Three Little Birds
Three Little Birds is a Nottingham-based UK registered charity providing free mental health and family wellbeing support — including one-to-one counselling, peer support groups, children's fitness and cooking programs — to families and individuals across Nottingham, Nottinghamshire, and Doncaster, funded by donations and grants.
- Company typePrivate
- Founded2019
- HeadquartersNottingham, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Three Little Birds does
Three Little Birds is a UK-registered charity (Registered Charity Number 1189250) founded in 2019 and headquartered in Nottingham, England. The organization delivers community-based mental health and family wellbeing support to families and individuals facing physical and mental health challenges across three geographies: Nottingham, Nottinghamshire, and Doncaster. Core services include one-to-one talking support and mentoring for young people and adults, peer support groups (notably a fortnightly men's mental health group in Doncaster), free family cooking sessions, fitness programs for children aged 7-14 (the FUNdaMental Fitness Programme), and the 2022-launched 'Food, Mood & Movement' campaign addressing childhood poverty, obesity, and mental health in disadvantaged communities. Educational outreach is delivered through a Wix-hosted blog and a podcast distributed via Spotify and Google Podcasts, covering topics such as anxiety, depression, mindfulness, and seasonal affective disorder.
The underlying technology stack is minimal: a Wix-hosted website, blog, podcast, and standard social media profiles (Facebook, Twitter/X, Instagram, YouTube). There is no proprietary platform, mobile application, API, or AI/ML capability. Distribution is fundamentally physical — services are delivered in person at community venues including Shaw Wood Academy, St Catherine's House, Sandall Park, and Harvey Hadden Sports Village — augmented by event-based delivery (cycling events, family fun days, cooking workshops) that serve as primary beneficiary acquisition channels.
The business model is donation-funded rather than fee-based: all services to beneficiaries are provided free of charge. Revenue is derived from individual donations, charitable trust and foundation grants (Albert Hunt Trust, SYCF, Magic Little Grants), corporate community fundraising partnerships (Co-op Local Community Fund, Virgin Media O2 Together Fund, Warburtons, The ICE Co.), legacy giving and will-writing partnerships, and retail affiliate commissions via EasyFundraising and PayPal Giving Fund. The organization is founder-led by Colin Haughton (Founder and Trustee), supported by a small team of 11-50 staff and volunteers, with no external investment, parent company, or institutional backing disclosed.
Three Little Birds firmographics
Firmographics- Name
- Three Little Birds
- Legal name
- Three Little Birds
- Website
- https://3littlebirds.org.uk
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Three Little Birds is a Nottingham-based UK registered charity providing free mental health and family wellbeing support — including one-to-one counselling, peer support groups, children's fitness and cooking programs — to families and individuals across Nottingham, Nottinghamshire, and Doncaster, funded by donations and grants.
- Ownership category
- akta.pro rank
Where Three Little Birds is headquartered
LocationHeadquarters
- HQ city
- Nottingham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Three Little Birds business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Donations: Individual donations from the public to support the charity's programs and operations. Donations are solicited through the website and at events.
- Trust and Foundation Grants: Funding from charitable trusts and foundations including Albert Hunt Trust, SYCF, Magic Little Grants, and others to support specific programs.
- Corporate Community Fundraising: Partnership with corporate community programs such as Co-op Local Community Fund and Virgin Media O2 Together Fund for fundraising campaigns.
- Legacy Giving: Bequests and legacy gifts left in wills, with discounted will-writing services offered through partner platforms.
- EasyFundraising Platform: Commission from retail partners including supermarkets, insurance, broadband, and mobile providers when supporters shop through the easyfundraising platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Free community support services |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Three Little Birds product offering
Product offeringCore offering
Three Little Birds is a registered charity that provides free, holistic health and wellbeing support to families and individuals facing physical and mental health challenges across Nottingham, Nottinghamshire, and Doncaster. Core offerings include one-to-one talking support and mentoring, peer support groups, family cooking sessions, children's fitness programmes, and the Food, Mood & Movement campaign, supplemented by educational blog and podcast content and community events.
Product overview
Three Little Birds is a community mental health charity based in Nottingham providing holistic support to families and individuals across Nottingham, Nottinghamshire, and Doncaster. The organization operates as a unified service offering rather than a software product platform. Core services include one-to-one talking support and mentoring for young people and adults, supplemented by community programs such as the Food, Mood & Movement campaign targeting childhood wellbeing, fitness classes for children (FUNdaMental Fitness Programme), family cooking sessions, and a Men's Peer Support Group. Educational content is delivered through a blog covering mental health topics and a podcast providing mindfulness exercises. The charity also organizes community events including cycling events and family fun days.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Funded Food, Mood & Movement project to tackle childhood poverty, mental health, and obesity
- +2 more outcomes
Companies that use Three Little Birds
Customer profileSegments3 records
Ideal customer profiles3 records
Three Little Birds technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Three Little Birds partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor.
- Trent Women's RugbyminorOrganized a marathon walk fundraising event in support of Three Little Birds, raising £760 through community participation.
- Cura-Care Yorkshire Ltd.minorCollaborated with Cura-Care Yorkshire Ltd. to host a stall at the Princess and Superhero Fun Day event in Doncaster, providing fun games and service information.
- The ME ProjectminorCollaborated with The ME Project to host a stall at the Princess and Superhero Fun Day event in Doncaster, promoting mental health awareness and services.
- Shaw Wood AcademyminorPartnership with Shaw Wood Academy in Doncaster to host the Free Saturday Family Kitchen cooking sessions for local families.
- EasyFundraising (retail partners)minorPlatform partnership enabling supporters to raise free donations while shopping with major retailers including supermarkets, insurance providers, broadband, and mobile companies. Partners include MoneySupermarket, BT Broadband, giffgaff, and Foresters Friendly Society.
- PayPal Giving FundminorThrough PayPal Giving Fund, supporters can select Three Little Birds as their favorite charity and donate at checkout through the #OneTapBigImpact initiative.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Three Little Birds competitors and assessment
Company assessmentBroad incumbents
- Samaritans: UK-wide emotional support charity. Comparable as a peer-support-driven mental health organization with a regional volunteer model that could overlap geographically with Three Little Birds' Nottingham/Doncaster footprint.
- Mind: The UK's largest mental health charity, providing advice, support, and campaigning across the country. Operates a national footprint with local Mind associations delivering community-based services directly comparable to Three Little Birds' one-to-one talking support and peer groups.
- Mental Health Foundation: UK mental health research and prevention charity. Comparable in its focus on community-based prevention, public mental health education, and grant-funded program delivery — areas where Three Little Birds also operates.
- Rethink Mental Illness: Major UK mental health charity providing services, support groups, and campaigning. A comparable incumbent operating across multiple service lines including peer support, similar in mission breadth to Three Little Birds' holistic family approach.
Direct peers
- Place2Be: UK children's mental health charity providing counselling and emotional support in schools. Directly comparable to Three Little Birds' school-based partnerships (e.g., Shaw Wood Academy) and child-focused wellbeing programs.
- Anna Freud Centre: UK charity focused on children's and young people's mental health, providing training, research, and direct support. Comparable to Three Little Birds' child-and-family wellbeing programs and grant-funded project model (e.g., Food, Mood & Movement).
- Carers Trust: UK charity supporting unpaid family carers, including those caring for individuals with mental health challenges. Comparable in its family- and community-centric model of support and similar reliance on local-network service delivery.
- CALM (Campaign Against Living Miserably): UK charity focused on men's mental health and suicide prevention. Overlaps with Three Little Birds' Men's Peer Support Group in Doncaster and shares similar content-driven awareness and community-event fundraising models.
- YoungMinds: UK charity focused specifically on children and young people's mental health. Overlaps directly with Three Little Birds' FUNdaMental Fitness, mentoring, and youth-facing support work, and competes for the same trust/foundation grants and corporate partnerships.
Emerging players
- Time to Change (now Mind campaign): England's flagship mental health anti-stigma campaign, now run by Mind. Comparable to Three Little Birds' podcast/blog content work aimed at reducing stigma around depression, anxiety, and men's mental health.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Three Little Birds social profiles
Digital presenceThree Little Birds financial estimates
Financial estimateRevenue estimate
Valuation estimate
Three Little Birds leadership team
Management profileNumber of profiles
Profiles1 record
Three Little Birds funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Three Little Birds M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Three Little Birds
What does Three Little Birds do?
Three Little Birds is a registered charity that provides free, holistic health and wellbeing support to families and individuals facing physical and mental health challenges across Nottingham, Nottinghamshire, and Doncaster. Core offerings include one-to-one talking support and mentoring, peer support groups, family cooking sessions, children's fitness programmes, and the Food, Mood & Movement campaign, supplemented by educational blog and podcast content and community events.
Is Three Little Birds a public or private company?
Three Little Birds is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Three Little Birds founded?
Three Little Birds was founded in 2019. It employs 11 to 50 people.
Where is Three Little Birds based?
Three Little Birds is headquartered in Nottingham, United Kingdom, in the Europe region.
How does Three Little Birds make money?
Five revenue lines are on record. Donations are the primary driver. The others are trust and Foundation Grants, corporate Community Fundraising, legacy Giving and easyFundraising Platform.
Who are Three Little Birds's main competitors?
Broad incumbents on record are Samaritans, Mind, Mental Health Foundation and Rethink Mental Illness. Direct peers are Place2Be, Anna Freud Centre, Carers Trust, CALM (Campaign Against Living Miserably) and YoungMinds. Time to Change (now Mind campaign) is listed as an emerging player.
Does Three Little Birds have an API?
No public API is recorded for Three Little Birds.