County Road Association
The County Road Association of Michigan is a nonprofit trade association representing the state's 83 county road agencies, providing legislative advocacy, training, and member services across 90,000 miles of county-maintained roads.
- Company typePrivate
- Founded1918
- HeadquartersLansing, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What County Road Association does
The County Road Association of Michigan (CRA) is a private, nonprofit trade association headquartered in Lansing, Michigan that serves as the unified representative body for the state's 83 county road agencies. Those agencies collectively maintain approximately 90,000 miles of roads, 5,700 bridges, and over 30 billion square feet of right-of-way. CRA's mission is to provide members with policy advocacy, training, and operational resources while serving as the principal voice to state government on transportation funding and infrastructure issues.
CRA's product and service portfolio spans legislative advocacy (the Roads+ political endorsement program, a registered service mark), member-facing digital infrastructure (the MyCRA member portal for seasonal weight restriction management and resource access), research and publications (the annual County Road Investment Report, the Crossroads newsletter, MiBackroads resources), and an event portfolio that includes the annual Highway Conference & Road Show, district and committee meetings, the Managers Workshop, Finance & HR Seminar, Commissioners Seminar, Superintendents Seminar, Northern Conference, and Roads+ golf outings. Technology is web-based and portal-centric rather than AI-driven or data-platform-centric.
CRA's business model combines annual associate membership dues from companies wanting access to county road agencies (publicly disclosed at $395/year), event registration fees, corporate sponsorships from a broad set of construction, equipment, engineering, and safety vendors (including AIS Construction Equipment, OHM Advisors, ROWE Professional Services, MacAllister Machinery, and others), advertising in association publications, and administrative arrangements with affiliated insurance pools CRASIF and MCRCSIP. The 83 county road agencies themselves constitute the core mission-aligned membership base, while associate members and event sponsors are the primary revenue sources.
County Road Association firmographics
Firmographics- Name
- County Road Association
- Legal name
- County Road Association of Michigan
- Website
- https://micountyroads.org
- Company type
- Private
- Founded year
- 1918
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- The County Road Association of Michigan is a nonprofit trade association representing the state's 83 county road agencies, providing legislative advocacy, training, and member services across 90,000 miles of county-maintained roads.
- Ownership category
- akta.pro rank
County Road Association industry classification
Industry- Product category
- Trade Association Services
- NAICS
- Regulation and Administration of Transportation Programs (92612), Administration of Urban Planning and Community and Rural Development (92512)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Road & Highway Authorities (Planning, Construction, Maintenance) (BPAIALAA)
Keywords
Where County Road Association is headquartered
LocationHeadquarters
- HQ city
- Lansing
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
County Road Association business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Associate Membership Dues: Annual membership dues for associate members (companies that want to do business with county road agencies). The membership provides insider access to the 83 county road agency members.
- Event Registration and Sponsorships: Revenue from conferences, golf outings, seminars, and district meetings including registration fees and corporate sponsorships from associate members and industry partners.
- Roads+ Program: Political endorsement program that may include fundraising and member contributions for advocacy purposes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Associate Membership - $395 annual dues |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
County Road Association product offering
Product offeringCore offering
The County Road Association of Michigan is a nonprofit trade association that represents Michigan's 83 county road agencies, which collectively maintain 90,000 miles of roads, 5,700 bridges, and more than 30 billion square feet of right-of-way. The association provides legislative advocacy at the state level, training programs, conferences, member communications, and an Associate Membership program for businesses seeking to do business with county road agencies.
Product overview
The County Road Association of Michigan is a trade association representing Michigan's county road agencies. The organization offers a portfolio of member services including Roads+℠ (a political endorsement program), MiBackroads (research and resources), the MyCRA member portal, and organizes major conferences such as the Highway Conference & Road Show. The association also publishes the Crossroads newsletter and operates an Associate Membership program for businesses wanting to connect with county road agencies. The organization manages 90,000 miles, 5,700 bridges, and more than 30 billion square feet of right-of-way across Michigan.
Differentiator
Problem solved
Functional benefit
Brands
- Roads+: A program and brand under the County Road Association of Michigan that includes golf outings, endorsements, and member services.
- MiBackroads
Products and services
- Roads+℠
- MiBackroads
- MyCRA Member Portal
- Highway Conference & Road Show
- Crossroads Newsletter
- Associate Membership Program
- County Road Investment Report
Companies that use County Road Association
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
County Road Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
County Road Association partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core, minor and major.
- Michigan's 83 County Road AgenciescoreThe 83 county road agencies in Michigan are the primary members of the County Road Association. These agencies are responsible for 90,000 miles of roads, 5,700 bridges, and more than 30 billion square feet of right-of-way.
- AIS Construction Equipment CorpminorEvent sponsor for Roads+ golf outings and conferences, providing support for association events and visibility among county road agency decision-makers.
- Bendzinski & Co.minorEvent sponsor for CRA conferences and educational events.
- Owen Tree Service HD, IncminorEvent sponsor for CRA conferences and educational events.
- ROWE Professional Services CompanyminorEvent sponsor for CRA conferences and educational events.
- OHM AdvisorsminorEvent sponsor for CRA conferences and educational events.
- Krenn Timber Bridge, Inc.minorEvent sponsor for CRA conferences and educational events.
- Northern Concrete Pipe IncminorEvent sponsor for CRA conferences and educational events.
- UNIQUE Paving Materials Corp.minorEvent sponsor for CRA conferences and educational events.
- Watkins RossminorEvent sponsor for CRA conferences and educational events.
- Michigan Chloride Sales L.L.C.minorEvent sponsor for CRA conferences and educational events.
- SoundOff SignalminorEvent sponsor for Roads+ Southern Mid-Michigan Golf Outing.
- MacAllister MachineryminorEvent sponsor for Roads+ Southern Mid-Michigan Golf Outing.
- Carrier & Gable IncminorEvent sponsor for Roads+ Southern Mid-Michigan Golf Outing.
- Give 'Em a Brake SafetyminorEvent sponsor for Roads+ Southern Mid-Michigan Golf Outing.
- Mackinaw Administrators LLCminorEvent sponsor for Roads+ Southern Mid-Michigan Golf Outing.
- Hobbs+Black ArchitectsminorEvent sponsor for Roads+ Southern Mid-Michigan Golf Outing.
- CRASIFmajorCounty Road Association Self-Insured Fund (CRASIF) is a joint insurance pool and major annual meeting co-host with MCRCSIP.
- MCRCSIPmajorMichigan County Road Commission Self-Insurance Pool (MCRCSIP) co-hosts annual meetings with CRASIF.
- Superintendents Association of MichigancoreRelated organization that works with CRA on road maintenance and superintendents training.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
County Road Association competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key highlights6 records
Customer concentration
County Road Association social profiles
Digital presenceCounty Road Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
County Road Association leadership team
Management profileNumber of profiles
County Road Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
County Road Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about County Road Association
What does County Road Association do?
The County Road Association of Michigan is a nonprofit trade association that represents Michigan's 83 county road agencies, which collectively maintain 90,000 miles of roads, 5,700 bridges, and more than 30 billion square feet of right-of-way. The association provides legislative advocacy at the state level, training programs, conferences, member communications, and an Associate Membership program for businesses seeking to do business with county road agencies.
Is County Road Association a public or private company?
County Road Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was County Road Association founded?
County Road Association was founded in 1918. It employs 51 to 100 people.
Where is County Road Association based?
County Road Association is headquartered in Lansing, United States, in the North America region.
How does County Road Association make money?
Three revenue lines are on record. Associate Membership Dues are the primary driver. The others are event Registration and Sponsorships and roads+ Program.
Does County Road Association have an API?
No public API is recorded for County Road Association.
What industry is County Road Association in?
County Road Association's product category is Trade Association Services. Its primary akta.pro industry code is BPAIALAA, Road & Highway Authorities (Planning, Construction, Maintenance). Its NAICS code is 92612 and its SIC code is 8600.