What Alwadi Poultry does

Alwadi Poultry (legal name: Al Wadi Poultry) is a privately held, vertically integrated poultry producer headquartered in Riyadh, Saudi Arabia, founded in 1975 in Al-Kharj. The company operates across the full poultry value chain — 12 in-house feed mills producing 100% vegetable-based feed, breeding and hatching operations, 45 poultry farms, 8 automated slaughterhouses, 6 quality-control laboratories, and a refrigerated cold-chain distribution fleet — yielding an annual output of 80 million birds. Operational technology includes IoT-enabled smart-farm sensors for temperature, humidity, ventilation, and feed/water monitoring, plus automated processing lines.

The commercial portfolio splits into a consumer business (B2C) and a business-solutions business (B2B). The B2C line offers 12 chilled chicken SKUs — whole chicken in weight tiers from 700g-1,400g, plus mixed parts, marinated chicken, fillet, breast, thighs, drumsticks, wings, feet, hearts, gizzards, and liver — sold through hundreds of retail and distribution outlets, four regional sales offices (Riyadh, Jeddah, Dammam, Madinah), and a direct e-commerce storefront on the Salla platform. The B2B line sells day-old chicks, animal feed, veterinary medicines and vaccines, live poultry, restaurant and foodservice supply, refrigerated logistics, technical consultations, training, marketing support, and white-label manufacturing to poultry farms, restaurants, hotels, catering operators, and distributors.

Revenue mechanics are weight-tiered unit pricing for B2C and transactional bulk supply plus service contracts for B2B, with white-label manufacturing on a licensing-style model. Pricing is not publicly disclosed. Certifications include ISO 9001:2015 (issued 2023, valid through 2026), HACCP, SASO, and full Halal certification with slaughter performed by trained Muslim personnel. Recent strategic activity includes April 2025 contracts with ANDRITZ (new feed mill, 90 tons/hour) and Petersime (new hatchery, 150 million eggs/year), signed at the Middle East Poultry Expo 2025.

Name

Alwadi Poultry

Legal name

Al Wadi Poultry

Website

https://alwadi-sa.com

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

51–100 employees

Short description

Alwadi Poultry is a Saudi vertically integrated poultry producer founded in 1975, operating 45 farms, 12 feed mills, 8 slaughterhouses, and 6 laboratories to produce 80 million birds annually, serving Saudi families, farms, restaurants, and distributors with chilled chicken and B2B solutions.

Ownership category

akta.pro rank

Product category

Poultry Production

NAICS

Poultry Processing (311615), Broilers and Other Meat Type Chicken Production (11232), Poultry and Poultry Product Merchant Wholesalers (42444), Other Animal Food Manufacturing (311119)

SIC

Poultry Slaughtering And Processing (2015), Agricultural Prod-Livestock & Animal Specialties (200), Food And Kindred Products (2000)

akta.pro primary industry

Poultry Processing & Packing (AFAKALAC)

akta.pro secondary industries

Integrated Poultry Operations (Vertically Integrated Farms) (AFAEADAI), Broiler (Meat Chicken) Feed (AFADACAA), Poultry Wholesale (Whole Birds, Parts) (AFAIADAC)

Keywords

• Poultry production
• Chicken processing
• Animal feed supply
• Halal poultry products
• Vertically integrated farming

Headquarters

HQ city

Riyadh

HQ country

Saudi Arabia

HQ region

Middle East

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Infrastructure, Personnel, Marketing or Sales

Revenue model

1. Poultry Product Sales (B2C): Sale of chilled whole chickens, mixed parts, marinated chicken, fillets, breasts, thighs, drumsticks, wings, feet, hearts, liver, and gizzards through retail outlets, the company's e-commerce store, and hundreds of distribution points across Saudi Arabia. Products are sold per unit weight with multiple weight tiers available.
2. B2B Farm Solutions: Comprehensive solutions for poultry farms including day-old chicks, custom feed formulations, veterinary medicines and vaccines, and technical consultation services. Revenue generated through bulk product supply and service contracts.
3. Restaurant & Foodservice Supply: Reliable poultry supply for restaurants, hotels, catering companies, and institutional kitchens with flexible order volumes, custom cuts, and scheduled delivery. Includes bulk fresh and frozen supply contracts.
4. White Label Manufacturing: Custom poultry processing and packaging under partner brand names, offering distributors and retailers quality-assured products with their own branding.
5. Animal Feed Sales: Production and sale of premium, nutritionally balanced animal feed from in-house feed mills to poultry farms and livestock operations.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

Alwadi Poultry is a Saudi-based, fully vertically integrated poultry producer that operates feed mills, breeding and hatchery operations, 45 poultry farms, eight automated slaughterhouses, and six quality control laboratories. The company sells fresh, chilled chicken products (whole chicken, mixed parts, marinated, fillets, breasts, thighs, drumsticks, wings, feet, hearts, liver, gizzards) to retail consumers through its own e-commerce store and hundreds of retail outlets, and provides B2B solutions to farms, restaurants, hotels, and distributors including live poultry supply, animal feed, veterinary medicines, technical consultations, training, logistics, and white-label manufacturing.

Product overview

Alwadi Poultry is a vertically integrated poultry producer offering a comprehensive portfolio of fresh and chilled chicken products alongside business-to-business services. The product portfolio includes 12 distinct chicken products: Whole Chicken (Chilled), Mixed Parts, Marinated Chicken, Chicken Breast (Bone-in), Chicken Fillet, Chicken Thighs, Drumsticks, Chicken Wings, Chicken Feet, Chicken Gizzards, Chicken Hearts, and Chicken Liver. All chicken products are raised on 100% vegetable-based natural feed and processed to highest quality standards. The business services segment includes Live Poultry Supply, Animal Feed production, Veterinary Medicines, Restaurant & Foodservice Supply, Transportation & Logistics with cold-chain management, Technical Consultations, Training & Development, Marketing Support, and Agency & White Label manufacturing. The company operates an integrated system from feed production and breeding through processing and nationwide distribution.

Differentiator

Problem solved

Functional benefit

Products and services

• Whole Chicken (Chilled) Farm-fresh whole chicken, naturally raised, slaughtered daily and chilled for Saudi families and foodservice customers; available in weight tiers from 700g to 1400g.
• Mixed Parts An assortment of premium chicken cuts, raised on 100% natural feed, available from 900g units for everyday home cooking.
• Marinated Chicken Ready-to-cook chicken marinated with authentic balanced flavors, fresh daily, available in 700g units for consumers seeking quick meal preparation.
• Chicken Breast (Bone-in) Bone-in breast cuts suitable for grilling, roasting, or family recipes; rich flavor and tender meat ideal for traditional Saudi dishes.
• Chicken Fillet Boneless, tender chicken fillets that are low in fat, rich in protein, and ready for any recipe; produced from naturally raised birds.
• Chicken Thighs Juicy, flavorful thigh cuts suited to slow cooking and traditional dishes such as mandi and maqluba.
• Drumsticks Tender drumsticks available whole or cut, suitable for grilling, frying, and oven-roasted dishes.
• Chicken Wings Versatile fresh wings selected daily for appetizers, gatherings, and bold-flavored dishes.
• Chicken Feet Traditional delicacy prized for broths and collagen content; cleaned, trimmed, and ready to cook.
• Chicken Gizzards Carefully cleaned gizzards sold for traditional and modern dishes.
• Chicken Hearts Nutrient-rich hearts sold in 500g units, fresh and ready to fry.
• Chicken Liver Fresh, high-quality liver collected and chilled immediately after slaughter, popular in regional cuisine.
• Live Poultry Supply Bulk supply of healthy, farm-raised live birds with full health documentation and veterinary support for processors, farms, and wholesale markets.
• Animal Feed Premium, nutritionally balanced animal feed produced in Alwadi's 12 in-house mills, formulated for optimal growth, health, and feed conversion efficiency.
• Veterinary Medicines Licensed veterinary pharmaceuticals, vaccines, and supplements sourced from trusted global manufacturers for poultry farm clients.
• Restaurant & Foodservice Supply Dedicated supply programs for restaurants, hotels, catering companies, and institutional kitchens offering flexible order volumes, custom cuts, and reliable delivery.
• Transportation & Cold-Chain Logistics Refrigerated fleet maintaining cold-chain integrity from processing plant to point of sale, with own logistics network ensuring speed and quality control.
• Technical Consultations Advisory services covering farm design, biosecurity protocols, production optimization, and quality management systems for poultry farms.
• Training & Development Specialized training programs for farm workers, veterinary staff, and production teams covering modern farming techniques and food safety.
• Marketing Support Co-branding opportunities, point-of-sale materials, and marketing guidance to help distribution partners promote Alwadi products effectively.
• Agency & White Label Manufacturing Custom poultry processing and packaging under partner brand names, enabling distributors and retailers to sell quality-assured products with their own branding.

Quantifiable outcome

• 80 million chickens produced annually
• +4 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• ANDRITZcoreTechnology or Integration · 1 April 2025Al Wadi signed a contract with ANDRITZ during the Middle East Poultry Expo 2025 to establish a new feed mill with a production capacity of 90 tons per hour. This partnership significantly expands AlWadi's in-house feed manufacturing capabilities.
• PetersimecoreTechnology or Integration · 1 April 2025Al Wadi signed a contract with Petersime during the Middle East Poultry Expo 2025 to establish a hatchery with a capacity of 150 million eggs per year. This partnership strengthens AlWadi's vertical integration in the breeding and hatching stage.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• National Agricultural Development Co. (NADEC): Saudi agricultural and dairy producer with growing poultry operations. Comparable in that it offers animal protein + dairy across the Kingdom and overlaps with Alwadi in B2B food supply and retail distribution.

Broad incumbents

• Almarai: Largest vertically integrated dairy company in the world, headquartered in Saudi Arabia, with a sizable poultry and bakery portfolio. A broad incumbent with overlapping cold-chain distribution, retail reach and B2B sales infrastructure that competes for HORECA and supermarket shelf.
• BRF (Sadia): Brazilian global poultry/food giant (Sadia, Perdigão brands) with massive MENA export presence. Broad incumbent that competes with Alwadi on price and frozen poultry imports into Saudi Arabia.

Regional players

• Americana Group: MENA foodservice operator (KFC, Pizza Hut, Hardee's franchises) and frozen food manufacturer. Comparable on the demand side as a large HORECA buyer of poultry, and on the supply side through competing frozen/value-added poultry products in regional retail.
• Baladna: Qatari vertically integrated food producer (dairy, juices, poultry). Comparable in GCC vertically integrated animal protein model, GCC retail footprint, and Halal-certified premium positioning, but operates in a different primary geography.

Others

• ARASCO (Arabian Agricultural Services Company): Major Saudi animal feed and poultry producer (parent of Al-Khalaf Poultry). Directly comparable in feed milling and poultry, and an upstream counterpart in the Saudi poultry value chain where Alwadi both buys and sells feed.
• Cobb-Vantress: Global broiler breeding/genetics supplier. Adjacent/ecosystem player — comparable because broiler genetic stock is a critical input into vertically integrated operations like Alwadi's farms and new Petersime hatchery.

Direct peers

• Hail Agriculture Development Co. (HADCO): Saudi agricultural company with significant broiler production, feed milling and table egg operations. Competes with Alwadi in broiler chicken supply, feed and farm solutions within Saudi Arabia.
• Al-Watania Poultry: Largest Saudi poultry producer, operating its own vertically integrated farms, feed mills, hatcheries, slaughterhouses and distribution network across Saudi Arabia and exporting to MENA. Direct head-to-head competitor to Alwadi in fresh chilled chicken, B2B supply and feed production.
• Tanmiah Food Company: Listed Saudi poultry producer (formerly Saudi Company for Poultry Production) operating vertically integrated broiler production, processing plants and McDonald's Saudi supply. Directly comparable in product mix (fresh/frozen chicken) and Saudi HORECA/retail customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ALWADI_POULTRY
• YouTubeyoutube.com/@alwadipoultry
• Facebookfacebook.com/ALWADI.POULTRY.COMPANY
• Instagraminstagram.com/alwadipoultry
• TikToktiktok.com/@alwadipoultry
• LinkedInlinkedin.com/company/alwadipoultryprocessingplant

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alwadi Poultry