What DeAnte does

DeAnte is a Brisbane-headquartered, private digital user experience agency providing an integrated portfolio of seven core consulting services — Digital Product Strategy, Customer Relationship Management (eCRM), Digital Experience Design (UX/UI), Digital Branding, Websites & Integrations, Search (SEO), and Conversion Rate Optimisation (CRO). The firm serves ambitious mid-market and enterprise organizations across government, real estate, insurance, healthcare, energy, and nonprofit sectors, with named clients that include Dexus, Queensland Government, NTI, RACQ, Harcourts, PCYC, and Nectr. The company positions itself as 'evidence-led,' combining data analytics, design, and technology under one roof to move clients from strategy through implementation to ongoing optimization.

DeAnte operates as a project-based and retainer professional services firm with no proprietary software platform of its own. Its core technology stack is built on mainstream third-party tools: WordPress and WP Engine for CMS and hosting; HubSpot and Klaviyo/Dotdigital for CRM and marketing automation; Microsoft 365 for productivity; and GitHub for code and version control. Its delivery model emphasizes API and webhook integration between client systems rather than standalone product IP. No patents, proprietary models, certifications, or regulated compliance frameworks are disclosed.

Revenue mechanics reflect a sales-led B2B consulting model: direct engagement with prospects via website inquiry and outreach, case-study-led demand generation, and client referrals, with pricing set by quote per project scope and retainer terms. The company maintains a sales-led go-to-market targeting enterprise and mid-market buyers, leverages LinkedIn and content marketing for top-of-funnel activity, and operates its digital presence from a single Brisbane office while claiming global service reach under the tagline 'Based in Brisbane – doing business everywhere.' Ownership, headcount, and financial data are not publicly disclosed beyond a stated 1–10 employee range.

Name

DeAnte

Legal name

DeAnte

Website

https://deante.co

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

DeAnte is a Brisbane-based private digital UX agency that delivers strategy, design, branding, CRM, SEO, CRO, and web development services to enterprise and mid-market clients across government, insurance, real estate, healthcare, energy, and nonprofit sectors.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Advertising Agencies (541810), Marketing Consulting Services (541613), Custom Computer Programming Services (541511)

SIC

Services-Management Consulting Services (8742), Services-Advertising (7310), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

akta.pro secondary industries

CRM Strategy & Consulting (BPAFAFAA), Customer Service/Support CRM & Contact Center Platforms (BPAFAFAK)

Keywords

• Digital strategy consulting
• UX design services
• Website development
• Search engine optimization
• Conversion rate optimization

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Professional Services: DeAnte generates revenue through strategic, design, and technical consulting services. The company offers project-based engagements and ongoing retainers for services spanning digital product strategy, customer relationship management, digital experience design, digital branding, website development, SEO, and conversion rate optimisation. Revenue is derived from client engagements across multiple service lines.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

DeAnte is a Brisbane-based digital agency providing an integrated portfolio of seven core professional services: Digital Product Strategy, Customer Relationship Management (eCRM), Digital Experience Design (UX/UI), Digital Branding, Websites & Integrations, Search (SEO), and Conversion Rate Optimisation (CRO). The company delivers these services through project-based engagements and ongoing retainers for mid-market and enterprise clients across industries including government, healthcare, energy, real estate, insurance, and financial services.

Product overview

DeAnte is a Brisbane-based digital agency providing an integrated portfolio of seven core service offerings: Digital Product Strategy, Customer Relationship Management (eCRM), Digital Experience Design (UX/UI), Digital Branding, Websites & Integrations, Search (SEO), and Conversion Rate Optimisation (CRO). Rather than a unified software product, DeAnte offers strategic, design, and technical consulting services that help clients develop digital products, optimize customer engagement, and build scalable digital platforms. These services are designed to work together, enabling clients to move from strategy through design to implementation and ongoing optimization.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Product Strategy

Quantifiable outcome

• Customer engagement more than doubled after CRM transformation
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

Two partnerships are on record, tiered core.

• HubSpotcoreTechnology or IntegrationStrategic technology partnership for CRM and marketing automation. HubSpot serves as a key platform for customer relationship management implementations, with DeAnte offering strategy, implementation, and integration services on the platform.
• WordPresscoreTechnology or IntegrationCore technology partnership for website development and content management. DeAnte builds websites on WordPress with rigorous compliance to WordPress Coding Standards and Codex, leveraging WordPress as the primary CMS platform.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Huge: Global digital experience agency delivering strategy, design, marketing, and technology. Comparable integrated offering targeting enterprise customers on CRM, UX, and brand programs.
• Accenture Song: Accenture's digital creative and technology group covering strategy, design, CRM, and content. Competes for the same enterprise digital transformation and customer engagement programs as DeAnte.
• Deloitte Digital: Global consultancy's digital arm providing CRM, design, and engineering services. Overlaps with DeAnte's enterprise CRM strategy and digital experience work at much larger scale and budget envelope.
• BWM Dentsu: Australian agency within the global Dentsu network offering advertising, digital, and CRM services. Competes for the same enterprise digital transformation work as DeAnte but with significantly greater scale and broader portfolio.
• VML: Global creative and customer experience agency (VMLY&R combined). Competes with DeAnte on enterprise CRM, digital experience, and brand engagements at significantly larger scale.

Direct peers

• Thinkerbell: Australia-headquartered creative, media, and technology agency. Overlaps with DeAnte on digital strategy, brand, and experience design for enterprise clients in the same geographic market.
• The Works: Australian digital agency providing strategy, creative, content, and technology services. Comparable integrated offering and similar target customer profile of enterprise and mid-market Australian brands.
• Bounteous: Digital experience agency partnering with major platforms (Adobe, Salesforce, Shopify) on strategy, design, and engineering. Closely comparable model to DeAnte's HubSpot/WordPress/Klaviyo-partnered delivery.
• Mammoth: Brisbane-based digital agency offering strategy, design, and technology services with similar integrated delivery to DeAnte. Operates in overlapping Australian mid-market and enterprise CRM/UX/web segments.

Emerging players

• ielo (Australia): Australian digital agency providing web, design, and digital marketing services to mid-market clients. Similar service mix and customer profile to DeAnte but typically smaller engagement scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/deante

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DeAnte