What Dinotec does

Dinotec GmbH is a German specialist in swimming pool and water treatment technology, founded in 1988 and headquartered in a purpose-built facility in Nidderau, Hessen, where it develops, produces, warehouses, and ships its products globally. The company has been a wholly-owned subsidiary of CF Group, one of Europe's largest pool product multi-specialists (1,200+ employees, 12 production sites, 40 countries), since 2014. Its product portfolio centers on the proprietary dinotecNET+ pool and spa management system, complemented by the new Yellow Poolcontrol measurement, control and dosing platform, the Niedrig-Energie-Pool (Low-Energy Pool) standard, Marathon electrolysis technology, UV/ozone disinfection, filtration, heating, cleaning robots (AquaCat), and water care consumables (dinoCLEAN).

Dinotec serves a diversified customer base through a channel-led go-to-market model: specialized pool and water technology dealers (Fachhandelspartner) in Germany and Austria supported by regional managers, with international distribution handled through country representatives in 13+ countries including Austria, Belarus, Croatia, Czech Republic, Hungary, Netherlands, Poland, Russia, Serbia, Slovenia, Sweden, Switzerland, and Ukraine. End customers span private pool owners, hotels and hospitality (e.g., Rogner Bad Blumau), municipal and public swimming facilities, fitness centers, industrial water treatment deployments (Paris, Geneva, Kigali, Bali), and luxury yacht and cruise ship builders (since 2016). Revenue is generated primarily through hardware sales of pool and water treatment equipment, supported by a project services department that provides planning and implementation know-how to dealers.

The business model is fundamentally B2B hardware sales via certified dealers, with pricing published in catalog form and updated periodically (e.g., a 3.5% general increase and 5% on chlorine products effective April 2021, with several categories exempted). Recent product launches emphasize IoT and building automation interoperability, with the Yellow Poolcontrol supporting MQTT, KNX/BAOS, and Modbus TCP/RTU, and dinoRemote offering AES-256 encrypted cloud remote access. The company holds BSFZ innovation certification, was awarded the Golden Wave Award 2026 in the Usability category for the Yellow Poolcontrol, and describes itself as a leading provider of swimming pool and water treatment technology in Europe.

Name

Dinotec

Legal name

dinotec GmbH

Website

https://dinotec.de

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

Dinotec GmbH is a German specialist in swimming pool and water treatment technology, designing and manufacturing measurement, control, dosing, electrolysis, and filtration systems, distributed through a dealer network in Europe and selected international markets as a subsidiary of CF Group.

Ownership category

akta.pro rank

Product category

Swimming Pool and Water Treatment Technology

NAICS

Totalizing Fluid Meter and Counting Device Manufacturing (334514), Soap and Cleaning Compound Manufacturing (32561)

SIC

Totalizing Fluid Meters & Counting Devices (3824), Water Supply (4941)

akta.pro primary industry

Water Testing & Chemical Balancing (HSAIALAB)

akta.pro secondary industries

Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ), Saltwater System Service (Salt Cells & Chlorinators) (HSAIALAF), Monitoring & Control (Dosing Systems, Remote Monitoring, Sensors) (BPABAJAK), Pool & Spa Chemicals (Chlorination, pH Control, Algaecides) (CRAJAKAL)

Keywords

• Swimming pool technology
• Water treatment systems
• Pool disinfection equipment
• Electrolysis chlorination
• Pool management automation

Headquarters

HQ city

Nidderau

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Pool and Water Treatment Equipment Sales: Sale of swimming pool equipment, water treatment systems, measuring/control/dosing technology, electrolysis systems, filtration, heating, and accessories. Products are developed and manufactured largely in Nidderau and shipped globally.
2. Specialized Dealer Network Sales: Products distributed through specialized trade partners (Fachhandelspartner) in Germany, Austria, and international markets via country representatives.
3. Project Services: Own project department supports partners with planning and implementation know-how for pool and water technology projects.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

dinotec GmbH develops, manufactures and sells swimming pool and water treatment technology equipment, including the dinotecNET+ intelligent pool management system, the Watercom all-in-one water treatment line, Yellow Poolcontrol measurement/control/dosing units, Marathon and VoDes BlueWave electrolysis systems, UV/ozone disinfection, filtration, heating, dosing, cleaning robots (AquaCat), and water care chemicals. Products are made at the Nidderau facility and distributed through a specialized dealer network and country representatives across Europe and selected international markets.

Product overview

Dinotec is a comprehensive swimming pool and water treatment technology company offering one of Europe's widest product portfolios for private and public pools. The product architecture centers on dinotecNET+ as the intelligent core management system, with the new Yellow Poolcontrol as a user-friendly measuring, control and dosing solution. The Watercom sub-brand provides all-in-one water treatment systems (dinotecNET+ ready, Comfort, VITALIA, ecoLine, dinoTouch+, CF Plus Controller). Supporting modules include measurement and control systems (AquaTouch+, PC DYNAMICS, CF Control, CF Plus Controller), remote access solutions (dinoAccess, dinoRemote, dinoVision), and the pioneering Niedrig-Energie-Pool low-energy system. The portfolio extends to specialized technologies including electrolysis (VoDes BlueWave, membrane cell systems with Marathon technology), ozone/UV, dosing, filtration, heating, cleaning equipment (AquaCat robots), water care chemicals (dinoCLEAN), and complete pool solutions. The company also provides water technology for drinking water applications, ship technology for luxury yachts and cruise ships, and operates under the CF Group umbrella since 2014.

Differentiator

Problem solved

Functional benefit

Brands

• dinotecNET+: Intelligent swimming pool and spa management system developed by dinotec
• Niedrig-Energie-Pool
• Yellow Poolcontrol
• dinoREMOTE
• PC DYNAMICS
• dinoAccess
• dinoLAB
• Watercom
• dinoCLEAN

Products and services

• Niedrig-Energie-Pool System (Low-Energy Pool System) Pioneering low-energy swimming pool system that sets industry standards for energy efficiency in pool operation. Designed for environmentally friendly, hazard-minimizing, health-protecting pool technology.
• Watercom All-in-One Water Treatment Systems Complete all-in-one water treatment systems in multiple variants (dinotecNET+ ready, Comfort, VITALIA, ecoLine, dinoTouch+, CF Plus Controller) for private and commercial pools.
• dinotecNET+ Pool and Spa Management System Intelligent swimming pool and spa management system considered by the company to be the most intelligent pool control platform available, forming the core of the Dinotec portfolio.
• Yellow Poolcontrol Measuring, Control and Dosing System Intuitive measurement, control and dosing system for swimming pool water treatment with smart home integration via MQTT, KNX/BAOS, and Modbus TCP/RTU interfaces. Aimed at both pool builders and end customers.
• Electrolysis Technology (Marathon / VoDes BlueWave) Electrolysis systems for chlorine generation and water disinfection, including inline systems, VoDes BlueWave pipe cells, and membrane cell electrolysis with proprietary Marathon technology for extended lifespan.
• Ozone and UV Technology Ozone and UV disinfection systems for pool and water treatment, including UV technology and ozone technology subsystems.
• Dosing Technology (Dosiertechnik) Dosing systems and equipment for water treatment chemicals used in pool and industrial water treatment applications.
• Filter Technology (Filtertechnik) Filter systems, controls and accessories for swimming pool water filtration.
• Heating Systems (Wärmeanlagen) Heating systems designed for swimming pool applications.
• Swimming Pool Cleaning Equipment (AquaCat) Swimming pool cleaning equipment and robotic cleaners including the AquaCat range (AquaCat 3000/4000/5000, alpha, GTD, premium, PRO MAX, SMART, SUPER, SWIFT, Vario, XL50).
• Water Care Products (Wasserpflegemittel) Water care chemical products for routine pool maintenance and water treatment.
• dinoCLEAN Cleaning Products Cleaning product line (dinoCLEAN N RAPID, S RAPID, A RAPID) for ceramic surfaces in swimming pools, RK-listed by SäureFliesner-Vereinigung e.V., for professional and private use.
• dinoREMOTE Cloud-Based Remote Access App Cloud-based remote access solution for Dinotec pool systems that allows pool owners to grant dealers and Dinotec remote access. Secured with AES-256 encryption, CSRF protection, HTTPS, and Blowfish 4096-bit VPN tunnel.
• Chlorine Gas Technology (Chlorgastechnik) Chlorine gas disinfection systems for water treatment applications.
• Chlorine Dioxide Technology (Chlordioxidtechnik) Chlorine dioxide generation and dosing technology for water treatment applications.
• dinoLAB Analysis Technology Water analysis technology and instruments for water quality testing in pool and industrial applications.
• Pool Attractions and Water Features (Attraktionen) Pool attractions and water features for swimming pools and spas.
• Wellness Products Wellness products and equipment for swimming pools and spa environments.
• Roller Covers (Rollabdeckungen) Roller covers for swimming pools to protect water and reduce evaporation/heat loss.
• Swimming Pools and Pool Structures (Schwimmbecken) Swimming pools and pool structures supplied as part of the Dinotec range.
• Ship Technology (Marine Pool Systems) Customized swimming pool systems for megayachts and cruise ships, including water treatment systems, control cabinets, attraction technology, and integration with shipboard electronic systems.

Quantifiable outcome

• Pioneering role in low-energy pool technology - set industry standards for energy efficiency
• +1 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability2 records

Feature6 records

Partnerships

Nine partnerships are on record, tiered core, minor and regional.

• CF GroupcoreStrategic or Co-development PartnerDinotec GmbH has belonged to the CF Group since 2014. CF Group is one of the leading multi-specialists in manufacturing and distribution of products and solutions for private and public swimming pools in Europe. With over 1200 employees, 12 production sites, and representations in 40 countries, CF Group is one of Europe's largest pool market providers.
• Chemoform AGminorOthersSister company under CF Group umbrella, shown as part of company logo network on Dinotec website.
• Zodiac OriginalminorOthersSister brand under CF Group, shown as part of company network on Dinotec website.
• delphin (Wasserpflege)minorOthersSister company under CF Group, shown as part of company logo network on Dinotec website.
• Azteck PoolminorOthersSister brand under CF Group, shown as part of company network on Dinotec website.
• DEL (Pool Equipment)minorOthersSister brand under CF Group, shown as part of company network on Dinotec website.
• Dinotec SerbiaregionalChannel Partner/ Reseller/ DistributorDinotec Serbia operates as a country representative and local website (www.dinotec.rs) with Serbian language price lists and catalogs available since 2017.
• Dr. NüskenminorOthersSister company under CF Group, shown as part of company logo network on Dinotec website.
• HeissnerminorOthersSister brand under CF Group, shown as part of company network on Dinotec website.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Certikin International: European pool equipment manufacturer/specialist offering pool water treatment, heating, dosing, and filtration products. Comparable to Dinotec's comprehensive pool technology portfolio with similar mid-market European positioning.
• Waterco: Australia-based pool and water treatment equipment manufacturer with filtration, dosing, and chemical management systems. Comparable to Dinotec's pool water treatment portfolio, particularly in the export and dealer-distribution model.
• Grünbeck Wasseraufbereitung: German water treatment company specializing in dosing, measurement/control, and disinfection technology for residential and commercial applications. Closely comparable to Dinotec's dosing systems and water hygiene portfolio with similar German engineering positioning.
• Prominent (Grundfos): German-based manufacturer of metering pumps and water treatment dosing systems. Comparable to Dinotec's measuring, control, and dosing technology (Dosiertechnik) with similar industrial and municipal water treatment applications.
• Bayrol Deutschland: European pool and spa water care specialist producing pool chemicals, dosing systems, and water analysis products. Highly comparable to Dinotec's Wasserpflegemittel, dinoCLEAN, and dinoLAB product lines.

Regional players

• SCP (Specialty Chemicals & Pool): European pool equipment distributor and supplier of pool products, chemicals, and accessories. Comparable to Dinotec through its distributor/dealer ecosystem and pool maintenance product portfolio.

Broad incumbents

• BWT (Best Water Technology): European water technology leader offering pool water treatment, dosing, and disinfection systems. Comparable to Dinotec as a DACH-region incumbent with overlapping pool and industrial water treatment applications.
• Pentair: Global water treatment and pool equipment company with pool automation, filtration, and chemical management solutions. Comparable to Dinotec's pool water treatment and dosing technology portfolio at a much larger scale.
• Fluidra: Global pool and wellness equipment leader formed from the merger of Fluidra and Zodiac. Directly comparable as a broad incumbent offering pool water treatment, dosing, automation, and filtration across residential, commercial, and municipal segments.
• Hayward Holdings: US-headquartered global pool equipment manufacturer with a comprehensive product range including sanitization, automation, and water treatment systems. Comparable to Dinotec as a broad incumbent across pool equipment categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/dinotecde
• Facebookfacebook.com/dinotec

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dinotec