What Arzttermine.de does

Arzttermine.de is a German two-sided online healthcare marketplace that enables patients to search for doctors and dentists by specialty and location and book appointments online free of charge, while offering doctors paid premium services for enhanced online visibility and patient acquisition. Founded in 2011 and headquartered in Berlin (with its legal entity, ärzte.de MediService GmbH & Co. KG, registered in Nürnberg), the platform serves both statutory and privately insured patients across Germany. The company has been majority-owned by Müller Medien, a German telephone directory publisher, since 2016.

The product portfolio centers on a core doctor-search and appointment-booking web platform, extended by three monetizable doctor-facing tools: visita, an embeddable online appointment booking widget that practices can integrate into their own websites; inVita, a customized, SEO-optimized website builder for medical practices; and Premiumprofil (AtPatient), a premium profile service for increased patient visibility. Additional offerings include Praxisoptimierung (practice optimization services) and a Magazin (health magazine) used for content marketing and SEO. The technology stack is a conventional web platform with integrations to HubSpot (CRM/email), Mailjet (newsletter), Google Analytics, Google Ads, Google Maps, and social media plugins.

Arzttermine.de employs a dual go-to-market motion: patient acquisition is product-led through the free search-and-book platform and SEO-driven content, while doctor acquisition combines a free consultation-led onboarding funnel with paid premium upgrades for enhanced listings, practice websites, and booking widgets. Distribution is amplified through channel partnerships with Germany's major directories (Gelbe Seiten, Das Örtliche, Das Telefonbuch), the statutory health insurer DAK Gesundheit, and health information portals (Weisse Liste, Stiftung Gesundheit). Revenue is generated primarily through recurring subscription and premium service fees paid by doctors; pricing is not publicly disclosed.

Name

Arzttermine.de

Legal name

ärzte.de MediService GmbH & Co. KG

Website

https://arzttermine.de

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Arzttermine.de is a German two-sided online marketplace that lets patients search for and book doctor and dentist appointments free of charge, while monetizing through paid premium profiles, practice websites, and booking tools sold to medical practices.

Ownership category

akta.pro rank

Product category

Healthcare Appointment Booking Marketplace

NAICS

Offices of Physicians (6211), Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Specialist Referral & Appointment Booking Platforms (HLALALAB)

Keywords

• Doctor appointment booking
• Online medical scheduling
• Practice marketing services
• Healthcare directory platform
• Patient appointment software

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Doctor Premium Profiles & Marketing Services: Doctors pay for premium profile features that increase their online visibility and attract new patients. Services include enhanced listings, practice website optimization, and appointment management tools.
2. Basic Doctor Listings (Freemium): Free basic entry for doctors to create a profile and be discoverable on the platform, with paid upgrades for enhanced features

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Arzttermine.de operates a free, web-based online directory and booking platform that enables patients across Germany to search for doctors and dentists by specialty and location, and to book appointments instantly online. The platform monetizes on the supply side by offering doctors paid practice-marketing services, including premium profile listings, embeddable 24/7 booking widgets (visita), SEO-optimized practice websites (inVita), and broader practice optimization solutions.

Product overview

Arzttermine.de operates as a healthcare appointment booking platform with a modular product portfolio. The core offering is the free doctor search and appointment booking platform, which enables patients to find and book appointments with doctors and dentists across Germany. This core platform is complemented by multiple add-on services: visita is an embeddable online appointment booking widget for practice websites; inVita provides custom, SEO-optimized websites for medical practices; Premiumprofil offers enhanced visibility and patient acquisition services for doctors; and Praxisoptimierung provides comprehensive practice management optimization. The platform also includes an editorial Magazin (health magazine) with health content for patient engagement. The ecosystem is designed for both patients (finding and booking doctors) and healthcare providers (marketing, patient acquisition, and practice management tools).

Differentiator

Problem solved

Functional benefit

Brands

• inVita: Customized website solution for medical practices
• visita
• AtPatient

Products and services

• Arzttermine.de Doctor Search and Booking Platform

Quantifiable outcome

• Platform enables free online appointment booking for patients seeking doctors

Named customers3 records

Segments2 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core, major and minor.

• DAK GesundheitcoreChannel Partner/ Reseller/ DistributorDAK Gesundheit, one of Germany's major statutory health insurers, offers online doctor appointment booking through Arzttermine.de to its insured members, providing wide patient reach for listed doctors.
• Gelbe Seiten (Yellow Pages Germany)majorChannel Partner/ Reseller/ DistributorListed as a partner, providing distribution through Germany's major business directory for local services.
• Das ÖrtlichemajorChannel Partner/ Reseller/ DistributorDistribution partnership with Das Örtliche, one of Germany's two main telephone directories.
• Das Telefonbuch DeutschlandmajorChannel Partner/ Reseller/ DistributorDistribution partnership with Das Telefonbuch, Germany's official telephone directory.
• Weisse ListeminorChannel Partner/ Reseller/ DistributorPartnership with Weisse Liste health information portal, providing cross-referral for doctor searches.
• Stiftung GesundheitminorChannel Partner/ Reseller/ DistributorPartnership with Stiftung Gesundheit foundation for health information and doctor quality assurance.
• Heise OnlineminorGTM or Marketing PartnerMedia partnership with Heise Online for content distribution and marketing visibility.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• DocCheck: German healthcare professional network and content platform with doctor directory and community features. Broader incumbent in German digital health, with overlapping doctor audience and content monetization.
• Zava (formerly DrEd): European online clinic offering doctor consultations and prescriptions. Adjacent rather than direct, but competes for the same German patient demand for digital healthcare access.

Direct peers

• Doctoralia: Doctor search and appointment booking platform (Docplanner group) operating in Germany and across Europe. Comparable marketplace model with similar patient-facing search and physician acquisition motion.
• jameda: Major German doctor search and appointment platform, historically one of Arzttermine.de's closest direct competitors. Operates a similar marketplace model serving patients and physicians in Germany.
• Doctolib: Europe's leading doctor appointment booking and teleconsultation platform, with major German market share. Directly competes with Arzttermine.de for both sides of the doctor-booking marketplace and offers a deeper product stack including video consultations.
• Doctena: European online appointment booking platform present in Germany and other countries. Provides comparable doctor search and booking functionality to Arzttermine.de, with broader geographic reach.

Emerging players

• Clickdoc: CompuGroup Medical's patient-facing appointment booking platform integrated with a leading German EHR/practice management system. Competes with Arzttermine.de's visita widget while offering deeper clinical workflow integration.
• samedi: Berlin-based digital health platform for appointment booking and care coordination, already an integration partner of Arzttermine.de. Targets similar German healthcare providers with appointment and workflow tooling.
• Sanego: German doctor search and review platform that overlaps with Arzttermine.de's patient-facing discovery use case, though more focused on physician ratings and patient reviews than booking.

Others

• Müller Medien (parent/related): Parent company and directory publisher (Gelbe Seiten, Das Örtliche, Das Telefonbuch). Provides strategic, capital, and distribution synergies to Arzttermine.de rather than direct marketplace competition.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Arzttermine
• Xx.com/Arzttermine
• LinkedInlinkedin.com/company/arzttermine-de

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arzttermine.de