Sourced Milton Keynes

What Sourced Milton Keynes does

Sourced, operating through Sourced Group Limited (Company Number 12374904) and headquartered in Warrington, UK, is a property investment platform built around a franchise-distributed GTM. Founded in 2017 (with a broader corporate footprint referenced in a 2008–2026 copyright notice), the company combines a deal-search marketplace, an FCA-regulated peer-to-peer lending marketplace called Sourced Capital (Peer Funding Limited, FCA Reference 668078), an Enterprise Services suite (Companies House-integrated SPV formation, payment accounts, automated accounts), and a Knowledge Hub of podcasts, webinars, guides, and bootcamps. Two franchise tracks — Property Partner (deal sourcing) and Sourced Living (lettings and property management) — together with over 200 investment agents, supply the human distribution layer across 230+ UK partner offices.

Revenue is generated through a combination of one-off franchise entry fees (£10,000 + VAT per Property Partner or Living Partner franchise), recurring monthly franchise service fees, transaction fees on sourced deals, fees on peer-to-peer lending facilitated via Sourced Capital, commissions from mortgage and bridging-finance products routed through partner brokers, and recurring lettings and property management fees. Customer segments split across individual property investors, aspiring property entrepreneurs who buy franchises, landlords seeking management services, and finance seekers routed through the broker network. The company is privately held, founder/management-controlled with no disclosed external institutional shareholders, and has scaled to 100,000+ investors on the marketplace and £85m of property developments funded.

Name

Sourced Milton Keynes

Legal name

Sourced Group Limited

Website

https://sourced.co

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Sourced is a UK property investment platform combining a franchise network (230+ offices), FCA-regulated peer-to-peer lending (Sourced Capital), deal sourcing, and property management tools to serve individual property investors, franchisees, and landlords across the United Kingdom.

Ownership category

akta.pro rank

Product category

Property Investment Platform

NAICS

Offices of Real Estate Agents and Brokers (53121), Funds, Trusts, and Other Financial Vehicles (525)

SIC

Real Estate Agents & Managers (For Others) (6531), Investors, Nec (6799), Finance Lessors (6172)

akta.pro primary industry

Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

akta.pro secondary industry

Real Estate / Property-Backed Marketplace Lending (Non-mortgage) (FSAKAHAG)

Keywords

• Property investment platform
• Peer-to-peer lending
• Property franchise network
• Lettings management
• Deal sourcing

Headquarters

HQ city

Milton Keynes

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Property Partner Franchise Fees: One-off investment of £10,000 + VAT for Property Partner franchise including onboarding, legal documents, training, and territory license, plus monthly service fees covering ongoing support, technology access, and system upgrades
2. Living Partner Franchise Fees: Living franchise costs £10,000 + VAT with ongoing licensing fees covering brand, systems, training, and support
3. Deal Sourcing and Transaction Fees: Franchise partners generate income through sourcing property deals for investors and earning fees on successful transactions
4. Peer-to-Peer Lending (Sourced Capital): FCA-regulated peer-to-peer lending platform where Sourced matches lenders and borrowers, administering loans and facilitating payments with interest/returns generated
5. Financial Services Commissions: Commissions from mortgage brokers and lenders for buy-to-let mortgages, HMO mortgages, bridging finance, and other property finance products
6. Letting and Property Management Services: Property listing, letting, and management services through the Sourced Living franchise model with recurring management fees

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Sourced is a UK property investment platform that combines a deal sourcing marketplace, an FCA-regulated peer-to-peer lending platform (Sourced Capital), and a franchise model (Property Partner and Living Partner) to enable individuals to source, fund, manage, and let investment properties. The company also provides enterprise services such as SPV company formation, payment accounts, automated accounting, and mortgage brokerage for property investors and franchise partners.

Product overview

Sourced is a UK-wide property investment platform offering a unified ecosystem of products and services. The core platform comprises Deal Search (property sourcing), Sourced Capital (FCA-regulated peer-to-peer lending), and two franchise models: Property Partner Franchise (for deal sourcers/investors) and Sourced Living Franchise (for lettings agents). Supporting modules include Enterprise Services (SPV formation, accounting), Financial Services (mortgage brokerage), and a Knowledge Hub (educational content). The platform connects over 200 agents, 230+ franchise partners, and 100k+ investors to facilitate property deals from sourcing through funding to management.

Differentiator

Problem solved

Functional benefit

Products and services

• Deal Search Online platform that enables property investors to search thousands of on-market and off-market UK investment properties, hand-picked by Sourced investment specialists across strategies including BTL, Rent-to-Rent, HMO, Conversions, and Land Deals.
• Sourced Capital FCA-regulated peer-to-peer lending platform (trading name of Peer Funding Limited, FCA Reference 668078) that matches lenders with borrowers and administers property development loans, including funding up to 70% of gross development value.
• Property Partner Franchise Franchise opportunity for individuals to build a property sourcing and investment business with access to the Sourced brand, training, systems, ongoing support, business development manager, and nationwide network for a £10,000 + VAT upfront fee plus monthly service fees.
• Sourced Living Franchise Lettings and property management franchise that enables partners to run their own lettings agency with the backing of a fully funded acquisitions model, exclusive postcode-based territories, Flexi-Let model, and access to Sourced systems, training, and brand support for a £10,000 + VAT fee plus ongoing licence fees.
• Enterprise Services Standalone service offering SPV limited company formation via Companies House API integration, built-in compliance checks, payment accounts, and automated year-end accounts preparation for property investors and portfolio managers.
• Financial Services Mortgage brokerage service offering buy-to-let, HMO, limited company, holiday let, and bridging finance products through a network of partner brokers and lenders, generating commission-based revenue for Sourced and franchisees.

Quantifiable outcome

• £85 million worth of property developments funded
• +4 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core and supporting.

• Companies HousecoreTechnology or IntegrationAPI integration for company formation services enabling franchisees and investors to create SPV limited companies through the Sourced Enterprise platform.
• RightmovesupportingTechnology or IntegrationProperty listing integration for Sourced Living franchise partners to advertise properties on the major UK property portal.
• FixflosupportingTechnology or IntegrationProperty management software integration for Sourced Living franchise providing tenant communication and maintenance tracking capabilities.
• PayPropsupportingTechnology or IntegrationRent collection and payment platform integration for Sourced Living franchise partners to manage tenant payments and landlord disbursements.

Scale indicators9 records

Recent moves13 records

Expansion highlights6 records

Broad incumbents

• Connells Group: UK's largest estate agency group with a multi-brand, multi-branch residential sales and lettings operation. Broad incumbent in residential property services; overlaps with Sourced's listing, lettings, and franchise network positioning but at substantially larger scale.
• Rightmove: UK's dominant property portal with the largest audience of property seekers and investors. Comparable as the primary property discovery channel for the same investor customer base Sourced targets, although Rightmove is a listings aggregator rather than a deal-sourcing or funding intermediary.
• Keller Williams UK: Global franchise-based real estate brokerage with UK operations. Comparable in franchise-led agency model, technology platform, and training/support infrastructure to Sourced's Property Partner franchise, though UK footprint is limited.
• Foxtons: Major London-centric estate and lettings agency with hybrid in-branch and online service. Broader incumbent in UK residential property services — overlaps with Sourced's property listing, letting, and investor-facing agency activity but does not run a franchise network or P2P lending platform.
• Zoopla: One of the UK's largest property portals, owned by a US-listed group. Comparable to Sourced's deal-search platform for property discovery and investor demand, but operates as a broad listing marketplace rather than a deal-sourcing or funding service.

Direct peers

• Martin & Co: UK franchise network specializing in lettings, sales, and block/property management. Comparable to the Sourced Living franchise in offering franchisees a fully supported lettings and property management business with national brand backing.
• Assetz Capital: FCA-regulated peer-to-peer property lending platform in the UK. Direct competitor to Sourced Capital for investor lender capital and developer/investor borrower demand, with comparable loan products bridging finance, development, and BTL.
• LendInvest: UK's largest specialist property finance platform, operating a regulated marketplace lending model for residential and development property. Directly comparable to Sourced Capital on the P2P property lending side, with overlapping customer base of property investors and developers.
• Belvoir Group: UK-listed national franchisor of residential lettings, sales, and property management offices. Closely comparable to Sourced's Living franchise model in network-led residential property management with franchise-based local operators.

Emerging players

• Property Partner: UK-origin fractional property investment platform (re-launched as Asset Chain). Comparable to Sourced in targeting individual investors with technology-enabled property investment opportunities, although it focuses on fractional ownership rather than deal sourcing and franchise support.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sourced Milton Keynes