What Deux Huit Huit does

Deux Huit Huit is a Montreal-based private design agency operating as a 'Superdigital design office.' Founded in 2010 and incorporated in Québec as Deux Huit Huit, Inc., the firm provides professional design services to B2B clients across mid-market and enterprise segments, with a notable focus on French-speaking Quebec businesses. Its service portfolio comprises five integrated offerings: Brand Strategy & Positioning (brand therapy, naming, voice & tone, journey mapping), Branding (visual identity, design systems, brandbooks, packaging, campaign identity), Website & Platform (UX/UI, prototyping, SEO strategy, web architecture), Creative Content (art direction, photography, video, motion, copywriting), and Design System & Brand Guide (comprehensive 'brand bible' documentation).

The firm's underlying technology centers on a module-based web development methodology in which sites are constructed from reusable 'Lego-like' components. This is paired with proprietary creative frameworks — including a 'System 1/System 2' dual-moment methodology targeting emotional perception and rational education, and an 'Easy to Love' design formula — supported by integrated design systems that document visual, behavioral, and tonal guidelines. The methodology enables clients to extend functionality incrementally without full redesigns, reducing reliance on the agency for content updates.

Deux Huit Huit operates a sales-led, project-based and retainer professional services model. Engagements are initiated through a 'Hire us' / 'Mandatez-nous' call-to-action on the firm's bilingual website, with pricing handled via custom quotes rather than public rate cards. The firm has no self-serve product, marketplace listing, or product-led motion; distribution is direct and consultative. Marketing is primarily organic, centered on Instagram-driven testimonials and word-of-mouth. The company is privately held with no disclosed funding, parent, or public listing, and reports a single Montréal headquarters serving primarily North American clients.

Name

Deux Huit Huit

Legal name

Deux Huit Huit, Inc.

Website

https://deuxhuithuit.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Deux Huit Huit is a Montreal-based private design agency offering branding, website development, creative content, and design systems to B2B mid-market and enterprise clients. It uses a module-based web methodology and operates bilingually in French and English, primarily serving Quebec and Canadian markets.

Ownership category

akta.pro rank

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Design Services: Project-based and retainer engagements for branding, rebranding, digital branding, website development, creative content production, and design systems. Services are sold directly to business clients through consultative sales. The company appears to operate on a quote-based model with no publicly disclosed pricing.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Deux Huit Huit is a "Superdigital design office" that sells integrated branding, web design, and creative content services to business clients. Its five interconnected offerings—Brand Strategy & Positioning, Branding, Website & Platform development, Creative Content production, and Design System & Brand Guide documentation—are delivered through a module-based web methodology and a strategic creativity framework. Services are sold via consultative, quote-based engagements and are not a self-serve software product.

Product overview

Deux Huit Huit is a 'Superdigital design office' offering professional design services rather than a software product. The company provides an integrated portfolio of five interconnected service offerings: Brand Strategy & Positioning (foundational planning), Branding (visual identity creation), Website & Platform (module-based web development), Creative Content (visual storytelling production), and Design System & Brand Guide (ongoing brand documentation). These services work together as a unified approach where brand strategy informs branding, which flows into website/platform development and creative content production, all supported by comprehensive design systems documentation that ensures long-term consistency.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Strategy & Positioning

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Lg2: Québec-founded independent creative agency providing branding, advertising, and digital design. Comparable in size, geography, and integrated service model targeting Quebec-based enterprises.
• Sid Lee: Montreal-based creative and branding agency offering integrated brand strategy, design, digital, and content services. Direct competitor for Quebec-based clients and similar mid-market/enterprise branding engagements.
• Bruce Mau Design: Canadian design studio specializing in brand strategy, identity, and design systems with a methodology-driven approach. Directly comparable service model and emphasis on integrated design systems.
• BleuBlancRouge: Montreal-based creative agency providing branding, design, and digital services. Comparable in size and Quebec market positioning with similar client profiles.
• Cossette: One of Canada's largest marketing communications agencies, headquartered in Quebec City, offering branding, advertising, and digital services. A larger but directly comparable Quebec-based competitor.
• Taxi (TAXI Branding & Marketing): Montreal-headquartered creative agency offering brand strategy, design, advertising, and digital services. Direct peer in the same geography with similar mid-market/enterprise client focus.

Broad incumbents

• Pentagram: Internationally recognized, partner-led design firm specializing in brand identity, graphic design, and digital experiences. A much larger, globally established incumbent in the design agency space Deux Huit Huit operates in.
• R/GA: Global digital agency offering brand design, experience design, and digital product development. Competes for larger digital and brand engagements; broader portfolio of services than Deux Huit Huit.
• Wieden+Kennedy: Global creative agency known for brand building, advertising, and integrated design. A large incumbent that competes for major brand engagements and sets industry benchmarks for creative work.

Emerging players

• Studio Function (or similar boutique design studio): Boutique Canadian design studio offering branding and digital services comparable in scale to Deux Huit Huit. Represents the competitive set of small, methodology-driven agencies Deux Huit Huit competes against for mid-market mandates.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DeuxHuitHuit
• LinkedInlinkedin.com/company/deux-huit-huit
• Xx.com/DeuxHuitHuit

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Deux Huit Huit