PT Honda Prospect Motor

What PT Honda Prospect Motor does

HeyLink.me operates a link-in-bio platform that allows individual creators, influencers, small and medium businesses, agencies, and enterprises to consolidate their online presence into a single shareable URL surfaced across social media bios, messengers, and SMS. The core product is a hosted page builder that aggregates links to personal websites, stores, videos, social profiles, products, donation forms, and lead-capture forms, with a built-in social analytics layer for audience management. The platform also natively integrates KODE.link for QR code generation, digital business card creation, and Apple/Google Wallet pass generation, extending its surface beyond a single bio link.

Name

PT Honda Prospect Motor

Legal name

HeyLink.me

Website

https://heylink.me

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

HeyLink.me is a freemium link-in-bio platform that lets creators, SMBs, agencies, and enterprises consolidate online presence, monetize via ads, and manage links, analytics, and payments from a single shareable URL.

Ownership category

akta.pro rank

Headquarters

HQ city

Jakarta

HQ country

Indonesia

HQ region

Asia

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. PRO Subscription: Monthly/annual subscription model with PRO tier at $7.00/month (billed annually) or $9.00/month. Includes 100 links, custom branding, custom domain, advanced analytics, themes, and reduced transaction fees of 3.9% + 30c
2. Advertising Revenue Share: Users can activate ads on their pages through AdSense integration and earn revenue when users click on advertisements. Commission-based model where HeyLink.me takes a share of advertising revenue
3. Transaction Fees: E-commerce transactions processed through the platform incur transaction fees: 9.9% + 30c for Starter tier, 3.9% + 30c for PRO tier

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

PT Honda Prospect Motor engages in the production, marketing, and export of passenger cars in Indonesia. The company manufactures Honda-branded vehicles for the domestic Indonesian market and supports export activity, leveraging its Jakarta-based operations established in 1999.

Product overview

HeyLink.me is a link-in-bio platform that provides a single link solution for managing online presence across social media platforms. The core product offers link management, analytics, and monetization capabilities, with additional modules including Business (for converting followers to customers), Agency (for managing multiple accounts), Enterprise (white-label solution with API access and 200+ integrations), and Custom Domain (for branding). Related sub-products include KODE.link for QR code solutions (QR Code Builder, Apple/Google Wallet digital card generators, business card builder), HeyLink.au for Australia, and NonProfit-Link.org for nonprofits. The platform also integrates with AdSense for monetization and offers a marketplace with 100+ apps including lead generation, messaging, e-commerce, and social media integrations. Pricing tiers include free Starter (50 links, basic features), PRO ($7-9/month, 100 links, advanced features), and Enterprise (custom white-label solution).

Differentiator

Problem solved

Functional benefit

Brands

• KODE.link: Advanced QR Code Solutions platform providing QR code generation, digital business cards, Apple Wallet and Google Wallet digital card generators.
• HeyLink.au
• Nonprofit-Link.org

Products and services

• Honda passenger cars Honda-branded passenger vehicles manufactured, marketed, and exported by PT Honda Prospect Motor for the Indonesian domestic market and select export destinations.

Quantifiable outcome

• Earn potential of $1,244.50/year for 50,000 monthly pageviews (estimated based on Asia-Pacific region, cars/vehicles category)

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration25 records

Feature6 records

Partnerships

Eight partnerships are on record, tiered core.

• GooglecoreTechnology or IntegrationGoogle integration including Google Wallet digital card generator, Google Signup for lead generation, and Google analytics/pixel tracking integration for PRO users
• ApplecoreTechnology or IntegrationApple Wallet digital card generator integration, enabling users to create digital passes for Apple Wallet
• Meta (Facebook/Instagram)coreTechnology or IntegrationInstagram Feed integration to connect profile and show recent posts; Facebook video integration; TikTok integration for sharing content
• YouTubecoreTechnology or IntegrationYouTube video and audio sharing integration for embedding content on HeyLink.me pages
• TikTokcoreTechnology or IntegrationTikTok content sharing integration for showcasing TikTok videos and profiles
• X (Twitter)coreTechnology or IntegrationX (formerly Twitter) integration for showcasing posts on link-in-bio pages
• Google AdSensecoreTechnology or IntegrationAdSense integration for monetization, allowing users to earn revenue through targeted advertising displayed on their HeyLink.me pages
• KODE.linkcoreTechnology or IntegrationQR code generation solution powering HeyLink.me's QR capabilities. Basic integration for Starter, PRO features for paid users. Also powers RapidWombat SEO tool and NonProfit-Link.org

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Honda Motor Co., Ltd. Global parent and brand owner of Honda vehicles; the ultimate platform and technology provider for PT Honda Prospect Motor and a broader incumbent in passenger car manufacturing globally.

Direct peers

• PT Suzuki Indomobil Motor: Suzuki's Indonesian manufacturing and sales subsidiary producing passenger cars including hatchbacks and sedans; directly competes with PT Honda Prospect Motor in the Indonesian passenger car segment.
• PT Nissan Motor Indonesia: Nissan's Indonesian distribution and manufacturing operation producing passenger cars; competes directly with Honda in sedan and SUV segments in Indonesia.
• PT Toyota Astra Motor: Toyota's Indonesian manufacturing and distribution joint venture; the dominant passenger car OEM in Indonesia and the most direct competitor to PT Honda Prospect Motor in the same product categories and customer base.
• PT Hyundai Motor Manufacturing Indonesia: Hyundai's Indonesian manufacturing operation producing passenger vehicles including EVs; directly competes with PT Honda Prospect Motor and is rapidly expanding share in Indonesia.
• PT Astra Daihatsu Motor: Astra-affiliated Daihatsu manufacturer producing passenger and small commercial vehicles in Indonesia; competes in overlapping price segments with PT Honda Prospect Motor.
• PT Mitsubishi Motors Krama Yudha Indonesia: Mitsubishi's Indonesian manufacturing operation producing passenger cars and SUVs; competes head-to-head with Honda Prospect Motor across multiple segments in the Indonesian market.

Emerging players

• PT Wuling Motors Indonesia: Chinese-affiliated Indonesian manufacturer focused on affordable passenger cars and EVs; an emerging disruptor gaining share against established Japanese OEMs including Honda.
• PT Chery Sales Indonesia: Chinese passenger car brand rapidly expanding in Indonesia with SUVs and sedans; emerging disruptor to Japanese OEMs in the mid-market segments where Honda competes.
• PT BYD Motor Indonesia: Chinese EV manufacturer's Indonesian operation; an emerging player aggressively expanding passenger EV production and sales in Indonesia to compete with established OEMs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/hondaisme
• Facebookfacebook.com/hondaisme
• Instagramheylink.me/instagram
• TikTokheylink.me/tiktok

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PT Honda Prospect Motor