What MEDinACTION does

MedinAction (legal entity Medinaction srl) is a Rome-headquartered private concierge medical service company delivering on-demand, English-speaking healthcare to expatriates, tourists, and international travelers across seven countries in Europe and the Middle East (Italy, Spain, France, Malta, Portugal, Netherlands, UAE). The core offering consists of 24/7 house-call doctors dispatched to homes, hotels, or offices with same-day availability, plus telemedicine video consultations offered in English, Spanish, French, and Italian. Booking is accessible via website, iOS/Android mobile app, or phone, with direct billing to multiple insurance providers and cash or PayPal as alternatives.

The service catalog extends well beyond general practice to include pediatricians, mental health (psychologists and psychiatrists), nutrition, gynecology, orthopedics, dentistry, physiotherapy, osteopathy, and in-home diagnostics (ECG, X-ray, STI testing), with consultation prices ranging from approximately €50 (clinical psychologist) to €200 (gynecologist) and home visits starting from €120. Underlying technology is a telemedicine and booking platform with mobile apps, video-consultation capability, and an insurance integration layer. Strategic infrastructure includes a 2018 partnership with UPMC Salvator Mundi International Hospital for fast-track specialist access, advanced diagnostics, and hospitalizations. The company is founder-led by Gianluigi Guerriero, has not disclosed any external institutional funding, and reports a headcount of only 1–10 employees despite a multi-country operating footprint.

Name

MEDinACTION

Legal name

Medinaction srl

Website

https://medinaction.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

MedinAction is a Rome-based concierge medical service that delivers on-demand, English-speaking house call doctors and telemedicine video consultations to expatriates, tourists, and international travelers across seven countries in Europe and the Middle East.

Ownership category

akta.pro rank

Headquarters

HQ city

Rome

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. House Call Medical Consultations: Fee-for-service model for in-person medical visits at patient's location (home, office, hotel). Services include general practitioners, pediatricians, and specialists.
2. Online/Telemedicine Consultations: Virtual medical consultations via video call in multiple languages (English, Spanish, French, Italian). Available 8am-8pm, Monday-Saturday.
3. Insurance Direct Billing: Direct billing to insurance companies for covered services. Cash and PayPal payments accepted as alternatives.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

MEDinACTION delivers on-demand, English-speaking doctor house calls to homes, offices, or hotels, available 24/7 with same-day appointments across Italy, Spain, France, Malta, Portugal, Netherlands, and the UAE. The offering also covers online telemedicine video consultations in multiple languages, specialist referrals through a trusted clinic and hospital network, in-home diagnostics (ECG, X-ray), home nursing, prescriptions, mental health services, and direct insurance billing.

Product overview

MedinAction is a concierge medical service platform providing on-demand, English-speaking healthcare across Europe. The core offering consists of four interconnected service categories: House Call Doctors (24/7 doctor visits to homes, offices, or hotels), Online Medical Consultations (telehealth video calls in multiple languages), In-Clinic Specialist Services (dentists, gynecologists, orthopedists, and other specialists), and Well-being Services (physiotherapy, osteopathy, mental health). The platform operates as a unified service accessible via website, mobile app (iOS/Android), or phone, with services spanning Italy, Spain, France, Portugal, Malta, and the Netherlands. The company partners with UPMC Salvator Mundi International Hospital for specialist referrals and advanced diagnostics, and offers direct insurance billing alongside cash and PayPal payment options.

Differentiator

Problem solved

Functional benefit

Products and services

• House Call Doctors On-demand, 24/7 English-speaking doctors delivered to homes, offices, or hotels for same-day consultations across multiple countries.
• Online Medical Consultations Virtual video consultations with doctors in English, Spanish, French, or Italian, enabling remote medical care for patients who cannot or prefer not to travel to a clinic.
• House Call Pediatricians Pediatric home visit services for children, providing specialized care for young patients in Italy.
• ECG Home Visit Electrocardiogram tests performed at the patient's home, office, or hotel in Rome, starting from €120.00.
• Home X-ray Services X-ray imaging services delivered to the patient's location in Rome at €175.00, eliminating the need to travel to imaging centers.
• Home Visiting Nursing Services Professional nursing care delivered to patients at home in Italy, supporting post-operative care and ongoing medical needs.
• Fit to Fly Certificate Medical certification confirming a patient's fitness to travel by air, available via home visit at €120.00.
• Flu Shot at Home Influenza vaccination delivered at the patient's home, available in Rome and Florence.
• Birth Control Prescriptions Online prescription service for birth control medications at €80.00, accessible remotely in Italy and Spain.
• Nutritional Consultation Diet and nutrition counseling provided online or in-clinic by qualified nutritionists at €100.00.
• Clinical Psychologist Consultation Therapy and emotional support sessions with licensed clinical psychologists, available online or in-person, starting from €50.00.
• Online Psychiatrist Consultation Psychiatric consultations available both in-person and online for diagnosis and treatment of mental health conditions, at €150.00.
• English-Speaking Dentist Dental care services with English-speaking dentists in Italy for routine and specialized dental needs.
• Gynecologist in Rome Women's health services including gynecological examinations and consultations in Rome at €200.00.
• Orthopedic in Rome Orthopedic consultations and treatments for bone, joint, and muscle conditions in Rome.
• Health Check-up in Rome Comprehensive health assessment packages for women and men at €120.00–€150.00, including laboratory tests and medical examinations.
• STD/STI Test in Rome Sexually transmitted infection testing services in Rome with discreet and confidential results, priced €52.00–€120.00.
• Sports Medical Certificate in Florence Medical certification for sports participation and gym memberships, including both agonist and non-agonist certificates in Florence.
• English-Speaking Physiotherapist Physical therapy and rehabilitation services with English-speaking physiotherapists in Italy.
• English-Speaking Osteopath Osteopathic treatment services with English-speaking practitioners in Rome and Milan.
• Home Medication Delivery in Rome Medication delivery service allowing patients in Rome to receive prescribed medications directly at their location.
• MedinAction Mobile App iOS and Android mobile application enabling patients to book house-call doctors and online consultations directly from their smartphones.
• House-Call Doctor Service in Malta Geographic expansion of the House Call Doctors service into Malta, providing on-demand English-speaking doctor visits for travelers, students, and expats.
• Online Medical Consultation in Portugal Geographic launch of online medical consultations in Portugal, covering Lisbon, Porto, the Algarve, and other regions, for travelers, students, expats, and professionals.

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Salvator Mundi International Hospital (UPMC)coreStrategic or Co-development Partner · 22 May 2018Official partnership with Salvator Mundi International Hospital (University of Pittsburgh Medical Center) providing MedinAction patients with fast-track access to all medical services including blood tests, lab work, specialist visits, MRIs, Ultrasounds, CT-Scans, X-Rays, Endoscopies, and hospitalization. The hospital has English-speaking staff and provides comprehensive medical services across all specialties.
• Rome Business SchoolminorStrategic or Co-development PartnerPartnership with Rome Business School providing quality healthcare services for international students. The collaboration supports the student community with accessible healthcare options.
• GlovominorStrategic or Co-development PartnerPartnership with Glovo in Rome for COVID-19 testing services, enabling rapid at-home testing during the pandemic.
• Sant'EgidiominorGTM or Marketing PartnerCharitable partnership supporting the #Natalepertutti initiative. MedinAction donated €5 for every reservation until January 6, 2022, and flu vaccines to the Sant'Egidio Community.
• E. MarinellaminorGTM or Marketing PartnerJoint charitable initiative 'Threads of Care' with E. Marinella supporting BeFree – Sportello Donna, an organization helping women survivors of violence in Rome and beyond.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• International SOS: International SOS is a global medical and travel security assistance company serving multinational corporations and travelers worldwide. It overlaps with MedinAction's expat and traveler care positioning at a much larger enterprise scale.
• Babylon Health: Babylon Health is a global digital health company providing AI-driven triage and video GP consultations. It overlaps with MedinAction's telemedicine offering and has historically targeted multi-country healthcare delivery.
• Doctolib: Doctolib is the dominant European telehealth and doctor appointment booking platform, primarily in France, Germany, Italy, and Spain. It offers video consultations and in-person booking at scale, competing for the same patient demand though it is not focused on travelers or expats.
• Kry (Livi): Kry/Livi is a major European telehealth operator offering video GP consultations across the UK, France, Germany, Sweden, and Norway. It competes with MedinAction's online consultation product for patients who do not need a house call.

Others

• Medwing: Medwing is a healthcare staffing marketplace for medical professionals across Germany, France, and the UK. It is comparable as a healthcare workforce platform, relevant to how MedinAction sources its contracted physician network.

Direct peers

• Push Doctor: Push Doctor is a UK-based online GP consultation platform offering same-day video appointments. It is comparable as a digital-first primary care service and operates under similar insurance and self-pay mechanics.
• Air Doctor: Air Doctor connects travelers abroad with local, often English-speaking physicians for in-person and video consultations across 80+ countries. It is the closest direct competitor to MedinAction's traveler- and expat-focused house call model.
• Doctoralia (DocPlanner): Doctoralia is a doctor discovery and appointment booking marketplace operating across Spain, Italy, and Latin America. It enables patients to find English-speaking specialists and book online, overlapping MedinAction's in-clinic specialist services.

Market position

Weaknesses5 records

Competitive moat3 records

Customer concentration

• Xx.com/medinaction
• Facebookfacebook.com/medinaction
• LinkedInlinkedin.com/company/3310709

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MEDinACTION