Keradom

What Keradom does

Keradom operates keradom.fr, a French-language editorial content platform publishing practical guides, product reviews, and installation tutorials for connected-home and domotic technologies. The platform serves French homeowners and renters researching smart lighting, security systems, climate control, connected appliances, and voice assistants, with notably deep technical coverage of underlying protocols including Zigbee, Z-Wave, Wi-Fi, Bluetooth, Matter, and Thread. Content is published under the "ÉDITION TECH" brand and includes category hubs such as "Éclairage Connecté" and "Domotique."

The underlying platform is a content publishing site — there is no proprietary hardware, software product, or SaaS offering. The core asset is a library of SEO-optimized editorial articles and comparison pages, regularly updated through mid-2026 with topics including 2026 smart-lighting trends, renter-friendly installation, presence-simulation security, and energy optimization.

The business model is affiliate/referral-based: content is free to readers, and revenue is generated when readers purchase recommended connected products through retailer affiliate links. No pricing, subscription, or direct monetization layer exists. The company is privately held, based in Issy-les-Moulineaux, France, with no disclosed funding rounds, partnerships, leadership team, or headcount. The GTM motion is purely organic search-driven content marketing.

Name

Keradom

Legal name

Keradom

Website

https://keradom.fr

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Keradom is a French-language editorial platform (keradom.fr) publishing smart-home buying guides, reviews, and installation tutorials for French consumers, monetized via affiliate commissions on recommended connected-home products.

Ownership category

akta.pro rank

Product category

Smart Home Content & Editorial Media

NAICS

Other Scientific and Technical Consulting Services (541690)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Building Automation & Controls (BAS/BMS) (HSAPAPAA)

akta.pro secondary industry

Outdoor Lighting & Electrical (Low-Voltage) (HSAPALAI)

Keywords

• Smart home guides
• Home automation content
• Connected lighting reviews
• Domotic tutorials
• Smart device comparisons

Headquarters

HQ city

Issy-les-moulineaux

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Marketing or Sales, Technology or R&D, Personnel

Revenue model

1. Advertising and affiliate revenue: As a content/media platform in the smart home vertical, Keradom likely generates revenue through advertising and affiliate partnerships with smart home product brands. The platform provides product recommendations and comparative guides, suggesting an affiliate/referral revenue model where the company earns commissions for driving readers to purchase connected home products.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Keradom is a French-language online editorial platform that publishes practical guides, product tests, comparative analyses, and step-by-step installation tutorials for connected home and smart home automation technologies. The content focuses on connected lighting, smart dimmers, motion detectors, voice assistants, heating automation, security systems, and connected appliances, helping individual consumers understand, choose, and install domotic solutions.

Product overview

Keradom operates as a French-language editorial content platform focused on connected home and smart home technology guidance. The platform's core offering consists of detailed product reviews, comparative analyses, and practical installation guides covering connected lighting (including smart bulbs, dimmers, and motion detectors), voice assistants (Amazon Alexa, Google Assistant, Apple Siri/HomeKit), and broader smart home automation topics. The company publishes content under the 'ÉDITION TECH' brand and positions itself as an accessible guide for both property owners and renters seeking to modernize their homes with domotic solutions. All products and services are content-based offerings rather than software platforms, APIs, or physical products.

Differentiator

Problem solved

Functional benefit

Products and services

• Keradom Editorial Content Platform Free French-language online editorial platform providing practical guides, product reviews, comparative analyses, and installation tutorials for connected home and smart home technologies. Targeted at French-speaking consumers including homeowners and renters seeking to modernize their homes with domotic solutions.
• Connected Lighting Category Hub Centralized content category on keradom.fr aggregating articles on connected lighting solutions, including installation best practices, presence simulation for security, automated lighting scenarios, and protocol comparisons (ZigBee, Z-Wave, Wi-Fi, Bluetooth). Targeted at French consumers researching smart lighting.

Quantifiable outcome

• Up to 30% reduction in electricity bills for lighting when using connected solutions with presence detection and automated scenarios
• +4 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• The Verge: Major US tech publisher with a significant smart home vertical. Comparable to Keradom in content-led editorial covering smart lighting, voice assistants, and home automation, but operates at much larger scale and English-language audience.
• Wirecutter (NYT): Product recommendation site owned by The New York Times with deep smart home coverage. Comparable to Keradom in rigorous product testing methodology and affiliate-driven monetization, though much larger scale and broader product scope.
• Tom's Guide: Global technology publisher with dedicated smart home and lighting verticals. Comparable to Keradom in publishing detailed comparisons, installation guides, and protocol analyses for connected home devices, but at significantly larger scale.
• CNET France: Global tech publisher's French edition, with extensive smart home coverage. Comparable to Keradom in content format (reviews, comparisons, buying guides) and audience, but operates as part of a much larger media portfolio with broader tech coverage.

Direct peers

• FrAndroid: Leading French tech media outlet with extensive smart home and connected device coverage. Comparable to Keradom in French-language audience, SEO-driven editorial model, and product testing methodology across home automation categories.
• Numerama: French digital media publication covering technology, including a substantial smart home vertical. Comparable to Keradom as a French editorial platform producing guides, comparisons, and trend analysis for connected home devices.
• Clubic: Established French technology media site with dedicated smart home and domotics sections. Comparable to Keradom in audience (French tech consumers), content format (buying guides and product comparisons), and monetization (affiliate links).
• Les Numériques: Major French tech and connected device review platform. Directly comparable to Keradom as a French-language editorial site that publishes detailed product tests, buying guides, and comparative analyses covering smart home devices including lighting, security, and appliances.
• Maison et Domotique: French blog dedicated specifically to home automation and smart home products. Closely comparable to Keradom in narrow vertical focus on domotics, product testing of connected devices, and serving the French-speaking homeowner/renter audience.
• 01net: Long-running French tech publication with significant smart home and connected device editorial. Comparable to Keradom in French-language market, content-led model, and coverage of smart lighting, security, and home automation.

Market position

Strengths5 records

Weaknesses1 record

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/keradom
• LinkedInlinkedin.com/company/keradomfr

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keradom