Villa Siena
Villa Siena is a faith-based, nonprofit senior living community in Mountain View, California, founded in 1965, offering Independent Living, Assisted Living, and Skilled Nursing care to seniors aged 60+ on a single licensed campus.
- Company typePrivate
- Founded1965
- HeadquartersMountain View, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Villa Siena does
Villa Siena is a nonprofit senior living community founded in 1965 and located at 1855 Miramonte Avenue in Mountain View, California, operating a single campus that delivers a continuum of three care levels: Independent Living (private studios from $8,500/month and one-bedrooms at $9,500/month with daily meals, housekeeping, transportation, and 24-hour nursing availability), Assisted Living (studios at $10,000/month and one-bedrooms at $11,000/month, adding personalized support with ADLs), and Skilled Nursing ($475-$530/day for shared or private rooms with 24/7 licensed nursing care). The organization is rooted in the mission and values of the Daughters of Charity, welcomes residents of all faiths, and offers optional Catholic spiritual services including daily Mass. Operations are governed by a Board of Directors chaired by Sr. Arthur Gordon D.C., with an Executive Director (Corine Bernard) and a layered management team covering nursing, food services, activities, marketing, development, plant operations, and spiritual services.\n\nThe business model is predominantly a recurring subscription revenue model based on monthly care fees (or daily rates for skilled nursing), supplemented by one-time admissions fees ($100 non-refundable waitlist and $1,500 processing) and charitable giving via the affiliated Villa Siena Foundation. The Foundation supports financially exhausted residents and operates diversified giving channels including direct donations, Charitable Gift Annuities (minimum $25,000) and Charitable Remainder Trusts (minimum $250,000) administered through the Silicon Valley Community Foundation, vehicle donations via CARS, and corporate sponsorships. Go-to-market is direct-to-consumer and geographically constrained to the Mountain View / Silicon Bay Area micro-market, using an inquiry-driven admissions funnel that combines online forms, in-person and 3D virtual tours, a quarterly newsletter (Villa Views), Facebook, community events (Annual Bocce Tournament, Heritage Society events, 60th Anniversary Gala), and the volunteer-driven Villa Siena Auxiliary.\n\nThe organization holds California Department of Health Services license #220000432 and Department of Social Services license #430708114. It does not hold a memory care license and is not a technology company; its competitive differentiation rests on 60+ years of community embeddedness, faith-based mission, continuum-of-care convenience, and a tiered price ladder that maps to acuity. No funding rounds, M&A activity, geographic expansion, or AI/ML capabilities are disclosed in available sources.
Villa Siena firmographics
Firmographics- Name
- Villa Siena
- Legal name
- Villa Siena
- Website
- https://villa-siena.org
- Company type
- Private
- Founded year
- 1965
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Villa Siena is a faith-based, nonprofit senior living community in Mountain View, California, founded in 1965, offering Independent Living, Assisted Living, and Skilled Nursing care to seniors aged 60+ on a single licensed campus.
- Ownership category
- akta.pro rank
Villa Siena industry classification
Industry- Product category
- Senior Living Services
- NAICS
- Continuing Care Retirement Communities (623311), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Assisted Living Facilities for the Elderly (623312), Nursing Care Facilities (Skilled Nursing Facilities) (62311)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)
- akta.pro primary industry
- Single-Site CCRCs (HLADAEAE)
- akta.pro secondary industries
- Independent Living within CCRC Campuses (IL Component) (HLADAAAF), Large Campus / Multi-Building Assisted Living Communities (HLADABAG), Independent Living Community Ancillary Services (Dining/Transportation/Wellness Programs) (HLADAAAI)
Keywords
Where Villa Siena is headquartered
LocationHeadquarters
- HQ city
- Mountain View
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Villa Siena business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Monthly Care Fees - Independent Living: Residents pay recurring monthly fees for apartment living with daily meals, housekeeping, wellness services, transportation, and 24-hour nursing support. Pricing varies by unit type and level of care needs.
- Monthly Care Fees - Assisted Living: Residents receive personalized support with daily activities (bathing, grooming, dressing, mobility) while maintaining independence. Monthly fees are higher than independent living to reflect additional care services.
- Daily Care Fees - Skilled Nursing: Round-the-clock licensed nursing care with private or shared rooms. Billed daily with pricing based on room type. Includes physician-guided care, therapeutic diets, therapy services, and spiritual support.
- Admissions Processing Fees: One-time fees including $100 non-refundable waitlist fee and $1,500 processing fee upon admission. Additional charges may apply for optional services.
- Donations and Charitable Giving: Villa Siena Foundation accepts donations to support residents facing financial hardship. Multiple giving vehicles including direct online giving, charitable gift annuities (minimum $25,000), bequests, vehicle donations, and charitable remainder trusts (minimum $250,000).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Independent Living Studio - 405 sq ft private apartment |
| Subscription | Monthly | Independent Living One Bedroom - 480 sq ft private apartment |
| Subscription | Monthly | Independent Living Additional Person |
| Subscription | Monthly | Assisted Living Studio |
| Subscription | Monthly | Assisted Living One Bedroom |
| Subscription | Monthly | Assisted Living Additional Person |
| Subscription | Pay-as-you-go | Skilled Nursing Private Room - 215 sq ft |
| Subscription | Pay-as-you-go | Skilled Nursing Shared Room - 305 sq ft |
| One time/ perpetual license | Pay-as-you-go | Waitlist Fee |
| One time/ perpetual license | Pay-as-you-go | Processing Fee |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Villa Siena product offering
Product offeringCore offering
Villa Siena is a nonprofit senior living community in Mountain View, California that delivers three integrated levels of care on a single campus: Independent Living (private apartments with meals, housekeeping, transportation, wellness services, and 24-hour nursing), Assisted Living (personalized support with bathing, grooming, dressing, and mobility while preserving independence), and Skilled Nursing (round-the-clock licensed nursing, physician-guided care, therapeutic diets, and therapy services in private or shared rooms). Residents can transition between levels as needs evolve, supported by optional spiritual services and a separate Villa Siena Foundation that subsidizes residents who exhaust their finances.
Product overview
Villa Siena is a senior living community offering a continuum of three integrated care levels: Independent Living (private apartments with amenities and community activities), Assisted Living (personalized daily support while maintaining independence), and Skilled Nursing Care (24/7 medical attention and rehabilitative care). Residents can transition between levels as their needs evolve, and the community also offers optional spiritual support and holistic well-being programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Independent Living Senior housing offering private apartments (studios from 405 sq ft and one-bedrooms from 480 sq ft) with daily prepared meals, housekeeping, personal laundry services, transportation to medical appointments, 24-hour nursing staff, wellness services, optional daily Mass, and educational and social activities. Targeted at active seniors aged 60+ seeking maximum independence with community support.
- Assisted Living Personalized support for seniors needing help with daily activities such as bathing, grooming, dressing, and mobility while maintaining independence in a nurturing, homelike environment. Includes all Independent Living amenities with higher monthly fees reflecting additional care services.
- Skilled Nursing Care Round-the-clock licensed nursing care in private (215 sq ft) or shared (305 sq ft) rooms. Includes physician-guided care, therapeutic diets as prescribed, access to therapy services, housekeeping, recreational programs, and spiritual support. Targeted at residents requiring 24/7 medical attention, long-term or rehabilitative care.
- Villa Siena Foundation - Resident Subsidy Program Charitable giving program that supports Villa Siena residents facing financial hardship, helping eligible residents remain in care after their personal finances are exhausted. Accepts online donations, charitable gift annuities (minimum $25,000), charitable remainder trusts (minimum $250,000), bequests, and vehicle donations.
Companies that use Villa Siena
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Villa Siena technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Villa Siena partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Silicon Valley Community FoundationcorePartnership for Charitable Gift Annuities and Charitable Remainder Trusts. Villa Siena works through this foundation to manage deferred giving vehicles, allowing donors to make minimum gifts of $25,000 (CGA) or $250,000 (CRT) that provide income streams while supporting the mission.
- CARS (Charitable Adult Rides & Services)minorVehicle donation program allowing donors to contribute cars, trucks, RVs, or boats (running or not) to support Villa Siena Foundation. CARS handles pickup and paperwork at no cost to donor.
- Lima & Campagna MortuariesminorFamily-owned mortuary provider with over 175 years of combined experience. Longtime supporter of Villa Siena Foundation with shared commitment to dignity, community, and honoring every life. Featured as Sponsor Spotlight partner.
- KMVTminorLocal media partner shown in sponsor carousel, contributing to community visibility and brand awareness.
- Testarossa WineryminorFeatured sponsor supporting Villa Siena Foundation events and programs. Local business partner in community ecosystem.
- Spangler MortuariesminorSponsor partner supporting Villa Siena Foundation mission and community programs.
- ProHealthminorHealthcare services partner supporting Villa Siena residents with health-related programs and services.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Villa Siena competitors and assessment
Company assessmentDirect peers
- Frontier Senior Living / The Forum at Rancho San Antonio: Operates The Forum at Rancho San Antonio, a CCRC in Cupertino, CA with independent living, assisted living, and skilled nursing on a single campus. Most direct geographic and service-line competitor to Villa Siena in the South Bay/Mountain View region.
- HumanGood (formerly be.group): Largest nonprofit senior living provider in California, operating multiple CCRCs and affordable senior housing communities. Directly comparable to Villa Siena as a faith- and mission-driven California CCRC serving similar independent living, assisted living, and skilled nursing residents across a comparable price band.
- Elder Care Alliance: Bay Area-based nonprofit operator of senior living and memory care communities rooted in Catholic/faith-based values. Closest peer to Villa Siena in terms of mission, Bay Area geography, and continuum-of-care service model.
Regional players
- Eskaton: California-focused nonprofit senior living operator founded in 1963, offering independent living, assisted living, memory care, and skilled nursing across Northern California. Comparable operating model and nonprofit California footprint to Villa Siena.
- Aegis Living: West Coast (primarily California and Washington) senior living operator with assisted living and memory care communities. Regional peer with comparable resident demographic and California concentration but a more limited service line than Villa Siena's CCRC.
- Pacifica Senior Living: Operates senior living communities across the Western U.S. with California presence. Regional peer offering assisted living and memory care services comparable to a portion of Villa Siena's offering.
Broad incumbents
- Brookdale Senior Living: Largest U.S. senior living operator with communities nationwide offering independent living, assisted living, memory care, and skilled nursing. Comparable breadth of services to Villa Siena but operates at national scale with a publicly traded parent.
- Sunrise Senior Living: National senior living operator with a strong East Coast and California presence offering assisted living and memory care. Overlaps with Villa Siena on assisted living services but is a broad incumbent with a for-profit corporate model.
- Atria Senior Living: One of the largest U.S. senior living operators with multiple California communities offering independent living, assisted living, and memory care. Comparable to Villa Siena at the offering level but vastly larger scale and corporate-managed rather than faith-based.
Emerging players
- Silverado Senior Living: Memory care and hospice-focused senior care provider with California locations. Adjacent peer—does not compete in independent living but addresses the memory care segment that Villa Siena explicitly does not serve.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Villa Siena social profiles
Digital presenceVilla Siena financial estimates
Financial estimateRevenue estimate
Valuation estimate
Villa Siena leadership team
Management profileNumber of profiles
Profiles28 records
Villa Siena subsidiaries and ownership
Company hierarchySubsidiaries1 record
Villa Siena funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Villa Siena M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Villa Siena
What does Villa Siena do?
Villa Siena is a nonprofit senior living community in Mountain View, California that delivers three integrated levels of care on a single campus: Independent Living (private apartments with meals, housekeeping, transportation, wellness services, and 24-hour nursing), Assisted Living (personalized support with bathing, grooming, dressing, and mobility while preserving independence), and Skilled Nursing (round-the-clock licensed nursing, physician-guided care, therapeutic diets, and therapy services in private or shared rooms). Residents can transition between levels as needs evolve, supported by optional spiritual services and a separate Villa Siena Foundation that subsidizes residents who exhaust their finances.
Is Villa Siena a public or private company?
Villa Siena is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Villa Siena founded?
Villa Siena was founded in 1965. It employs 1 to 10 people.
Where is Villa Siena based?
Villa Siena is headquartered in Mountain View, United States, in the North America region.
How does Villa Siena make money?
Five revenue lines are on record. Monthly Care Fees - Independent Living is the primary driver. The others are monthly Care Fees - Assisted Living, daily Care Fees - Skilled Nursing, admissions Processing Fees and donations and Charitable Giving.
Who are Villa Siena's main competitors?
Direct peers on record are Frontier Senior Living / The Forum at Rancho San Antonio, HumanGood (formerly be.group) and Elder Care Alliance. Regional players are Eskaton, Aegis Living and Pacifica Senior Living. Broad incumbents are Brookdale Senior Living, Sunrise Senior Living and Atria Senior Living. Silverado Senior Living is listed as an emerging player.
Does Villa Siena have an API?
No public API is recorded for Villa Siena.
What industry is Villa Siena in?
Villa Siena's product category is Senior Living Services. Its primary akta.pro industry code is HLADAEAE, Single-Site CCRCs, with a secondary code of HLADAAAF, Independent Living within CCRC Campuses (IL Component). Its NAICS code is 623311 and its SIC code is 8050.