DBKD

Home Décor (Pots, Vases & Decorative Accessories)dbkd.se

DBKD designs and manufactures Scandinavian-style pots, vases, and home décor, selling wholesale through 1,300+ retailers across 26+ countries. Founded in 2012 in Vara, Sweden, the family-owned company operates seasonal collections and a B2B e-commerce portal for resellers worldwide.

Company typePrivate
Founded2012
HeadquartersVara, Sweden
Headcount1–10
GTM typeB2B
OfferingHardware or Manufacturing

What DBKD does

DBKD Sweden AB is a privately held Scandinavian home décor company founded in 2012 in Vara, Sweden by Karin Dahlind Gunterberg. The company designs, manufactures, and sells pots, vases, sculptures, candles, hooks, and related decorative items for home and office interiors, with a defined design language of simple shapes, playful details, and muted tones. DBKD operates seasonal collections (SS and AW) on a bi-annual cadence, with the most recent being AW26, supported by digital catalogs, paper lookbooks, press materials, and a permanent showroom co-located with the warehouse in Vara.

The business is structured as a wholesale-only B2B operation. Products are distributed to more than 1,300 retailers across at least 26 countries spanning Europe, North America, and Asia, complemented by a B2B e-commerce portal (shop.dbkd.se) for registered resellers and direct presence at major industry trade fairs such as TRENDSET Munich and FORMEX Stockholm. The company maintains a dedicated German sales operation and positions sustainability as a strategic differentiator through alignment with UN Sustainable Development Goals and an annual sustainability review. The team is small (approximately 8-10 employees) and remains founder- and family-controlled, with no disclosed external investors, acquisitions, or public listing.

DBKD firmographics

Firmographics

Name: DBKD
Legal name: DBKD SWEDEN AB
Website: https://dbkd.se
Company type: Private
Founded year: 2012
Operating status: Operating
Headcount range: 1–10 employees
Short description: DBKD designs and manufactures Scandinavian-style pots, vases, and home décor, selling wholesale through 1,300+ retailers across 26+ countries. Founded in 2012 in Vara, Sweden, the family-owned company operates seasonal collections and a B2B e-commerce portal for resellers worldwide.
Ownership category
akta.pro rank

DBKD industry classification

Industry

Product category: Home Décor (Pots, Vases & Decorative Accessories)
NAICS: Other Furniture Related Product Manufacturing (3379)
SIC: Pottery & Related Products (3260)
akta.pro primary industry: Candles, Home Fragrance & Diffusers Retail (CRAIACAC)
akta.pro secondary industry: Decorative Storage & Baskets Retail (CRAIACAF)

Keywords

Scandinavian home decor
Wholesale pots planters
Ceramic vases sculptures
Interior design accessories
B2B home decor wholesale

Where DBKD is headquartered

Location

Headquarters

HQ city: Vara
HQ country: Sweden
HQ region: Europe

Offices1 record

Markets served

DBKD business model

Business model

GTM type: B2B
Offering type: Hardware or Manufacturing
Cost components: Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

Wholesale product sales: DBKD designs and sells pots and home décor products (modern classics with Scandinavian touch) to retailers and resellers worldwide. Products are sold through wholesale channels to 1300+ retailers across 26+ countries. The company also operates a B2B online shop for resellers.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

DBKD product offering

Product offering

Core offering

DBKD designs, manufactures, and wholesales Scandinavian-style pots, vases, planters, candles, hooks, and decorative sculptures for the interior design industry. Products are sold in bulk to home décor retailers and gift shops via a B2B online shop, a permanent showroom in Vara, Sweden, and trade fair presence at TRENDSET Munich and FORMEX Stockholm. The company distributes to 1,300+ retailers across more than 26 countries.

Product overview

DBKD is a Scandinavian design company founded in 2012 that creates modern classics with a Scandinavian touch for home and office spaces. The company specializes in pots and decor, featuring simple shapes, playful details, and muted tones. DBKD operates as a single unified product line centered around design and decor, with seasonal collections (AW and SS) released throughout the year. The core offerings include pots and planters, candles, hooks, and home accessories. The company distributes through 1300 retailers worldwide and offers a B2B portal for resellers.

Differentiator

Problem solved

Functional benefit

Products and services

DBKD Pots and Planters Modern Scandinavian-style pots and planters designed for home and office spaces, featuring simple shapes, playful details, and muted tones; sold wholesale to retailers and gift shops worldwide.
DBKD Home Decor Scandinavian-inspired home décor items including candles, hooks, and decorative accessories designed for functionality and aesthetics, targeted at home and office end consumers via retail partners.
AW26 Collection Autumn/Winter 2026 seasonal collection featuring pots, candles, and decorative items for the home and office, sold wholesale to retailers for the AW26 season.
SS26 Collection Spring/Summer 2026 seasonal collection of Scandinavian pots, vases, and home décor accessories, sold wholesale to retailers for the SS26 season.
AW25 Collection Autumn/Winter 2025 seasonal collection of Scandinavian-style pots, candles, and decorative items, sold wholesale to retailers for the AW25 season.
SS25 Collection Spring/Summer 2025 seasonal collection of Scandinavian pots, vases, and home décor accessories, sold wholesale to retailers for the SS25 season.
B2B Reseller Portal Dedicated B2B e-commerce portal at shop.dbkd.se that allows registered home décor retailers and resellers to browse the full DBKD assortment and place wholesale orders online.

Companies that use DBKD

Customer profile

Segments2 records

Ideal customer profiles1 record

DBKD technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

DBKD partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

DBKD competitors and assessment

Company assessment

Direct peers

House Doctor: Danish design brand specializing in Scandinavian-style home decor, lighting, and accessories distributed globally through independent retailers. Directly competes with DBKD for shelf space at home decor resellers.
IB Laursen: Danish wholesale-only home decor brand selling pots, candles, and seasonal interior items to retailers across Europe and beyond. Matches DBKD's wholesale-first GTM and product positioning.
Ferm Living: Copenhagen-based Scandinavian design brand producing pots, planters, home textiles, and furniture sold through a global wholesale and DTC network. Comparable design DNA and retailer footprint.
Bloomingville: Danish design-led home decor brand selling pots, vases, candles, and accessories through a global wholesale network of independent retailers. Closely comparable to DBKD in product mix, Scandinavian aesthetic, and B2B wholesale-led GTM.
Design House Stockholm: Swedish design collective curating Scandinavian home products including vases, ceramics, and decor objects for retail distribution. Directly comparable as a fellow Swedish design wholesaler.
Madam Stoltz: Danish home decor and interiors brand selling pots, lanterns, textiles, and small furniture via wholesale to retailers worldwide. Comparable product breadth, Scandinavian design language, and B2B distribution.
Audo Copenhagen (formerly Menu): Danish design brand producing Scandinavian home objects including vases, lighting, and small furniture for a global retailer base. Comparable product category, price tier, and design philosophy.
Broste Copenhagen: Danish home decor company offering pots, vases, candles, and interior accessories with a muted Scandinavian palette. Comparable in assortment, target retailers, and price tier to DBKD.
Stelton: Danish design house known for minimalist Scandinavian home objects, vases, and tableware sold globally through independent retailers and department stores. Comparable aesthetic and channel strategy to DBKD.

Broad incumbents

H&M Home: Mass-market Scandinavian-inspired home and interior retailer offering pots, candles, and decor at scale globally. Represents the broad competitive backdrop against which DBKD positions its boutique design assortment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

DBKD financial estimates

Financial estimate

Revenue estimate

Valuation estimate

DBKD leadership team

Management profile

Number of profiles

Profiles8 records

DBKD funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

DBKD M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DBKD

What does DBKD do?

Is DBKD a public or private company?

DBKD is a private company. It is classified as family owned and is currently operating.

When was DBKD founded?

DBKD was founded in 2012. It employs 1 to 10 people.

Where is DBKD based?

DBKD is headquartered in Vara, Sweden, in the Europe region.

How does DBKD make money?

One revenue line is on record: wholesale product sales.

Who are DBKD's main competitors?

Direct peers on record are House Doctor, IB Laursen, Ferm Living, Bloomingville, Design House Stockholm, Madam Stoltz, Audo Copenhagen (formerly Menu), Broste Copenhagen and Stelton. H&M Home is listed as a broad incumbent.

Does DBKD have an API?

No public API is recorded for DBKD.

What industry is DBKD in?

DBKD's product category is Home Décor (Pots, Vases & Decorative Accessories). Its primary akta.pro industry code is CRAIACAC, Candles, Home Fragrance & Diffusers Retail, with a secondary code of CRAIACAF, Decorative Storage & Baskets Retail. Its NAICS code is 3379 and its SIC code is 3260.