B2B Marketing Expo

What B2B Marketing Expo does

B2B Marketing Expo is a B2B marketing trade show organized by Business Show Media, a UK-registered event production company headquartered in Bristol (registered office: Ground Floor, Beacon Tower, Bristol BS1 4UB, company number 12796121). The flagship event is scheduled for April 14-15, 2027 at the Miami Beach Convention Center, targeting marketing professionals, business owners, and SMBs seeking to scale operations, expand marketing capabilities, and build industry networks. The two-day event combines an exhibition floor of 100+ exhibitors, keynote programming from 50 speakers drawn from brands such as Samsung, Microsoft, Google, Meta, IBM, Salesforce, and Adobe, speed-networking sessions, interactive masterclasses, and a seminar agenda covering lead generation and AI applications in marketing. The event runs alongside The Business Show US under a co-location partnership.

The company operates an event-driven go-to-market motion. Attendees register for free tickets, so the business captures no direct attendee revenue. Revenue is generated entirely from two streams: (1) exhibitor booth rentals from B2B solution providers showcasing marketing products and services, and (2) corporate sponsorship packages providing branding, visibility, and speaking opportunities. Booth pricing and sponsorship package terms are not publicly disclosed and are presumably negotiated on a quote basis. Marketing and attendee acquisition are run through a multi-channel organic mix including LinkedIn, Instagram, Facebook, TikTok, YouTube, email newsletters, and a content/blog arm.

B2B Marketing Expo sits within a broader portfolio of 8+ trade shows operated by parent Business Show Media across the US, UK, Asia, Australia, and Amsterdam — including The Business Show (multiple geographies), White & Private Label Expo, Going Global Live, and International Franchise Show UK. The legal entity is private, privately held, and privately funded, with no disclosed venture capital, private equity, or public market ownership. Reported headcount is 101-250 employees at the consolidated entity level. The company holds an ENAwards industry recognition and operates from Bristol (UK) as its registered headquarters, with Miami as its primary US event venue.

Name

B2B Marketing Expo

Legal name

Business Show Media

Website

https://b2bmarketingexpo.us

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

B2B Marketing Expo is a two-day B2B marketing trade show organized by Business Show Media at the Miami Beach Convention Center, targeting marketing professionals and SMB owners with exhibitor booths, keynote speakers from Fortune 500 brands, and speed-networking sessions, funded by exhibitor rentals and sponsorships rather than attendee fees.

Ownership category

akta.pro rank

Product category

Trade Show and Conference Services

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920)

akta.pro primary industry

Industry-Specific B2B Trade Show Organizers (THAHABAB)

Keywords

• B2B marketing events
• Trade show exhibitions
• Marketing conferences
• Event sponsorship
• Exhibition booth rentals

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel

Revenue model

1. Exhibitor booth rentals: Companies pay to exhibit at the event, showcasing their products and services to thousands of B2B marketing professionals. Over 100 exhibitors are expected to attend.
2. Sponsorship packages: Corporate sponsors support the event in exchange for branding, visibility, and speaking opportunities. The event features show sponsors and running alongside The Business Show US.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

B2B Marketing Expo is a two-day trade show and conference held at the Miami Beach Convention Center that brings together marketing professionals, business owners, and B2B solution providers through keynote speeches, exhibitor showcases, masterclasses, and speed networking sessions. Revenue is generated primarily by renting exhibition booths to marketing solution providers and by selling corporate sponsorship packages, while visitor admission is offered free of charge.

Product overview

B2B Marketing Expo is a marketing conference and event platform, not a traditional SaaS product. The company's offering consists of its flagship event B2B Marketing Expo Miami, scheduled for April 14th & 15th, 2027 at the Miami Beach Convention Center. The event features exhibits, educational seminars, keynote presentations from industry leaders, interactive masterclasses, speed networking sessions, and runs alongside The Business Show US. The company organizes marketing-focused conferences with over 100 exhibitors, 50 speakers, and 5,500 expected visitors.

Differentiator

Problem solved

Functional benefit

Products and services

• B2B Marketing Expo Miami A two-day B2B marketing trade show and conference held at the Miami Beach Convention Center, featuring keynote speeches from industry experts, an exhibitor floor with over 100 marketing solution providers, interactive masterclasses, and speed networking sessions for business owners and marketing professionals.

Quantifiable outcome

• Connect with thousands of business professionals through speed networking
• +1 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• The Business Show UScoreStrategic or Co-development Partner · 14 April 2027The B2B Marketing Expo runs alongside The Business Show US at the Miami Beach Convention Center. This co-location creates synergies between the two events, allowing cross-attendance and shared resources. The Business Show US is the primary umbrella brand under which B2B Marketing Expo operates.
• Business Show MediacoreOthersBusiness Show Media is the parent company that operates B2B Marketing Expo and related events. Registered office at Ground Floor, Beacon Tower, Bristol BS1 4UB, United Kingdom.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Social Media Marketing World: Largest conference for social media marketers, run by Social Media Examiner. Overlapping marketing-professional audience and exhibitor ecosystem, particularly for digital/social marketing vendors.
• MarketingProfs B2B Forum: Long-running B2B marketing-focused conference targeting mid-market marketers with educational sessions and exhibitor sponsorship. Closely comparable format and audience to B2B Marketing Expo.
• The Business Show US: The sister/umbrella event under the same Business Show Media parent. Directly co-locates with B2B Marketing Expo in Miami Beach, sharing attendees, exhibitors, sponsors, and venue — making it the most functionally identical peer.
• Content Marketing World: Established B2B marketing conference organized by the Content Marketing Institute. Operates in the same marketing-vertical trade show niche with similar speaker-led, exhibitor-funded economics.
• MarTech Conference: Marketing-technology-focused conference organized by MarTech. Targets marketing operations and martech buyers — directly overlapping with B2B Marketing Expo's martech exhibitor and attendee base.

Broad incumbents

• Web Summit: Massive generalist B2B technology conference that includes substantial marketing-tech content and exhibitor presence. Competes for global brand sponsors and enterprise marketing attendees.
• Ad:tech: Long-running global digital marketing/advertising trade show series. Overlaps with B2B Marketing Expo on digital marketing exhibitors and audience, though operates at broader scale and multiple geographies.
• Advertising Week: Major global marketing/advertising conference with flagship editions in New York and London. Comparable in scale and brand-driven speaker programming, and competes for the same sponsor/agency audience.
• HubSpot (Inbound Conference): HubSpot's flagship annual B2B marketing conference. Targets the same SMB and marketing-professional audience with paid-ticket attendees, marquee speakers, and lead-gen for exhibitors — competing directly for exhibitor mindshare.

Others

• Dreamforce: Salesforce's annual flagship event, whose ecosystem includes a large marketing-cloud community. Relevant comparable for sponsor economics and speaker programming, though Salesforce-owned rather than independent.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCGJDFQ2jsmJD0x3Yrk1Gx8g
• Facebookfacebook.com/B2BExpoUS
• LinkedInlinkedin.com/company/b2bexpous
• Instagraminstagram.com/b2bexpous
• TikToktiktok.com/@thebusinesssshow

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about B2B Marketing Expo