What Netty does

Netty operates a French real estate software platform marketed under the brand name "Modelo," serving professional real estate agents and agencies across France. The company is headquartered in Strasbourg and operates as a subsidiary of the Septeo Group, a diversified French enterprise software conglomerate. The platform is built as a modular suite covering the full real estate transaction lifecycle, from seller lead prospecting through property valuation, mandate management, CRM, legal documentation with electronic signature, to mandatory ALUR-law compliance training.

The product architecture is organized around six interconnected modules: Modelo Office (transaction and mandate management), Modelo Legal (legal drafting and electronic signature), Modelo InTouch (CRM), Modelo Insight (AI-driven property valuation), Modelo Lead Factory (websites and digital marketing for lead generation), and Modelo Académie (e-learning for regulatory compliance). Underlying technology is cloud-based and integrates AI and Big Data analytics across modules, particularly for property estimation and market intelligence. The company reports 130,000 total users and 2,000 new clients acquired in 2025, supported by a team of 160 specialists.

Revenue is generated through annual subscription licensing on a quote-based pricing model (no public price list), distributed via direct sales with demo-led conversion for larger agencies and self-serve web access for SMBs. Go-to-market is dual-motion: enterprise/field sales for anchor accounts combined with product-led web applications (doc.modelo.fr, app.cityscan.fr). The customer base is entirely French, consisting of small-to-mid-sized real estate agencies with limited disclosed enterprise anchor concentration. No public financials, funding rounds, or ownership percentages are disclosed.

Name

Netty

Legal name

Modelo

Website

https://netty.fr

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Netty (Modelo) is a French SaaS company offering a modular software suite for real estate agents and agencies covering transactions, CRM, legal documentation, property valuation, lead generation, and compliance training, operating as a subsidiary of the Septeo Group.

Ownership category

akta.pro rank

Product category

Real Estate Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Vendor & Contract Management (Software/Cloud) (BPAEAOAD)

Keywords

• Real estate software
• Transaction management
• Property valuation
• Electronic signature
• Lead generation

Headquarters

HQ city

Strasbourg

HQ country

France

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Software Subscription (Modelo Suite): Modular subscription-based software offering multiple products: Modelo Office (transaction management), Modelo Legal (legal assistant), Modelo InTouch (CRM), Modelo Insight (estimation), Lead Factory (websites/marketing), and Academy (training). Revenue generated through recurring software licenses across these integrated modules.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Netty operates the Modelo brand, providing a cloud-based integrated software suite for French real estate professionals that covers the entire transaction lifecycle — from lead generation and property valuation through CRM, transaction/mandate management, and legal document drafting with electronic signatures, complemented by ALUR-mandated e-learning training. Customers subscribe to modular products (Modelo Office, Legal, InTouch, Insight, Lead Factory, and Académie) with AI and Big Data features integrated throughout.

Product overview

Modelo is a comprehensive platform-plus-modules architecture for real estate professionals, offering a unique value chain from lead prospecting to notary signature. The core suite includes Modelo Office (transaction management software), Modelo Legal (legal assistant for electronic document signing), Modelo InTouch (customer CRM), Modelo Insight (property valuation), Modelo Lead Factory (websites and marketing for lead generation), and Modelo Académie (ALUR law compliance training). All modules integrate AI and Big Data to help agents increase performance and close more deals.

Differentiator

Problem solved

Functional benefit

Brands

• Modelo Office: Transaction management software for real estate agencies to manage mandates and operations
• Modelo Legal
• Modelo InTouch
• Modelo Insight
• Modelo Lead Factory
• Modelo Académie

Products and services

• Modelo Office Business management software for real estate agencies to track activity and manage mandates throughout the transaction lifecycle; serves French real estate agencies and agents.
• Modelo Legal Legal assistant that facilitates the securing of professional practices through electronic drafting and signing of legal acts (including LCB/FT compliance registers) for real estate transactions; serves French real estate agencies and agents.
• Modelo InTouch CRM solution designed to maintain permanent contact with clients and prospects, managing customer relationships effectively for real estate agents.
• Modelo Insight AI-driven property valuation solution that enables agents to estimate properties at the right price and showcase their field expertise.
• Modelo Lead Factory Lead generation solution including real estate websites and marketing tools (Google Ads, social media campaigns) to acquire more prospects, mandates and buyers for real estate agencies.
• Modelo Académie E-learning training platform providing ALUR law courses for real estate professionals to validate their mandatory training hours.

Quantifiable outcome

• 130,000 users trust the platform
• +1 more outcomes

Named customers6 records

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

One partnership is on record.

• Septeo GroupcoreOthersModelo is part of the Septeo Group, a larger French technology company providing enterprise software solutions. Septeo Group is referenced as the parent organization under 'Le groupe Septeo' in the Qui sommes-nous (About us) section.

Scale indicators4 records

Direct peers

• Real Geeks: Real estate marketing platform providing IDX websites, lead generation, and CRM for real estate professionals. Comparable to Modelo Lead Factory and Modelo InTouch as an integrated marketing, lead generation, and CRM SaaS solution for the same agent persona.
• Apimo: French real estate software company providing CRM and transaction management solutions for real estate agents and agencies. Directly comparable to Modelo as a French vertical SaaS serving the same target market with overlapping product capabilities around transaction management and CRM.
• Buildium: Property management SaaS platform primarily for residential property managers and landlords. Comparable to Modelo as a vertical SaaS serving real estate professionals with cloud-based management tools, though focused on property managers rather than transactional agents.
• kvCORE: Real estate CRM, lead generation, and marketing automation platform for agents and brokerages. Comparable to Modelo InTouch and Modelo Lead Factory for CRM, lead gen, and marketing automation capabilities targeted at the same agent customer base.
• Lone Wolf Technologies: Canadian real estate software company offering back-office, transaction management, and MLS integration solutions. Comparable to Modelo Office as a comprehensive back-office SaaS platform for real estate professionals handling transactions and mandates.
• Re-Leased: Commercial property management SaaS platform for property managers and landlords. Comparable to Modelo as a vertical SaaS serving real estate professionals with cloud-based management and workflow tools, with a similar integrated module architecture.
• PropertyBase: Real estate CRM and transaction management platform built on Salesforce for agents and brokerages. Comparable to Modelo Office and Modelo InTouch as a vertical SaaS solution for real estate professionals with similar CRM and pipeline management functionality.

Broad incumbents

• Salesforce: Global CRM leader with Real Estate Cloud offering for real estate agents and brokerages. Comparable to Modelo as a SaaS platform serving real estate professionals, though much broader in scope with cross-industry capabilities and significantly larger scale.
• Zoho: Suite of business applications including CRM, marketing, and office productivity tools with real estate vertical solutions. Comparable to Modelo as a broader SaaS provider that can serve real estate professionals with multiple integrated apps at lower price points.
• AppFolio: Comprehensive property management SaaS platform serving various property types (residential, commercial, student housing). Comparable to Modelo as a broader real estate vertical SaaS player, though focused on property managers and landlords rather than transactional agents.

Market position

Strengths5 records

Weaknesses5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/netty.fr

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Netty