What Garrett Agencies does

Garrett Agencies Ltd. is a privately held, independent Canadian insurance brokerage founded in 1966 and headquartered in Calgary, Alberta. The company provides tailored life, health, disability, critical illness, travel, long-term care, and group benefits insurance solutions to three customer segments: individuals and families, businesses and organizations, and members of professional associations. Its core product is independent brokerage services placing policies across 30+ Canadian insurers, supplemented by association-exclusive plans (underwritten by Manulife) distributed through an exclusive partnership with Engineers Canada. Garrett operates without proprietary technology infrastructure; client policy management for Engineers Canada plans is handled via Manulife's customer portal.

The business model is commission-based brokerage revenue: Garrett earns carrier commissions on placed policies rather than subscription or fee-for-service pricing. Premiums are determined per-client through advisor consultation based on age, health status, coverage needs, and individual insurer underwriting, with no publicly disclosed pricing. Go-to-market is sales-led through direct advisor consultations via phone (1-800-661-3300), email, and website contact form, augmented by content marketing through a Learning Center and Insuropedia insurance glossary for top-of-funnel education. The Engineers Canada association channel functions as a distinct community-led motion offering group rates to professional engineers. The firm operates with 1-10 employees from a single Calgary office and has served over 15,000 clients cumulatively across 58 years.

Name

Garrett Agencies

Legal name

Garrett Agencies Ltd.

Website

https://garrett.ca

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Insurance Brokerage

NAICS

Insurance Agencies and Brokerages (52421)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Retail (Personal Lines) Insurance Brokerage (FSAEADAA)

akta.pro secondary industries

Individual Health Insurance Brokerage & Distribution (FSAIAEAL), Individual Disability Income Insurance (Non-Group) (FSAIAIAA), Standalone Critical Illness Insurance (FSAIAKAA), Key Person Disability Insurance (FSAIAIAK)

Keywords

• Independent insurance brokerage
• Life and health insurance
• Employee group benefits
• Association insurance plans
• Commercial insurance advisory

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. Insurance Brokerage Commissions: Garrett Agencies operates as an independent insurance broker earning commissions from insurance product sales across multiple insurers. The company works with over 30 insurers, placing policies and earning commission-based compensation on placed coverage.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Garrett Agencies is an independent insurance brokerage that places personal, commercial, and association-member insurance policies on behalf of Canadian clients through more than 30 insurer partners. Core revenue is generated by advising individuals and families on life, health, disability, critical illness, travel, and long-term care coverage, advising businesses on group benefits and key-person solutions, and distributing exclusive Engineers Canada association plans.

Product overview

Garrett Agencies is an independent Canadian insurance brokerage founded in 1966, operating as a multi-product platform across three distinct segments: (1) Individuals & Families offering Life Insurance, Health & Dental Insurance, Disability Insurance, Critical Illness Insurance, Travel Insurance, Global Medical Care, Tax & Estate Planning, Long Term Care Insurance, and Segregated Funds; (2) Businesses & Organizations providing Employee Group Benefits, Health Spending Accounts (HSA), Key Person Insurance, Buy/Sell Insurance, Business Overhead Insurance, Lifestyle Spending Accounts, and Employee Group Retirement (RRSP); and (3) Association Members programs exclusive to Engineers Canada including Term Life, Prime Health & Dental, Retiree Health & Dental, Disability Insurance, Critical Illness Insurance, Major Accident Protection, Child Life & Accident, and Business Overhead coverage. The company collaborates with over 30 insurers and supplements its product offerings with educational resources including the Insuropedia glossary, Learning Center articles, and GHIP information portal. Client online access is available through Manulife's customer portal for policyholders on certain plans.

Differentiator

Problem solved

Functional benefit

Products and services

• Life Insurance Financial protection for family after the policyholder's passing, providing a death benefit to beneficiaries; offered to individual Canadians seeking personal life coverage.
• Health & Dental Insurance Coverage for medical and dental expenses supplementing provincial health plans; designed for individuals and families seeking supplemental private health coverage.
• Disability Insurance Financial support during periods of disability when the insured cannot work; targeted at individuals protecting income against disability.
• Critical Illness Insurance Financial protection upon diagnosis of serious health conditions specified in the policy; for individuals seeking lump-sum coverage against critical illness.
• Travel Insurance Protection for unexpected travel-related incidents including emergency medical coverage abroad; for Canadian travellers.
• Global Medical Care Worldwide medical coverage for expatriates, frequent travellers, and those living or working abroad; for globally mobile Canadians.
• Tax & Estate Planning Tailored solutions for estate planning, tax efficiency, and legacy management; for individuals and families managing intergenerational wealth transfer.
• Long Term Care Insurance Coverage ensuring funds are available for long-term health assistance and care needs; for individuals planning for extended care costs.
• Segregated Funds Investment product offering market growth potential with downside protection, positioned for estate planning; for individual investors seeking insurance-wrapped investments.
• Employee Group Benefits Comprehensive benefits packages for employee wellness and financial security; for Canadian employers building group coverage programs.
• Health Spending Accounts (HSA) Flexible spending accounts allowing employers to reimburse eligible medical expenses tax-effectively through their corporation; for Canadian employers offering health benefits.
• Key Person Insurance Safeguarding businesses against financial loss due to death or disability of key personnel; for businesses protecting critical human capital.
• Buy/Sell Insurance Securing business continuity during ownership transitions by funding buyout agreements; for business co-owners planning succession.
• Business Overhead Insurance Coverage for business expenses during the owner's incapacitation; for small business owners and sole proprietors.
• Lifestyle Spending Accounts Flexible spending accounts for lifestyle and wellness expenses beyond traditional health benefits; for employers enhancing benefit offerings.
• Employee Group Retirement (RRSP) Employee retirement savings and investment plans including Group RRSPs; for Canadian employers offering workplace retirement programs.
• Association Term Life Insurance Term Life Insurance exclusive for engineering association members, offered through Engineers Canada; for eligible Engineers Canada members.
• Association Prime Health & Dental Plan Health & Dental coverage exclusive for eligible Engineers Canada association members.
• Association Retiree Health & Dental Plans Health & Dental coverage exclusive for eligible retired Engineers Canada association members.
• Association Disability Insurance Disability income protection exclusive for eligible Engineers Canada association members, underwritten by Manulife.
• Association Critical Illness Insurance Critical Illness coverage exclusive for eligible Engineers Canada association members.
• Association Major Accident Protection Major Accident protection exclusive for eligible Engineers Canada association members.
• Association Child Life & Accident Child life and accident coverage exclusive for eligible Engineers Canada association members.
• Association Business Overhead Business overhead coverage exclusive for eligible Engineers Canada association members.

Quantifiable outcome

• Over 15,000 diverse clients and businesses served across Canada
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• ManulifecoreTechnology or IntegrationManulife is the insurance provider for the Engineers Canada Disability Insurance Plan and related association products offered through Garrett Agencies. The partnership involves online client portal access (Manulife Customer Secure Site) for policy management and claims.
• Engineers CanadacoreStrategic or Co-development PartnerExclusive partnership providing specialized insurance products for engineering association members. Garrett Agencies offers association-specific plans including term life, health and dental, disability, critical illness, and business overhead insurance exclusively for Engineers Canada members.

Scale indicators4 records

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• Aon Canada: Aon is a global professional services firm with a substantial Canadian insurance brokerage and benefits consulting practice. Comparable to Garrett as a multi-product insurance intermediary serving individuals and commercial clients in Canada.
• Marsh Canada (Marsh McLennan): Marsh Canada is the Canadian arm of global brokerage Marsh McLennan, offering risk advisory, commercial insurance, and employee benefits. Comparable to Garrett as a brokerage channel in the Canadian market, though operating at much larger scale.
• Hub International: Hub International is one of the largest insurance brokerages in North America, including a significant Canadian operation offering personal, commercial, and group benefits brokerage. Comparable to Garrett as a multi-line insurance intermediary serving individuals and businesses across Canada.
• Intact Financial Corporation: Intact is Canada's largest P&C insurer and operates broker distribution through Intact Public Entities and brokerage arms. Comparable to Garrett as a major participant in Canadian personal and commercial insurance distribution.

Direct peers

• Acera Insurance: Acera Insurance is a Canadian independent brokerage offering personal, commercial, life, and group benefits, formed through roll-ups of regional brokerages. Comparable to Garrett in product mix and independent distribution model.
• BFL Canada: BFL Canada is one of the largest employee-owned Canadian commercial insurance brokerages, also handling personal lines and specialty risks. Directly comparable to Garrett as a Canadian independent brokerage with multi-carrier access.
• Westland Insurance Group: Westland Insurance is a Canadian-owned independent brokerage providing personal, commercial, and specialty insurance across Western Canada and beyond. Closely comparable to Garrett as an independent broker operating with multiple carrier partners in similar product lines.
• BrokerLink: BrokerLink is a large Canadian-owned independent insurance brokerage offering personal, commercial, life, and group benefits across multiple provinces. Directly comparable to Garrett as a multi-product independent broker serving individuals and businesses in Canada.
• Cowan Insurance Group: Cowan Insurance Group is a Canadian independent brokerage offering personal, commercial, life, and group benefits, with association and affinity programs. Comparable to Garrett in serving individuals, businesses, and association members through multi-carrier placements.

Others

• Manulife Financial: Manulife is the underwriter for Garrett's Engineers Canada disability and association products and a key carrier partner. Comparable as the insurance carrier counterpart that Garrett places business with across life, health, and disability lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/GarrettAgencies
• Facebookfacebook.com/GarrettAgenciesLtd
• LinkedInlinkedin.com/company/garrett-agencies-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Garrett Agencies