Migratour

Name

Migratour

Legal name

AGENCE MIGRATOUR

Website

https://autocars-migratour.fr

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Passenger Transportation and Travel Services

NAICS

Charter Bus Industry (48551), Tour Operators (561520), Scenic and Sightseeing Transportation (487)

SIC

Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)

akta.pro primary industry

Escorted Coach & Bus Package Tour Operators (THAKADAA)

akta.pro secondary industries

Tour & Sightseeing Coach Charters (THAIAIAB), Tourist/Attraction Circulator Shuttles (Downtown/Theme Parks) (TLAFAJAL)

Keywords

• Coach transportation
• Passenger transport services
• Travel agency services
• Group travel packages
• School transport services

Headquarters

HQ city

Le Puy-en Velay

HQ country

France

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Coach Transportation Services: Regular and occasional passenger transport services including school transport, regular lines, and tourism trips. Revenue from contracts with public authorities (Conseil Général, communities) and private groups.
2. Travel Agency Services: Travel agency affiliated with Havas Voyage, selling flight tickets, train tickets, boat tickets, tourist stays, hotel reservations, cruise bookings, and travel insurance. Earns commissions on bookings.
3. Group Travel Packages: Organized group trips including transport, accommodation, and activities. Revenue from packaged trip pricing (e.g., Normandy trip at 949€ per person, 5 days).
4. Vehicle Rental: Rental of adapted vehicles (minibus 9 places, vehicles for wheelchair users) at 50-60€ per day. Vehicles can be rented when not in use for regular services.
5. Pilgrimage Shuttle Services: Compostel'Bus shuttle service between Le Puy-en-Velay and Conques for pilgrims on the Way of St. James. Daily service April-October.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Migratour is a French coach operator and travel agency that runs passenger transport services (regular public lines, school transport, and tourism trips) alongside a retail travel agency affiliated with Havas Voyage. Its offerings include group travel packages, individual multi-day circuits, day excursions, the seasonal Compostel'Bus pilgrimage shuttle on the Way of St. James, and adapted-vehicle rentals, all supported by a fleet of 57 coaches and minibuses.

Product overview

Migratour is a French bus company and travel agency operating from Le Puy-en-Velay (Haute-Loire) with a secondary depot in Lyon. The company operates two distinct but complementary business units: Transports Migratour (bus/coach transportation services with 57 vehicles including 13 Grand Tourism coaches) and Agence Migratour (Havas-affiliated travel agency). Together they offer an integrated travel service combining coach transportation, group travel packages, individual tours, the Compostel'Bus shuttle service for the Camino de Santiago, and vehicle rental options including adapted vehicles.

Differentiator

Problem solved

Functional benefit

Brands

• Compostel'Bus: Daily shuttle service operating between Le Puy en Velay and Conques along the Way of St. James (Camino de Santiago), launched in 2015.

Products and services

• Autocars (Coach Transportation) Bus and coach transportation services for regular routes, school transport, and tourism operated from depots in Le Puy-en-Velay and Lyon with a fleet of 57 vehicles including 13 Grand Tourism coaches.
• Agence de Voyage (Travel Agency) Full-service travel agency affiliated with Havas Voyage, offering airline tickets, train tickets, boat tickets, hotel reservations, cruise bookings, and vacation packages to individual consumers.
• Compostel'Bus Daily shuttle service connecting Le Puy-en-Velay and Conques along the Way of St. James pilgrimage route, operated seasonally from April to October for pilgrims and hikers.
• Group Travel Packages (Voyages de Groupe) Customized group travel packages including multi-day tours, excursions, and themed trips throughout France and Europe, organized for associations, companies, schools, and sports clubs.
• Individual Travel (Circuits et Séjours) Pre-packaged tour itineraries and vacation stays for individual travelers, including destinations in France, Italy, Spain, Austria, and Corsica.
• Excursions de Groupes (Day Excursions) One-day group excursion packages by coach to nearby destinations and points of interest.
• Vehicle Rental Minibus rental (up to 9 passengers with standard license) and adapted TPMR vehicle rental for wheelchair-accessible transportation, available from the Sanssac-l'Eglise garage, with adapted vehicles from 50-60€ per day.

Quantifiable outcome

• 40 years of continuous operation in Haute-Loire region
• +2 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered minor and core.

• Autocars ChazotminorStrategic or Co-development Partner · 25 February 2021Autocars Chazot invited Migratour to the handover ceremony of 6 clean coaches (CNG/Natural Gas) at their IVECO LVI dealership in Andrézieux. The two companies co-operate line 120 connecting Craponne-sur-Arzon to St Etienne, demonstrating partnership in sustainable transport initiatives.
• Havas VoyagecoreChannel Partner/ Reseller/ Distributor · 1 January 2020Migratour travel agency is affiliated with Havas Voyage network, allowing it to sell flights, train tickets, cruises, hotels, and access their booking systems and inventory. This affiliation brings customer referrals and access to broader travel product inventory.
• RéunircoreStrategic or Co-development Partner · 1 January 2013Réunir is the 1st network of independent PME transport companies in France. Membership provides quality certification support, training resources including the CASSIOPEE simulator for driver safety, and group purchasing power. Migratour participates in monthly quality controls and annual audits as part of this network.
• Compostel'BuscoreOthersMigratour operates the Compostel'Bus shuttle service connecting Le Puy-en-Velay to Conques along the Way of St. James pilgrimage route. Daily service April-October with online booking at compostelbus.com. Inaugurated April 2015 with local stakeholders including elected officials and tourism offices.

Scale indicators6 records

Recent moves11 records

Expansion highlights5 records

Broad incumbents

• Keolis: Major French public transport group operating buses, coaches, and urban transit networks nationwide. Comparable as a competitor on public-sector tenders for school transport and regular lines, with greater bidding capacity and integrated back-office.
• TUI France: Major European tour operator offering escorted coach tours, packaged holidays, and cruises in France. Comparable on escorted coach tours and packaged holidays, but with international scale, own-brand hotels, and a broader geographic product portfolio.
• Transdev: One of the largest multi-modal public transport operators in France, active in intercity coaches, urban transit, and rail. Comparable as a competitor for the same Conseil Général and agglomeration contracts that Migratour holds, but with national scale and broader service portfolio.
• FlixBus: European long-distance coach and mobility platform operating intercity bus services across France and the continent. Comparable as a competitor for long-distance and tourist coach demand, but operates at vastly greater scale with a digital-first model that Migratour cannot match.
• Leclerc Voyages: Large French retail travel agency chain offering flights, tours, and packaged holidays at competitive prices. Comparable as a competitor for individual and group packaged travel demand, with greater scale, pricing leverage on air inventory, and supermarket-distribution reach.

Direct peers

• Voyages Etoiles (Groupe Etoile): Independent French coach operator and tour organizer running escorted trips and school transport in regional France. Closely comparable as a fellow PME regional coach operator with both regular transport and tour package services, similar customer base (associations, schools, seniors).
• Salaun Holidays (formerly Voyages Salaun): French tour operator specializing in escorted coach tours and packaged trips across France and Europe. Directly comparable on the escorted coach package tour business that is Migratour's primary offering, though operating at a larger national scale with broader tour programming.
• FRAM (Voyage FRAM): Historic French tour operator offering escorted coach tours and packaged holidays in France and the Mediterranean. Comparable on group travel and tour packages with overlapping European destinations, though currently operating primarily through distribution rather than own-fleet.
• Selectour Afat: Leading French cooperative travel agency network selling flights, tours, cruises, and packaged holidays through independent member agencies. Comparable to Migratour's Havas-affiliated Agence Migratour in terms of retail travel agency distribution model, with comparable target customers and product mix.
• Transdev Cars de la Vallée / regional Réunir member operators: Fellow Réunir network members — independent French PME coach operators serving regional routes, school transport, and tourism across other French departments. Directly comparable as same-business-model peers accessing the same CASSIOPEE training, group purchasing, and quality certification infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/migratour
• Facebookfacebook.com/migratour.tourismevoyages
• LinkedInlinkedin.com/company/migratour

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Migratour