LVBA Comunicação

What LVBA Comunicação does

LVBA Comunicação is a privately-held Brazilian communication and public-relations consultancy headquartered in São Paulo's Cerqueira César district, with 50+ years of continuous operation since its founding in 1974. The firm delivers a full-stack communication offering organized around four pillars: relationship building (stakeholder mapping, press relations, strategic communication planning), sales enablement (digital marketing), brand awareness (influencer marketing, content production, employer branding), and reputation protection (crisis management, spokesperson preparation, reputational risk, and advocacy). Service delivery is bespoke and project-based, with no standardized product tiers or publicly disclosed pricing; engagements are initiated through a commercial contact form and tailored to client needs.

The firm serves a horizontally diversified enterprise and NGO client base spanning automotive (Stellantis, Dunlop), telecommunications (Nokia), industrial (Voith), energy (Neo, Atvos), agriculture (Meridiana, Conectaragro, AVB, ABIAD), recycling and reverse logistics (INPEV, Green Eletron), banking (FBB, FBAC), education (Poliedro), and healthcare/cause communications (FENAPAR, CVV). The agency reports 4,200+ lifetime clients impacted and 200+ projects completed in 2025 alone, including documented outcomes such as 539 million media impacts for Poliedro during ENEM coverage and a +200% increase in reverse-logistics adherence for INPEV. Headcount sits in the 11–50 range under a stable C-suite — CEO Gisele Lorenzetti (who joined the firm as a 17-year-old intern), Administrative Director Flavio Piccolo, and Operations Director Juliana Caramelo — and the firm holds associate memberships in Aberje, Abracom, and Abradi.

LVBA operates as a classic professional-services consultancy: revenue is generated through custom engagements, there is no proprietary technology platform, no external funding, and no app or API surface. The go-to-market model is sales-led and consultative, anchored on a domestic Brazilian (Southeast) footprint and inbound leads through lvba.com.br. Competitive positioning rests on longevity, brand recognition, leadership continuity, and an ethics-led "transform information into relationships" narrative rather than on technology or scale advantages.

Name

LVBA Comunicação

Legal name

LVBA Comunicação

Website

https://lvba.com.br

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Short description

LVBA Comunicação is a São Paulo-based Brazilian communication consultancy offering press relations, digital marketing, crisis management, stakeholder mapping, influencer marketing, employer branding, and advocacy services to enterprise corporations and NGOs across multiple industries.

Ownership category

akta.pro rank

Product category

Public Relations and Corporate Communications Services

NAICS

Advertising, Public Relations, and Related Services (5418), Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Brand Campaign & Integrated Communications Agencies (MPAAAAAC)

akta.pro secondary industry

Social Media & Community Management (BPAFAAAE)

Keywords

• Public relations services
• Corporate communications consulting
• Crisis and reputation management
• Digital marketing services
• Stakeholder engagement advisory

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Communication Consultancy Services: LVBA provides professional communication services including stakeholder mapping, digital marketing, press relations, crisis management, influencer marketing, employer branding, and advocacy. Revenue is generated through custom client engagements rather than standardized product tiers.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

LVBA Comunicação is a Brazilian communication and public relations consultancy that delivers custom projects across four pillars: relationship building (press relations and stakeholder mapping), sales enablement (digital marketing), brand awareness (influencer marketing, content production, employer branding), and reputation protection (crisis management, spokesperson preparation, advocacy, and reputational risk monitoring). Engagements are tailored per client rather than sold as packaged products, with documented enterprise and NGO clients across automotive, telecommunications, energy, agribusiness, banking, education, and nonprofit sectors.

Product overview

LVBA Comunicação is a professional communication and marketing agency offering a comprehensive suite of services organized across four strategic pillars: (1) Relacionamento (Relationship building through stakeholder mapping, press relations, and strategic communication planning), (2) Aumentar Vendas (Sales enablement via digital marketing), (3) Aumentar Exposição da Marca/Awareness (Brand visibility through influencer marketing, content production, and digital marketing), and (4) Proteção da Reputação (Reputation protection through crisis management, spokesperson preparation, risk management, and advocacy). The agency positions itself as guiding companies to communicate with clarity, creativity, and ethics, transforming information into relevant relationships.

Differentiator

Problem solved

Functional benefit

Products and services

• Assessoria de Imprensa – orgânica e paga

Quantifiable outcome

• 539 million media impacts for Poliedro during ENEM coverage
• +1 more outcomes

Named customers17 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• AberjeminorOthersProfessional communication industry association in Brazil. LVBA is an associate member, demonstrating industry engagement and adherence to professional standards.
• AbracomminorOthersBrazilian association of communication agencies. LVBA holds associate membership, indicating professional standing in the communication industry.
• AbradiminorOthersBrazilian digital marketing and communication association. LVBA is an associate member, reflecting capabilities in digital communication services.

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• FSB Comunicações: One of Brazil's largest independent communications agencies, offering integrated PR, digital, and stakeholder engagement services to enterprise and government clients. Directly comparable to LVBA in service scope, enterprise focus, and Brazilian market positioning.
• Grupo In Press: Brazilian integrated communications group providing corporate communications, public affairs, digital, and crisis services to enterprise and institutional clients. Comparable to LVBA as a mid-sized, full-service Brazilian PR agency.
• Approach Comunicação: Brazilian communications consultancy focused on corporate communications, reputation, and stakeholder engagement for enterprise clients. Directly comparable to LVBA in scale, service mix, and São Paulo base.
• RPC Superândi: Brazilian communications agency offering integrated PR, digital, and corporate communications services to enterprise clients. Comparable to LVBA in scale, service portfolio, and Brazilian market focus.

Broad incumbents

• Edelman: Global public relations firm with established operations in Brazil, providing corporate communications, crisis, and public affairs services. Comparable to LVBA in service offerings but as part of a much larger global network.
• FleishmanHillard: Global communications consultancy with Brazilian presence, delivering PR, public affairs, and integrated marketing to multinational enterprises. Overlaps with LVBA's enterprise communications focus but operates at much greater scale.
• Weber Shandwick: Global public relations and communications agency with Brazilian operations serving enterprise clients across corporate communications, reputation, and public affairs. Comparable to LVBA in core service categories but with global scale.
• Burson (formerly BCW): Global communications agency serving enterprise and multinational clients with PR, public affairs, and integrated communications services. Comparable to LVBA in service offerings as part of a global network with Brazilian operations.
• Hill+Knowlton Strategies: Global public relations and public affairs firm with Brazilian operations, serving enterprise clients across corporate communications, crisis, and policy advocacy. Overlaps with LVBA's service mix but operates at international scale.
• Ketchum: Global communications network with a Brazilian presence, offering integrated PR, content, and analytics services to multinational enterprises. Competes for the same enterprise mandates as LVBA but with significantly broader geographic reach and resources.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/lvba-comunicao
• Instagraminstagram.com/lvbacom
• Xx.com/lvba
• Facebookfacebook.com/LVBAComunicacao

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LVBA Comunicação