What IMA-Consulting does

IMA-Consulting (legal entity: OOO «ИМА-консалтинг») is a Moscow-headquartered, privately held professional services firm founded in 1999 that delivers full-cycle public relations, consulting, research, training, creative, and digital communications services. The firm operates eight core practice areas — Public Relations, Research and Analytics, Digital Communications, Government Relations (GR), Crisis PR, Political PR/Consulting, Design and Creative, and Training — each staffed by a dedicated internal department that allows project execution without subcontracting. Primary customer segments are large Russian and multinational enterprises, federal and regional government entities, political figures and organizations, and senior executives seeking media and communications training.

Revenue is generated on a project and retainer basis under individually tailored engagement structures rather than standardized packages; pricing is not publicly disclosed. Go-to-market is enterprise field sales with direct engagement of decision-makers, supported by a long-tenured referral base evidenced by 300+ client retention letters and engagement with named buyers including Bank VTB, URALSIB, INGOSSTRAKH, Lukoil, Norilskgazprom, Amway, Tupperware, Christie's, and the Ministry of Education and Science of the Russian Federation. The firm's value proposition rests on custom strategy design, integrated research-to-creative delivery, and a verified regional partner network enabling project execution across 50+ Russian regions and 15 international markets. There is no public funding, M&A, or ownership-change record; the firm appears to be organically grown and operated without external institutional capital.

Name

IMA-Consulting

Legal name

OOO «ИМА-консалтинг»

Website

https://ima-consulting.ru

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

251–500 employees

Short description

IMA-Consulting is a Moscow-based, privately held PR and communications firm founded in 1999 that provides integrated public relations, research, government relations, political consulting, digital communications, creative, and training services to Russian and multinational enterprises, government bodies, and political clients.

Ownership category

akta.pro rank

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. PR and Communications Consulting Services: Core revenue stream from providing professional PR services including reputation management, media relations, crisis communications, and strategic communications consulting. Services are custom-tailored per client requirements with project-based or retainer billing models.
2. Research and Analytics Services: Revenue from conducting sociological research, market studies, brand research, media monitoring and analytics services. Includes both quantitative and qualitative research methodologies.
3. Training and Seminars: Professional training programs for corporate communications, media interaction skills, rhetoric, presentation, conflict management and public speaking. Programs are customized for different proficiency levels.
4. Design and Creative Services: Creative services including video production, design expertise, company naming, creative concept development, brand style and visual classification elements development.
5. Political Consulting Services: Political technologies and consulting including socio-political research, political risk analysis, election campaign development and conduct, PR support for new legislation.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

IMA-Consulting is a full-service PR and communications firm providing end-to-end services across public relations, research and analytics, digital communications, government relations (GR), crisis PR, political consulting, design/creative services, and professional training. The company delivers customized communication strategies and project execution for enterprise, government, and political clients, integrating research, media analytics, project management, government liaison, and creative functions within a single firm. Services are individually tailored with no standard packages, and have been deployed across 1,500+ projects in 50+ Russian regions and 15 countries since 1999.

Product overview

IMA-Consulting is a full-service PR and consulting firm offering a comprehensive suite of communication services organized into eight core practice areas: Public Relations (media relations, brand positioning, territorial branding), Research and Analytics (sociological studies, media monitoring), Digital Communications (online reputation, social media management), Government Relations (government liaison, policy consulting), Crisis PR (reputation management, rapid response), Political PR/Consulting (pre-election campaigns, political risk analysis), Design and Creative (video production, corporate identity), and Training (communication skills, public speaking). The company operates through specialized internal departments including research and analytics, media analytics, project management, internet projects, GR, special projects, and creative divisions, delivering over 1,500 projects across 50+ Russian regions and 15 countries since its founding in 1999.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Relations Core PR services including communication strategy development, media relations, press event organization, brand positioning, and territorial branding promotion for enterprise and government clients.
• Research and Analytics (Исследования и аналитика) Sociological research services including market and consumer studies, brand research, media monitoring, and strategic communication mapping for target audiences using quantitative and qualitative methods.
• Digital Communications (Digital-коммуникации) Digital communications services including internet landscape monitoring, digital strategy development, website development, social media audit, community management, influencer engagement, and online brand reputation management.
• Government Relations (GR) Government relations services including communication assessment of public projects, government liaison, policy monitoring analysis, crisis communication support, and political consulting at federal and regional levels.
• Crisis PR (Антикризисный PR) Crisis public relations including reputation strategy development, media relay management, alternative information dissemination, and rapid negative response protocols.
• Political PR/Consulting (Политический PR/Консалтинг) Political consulting services including socio-political research, political risk analysis, pre-election campaign development, and legislative PR support.
• Design and Creative (Дизайн и креатив) Design and creative services including video production, design expertise, company naming, creative concept development, and corporate identity and visual classification system creation.
• Trainings (Тренинги) Training and seminar services covering corporate communications, team training, public speaking techniques, successful interview skills, and rhetorical training for media interactions, customized for different proficiency levels.

Quantifiable outcome

• Over 1500 projects successfully completed
• +3 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Regional Partners NetworkcoreChannel Partner/ Reseller/ DistributorVerified partners across all regions of Russia enabling project implementation in any location throughout the country. The company states they have partners everywhere and can implement projects in any part of Russia.

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• BCW (Burson Cohn & Wolfe): WPP-owned global PR agency with strong public affairs and government relations practice; directly comparable to IMA's GR and political consulting work.
• Edelman: Global largest PR firm with deep corporate reputation, crisis, and public affairs practices. Directly comparable to IMA on full-service communications consulting for enterprise clients.
• Ketchum: Major global PR firm owned by Omnicom, with strong corporate, public affairs and research capabilities analogous to IMA's practice areas.
• FleishmanHillard: Global integrated PR and public affairs network; matches IMA on enterprise communications, government relations, crisis, and creative offerings.
• Ruder Finn: Independent global PR firm with strong healthcare, public affairs and corporate communications practices; comparable mid-size peer with similar bespoke engagement model.
• Hill+Knowlton: WPP-owned global PR firm with strong crisis, public affairs and government relations practices; directly comparable to IMA's GR and crisis PR offerings.
• Weber Shandwick: IPG-owned global PR network; comparable to IMA on integrated PR, research-led campaigns, corporate reputation and creative services.
• MSL Group: Publicis-owned global PR and public affairs network with comparable service breadth across corporate communications, crisis, public affairs and creative.

Regional players

• Mikhailov & Partners: Leading Russian public affairs and government relations consultancy; directly competing with IMA on the political and GR consulting practice in the Russian market.
• iMARS: Major Russian communications group offering PR, public affairs, and creative services; competes head-to-head with IMA on Russian enterprise and government client engagements.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ima_consulting

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IMA-Consulting