Freedom Harley-Davidson of Ottawa

What Freedom Harley-Davidson of Ottawa does

Freedom Harley-Davidson of Ottawa is a privately-owned, authorized Harley-Davidson motorcycle dealership franchise operating from a single retail showroom at 1963 Merivale Rd in Ottawa, Ontario. The dealership sells new and certified pre-owned Harley-Davidson motorcycles across five product categories — Grand American Touring, Cruiser, Trike, Adventure Touring, and Sport — covering 2025 and 2026 model years including premium CVO variants priced from approximately CAD 20,349 for entry-level cruisers up to CAD 70,499 for the CVO Street Glide 3 Limited trike. The technology platform consists of OEM Harley-Davidson hardware (Milwaukee-Eight 117, 117 High Output, 121 High Output, and VVT variants) paired with the Skyline OS infotainment system featuring 312mm TFT displays, Bluetooth, voice recognition, USB-C, and integrated navigation; the dealership contributes no proprietary technology beyond authorized sales, service, and parts support.

The business operates a full ownership-lifecycle revenue model spanning eight streams: new motorcycle sales, pre-owned sales (CAD 11,499–58,499 range), certified service and maintenance, genuine parts and accessories, Motorclothes branded apparel (with up to 70% clearance), motorcycle rentals, seasonal winter storage, and trade-in valuation services. Customer financing is facilitated through Harley-Davidson Financial Services at rates as low as 2.99%. The dealership serves individual retail motorcycle enthusiasts segmented into touring, cruiser, trike, adventure, sport, and collector use cases, with targeted discount programs for Canadian Armed Forces members and active/retired police officers. Distribution combines a physical showroom, an e-commerce-enabled website (hdottawa.com), phone sales, and active Facebook/Instagram social media engagement. The dealership is affiliated with Kingston Harley-Davidson and Gatineau Harley-Davidson as sister locations under common ownership, extending its regional footprint across Eastern Ontario and Western Quebec.

Name

Freedom Harley-Davidson of Ottawa

Legal name

Freedom Harley-Davidson of Ottawa

Website

https://hdottawa.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Freedom Harley-Davidson of Ottawa is a privately-owned authorized Harley-Davidson dealership franchise selling new and pre-owned motorcycles, parts, apparel, rentals, service, and winter storage to retail enthusiasts in Ottawa, Ontario, with affiliated sister dealerships in Kingston and Gatineau.

Ownership category

akta.pro rank

Headquarters

HQ city

Ottawa

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. New Motorcycle Sales: Sales of new 2025 and 2026 Harley-Davidson motorcycles including Grand American Touring, Cruiser, Trike, Adventure Touring, and Sport models. Revenue generated from vehicle MSRP plus optional accessories and customization.
2. Pre-Owned Motorcycle Sales: Sales of certified pre-owned Harley-Davidson motorcycles at various price points ranging from approximately $11,000 to $58,000
3. Service and Maintenance: Full service department offering motorcycle maintenance, repairs, and detailing services. Service hours Monday-Friday 08:30-17:30
4. Parts and Accessories: Parts department selling genuine Harley-Davidson parts and accessories. Parts request available through website
5. Motorclothes (Apparel): Sale of Harley-Davidson branded apparel, riding gear, accessories and merchandise. Currently offering Motorclothes clearance with up to 70% off
6. Motorcycle Rentals: Motorcycle rental services offered as a separate revenue stream
7. Winter Storage: Seasonal winter storage service for motorcycles (Winter Storage 2025-2026 program)
8. Trade-In Value Services: Trade-in valuation services to support new and pre-owned vehicle purchases

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Freedom Harley-Davidson of Ottawa is an authorized Harley-Davidson motorcycle dealership that sells the full lineup of 2026 Harley-Davidson motorcycles (Grand American Touring, Cruiser, Trike, Adventure Touring, and Sport), certified pre-owned Harley-Davidsons, genuine Harley-Davidson parts and accessories, and Motorclothes branded apparel. The dealership also operates a service department for maintenance and repairs, motorcycle rental services, and a seasonal Winter Storage program, completing the full ownership lifecycle for riders in the Ottawa region.

Product overview

Freedom Harley-Davidson of Ottawa is a Harley-Davidson motorcycle dealership offering a comprehensive portfolio of 2026 H-D motorcycles across five distinct categories: Grand American Touring (Street Glide, Road Glide, and their CVO and Limited variants), Cruiser (Street Bob, Low Rider S, Low Rider ST, Breakout, Fat Boy, Heritage Classic, Super Glide, Deadwood), Trike (CVO Street Glide 3 Limited, Road Glide 3, Street Glide 3 Limited), Adventure Touring (Pan America 1250 ST, Pan America 1250 Special, Pan America 1250 Limited), and Sport (Nightster, Sportster S, Nightster Special). The dealership also provides services including motorcycle rentals, a full service department, parts department, motorcycle detailing, winter storage, and Motorclothes branded apparel. The product portfolio centers on Harley-Davidson motorcycles equipped with Milwaukee-Eight family engines (117, 117 Classic, 117 High Output, 121, and VVT 121 variants) and Skyline OS infotainment systems featuring 312mm TFT displays, Bluetooth connectivity, voice recognition, and multi-language support.

Differentiator

Problem solved

Functional benefit

Products and services

• 2026 Street Glide Grand American Touring motorcycle featuring liquid-cooled Milwaukee-Eight 117 motor, Skyline OS 312 mm TFT display, and ride-tuned rear suspension optimized for long-haul comfort.
• 2026 Road Glide Grand American Touring motorcycle with liquid-cooled Milwaukee-Eight 117 motor, selectable ride modes, redesigned Sharknose fairing, and Skyline OS 312 mm display.
• 2026 CVO Street Glide Top-tier Custom Vehicle Operations touring motorcycle featuring Milwaukee-Eight VVT 121 motor, Torched Orange paint, Carbide Collection details, radial calipers, and premium H-D audio.
• 2026 Street Glide Limited Long-haul touring motorcycle featuring Milwaukee-Eight VVT 117 motor, all-new Grand Tour-Pak, heated seat and grips, and premium Rockford Fosgate audio.
• 2026 Road Glide Limited Long-haul touring motorcycle built for two with Milwaukee-Eight VVT 117 motor, heated seats, all-new Grand Tour-Pak with flush lighting, and four-speaker 200-watt audio system.
• 2026 CVO Road Glide ST Race-inspired performance bagger with Milwaukee-Eight 121 High Output motor, Heavy Breather intake, forged carbon fibre details, remote-reservoir suspension, and specialized track modes.
• 2026 CVO Street Glide ST All-new performance bagger with Heavy Breather intake, floating front rotors, eight selectable ride modes including Track and Track+, remote-reservoir suspension, and Milwaukee-Eight 121 High Output motor.
• 2026 CVO Street Glide Limited Ultimate luxury touring machine with split seven-spoke custom wheels, Citrus Heat tri-tone paint, new Grand Tour-Pak with flush LED lighting, Milwaukee-Eight VVT 121 motor, and Skyline OS infotainment.
• 2026 Street Bob Lean cruiser motorcycle featuring Milwaukee-Eight 117 motor, torque-tuned 2-into-1 exhaust, updated 102 mm analog gauge, USB-C charging, and standard Rider Safety Enhancements.
• 2026 Low Rider S Performance-oriented cruiser with rip-ready suspension, Heavy Breather intake, performance-tuned 2-into-1 exhaust, and Milwaukee-Eight 117 High Output motor.
• 2026 Low Rider ST Performance pedigree cruiser with FXRT-inspired fairing, Milwaukee-Eight 117 High Output motor, performance-tuned suspension, Heavy Breather intake, and USB-C charging.
• 2026 Breakout Long-and-low cruiser with 240mm rear tire, bobtail fender, USB-C charging, Rider Safety Enhancements, and Milwaukee-Eight 117 Custom motor.
• 2026 Fat Boy Iconic cruiser with wide tires front and back, Classic Lakester cast aluminum wheels, steamroller stance, Milwaukee-Eight 117 motor, and LED lighting.
• 2026 Heritage Classic Vintage-inspired cruiser with Milwaukee-Eight 117 motor, performance-tuned 2-into-1 exhaust, lockable symmetrical saddlebags, and LED lighting.
• 2026 Super Glide Modern take on the classic California cruiser featuring White Onyx Pearl paint, vintage tank graphics, tons of chrome, tubeless laced wheels, mini-apes, and Milwaukee-Eight 117 Classic motor.
• 2026 Deadwood Dark silhouette cruiser with Denim Black paint, black tubeless laced wheels, smoked chopped windshield, Milwaukee-Eight 117 Classic motor, and modern Softail chassis.
• 2026 CVO Street Glide 3 Limited Premium three-wheel touring trike featuring Milwaukee-Eight VVT 121 motor, redesigned suspension, electric reverse system, heated seats, trunk, Grand Tour-Pak, 12.3 inch TFT display with Skyline OS, and premium H-D audio.
• 2026 Road Glide 3 Leaner, meaner trike with redesigned Sharknose fairing, Milwaukee-Eight VVT 117 motor, completely redesigned rear suspension, 12.3 inch TFT with Skyline OS, LED lighting, and Rider Safety Enhancements.
• 2026 Street Glide 3 Limited Long-haul touring trike with redesigned Batwing fairing, re-engineered suspension, Milwaukee-Eight VVT 117 power, heated rider and passenger seating, all-new Grand Tour-Pak, and Skyline OS connectivity.
• Pre-Owned Harley-Davidson Motorcycles Certified pre-owned Harley-Davidson motorcycles available at the dealership, with prices ranging from approximately $11,499 CAD (2011 Electra Glide Classic) to $58,499 CAD (2023 CVO Road Glide LTD Anniversary). Includes trade-in valuation support and finance options.
• Motorcycle Rentals Rental fleet allowing customers to experience Harley-Davidson motorcycles before purchasing, available as a separate revenue stream at the dealership.
• Service Department Full motorcycle service department offering maintenance, repairs, and motorcycle detailing for Harley-Davidson motorcycles. Service hours Monday-Friday 08:30-17:30. Online appointment booking available.
• Parts Department Genuine Harley-Davidson parts and accessories sales with parts request available through the website. Showroom & Parts Hours: Monday-Friday 09:00-17:30, Saturday 09:00-16:00.
• Motorclothes Apparel Harley-Davidson branded apparel, riding gear, accessories and merchandise. Currently offering Motorclothes clearance with up to 70% off.
• Winter Storage Program Seasonal motorcycle storage service for the 2025-2026 winter season, allowing customers to store their motorcycles at the dealership facility.

Quantifiable outcome

• Up to $1,500 customer cash available on select 2025 and 2026 Road Glide, Street Glide, and Cruiser models through August 31, 2026
• +4 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Kingston Harley-DavidsonminorOthersSister dealership under common ownership. Referenced on Freedom Harley-Davidson of Ottawa's website under 'About us' section. Offers cross-promotional inventory access for customers.
• Gatineau Harley-DavidsonminorOthersSister dealership in the Gatineau, Quebec area under common ownership. Listed on Freedom Harley-Davidson of Ottawa's website under 'About us' section for cross-promotional purposes.
• Harley-Davidson Motor CompanycoreChannel Partner/ Reseller/ DistributorAuthorized Harley-Davidson dealership operating under brand franchise/licensing agreement. Provides exclusive rights to sell new Harley-Davidson motorcycles, use brand trademarks, access factory support, training, and participate in national promotional programs including customer cash offers and demographic discounts.

Scale indicators2 records

Recent moves1 record

Expansion highlights6 records

Direct peers

• Gatineau Harley-Davidson: Authorized Harley-Davidson dealership in Gatineau, Quebec, operating under common ownership with Freedom Ottawa. Mirrors the same full-line H-D retail, service, and apparel model and serves an overlapping National Capital Region customer base — a directly comparable franchise dealership.
• Kingston Harley-Davidson: Authorized Harley-Davidson dealership under the same ownership group as Freedom Harley-Davidson of Ottawa, listed as a sister dealership on hdottawa.com. Sells the full H-D lineup, parts, service, and Motorclothes across Eastern Ontario — directly comparable in product mix, franchise model, and customer segments.
• Trev Deeley Motorcycles: Long-standing authorized Harley-Davidson dealership in the Vancouver, BC area offering new and pre-owned H-D motorcycles, service, parts, and apparel. Comparable as another multi-stream Canadian H-D franchise dealer with a full premium CVO portfolio and active rider community programming.
• Sturgess Cycle: Authorized Harley-Davidson dealer in the Hamilton/southern Ontario region offering new and used H-D motorcycles, service, parts, and apparel. Comparable as another Ontario-based authorized H-D franchise with a similar multi-revenue retail model.
• Canada One Motorsports: Multi-brand powersports dealership in Ontario carrying motorcycles, ATVs, and side-by-sides alongside service and parts. Comparable as a competing Ontario powersports retailer competing for overlapping cruiser, touring, and adventure riders, though with broader brand mix than the H-D-exclusive Freedom Ottawa.
• Toronto Harley-Davidson: Authorized Harley-Davidson franchise in the Greater Toronto Area selling the full H-D lineup alongside service, parts, and Motorclothes. Comparable as a major-market Canadian H-D retailer with overlapping product portfolio, financing programs, and H.O.G. chapter support.
• GP Bikes (Canadian multi-brand powersports dealer): Multi-brand Canadian motorcycle and powersports dealer offering new and pre-owned motorcycles, service, parts, and apparel. Comparable as a competing authorized dealer in the Ontario/Quebec region where customers may cross-shop against Freedom Ottawa for cruiser, touring, and adventure models.

Others

• RevZilla: Large U.S.-based online motorcycle parts, accessories, and apparel retailer. Comparable as an adjacent ecosystem participant competing for parts, gear, and apparel spend — particularly Motorclothes and aftermarket accessories — though without a competing new-vehicle franchise channel.

Broad incumbents

• Harley-Davidson Motor Company: The parent manufacturer and franchisor of the Freedom Ottawa dealership. Operates broadly across motorcycle design, manufacturing, and global brand management; while not a direct retailer competitor, its product roadmap, franchise terms, and national promotional programs directly govern this dealership's revenue model.

Emerging players

• LiveWire (Harley-Davidson EV): Harley-Davidson's electric motorcycle sub-brand operating dedicated LiveWire retail stores and an emerging EV product line. Comparable as a same-brand adjacent retail format targeting a younger, urban rider demographic — a partial-overlap emerging channel that may compete for the next-generation customer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/527777936021499
• Instagraminstagram.com/freedomharleydavidsonottawa
• Xx.com/freedomhdottawa
• LinkedInlinkedin.com/company/freedom-harley-davidson-of-ottawa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Freedom Harley-Davidson of Ottawa