SeattleRentals.com

What SeattleRentals.com does

SeattleRentals.com is an online rental classifieds marketplace serving the greater Seattle metropolitan area, operated by Reachwerks, LLC, a Washington-domiciled holding company. Founded in 2002 and headquartered at 3509 Fremont Ave N in Seattle's Fremont neighborhood, the platform operates as a two-sided marketplace connecting renters with landlords and property managers. The underlying technology is a web-based listing platform with search, mapping, floorplan viewing, photo galleries, and neighborhood exploration pages, supplemented by a separate Landlord/Manager Center portal at manager.seattlerentals.com for self-serve listing management, flyer generation, and Craigslist cross-posting. Core integrations syndicate landlord postings to Apartments.com, Oodle, Listanza, and Craigslist from a single entry point.

The business model is asymmetric: renters search and view listings for free, while landlords and property managers pay per-listing fees starting at $29 per vacancy. The company monetizes exclusively through landlord-side listing fees with no renter-side advertising or premium subscriptions disclosed. The customer base consists of local Seattle landlords and mid-market property managers (e.g., Lee and Associates, Cornell & Associates, Seattle Rental Group/Pointe3 Real Estate, ShortTermSuites, ROR Property Management), with industry association memberships in the Washington Multi-Family Housing Assn, National Apartment Assn, IREM, and NARPM. The company is privately held with no disclosed external funding, operates with 1-10 employees, and lists hundreds of properties reaching thousands of renters in the Seattle market.

Name

SeattleRentals.com

Legal name

Reachwerks, LLC

Website

https://seattlerentals.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

SeattleRentals.com is a Seattle-focused online rental classifieds marketplace that connects local renters with landlords and property managers, monetizing through per-listing fees starting at $29 while distributing ads to Apartments.com, Oodle, Listanza, and Craigslist.

Ownership category

akta.pro rank

Product category

Online Rental Classifieds

NAICS

Web Search Portals, Libraries, Archives, and Other Information Services (5192), Traveler Accommodation (7211)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Local/Regional Vacation Rental Marketplaces (Geo-Focused Platforms) (THAMALAL)

akta.pro secondary industries

Channel Managers & Listing Syndication Networks (Distribution to Marketplaces) (THAMALAD), Direct Booking Platforms & Booking Engines for Hosts/Managers (THAMALAE)

Keywords

• Rental classifieds
• Apartment listings
• Rental marketplace
• Property manager portal
• Seattle rentals

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Listing fees from landlords/property managers: Property owners and managers pay to list vacancies on the platform. Pricing starts at $29 per listing for landlords.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

SeattleRentals.com is an online rental classifieds marketplace that connects renters with landlords and property managers in the greater Seattle area, listing actual vacancies for apartments, condos, and rental houses. The platform provides renters with free search access including photos, floorplans, maps, street view, and neighborhood guides, while landlords pay a fee (starting at $29 per vacancy) to list and distribute ads across partner platforms including Apartments.com, Oodle, Listanza, and Craigslist.

Product overview

SeattleRentals.com is an online rental classifieds platform that operates as a single unified marketplace rather than a modular platform architecture. The core product is the SeattleRentals.com listing platform which connects renters with available apartments, condos, and rental houses throughout the greater Seattle area. The platform includes a complementary Neighborhoods Explorer feature for exploring maps and neighborhoods, and a separate Landlord/Manager Center portal where property managers can advertise vacancies starting at $29, automatically distribute listings to partner sites like Apartments.com, Oodle, Listanza, and Craigslist, and generate flyers.

Differentiator

Problem solved

Functional benefit

Products and services

• SeattleRentals.com rental listings platform Online rental classifieds marketplace where renters can search actual vacancies (apartments, condos, rental houses) for free across the greater Seattle area, viewing photos, floorplans, maps, street view, and full descriptions. Landlords and property managers post listings starting at $29 per vacancy.
• Neighborhoods Explorer Neighborhood guide and mapping pages that allow renters to explore different Seattle neighborhoods to decide where they would like to live, complementing the core listing search.
• Landlord/Manager Center Self-serve portal for landlords and property managers to manage rental listings, distribute ads to multiple partner platforms including Apartments.com, Oodle, Listanza, and Craigslist, post to Craigslist with a few clicks, and generate printable flyers. Pricing starts at $29 per vacancy.

Named customers9 records

Segments2 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature1 record

Partnerships

Nine partnerships are on record, tiered core and minor.

• Apartments.comcoreChannel Partner/ Reseller/ DistributorAutomatic listing distribution partner. Landlords' listings are automatically distributed to Apartments.com from the SeattleRentals.com platform.
• OodlecoreChannel Partner/ Reseller/ DistributorAutomatic listing distribution partner. Listings are automatically syndicated to Oodle's classifieds network.
• ListanzacoreChannel Partner/ Reseller/ DistributorAutomatic listing distribution partner. Landlords can distribute their vacancy listings to Listanza through the platform.
• CraigslistcoreChannel Partner/ Reseller/ DistributorIntegration allows landlords to easily post listings to Craigslist with just a few clicks from the SeattleRentals.com platform.
• Washington Multi-Family Housing AssnminorOthersIndustry association membership supporting the rental housing industry in Washington state.
• National Apartment AssnminorOthersNational industry association membership for apartment housing professionals.
• Institute for Real Estate ManagementminorOthersProfessional organization for real estate managers; SeattleRentals.com is a member.
• National Association of Residential Property ManagersminorOthersProfessional association for residential property managers; member organization.
• Reachwerks LLCcoreTechnology or IntegrationParent company and technology provider for SeattleRentals.com platform. Website copyright indicates Reachwerks LLC operates the platform.

Scale indicators2 records

Recent moves5 records

Expansion highlights2 records

Broad incumbents

• Trulia: Trulia (Zillow Group) is a national real estate search portal with rental listings. It overlaps directly with SeattleRentals.com on renter-facing discovery and landlord listing acquisition across the U.S.
• Apartments.com: Apartments.com (CoStar) is a major national apartment search platform and is one of SeattleRentals.com's primary distribution partners. It competes for both landlord spend and renter attention at a much larger scale.
• Zillow: Zillow is the dominant national real estate and rental search platform with Zillow Rental Manager for landlord listings. It competes broadly in rental discovery with SeattleRentals.com and even serves as a syndication partner indirectly via Apartments.com (Zillow Group).

Direct peers

• Hotpads: Hotpads (owned by Zillow Group) is a map-based rental search platform offering a similar discovery experience to SeattleRentals.com. It serves multiple metros with strong map and neighborhood functionality comparable to SeattleRentals.com's Explore Neighborhoods feature.
• Rentable: Rentable is an apartment search platform with neighborhood guides and city-focused content similar to SeattleRentals.com's Explore Neighborhoods pages. It targets renters in multiple metros and competes for organic search demand.
• Zumper: Zumper is a national rental marketplace operating Apartments.com-style listings along with its own syndication network (including Listanza, a SeattleRentals.com partner). It directly competes with SeattleRentals.com for landlords in Seattle and other metros.
• Apartment List: Apartment List is a national apartment search platform that matches renters with listings. It competes for both renter demand and landlord/property manager advertising spend across multiple metros, including Seattle.
• PadMapper: PadMapper is a map-centric apartment and rental search aggregator that aggregates listings from multiple sources. It competes with SeattleRentals.com for renter mindshare with a similar map-based discovery UX across multiple metros.

Regional players

• Rentler: Rentler is a regional rental listing platform originally focused on Utah, with a similar two-sided marketplace model targeting independent landlords. It is highly comparable as another regional/single-metro rental marketplace with a self-serve landlord listing product.

Others

• Craigslist: Craigslist is both a free distribution partner (SeattleRentals.com posts listings there) and an indirect competitor because landlords can post for free. It is the dominant free alternative in Seattle rentals.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/seattlerentals
• Facebookfacebook.com/seattlerentals

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SeattleRentals.com