NorthHouse
NorthHouse is a London-based creative studio founded in 2012 that designs visual experiences — screen content, projection mapping and broadcast graphics — for world-scale live events, serving leading artists, broadcasters and cultural organisations including Coldplay, Hans Zimmer, BBC Studios, Disney and the Brit Awards.
- Company typePrivate
- Founded2012
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What NorthHouse does
NorthHouse is a London-based creative studio, founded in 2012 by Tom Bairstow and operating as North House Films Ltd, that designs visual experiences for world-scale live events. The studio partners with leading artists (Coldplay, Hans Zimmer, Elton John), cultural organisations (BBC Studios for the Queen's Platinum Jubilee and King's Coronation Concert), broadcasters (Eurovision Song Contest 2023, The Brit Awards 2026) and entertainment brands (Disney's Encanto at the Hollywood Bowl) to deliver screen content, projection, broadcast graphics, real-time interactive media and visual show design across concerts, ceremonies, broadcasts and themed entertainment. Services are billed on a project-by-project basis with bespoke quotations and 14-day payment terms, and the studio operates as a boutique enterprise-field-sales motion: each engagement is led by a senior producer working with an Art Director/Creative Lead and a Technical Lead, supported by an extended network of freelance specialists.
NorthHouse firmographics
Firmographics- Name
- NorthHouse
- Legal name
- North House Films Ltd
- Website
- https://northhousecreative.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- NorthHouse is a London-based creative studio founded in 2012 that designs visual experiences — screen content, projection mapping and broadcast graphics — for world-scale live events, serving leading artists, broadcasters and cultural organisations including Coldplay, Hans Zimmer, BBC Studios, Disney and the Brit Awards.
- Ownership category
- akta.pro rank
NorthHouse industry classification
Industry- Product category
- Live Event Visual Design Services
- akta.pro primary industry
- Video/IMAG & LED Wall Production (MPAGAKAD)
- akta.pro secondary industry
- Lighting Design & Rental (MPAGAKAB)
Keywords
Where NorthHouse is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
NorthHouse business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- Creative Services - Project-Based: Custom visual design and production services for live events, concerts, broadcasts, and themed entertainment. Services include creative direction, experience design, visual design, screen & projection design, show & stage design, projection mapping, video design, broadcast graphics, real-time interactive media, live camera direction, technical integration, pre-visualisation, and media server programming. Billed as project fees with payment terms of 14 days after invoice receipt.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom Project Quotation |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
NorthHouse product offering
Product offeringCore offering
NorthHouse is a boutique creative studio that designs and produces visual worlds for live events, concerts, broadcasts, ceremonies and themed entertainment. The studio delivers screen and projection design, projection mapping, broadcast graphics, real-time interactive media, show and stage design, and technical integration including media server programming. It also offers a proprietary VR pre-visualisation service (NorthHouse PreVis) built in Unreal Engine, used to plan, iterate and validate complex visual designs before site installation.
Product overview
NorthHouse is a creative studio specialising in visual design for live experiences, operating as a project-based service company rather than a software product company. Their core offering consists of bespoke creative and technical services for world-scale productions, with proprietary VR pre-visualisation (NorthHouse PreVis) as their primary internal tool and standalone service offering. The portfolio encompasses creative direction, experience and show design, visual design and media, screen and projection design, projection mapping, video design, broadcast graphics, real-time interactive media, live camera direction and effects, and technical integration including media server programming. Services are delivered through a structured five-phase process: Discovery, Development, Design, Production, and Delivery. Projects span live concerts, royal ceremonies, broadcast events, themed entertainment, and branded experiences for clients including Hans Zimmer, Coldplay, BBC Studios, Disney, and Eurovision.
Differentiator
Problem solved
Functional benefit
Products and services
- NorthHouse PreVis (VR Pre-visualisation)
Quantifiable outcome
- 400+ projects delivered across 25+ countries since 2012
- +3 more outcomes
Companies that use NorthHouse
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
NorthHouse technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
NorthHouse partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Lightswitch DesigncoreCollaborated with Lightswitch team as part of Hans Zimmer's creative team for The Next Level World Tour. NorthHouse delivered screen visuals and creative direction integrated with lighting design.
- Semmel ConcertsminorPresented Hans Zimmer & Friends: Diamond in the Desert performance at Al Wasl Dome, Dubai
- Set CreativecoreCollaborated with Set Creative (creative direction & production) for YouTube Festival at Outernet London. Set Creative provided creative direction while NorthHouse delivered visual design.
- Fulwell 73coreProduced Elton John Farewell from the Dodger Stadium and Disney's Encanto at the Hollywood Bowl. NorthHouse designed broadcast graphics and visuals for these productions.
- BBC StudioscoreCommissioned by BBC Studios to form part of the core design team for King's Coronation Concert and Queen's Platinum Jubilee. NorthHouse conceptualised, designed and created projection and screen visuals.
- Stufish StudiocoreStage design partner for King's Coronation Concert at Windsor Castle, collaborating with NorthHouse's visual design.
- Pulse FilmscoreProduced Green Carpet Fashion Awards 2020, working with NorthHouse for show design and augmented reality. Directed by Giorgio Testi.
- Eco AgecoreSustainability consultancy co-organising Green Carpet Fashion Awards with Camera Nazionale della Moda Italiana. NorthHouse delivered the virtual show design.
- NEPcoreBroadcast team for Eurovision Song Contest 2023. NorthHouse worked closely with NEP to ensure broadcast assets ran seamlessly in real-time systems.
- Black Skull CreativecoreCreative direction partner for Little Mix LM5 Tour. NorthHouse developed visual designs centred around female empowerment.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
NorthHouse competitors and assessment
Company assessmentOthers
- Disguise: UK-based technology provider of media servers, show control, and visual production hardware/software used in concerts, broadcasts, and immersive venues (e.g., Sphere). NorthHouse integrates Disguise-grade infrastructure; relevant as an enabling technology peer rather than direct competitor.
Direct peers
- Unit9: Global experience production company building immersive content, real-time visuals, and interactive experiences for brands, entertainment, and live events. Overlaps with NorthHouse on creative direction, screen/projection content, and high-profile live activations.
- 59 Productions: London-based studio designing immersive visual experiences for live performance, concerts, and ceremonies. Closest comparable to NorthHouse by craft (projection, screen visuals, live events), geography (UK), and client tier (BBC, broadcasters, headline artists).
- Stufish Entertainment Architects: London-based entertainment architecture firm designing stages, shows, and venues for concerts, ceremonies, and large-scale events. Listed as NorthHouse's stage-design partner on King's Coronation Concert; comparable in serving the same elite tier of artists, broadcasters, and cultural clients.
- Leviathan: US-based creative studio producing immersive content, real-time visuals, and experiential design for brands, music, and live events. Comparable to NorthHouse in fusing real-time (Unreal Engine / Notch) workflows with large-scale live and brand activations.
- Moment Factory: Montreal-based multimedia studio creating immersive environments, live-event visuals, projection mapping, and themed entertainment. Highly comparable to NorthHouse in combining proprietary tools, world-scale projects, and a mix of cultural, brand, and entertainment clients.
- Tool of North America: US creative studio producing immersive and live-event visuals, often for music, brands, and broadcast. Directly comparable to NorthHouse in delivering screen content, real-time graphics, and show design at scale for premium entertainment clients.
- CTRL FREAK: Australia-based specialist in real-time visuals, projection mapping, and live-event content for concerts, broadcasts, and brand activations. Comparable to NorthHouse on craft (Notch/Unreal pipelines) and client category, though smaller geographic footprint.
Broad incumbents
- Obscura Digital / MSG Sphere Studios: Acquired by Madison Square Garden and folded into Sphere Studios, Obscura historically pioneered projection mapping and immersive visuals for live events at global scale. Represents the incumbent/spheres-tier of live-event visual production, broader portfolio but overlapping technology stack.
Emerging players
- ARHT Media: Emerging player in holographic capture and display technology for live events and broadcasts. Partial overlap with NorthHouse's volumetric video and AR work (e.g., Coldplay × BTS, Green Carpet Fashion Awards), focused on a specific enabling technology layer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks1 record
Key highlights6 records
Customer concentration
NorthHouse social profiles
Digital presenceNorthHouse financial estimates
Financial estimateRevenue estimate
Valuation estimate
NorthHouse leadership team
Management profileNumber of profiles
Profiles13 records
NorthHouse funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NorthHouse M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NorthHouse
What does NorthHouse do?
NorthHouse is a boutique creative studio that designs and produces visual worlds for live events, concerts, broadcasts, ceremonies and themed entertainment. The studio delivers screen and projection design, projection mapping, broadcast graphics, real-time interactive media, show and stage design, and technical integration including media server programming. It also offers a proprietary VR pre-visualisation service (NorthHouse PreVis) built in Unreal Engine, used to plan, iterate and validate complex visual designs before site installation.
Is NorthHouse a public or private company?
NorthHouse is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was NorthHouse founded?
NorthHouse was founded in 2012. It employs 11 to 50 people.
Where is NorthHouse based?
NorthHouse is headquartered in London, United Kingdom, in the Europe region.
How does NorthHouse make money?
One revenue line is on record: creative Services - Project-Based.
Who are NorthHouse's main competitors?
Disguise is listed as an others. Direct peers are Unit9, 59 Productions, Stufish Entertainment Architects, Leviathan, Moment Factory, Tool of North America and CTRL FREAK. Obscura Digital / MSG Sphere Studios is listed as a broad incumbent. ARHT Media is listed as an emerging player.
Does NorthHouse have an API?
No public API is recorded for NorthHouse.
What industry is NorthHouse in?
NorthHouse's product category is Live Event Visual Design Services. Its primary akta.pro industry code is MPAGAKAD, Video/IMAG & LED Wall Production, with a secondary code of MPAGAKAB, Lighting Design & Rental.