/month + VAT) with various features including emergency button access, contact alerting via SMS/call/email, and hardware service packages
2. Private Consumer Hardware Package: Annual hardware package for private users at €249/year (€20.75/month), includes emergency button, integrated SIM card, connectivity, and technical service with free replacement device
3. Emergency Dispatch Center Connection Fee: One-time setup fee of €149 per location for direct connection to official emergency dispatch centers (Leitstellen-Aufschaltung), available for both business and private users
4. In-App Purchases - External Emergency Contacts: In-app purchase at €4.99 for up to 5 emergency contacts with 12-month subscription, sends SMS with location upon emergency trigger
5. Hardware Accessories: Optional accessories including wall mount (€9) and stand (€39) for private users
6. Safety-as-a-Service Platform / White-Label Solutions: API/platform access for manufacturers, security services, and care services to integrate emergency notification capabilities, offered as white-label solutions in partner branding

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

InstantHelp develops and sells an IoT-based emergency notification system consisting of a physical LTE-M/NB-IoT emergency button (90mm x 36mm x 21mm, IP55 rated, >2-year battery life), cross-platform desktop and mobile applications, and a proprietary server backend that automatically interfaces with official German emergency dispatch centers (110/112). The company offers the system to businesses, public authorities, and private consumers via subscription plans, with a white-label Safety-as-a-Service platform for partner integration.

Product overview

InstantHelp GmbH offers an emergency management ecosystem consisting of the InstantHelp Notruf-Button (physical IoT hardware), Desktop-Client, and Mobile Notruf-App, all managed through the Digitaler Assistent online portal and powered by the InstantHelp Server backend. The company provides two subscription tiers for businesses (Basic and Premium) and a private consumer package. Additionally, the Safety-as-a-Service Platform enables third-party hardware manufacturers, security services, care services, and app developers to integrate emergency alert capabilities via interfaces into their own offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• InstantHelp Notruf-Button

Quantifiable outcome

• Minutes saved in emergency response: Several minutes faster than manual call center processing due to automated dispatch center connection
• +3 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature7 records

Partnerships

Four partnerships are on record, tiered leadership and minor.

• Moritz NaatzleadershipOthersManaging Partner (geschäftsführender Gesellschafter) and founder of InstantHelp GmbH. Also serves as Data Protection Officer. Contact: [email protected]
• Apple App Store / Google PlayminorChannel Partner/ Reseller/ DistributorApp distribution partners for InstantHelp mobile application. App stores process required information including username, email, customer number, download timing, payment information, and device identifiers.
• Mittelstand-Digital Hub BonnminorOthersAppears in References & Partners section. Digital hub network for Mittelstand (SME) digitization support in Germany.
• TÜV RheinlandminorOthersAppears in References & Partners section. Quality and safety certification organization.

Scale indicators4 records

Recent moves1 record

Expansion highlights5 records

Regional players

• Bay Alarm Medical: US PERS provider offering in-home and mobile medical alert systems with monitoring centers. Closely aligned subscription PERS model and customer segment, but geographically limited to the US.
• MobileHelp: US-based PERS provider offering mobile medical alert systems with 24/7 monitored emergency response. Comparable subscription-based product offering but focused exclusively on the US market, not competing with InstantHelp in Germany.

Broad incumbents

• Philips Lifeline: Established US PERS leader within Philips' healthcare portfolio, offering monitored medical alert systems. Broad incumbent with deep healthcare distribution but primarily US-focused and part of a much larger corporate portfolio.
• ADT Inc: US-listed security giant offering monitored home security with medical alert integrations. Broader portfolio and far larger scale than InstantHelp, but overlapping emergency-monitoring capabilities for residential and SMB customers.
• Securitas AB: Swedish security services giant with a strong German presence offering monitored security and lone-worker protection solutions. Directly competes with InstantHelp's enterprise safety-as-a-service offerings as part of a much broader security portfolio.
• Legrand Care (Tynet): European telecare and PERS provider under Legrand offering monitored emergency response across European markets including Germany. Closely aligned product offering to InstantHelp but backed by a much larger industrial group with broader portfolio reach.
• Bosch Smart Home: German smart home platform with integrated emergency call and alarm features within a broader home automation ecosystem. Provides comparable end-user emergency notification features with significantly larger brand reach and R&D resources.

Direct peers

• Limmex: Swiss emergency watch manufacturer offering wearable PERS devices with integrated emergency calling for elderly and vulnerable users. Closely comparable to InstantHelp's wearable Notruf-Button concept and target customer profile.
• Careium (formerly Doro Care): Leading European PERS and telecare provider headquartered in Sweden with a strong German footprint. Offers monitored personal emergency response solutions directly comparable to InstantHelp's private-user and care-service offerings.
• Tunstall Healthcare: UK-based global leader in telecare and PERS solutions serving elderly and vulnerable populations, with operations across Europe including Germany. Directly comparable monitored emergency response service model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/instanthelp
• LinkedInlinkedin.com/company/instanthelpgmbh
• Xx.com/InstantHelp_App

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about InstantHelp