Garden State

What Garden State does

Garden State Hearing & Balance Center is an independent, community-oriented audiology practice founded in 1990 and headquartered in Toms River, New Jersey. The firm operates three clinical locations across Toms River, Manahawkin, and Whiting, serving adult, tinnitus, balance-disorder, and pediatric patient segments in the Ocean County region. Clinical services include comprehensive hearing tests, tinnitus treatment, hearing aid fitting and repairs, vestibular/balance assessment, CAPD testing, pediatric hearing treatment, hearing protection, and Cognivue cognitive screening. The practice does not develop its own audiological hardware or AI — it deploys state-of-the-art diagnostic equipment and resells multi-manufacturer hearing aids (Invisible, CIC, ITC, ITE, RIC, BTE styles, and Lyric extended-wear devices) from Starkey, AGX, Phonak (Sonova), and ReSound, plus accessories (assistive listening devices, cleaning products, AGX MediaLink, SurfLink, batteries, mobile apps, captioned phones).

The business operates a direct-to-consumer clinical model: patients book appointments for in-person evaluation, fitting, and follow-up care, with no e-commerce or DTC shipping channel for devices. Revenue is generated through hardware sales (hearing aids and accessories) plus professional services (diagnostic testing, fitting, repairs, follow-up). Pricing is not publicly disclosed, but financing options, a $500 new-patient two-device discount, complimentary consultation, and up to $500 trade-up credit are offered. The practice accepts most major insurance plans and markets through an educational blog, patient testimonials, community seminars, and organic social channels (Twitter, Facebook, YouTube). It holds the AudigyCertified designation, indicating alignment with Audigy/AGX practice standards, continuing education, and patient satisfaction criteria. The practice is privately held with no disclosed venture or private equity ownership.

Name

Garden State

Legal name

Garden State Hearing & Balance Center

Website

https://gardenstatehearing.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Garden State Hearing & Balance Center is an independent audiology practice operating three clinics in New Jersey, providing hearing tests, tinnitus treatment, hearing aid fitting and repairs, and balance assessments to adult and pediatric patients.

Ownership category

akta.pro rank

Product category

Audiology Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340)

akta.pro primary industry

Audiology & Hearing Services (ENT-Affiliated) (HLAKAMAI)

akta.pro secondary industries

Audiology & Hearing Diagnostic Centers (HLAFAKAH), Otology & Neurotology (Ear/Hearing/Balance) (HLAKAMAC)

Keywords

• Audiology services
• Hearing aid fitting
• Tinnitus treatment
• Balance assessment
• Hearing healthcare

Headquarters

HQ city

Toms River

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hearing Aid Sales: Sale of hearing aids and devices from multiple manufacturers including various styles (invisible, CIC, ITC, ITE, RIC, BTE, Lyric). Revenue from device sales with financing options available.
2. Audiology Services: Professional audiology services including hearing tests, tinnitus treatment, hearing aid fitting, hearing aid repairs, balance assessment, CAPD testing, and pediatric hearing treatment.
3. Hearing Aid Accessories: Sale of accessories including assistive listening devices, cleaning products, AGX MediaLink, SurfLink, batteries, earbuds, mobile apps, and captioned phones.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Garden State Hearing & Balance Center is an independent audiology practice that provides clinical hearing healthcare services—including hearing tests, tinnitus treatment, hearing aid fitting and repairs, balance assessment, pediatric hearing care, and CAPD testing—alongside the sale of hearing aids and accessories from multiple manufacturers. Services are delivered through three physical office locations in New Jersey (Toms River, Manahawkin, and Whiting) by a team of licensed audiologists on a direct patient appointment basis.

Product overview

Garden State Hearing & Balance Center is an independent, community-oriented audiology practice offering a comprehensive portfolio of hearing healthcare services and hearing aid products. The practice provides clinical services including hearing tests, tinnitus treatment, hearing aid fitting and repairs, balance assessment, pediatric hearing treatment, and hearing protection. The product portfolio consists of multiple hearing aid styles (Invisible, CIC, ITC, ITE, RIC, BTE) and the Lyric extended-wear invisible technology, along with accessories such as AGX MediaLink, SurfLink wireless streaming devices, assistive listening devices, mobile apps, and hearing aid batteries. The practice offers financing options andcaptioned phone services to support patient accessibility.

Differentiator

Problem solved

Functional benefit

Products and services

• Hearing Tests Comprehensive hearing evaluations using state-of-the-art diagnostic equipment to diagnose hearing loss and determine appropriate treatment solutions. For individual patients experiencing hearing difficulties.
• Tinnitus Treatment Treatment services for tinnitus (ringing in the ears), including sound therapy and counseling. For individuals experiencing persistent tinnitus symptoms.
• Hearing Aid Fitting Professional fitting services to ensure hearing aids are properly calibrated to individual hearing needs. For patients receiving hearing aid devices.
• Hearing Aid Repairs Repair services for hearing aid devices to restore functionality and performance. For patients with existing hearing aids needing maintenance.
• Balance Assessment Comprehensive vestibular and balance testing services to evaluate dizziness, vertigo, or balance disorders related to vestibular function. For patients with balance concerns.
• Cognivue Cognitive Health Screening Cognitive health screening technology to assess cognitive function related to hearing health, used as part of comprehensive hearing care evaluation. For adult patients concerned about cognitive health.
• Pediatric Hearing Treatment Pediatric hearing services for children experiencing hearing loss or related conditions. For children needing early intervention and treatment.
• Hearing Protection Custom hearing protection solutions including musician earplugs, custom earpieces, and earmuffs. For individuals needing hearing protection in noisy environments.
• CAPD Testing Central Auditory Processing Disorder testing services for diagnosis and treatment planning. For individuals with suspected auditory processing issues.
• Invisible Hearing Aids Discreet hearing aid styles that are barely visible when worn, suitable for mild to moderate hearing loss. For patients prioritizing discretion.
• Completely-In-Canal (CIC) Hearing Aids Custom-fitted hearing aids worn deep in the ear canal, offering a nearly invisible appearance while addressing mild to moderate hearing loss. For patients with mild to moderate hearing loss.
• In-The-Canal (ITC) Hearing Aids Custom hearing aids that sit partially in the ear canal, balancing discretion with ease of handling for mild to severe hearing loss. For patients with mild to severe hearing loss.
• In-The-Ear (ITE) Hearing Aids Custom hearing aids that fill the outer portion of the ear, offering easier handling and larger battery options. For patients needing easier-to-handle hearing aids.
• Receiver-In-Canal (RIC) Hearing Aids Behind-the-ear style hearing aids with a receiver placed in the ear canal, providing natural sound quality. For patients seeking natural sound quality with BTE design.
• Behind-The-Ear (BTE) Hearing Aids Traditional hearing aid style with the device worn behind the ear, suitable for mild to profound hearing loss. For patients with mild to profound hearing loss.
• Lyric Invisible Technology Extended-wear hearing device placed deep in the ear canal by a professional, designed to be worn 24/7 for months at a time. For patients wanting invisible, continuous-wear hearing aids.
• Tinnitus Hearing Aids Hearing aids with built-in tinnitus therapy features to provide relief from ringing in the ears. For tinnitus sufferers needing amplification and therapy.
• Assistive Listening Devices Devices that supplement hearing aids for specific listening situations, improving audio clarity in challenging environments. For hearing aid users needing additional listening support.
• AGX MediaLink Media streaming accessory that connects hearing aids to audio sources for enhanced listening to media content. For hearing aid users wanting enhanced media streaming.
• SurfLink Wireless Streaming Wireless streaming device that enables hearing aids to connect to phones, TVs, and other audio sources without wires. For hearing aid users wanting wireless audio streaming.
• Mobile Apps Smartphone applications that allow users to control hearing aid settings, adjust volume, and stream audio directly to hearing devices. For hearing aid users with smartphones.
• Hearing Aid Batteries Replacement batteries for hearing aid devices, available in standard sizes. For hearing aid users needing battery replacements.
• Financing Options Payment plans and financing solutions to help patients afford hearing aids and related services. For patients needing financial assistance for hearing aid purchases.
• Captioned Phones Telecommunications relay services that provide real-time captioning for phone calls, assisting individuals with hearing loss. For hearing-impaired individuals needing telephone accessibility.

Quantifiable outcome

• Services fully guaranteed with commitment to patient satisfaction
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Starkey Hearing TechnologiescoreTechnology or IntegrationMulti-feature hearing aid technology partner offering devices with advanced features including Made For iPhone connectivity, rechargeability, and AI-powered sound processing. Garden State Hearing offers Starkey products including the Signature Series CIC Charger.
• AGX HearingcoreTechnology or IntegrationTechnology partner offering AGX hearing aids and related products. Practice is AudigyCertified demonstrating commitment to AGX technology standards and applications.
• Insurance ProviderscoreOthersPractice accepts most insurance plans, partnering with insurance companies to provide hearing care coverage for patients.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Miracle-Ear: National hearing aid retailer and franchisor offering hearing tests, fittings, and devices. Overlaps with Garden State on the full audiology service + device offering but operates at substantially larger geographic and brand scale.
• HearingLife: Large multi-state audiology clinic chain offering hearing tests, hearing aids, and tinnitus treatment directly to consumers. Competes for the same patient demographic as Garden State but at national scale across hundreds of locations.
• Beltone: Hearing aid manufacturer and franchise retail network providing hearing evaluations, fittings, and follow-up care. Directly comparable service model to Garden State, with proprietary devices and a national footprint.
• Costco Hearing Aid Center: In-store hearing aid dispensing inside Costco warehouses offering tests, fittings, and devices at lower price points. Represents the big-box competitive pressure on Garden State's device pricing and margin structure.

Emerging players

• Eargo: DTC online hearing aid company selling rechargeable, nearly invisible hearing aids directly to consumers. Represents the digitally native, OTC-aligned competitor reshaping the channel structure Garden State operates in.
• Lexie Hearing: DTC/online hearing aid brand offering self-fitting OTC-compatible devices with remote support. Represents the emerging digital-first channel that competes for the same mild-to-moderate hearing loss patient that Garden State serves.
• MDHearingAid: Online direct-to-consumer hearing aid retailer offering affordable pre-programmed devices. Competes for value-conscious patients who would otherwise visit a clinic like Garden State for entry-level fittings.

Direct peers

• Audigy Group: Provider of the AudigyCertified designation held by Garden State and a network/MSO for independent audiology practices. Most direct operational comparable given shared certification, practice-support model, and independent-practice member profile.

Others

• Starkey Hearing Technologies: Major U.S.-based hearing aid manufacturer and one of Garden State's core technology partners. Comparable as the upstream supplier whose devices the practice dispenses; relevant for supply and product-cycle dynamics.
• Connect Hearing (Sonova Group):

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/gardenstatehear
• YouTubeyoutube.com/channel/UCW_rhAmRPKE-u15ODKu4CkQ
• Facebookfacebook.com/GSHBC

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Garden State