Autocom
Autocom is a privately held Mexican multi-brand automotive dealership group operating 30+ locations across Mexico since 1965, selling new and certified pre-owned vehicles from 11+ brands (Nissan, Toyota, Kia, BYD, etc.) alongside integrated financing, insurance, leasing, parts, and after-sales service for individual Mexican consumers.
- Company typePrivate
- Founded1965
- HeadquartersMexico City, Mexico
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Autocom does
Autocom (legal entity: CELTA SOLUCIONES SA PI DE CV, d/b/a Grupo Autocom) is a privately held Mexican multi-brand automotive dealership group founded in 1965 and headquartered in Morelia, Michoacán, with 1,001–5,000 employees and approximately 59 years of operating history. The group operates 30+ new-vehicle agency locations across Mexico — concentrated in Michoacán, the Bajío region (Querétaro, León), and Mexico City — representing 11+ brands including Nissan, Infiniti, Toyota, Kia, Honda, Acura, GWM, Changan, BYD, Can-Am, and Sea-Doo. Beyond new-vehicle sales, Autocom runs a certified pre-owned program ("Autocom Seminuevos") backed by a 10-day/400km satisfaction guarantee, integrated financial services (Autocom Credit for 12–60 month auto financing, leasing, and Autocom Seguros insurance), a parts store (Tienda de Refacciones), and certified after-sales service centers. The customer base is Mexican individual consumers purchasing personal, family, and commuter vehicles, with the dealership network serving as the primary distribution channel supplemented by an online inventory browsing and quote-request website.
Autocom firmographics
Firmographics- Name
- Autocom
- Legal name
- CELTA SOLUCIONES SA PI DE CV
- Website
- https://autocom.mx
- Company type
- Private
- Founded year
- 1965
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Autocom is a privately held Mexican multi-brand automotive dealership group operating 30+ locations across Mexico since 1965, selling new and certified pre-owned vehicles from 11+ brands (Nissan, Toyota, Kia, BYD, etc.) alongside integrated financing, insurance, leasing, parts, and after-sales service for individual Mexican consumers.
- Ownership category
- akta.pro rank
Autocom industry classification
Industry- Product category
- Automotive Retail (Multi-Brand Dealership)
- NAICS
- Automobile Dealers (4411)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500)
- akta.pro primary industry
- New & Used Auto Purchase Loans (FSAKADAA)
Keywords
Where Autocom is headquartered
LocationHeadquarters
- HQ city
- Mexico City
- HQ country
- Mexico
- HQ region
- Latin America
Offices13 records
Markets served
Autocom business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Vehicle Sales - New Vehicles: Sale of new vehicles from multiple automotive brands including Nissan, Toyota, Kia, Honda, Acura, GWM, Changan, BYD, and others. Revenue generated from margin between wholesale acquisition and retail sale prices.
- Vehicle Sales - Certified Pre-Owned (Seminuevos): Sale of certified pre-owned and used vehicles with warranty options. Features satisfaction guarantee allowing exchange or return within 10 days or 400km.
- Automotive Financing: Automotive credit financing through Autocom Credit, offering loan terms from 12 to 60 months. Revenue from interest spread and financing fees.
- Vehicle Leasing: Leasing options for vehicles with flexible terms for personal and business use.
- After-Sales Service and Parts: Maintenance, repair services, and genuine parts sales through service departments at agency locations.
- Insurance Products: Insurance products offered through Autocom Seguros for vehicle coverage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | New vehicle sales - prices vary by brand, model, and trim level |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Autocom product offering
Product offeringCore offering
Grupo Autocom is a multi-brand automotive dealership group in Mexico that retails new and certified pre-owned vehicles from 11+ brands (Nissan, INFINITI, Toyota, Kia, Honda, Acura, GWM, Changan, BYD, Can-Am, Sea-Doo) across 30+ agency locations. It complements vehicle sales with in-house automotive financing (Autocom Credit, 12–60 month terms), vehicle leasing, after-sales maintenance and repair, an online/physical parts store, and vehicle insurance products (Autocom Seguros). The certified pre-owned "Seminuevos" program includes a 10-day or 400km exchange/return satisfaction guarantee.
Product overview
Grupo Autocom operates as a multi-brand automotive dealership group in Mexico, functioning as a platform distributing vehicles from over 10 international brands (Nissan, Infiniti, Toyota, Kia, Honda, Acura, GWM, Changan, BYD, Can-Am, Sea-Doo) along with integrated financial services (Autocom Credit for automotive loans and leasing) and after-sales support (service centers and parts store). The core offering is the sale of new and certified pre-owned vehicles, supported by financing options and maintenance services.
Differentiator
Problem solved
Functional benefit
Brands
- Autocom Seminuevos: Certified pre-owned vehicle division offering guaranteed used cars with satisfaction warranty
Products and services
- New Vehicles (Nuevos) Retail sale of brand-new vehicles from 11+ automotive brands represented by Grupo Autocom at its 30+ Mexican agency locations. Each brand lineup is offered via authorized manufacturer partnerships with the corresponding OEM (Nissan México, Toyota México, Kia México, etc.). Targeted at individual consumers and small-business buyers.
- Seminuevos (Certified Pre-Owned) Sale of certified pre-owned and used vehicles under the Autocom Seminuevos brand, with a satisfaction guarantee allowing exchange or return within 10 days or 400km. Includes warranty options. Targeted at individual consumers seeking lower-priced vehicles versus new inventory.
- Autocom Credit (Crédito Automotriz) In-house automotive loan financing for vehicle purchases, offered through Autocom Credit with loan terms of 12 to 60 months. Revenue is generated from interest spread and financing fees. Targeted at individual consumer buyers and small-business purchasers needing financing.
- Leasing Vehicle leasing options with flexible terms for both personal and business customers. Available through Autocom's sales process across its dealership network.
- Vehicle Service (Servicio Postventa) Post-sale vehicle maintenance and repair services delivered through service departments at agency locations, staffed by manufacturer-certified personnel. Service appointments are scheduled online. Targets existing vehicle owners across Autocom-sold brands.
- Tienda de Refacciones (Parts Store) Online and physical retail of genuine automotive parts and accessories across the brands represented by Grupo Autocom. Operated as a complementary revenue line supporting both in-house service work and external retail customers.
- Autocom Seguros (Insurance Products) Vehicle insurance products offered through Autocom Seguros, providing coverage for vehicles purchased through the dealership network.
Quantifiable outcome
- 59 years serving Mexican automotive market
- +3 more outcomes
Companies that use Autocom
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles1 record
Autocom technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Autocom partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- Nissan MéxicocoreAutocom operates as an authorized Nissan and Infiniti dealership representing the full lineup of Nissan vehicles including Sentra, Versa, V-Drive, March, Z, Magnite, Kait, Kicks, X-Trail, Pathfinder, Frontier, NP300, Urvan, and electric/Nissan E-Power variants. Also represents Infiniti luxury brand including QX50, QX55, QX60, QX80.
- Toyota MéxicocoreAuthorized Toyota dealership offering the full Toyota lineup including Yaris Sedán, Yaris HB, Corolla, Camry Hybrid, Corolla Hybrid, Prius, RAV4 Hybrid, Sienna, Tundra, Sequoia, Highlander Hybrid, Corolla Cross Hybrid, RAV4, Corolla Cross, Raize, Avanza, Hilux, Hiace, Tacoma, Supra, and GR Yaris.
- Kia MéxicocoreAuthorized Kia dealership representing KIA K4 Sedán, KIA K3 Sedán, KIA K3 Hatchback, KIA SELTOS, KIA NIRO, KIA SPORTAGE, KIA SPORTAGE Híbrida, KIA SORENTO, KIA SONET, KIA Telluride, and Kia EV6 electric vehicle.
- Honda MéxicocoreAuthorized Honda dealership offering Civic, City, Accord, BR-V, CR-V, Pilot, HR-V, Odyssey, CR-V Hybrid, and Accord Hybrid models.
- Acura MéxicocoreAuthorized Acura dealership representing TLX, Integra, Integra Type S, MDX, MDX Type S, RDX, and performance variants with AcuraWatch safety technology.
- GWM (Great Wall Motors) MéxicocoreAuthorized GWM dealership offering HAVAL H6 Híbrida, ORA 03, HAVAL JOLION HÍBRIDA, HAVAL JOLION GASOLINA, TANK 300, and POER models.
- Changan MéxicocoreAuthorized Changan dealership offering Changan Alsvin, CHANGAN CS35, CHANGAN CS55, Changan Hunter, and Changan UNIK models.
- BYD MéxicocoreAuthorized BYD dealership offering electric and hybrid vehicles including BYD SEALION 7 EV, BYD SEAL, BYD DOLPHIN MINI, BYD YUAN PRO, BYD ATTO 8, BYD M9, BYD KING, BYD SONG PLUS DM-I, BYD SONG PRO DM-I, and BYD SHARK.
- Can-Am (BRP)coreAuthorized Can-Am dealership for off-road vehicles (Ryker, Spyder F3, Spyder RT, Defender, Commander, Maverick X3, Maverick Sport, Maverick R, Outlander 500/700, Outlander 850-1000R, Outlander Pro, Renegade) and Sea-Doo personal watercraft (Spark, Spark Trixx, GTI, GTI SE, GTX, GTX LIMITED, RXT-X, RXP-X, Wake, Wake Pro).
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Autocom competitors and assessment
Company assessmentDirect peers
- Grupo Premier Automotriz: Mexican multi-brand automotive dealer group with multiple OEM franchises and locations across central Mexico. Closely comparable to Autocom on dealership network model, brand portfolio breadth, and integrated financing and service offerings.
- Grupo Andrade: One of the largest multi-brand automotive dealer groups in Mexico, operating dozens of franchises across multiple states. Directly comparable to Autocom on multi-brand new-vehicle retail, OEM agency relationships, and geographic concentration in the Mexican market.
- Grupo Galván Automotriz: Established Mexican multi-brand dealer group with presence across multiple states, representing several international OEMs. Comparable to Autocom in multi-brand retail footprint, after-sales service, and captive financing capabilities.
Broad incumbents
- Lithia Motors: Large US publicly-traded multi-brand automotive retailer with hundreds of stores and an integrated digital / financing platform. Broader scale and US-listed, but the multi-brand franchise, F&I attach, and used-car strategies are directly relevant benchmarks for Autocom.
- AutoNation: US publicly-traded automotive retailer operating a multi-brand store network with captive financing and parts/service operations. Comparable as a broader incumbent showcasing how a multi-brand dealer at scale monetizes F&I, service, and used vehicles.
- Group 1 Automotive: US and UK publicly-traded multi-brand automotive retailer with operations across multiple geographies. Comparable to Autocom on multi-brand franchise mix, captive finance attach, and after-sales service economics, though at meaningfully greater scale.
- Penske Automotive Group: Global publicly-traded automotive and commercial truck retailer with a strong premium-brand portfolio. Comparable to Autocom on premium-brand representation (Acura/Infiniti equivalent), multi-brand retail, and integrated F&I.
Emerging players
- Kavak: Mexico-based online used-car marketplace and used-vehicle retailer with proprietary technology and financing. Directly comparable to Autocom's Seminuevos division and represents the digital-native disruption risk to Autocom's certified pre-owned business.
- CarMax: US publicly-traded used-vehicle retailer known for a satisfaction guarantee and integrated financing. Comparable to Autocom's Seminuevos business model — particularly the 10-day/400km exchange policy — and a useful benchmark for used-car unit economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Autocom social profiles
Digital presenceAutocom financial estimates
Financial estimateRevenue estimate
Valuation estimate
Autocom leadership team
Management profileNumber of profiles
Autocom funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Autocom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Autocom
What does Autocom do?
Grupo Autocom is a multi-brand automotive dealership group in Mexico that retails new and certified pre-owned vehicles from 11+ brands (Nissan, INFINITI, Toyota, Kia, Honda, Acura, GWM, Changan, BYD, Can-Am, Sea-Doo) across 30+ agency locations. It complements vehicle sales with in-house automotive financing (Autocom Credit, 12–60 month terms), vehicle leasing, after-sales maintenance and repair, an online/physical parts store, and vehicle insurance products (Autocom Seguros). The certified pre-owned "Seminuevos" program includes a 10-day or 400km exchange/return satisfaction guarantee.
Is Autocom a public or private company?
Autocom is a private company. It is classified as unknown and is currently operating.
When was Autocom founded?
Autocom was founded in 1965. It employs 1,001 to 5,000 people.
Where is Autocom based?
Autocom is headquartered in Mexico City, Mexico, in the Latin America region.
How does Autocom make money?
Six revenue lines are on record. Vehicle Sales - New Vehicles are the primary driver. The others are vehicle Sales - Certified Pre-Owned (Seminuevos), automotive Financing, vehicle Leasing, after-Sales Service and Parts and insurance Products.
Who are Autocom's main competitors?
Direct peers on record are Grupo Premier Automotriz, Grupo Andrade and Grupo Galván Automotriz. Broad incumbents are Lithia Motors, AutoNation, Group 1 Automotive and Penske Automotive Group. Emerging players are Kavak and CarMax.
Does Autocom have an API?
No public API is recorded for Autocom.
What industry is Autocom in?
Autocom's product category is Automotive Retail (Multi-Brand Dealership). Its primary akta.pro industry code is FSAKADAA, New & Used Auto Purchase Loans. Its NAICS code is 4411 and its SIC code is 5500.