Skyways Media

What Skyways Media does

Skyways Media is a privately held bespoke publishing agency that produces zero-cost printed and digital marketing publications for businesses, monetizing them through embedded advertising sold to complementary companies. The company serves six primary verticals, with real estate brokerages and funeral homes as the dominant segments, and additionally covers assisted living, hospice care, church and faith organizations, and hospital and healthcare providers. Named enterprise customers include RE/MAX, Weichert, LeadingRE, Berkshire Hathaway-affiliated brokerages, Realty One Group, eXp, Keller Williams, Brookdale Senior Living, and Martin's Funeral Homes, with brand association logos spanning Hilton, Amex, Merrill, Rolex, Wynn, ICCFA, and NFDA.

The core technology stack combines three product lines: (1) zero-cost bespoke printed publications with personalized design and 1,000+ copies per location, (2) interactive digital flipbooks with embedded links and media for social, web, and email distribution, and (3) transparent LED Screen Media displays for retail, medical, and real estate environments. All three products are fully customized to each client's brand and are provided at no out-of-pocket cost to the host business. The company has operated for 18+ years since founding, expanded from its original real estate base into five additional verticals, and added the Screen Media line in 2024.

Commercially, Skyways runs a sales-led, direct B2B motion targeting enterprise and mid-market businesses, supported by case studies, testimonials, and a content-marketing website. Pricing to publication hosts is zero; revenue is generated from multi-year contracts with advertisers placed inside each publication. The company maintains a four-country operating footprint with offices in Las Vegas (US headquarters), Mississauga (Canada regional), Blackpool (UK), and Dublin (Ireland). Leadership is Garry Wayne (President) and Jack Helm (CEO); the company is founder/management-owned with no disclosed institutional investors, funding rounds, or M&A activity.

Name

Skyways Media

Legal name

Skyways Media

Website

https://skyways-media.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Skyways Media is a privately held bespoke publishing agency producing zero-cost printed publications, interactive digital flipbooks, and transparent LED Screen Media for businesses, funded by embedded advertising. It serves real estate brokerages, funeral homes, senior living, healthcare, and faith organizations across the US, Canada, UK, and Ireland.

Ownership category

akta.pro rank

Product category

Advertising-Supported Bespoke Publishing Services

NAICS

Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Digital Newsstand & Aggregation Platforms (Magazine/News Apps, Bundles) (MPAJAKAE)

Keywords

• Bespoke print publishing
• Digital flipbook publishing
• Advertising-funded publications
• Transparent LED displays
• Marketing media services

Headquarters

HQ city

Blackpool

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising Revenue: The company provides publications at zero cost to businesses and generates revenue by selling advertising space within the publications to complementary businesses. This creates a network effect where advertisers in guides promote services to the publication owner's clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Skyways Media designs, produces, and distributes bespoke printed and digital publications provided to businesses at zero cost. Revenue is generated by selling advertising space inside these publications to complementary businesses. The company also offers transparent LED digital display solutions for retail, medical, and real estate environments.

Product overview

Skyways Media offers a three-pronged media solution portfolio centered on zero-cost bespoke publications. The core offerings include Printed Publications (physical marketing materials with tangible brand representation), Digital Publications (interactive flipbooks for online sharing across social media and email), and Screen Media (transparent LED displays for retail, medical, and real estate environments). All three products are provided at no cost to business clients and are fully personalized to each client's brand. The company serves diverse industries including real estate brokerages, funeral homes, assisted living facilities, hospice care, churches, and healthcare providers.

Differentiator

Problem solved

Functional benefit

Products and services

• Printed Publications Zero-cost bespoke printed publications designed for showcasing properties or highlighting essential services. These tangible marketing materials help businesses build trust, engage clients, and connect with their community through personalized design tailored to each business and brand. 1000+ copies are distributed per business or office location.
• Digital Publications

Quantifiable outcome

• 1000+ copies distributed for each business/office location
• +1 more outcomes

Named customers13 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators5 records

Recent moves4 records

Expansion highlights6 records

Direct peers

• Homes & Land: Network of real estate magazines and affiliated digital publications targeting home buyers and sellers, overlapping with Skyways' real estate brokerage vertical on both product and advertiser model.
• Cedarwood Publishing: Custom magazine and publication services for businesses, producing bespoke print and digital content tailored to client brands — overlaps with Skyways' core bespoke publishing offering.
• Wainscot Media: Custom publishing company producing high-end magazines and digital content for luxury, healthcare, and real estate clients — essentially the same bespoke, ad-funded B2B publishing model as Skyways Media.
• Inspired Media Group: UK-based bespoke publishing agency that creates custom print and digital magazines for businesses funded by advertising, directly comparable in geography, product, and revenue model.

Broad incumbents

• LG Electronics (Transparent OLED / LED Display): Manufacturer of transparent OLED and LED display hardware sold into retail, healthcare, and real estate — overlaps with Skyways' new Screen Media product line at the hardware layer.
• LocaliQ (Gannett): Digital marketing and advertising platform for small and mid-sized businesses, including real estate — competes for the same local advertiser dollars that fund Skyways' publications.
• Active Interest Media: Large diversified publisher of enthusiast and B2B magazines across multiple verticals (real estate, equine, outdoor, home), operating at greater scale and with broader audiences than Skyways.

Regional players

• Northstar Media: B2B media company producing print and digital publications for travel, meetings, and luxury real estate markets — comparable in bespoke, ad-funded magazine model but concentrated in travel/hospitality verticals.

Others

• Issuu: Digital flipbook and publishing platform used by magazines and brands to distribute interactive digital editions — an enabling technology provider rather than a direct competitor.
• FlippingBook: Digital flipbook software for converting PDFs into interactive branded publications — adjacent infrastructure that competes with Skyways' own digital flipbook product.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/skyways-media

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Skyways Media