Chaves na mao imoveis
Chaves na Mão Imóveis is a family-owned real estate brokerage founded in 2014 in Guarapuava, Paraná, Brazil. The two-broker firm facilitates residential and commercial property buying, selling, and renting for individuals and small landlords via its imobibrasil-powered website and WhatsApp channel.
- Company typePrivate
- Founded2014
- HeadquartersGuarapuava, Brazil
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Chaves na mao imoveis does
Chaves na Mão Imóveis is a family-owned real estate brokerage founded in July 2014 in Guarapuava, Paraná, Brazil, by a married couple — Ticiane Aparecida Lemes Chaves, a licensed real estate professional with formal training in transactions (Brasília DF) and property valuation (Curitiba PR), and Maikon Chaves, a registered broker (corretor). The firm provides traditional brokerage services covering the buying, selling, and renting of residential properties (apartments, houses, lots, chácaras, sobrados, kitnets, terrenos) and commercial properties (salas comerciais, barracões) across multiple neighborhoods of Guarapuava.
The business is operated as a direct-to-consumer agency, with customers acquiring the brokerage through the company's own website (chavesnamaoimoveis.com.br), Facebook and Instagram channels, and direct contact via WhatsApp and phone. The website is built on the third-party imobibrasil SaaS platform, which provides standard listing, search-filter, photo-gallery, and portal-syndication functionality; no proprietary technology, app, or AI-driven features are present. The firm also offers a financing simulation module as an add-on service to support buyer acquisition, potentially generating referral fees from financial institutions.
Revenue is generated almost exclusively through transaction-based commissions: a percentage of property sale prices (ranging from approximately R$190,000 to over R$5,000,000 on listed inventory) and a month's rent on rental transactions (ranging from R$750 to R$12,000 monthly). At the time of data capture, the website carried roughly 50 sale listings and 18 rental listings, consistent with a small, two-broker operation. No external funding, institutional ownership, or geographic expansion beyond Guarapuava has been disclosed.
Chaves na mao imoveis firmographics
Firmographics- Name
- Chaves na mao imoveis
- Legal name
- Chaves na Mão Imóveis
- Website
- https://chavesnamaoimoveis.com.br
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Chaves na Mão Imóveis is a family-owned real estate brokerage founded in 2014 in Guarapuava, Paraná, Brazil. The two-broker firm facilitates residential and commercial property buying, selling, and renting for individuals and small landlords via its imobibrasil-powered website and WhatsApp channel.
- Ownership category
- akta.pro rank
Chaves na mao imoveis industry classification
Industry- Product category
- Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (531210)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Buyer Representation Services (BPAJAAAJ)
- akta.pro secondary industry
- Warehousing & Logistics Facilities Brokerage (BPAJACAA)
Keywords
Where Chaves na mao imoveis is headquartered
LocationHeadquarters
- HQ city
- Guarapuava
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Chaves na mao imoveis business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Real Estate Sales Commission: The agency earns commission on the sale of residential and commercial properties listed on their platform. Property types include apartments, houses, lots, chácaras, barracões, sobrados, and terrain.
- Real Estate Rental Commission: The agency earns commission on rental transactions including apartments, commercial rooms, kitnets, sobrados, houses, and barracões. Rental prices range from R$750 to R$12,000/month.
- Financing Simulation Services: The company provides financing simulation services as part of their customer acquisition and service offering, potentially generating referral fees from financial institutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Residential property sales |
| Transaction based/ take rate | Pay-as-you-go | Rental properties |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Chaves na mao imoveis product offering
Product offeringCore offering
Chaves na mão Imóveis is a local real estate brokerage in Guarapuava, Paraná, Brazil that intermediates the buying, selling, and renting of residential and commercial properties. The firm uses its website (built on the Imobi Brasil platform) as a listing portal and provides personalized brokerage service through two named brokers, along with financing simulation and property registration support.
Product overview
Chaves na mão Imóveis operates as a single-platform real estate brokerage offering residential and commercial property listings for sale and rent in Guarapuava, Paraná. The platform, built on the Imobi Brasil SaaS framework, provides property search capabilities with filters for property type, price range, location, and bedroom count. It also offers financing simulation and property negotiation services. The product portfolio includes residential listings (apartments, houses, lots, sites/farms, land, townhouses, kitnets) and commercial listings (commercial rooms/spaces, warehouses/barracões).
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Property Sales Brokerage Brokerage service for the sale of residential properties in Guarapuava, including apartments, houses, sobrados, lots, terrenos, chácaras, kitnets, and townhouses. Targets individual home buyers and sellers in the Guarapuava market; the firm earns commission on completed transactions.
- Residential and Commercial Rental Brokerage Brokerage service for renting residential properties (apartments, houses, sobrados, kitnets) and commercial properties (salas comerciais, barracões, casas comerciais) in Guarapuava. Targets tenants and landlords seeking rental placement; rental prices range from R$750 to R$12,000/month.
- Commercial Property Sales Brokerage Brokerage service for the sale of commercial real estate in Guarapuava, including warehouses (barracões), commercial rooms (salas comerciais), commercial lots, and commercial buildings. Targets small business owners and commercial property investors; transactions are typically higher value and longer-cycle.
- Financing Simulation Service Property financing simulation tool that allows prospective buyers in Guarapuava to calculate and simulate mortgage or loan options for purchasing real estate, supporting the brokerage's customer acquisition funnel.
Companies that use Chaves na mao imoveis
Customer profileSegments3 records
Ideal customer profiles3 records
Chaves na mao imoveis technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Chaves na mao imoveis partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- imobibrasil (Imobi Brasil)coreThe company's website and property listings are powered by the imobibrasil platform (imobibrasil.com.br), which provides the technology infrastructure for property listings, search functionality, photo galleries, and listing distribution across real estate portal networks. This is a core technology partnership that enables the digital presence of the brokerage.
Scale indicators3 records
Recent moves3 records
Expansion highlights2 records
Chaves na mao imoveis competitors and assessment
Company assessmentBroad incumbents
- Imovelweb: Brazilian real estate portal operated by La Nación group, aggregating listings from brokerages. Comparable to Chaves na mão because both rely on listing distribution to reach buyers/renters; Imovelweb is the portal layer while Chaves na mão is a small brokerage contributing listings.
- Viva Real: Major Brazilian real estate marketplace (now under Grupo ZAP) covering rentals and sales. Overlaps with Chaves na mão's dual sale + rental model but at vastly greater geographic and inventory scale, making it a natural incumbent benchmark.
- OLX Brasil: Large Brazilian horizontal classifieds platform with a substantial real estate category for rentals and sales. Comparable because it absorbs for-rent and for-sale demand that could otherwise go to a local brokerage like Chaves na mão, especially in the kitnet and lower-price segments.
- ZAP Imóveis: Brazil's largest real estate classifieds portal, owned by Grupo Estado. Comparable to Chaves na mão because both channel property listings to Brazilian consumers; ZAP operates at national scale while Chaves na mão operates locally in Guarapuava.
- QuintoAndar: Brazil's leading proptech for rental and sale transactions, with embedded brokerage, financing, and insurance. Competes with Chaves na mão for both landlord/tenant and buyer/seller flow, particularly in rental listings where Chaves na mão charges commission.
Emerging players
- Loft: Brazilian proptech focused on buying and selling residential real estate, with brokerage, financing, and developer services. Comparable as a residential transaction intermediary; Loft targets scale buyers/sellers while Chaves na mão operates at the household/owner level in Guarapuava.
Others
- Imobibrasil (Imobi Brasil): The SaaS platform that powers chavesnamaoimoveis.com.br and syndicates the brokerage's listings. It is included as an enabling/technology peer rather than a competitor; understanding imobibrasil's roadmap and pricing is essential to assessing Chaves na mão's go-forward economics.
Regional players
- Chaves Imobiliária (generic small imobiliárias): A long-standing small real estate brand operating in other Brazilian states; representative of the cohort of family-run imobiliárias Chaves na mão structurally resembles and competes with in secondary markets across Brazil.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Chaves na mao imoveis social profiles
Digital presenceChaves na mao imoveis financial estimates
Financial estimateRevenue estimate
Valuation estimate
Chaves na mao imoveis leadership team
Management profileNumber of profiles
Profiles2 records
Chaves na mao imoveis funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Chaves na mao imoveis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Chaves na mao imoveis
What does Chaves na mao imoveis do?
Chaves na mão Imóveis is a local real estate brokerage in Guarapuava, Paraná, Brazil that intermediates the buying, selling, and renting of residential and commercial properties. The firm uses its website (built on the Imobi Brasil platform) as a listing portal and provides personalized brokerage service through two named brokers, along with financing simulation and property registration support.
Is Chaves na mao imoveis a public or private company?
Chaves na mao imoveis is a private company. It is classified as family owned and is currently operating.
When was Chaves na mao imoveis founded?
Chaves na mao imoveis was founded in 2014. It employs 11 to 50 people.
Where is Chaves na mao imoveis based?
Chaves na mao imoveis is headquartered in Guarapuava, Brazil, in the Latin America region.
How does Chaves na mao imoveis make money?
Three revenue lines are on record. Real Estate Sales Commission is the primary driver. The others are real Estate Rental Commission and financing Simulation Services.
Who are Chaves na mao imoveis's main competitors?
Broad incumbents on record are Imovelweb, Viva Real, OLX Brasil, ZAP Imóveis and QuintoAndar. Loft is listed as an emerging player. Imobibrasil (Imobi Brasil) is listed as an others. Chaves Imobiliária (generic small imobiliárias) is listed as a regional player.
Does Chaves na mao imoveis have an API?
No public API is recorded for Chaves na mao imoveis.
What industry is Chaves na mao imoveis in?
Chaves na mao imoveis's product category is Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAJ, Buyer Representation Services, with a secondary code of BPAJACAA, Warehousing & Logistics Facilities Brokerage. Its NAICS code is 531210 and its SIC code is 6531.