Delta Webbyrå AB

What Delta Webbyrå AB does

Delta Webbyr\u00e5 AB is a privately held Swedish digital web agency founded in 1999 and headquartered in Askersund, Sweden. The company's core product is the Delta\u00ae web system, a cloud-based website and e-commerce platform built on the Duda platform and hosted on Amazon Web Services, marketed exclusively in Sweden under the Delta\u00ae registered trademark. The platform includes automated weekly updates, SSL encryption, SEO and Core Web Vitals optimization, mobile-responsive design, built-in analytics, and integrated payment gateways (Stripe, Klarna, PayPal). Delta sells primarily to Swedish small and medium businesses across diverse verticals \u2014 including restaurants, retail, healthcare, agriculture, nonprofits, and professional services \u2014 with a reference base of more than 100 customer websites.

The business operates on a subscription-based revenue model anchored by monthly website hosting and maintenance fees, supplemented by e-commerce tier subscriptions (Standard 790 kr/month, Advanced 990 kr/month, Unlimited 1,490 kr/month), one-time production fees (from 25,000 kr for e-commerce builds), a 2,900 kr one-time Google Business Profile setup fee, and professional services including photography, copywriting, video production, translation, and digital marketing. Go-to-market combines direct sales (phone, email, in-person office visits) with SEO-driven organic inbound, a free initial consultation, and a Byr\u00e5partner agency reseller channel that enables advertising and communication agencies to resell Delta websites white-label. The company is led by founder/CEO Erik Gunnarsson and System Administrator Ewa Karlsson, with a small core team supplemented by a network of freelance producers and technical specialists for larger projects. Delta holds Duda Certified Web Design, Platform Specialist, and Developer certifications and is a registered Swedish private limited company (org. no. 559101-7511) compliant with GDPR.

Name

Delta Webbyrå AB

Legal name

Delta Webbyrå AB

Website

https://delta.se

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Delta Webbyr\u00e5 AB is a Swedish digital web agency founded in 1999 that sells subscription-based websites and e-commerce stores, built on the Duda platform and hosted on AWS, to small and medium businesses across Sweden under the Delta\u00ae brand.

Ownership category

akta.pro rank

Product category

Web Design Services

NAICS

Computer Systems Design Services (541512), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Programming Services (7371)

akta.pro industry

PRIMARYEDAMAHAH

E-commerce & Online Business (Marketplaces, DTC)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Entrepreneurship & Business Enrichment

Keywords

• Web design services
• Cloud website builder
• Ecommerce platform solutions
• Search engine optimization
• Digital marketing services

Headquarters

HQ city

Askersund

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Website Subscription (Monthly): Recurring monthly subscription for website hosting and maintenance. Customers pay a fixed monthly fee and Delta handles all technical management including hosting, SSL, backups, SEO optimization, domain management, and email.
2. E-commerce/Webstore Plans: Three-tier monthly subscription model for e-commerce (Standard 790 kr/month, Advanced 990 kr/month, Unlimited 1,490 kr/month) with additional one-time production fees from 25,000 kr. Includes payment gateway integrations (Stripe, Klarna, PayPal).
3. Google Business Profile Setup: One-time service fee of 2,900 kr to set up and optimize a Google Business Profile for local SEO customers.
4. Professional Services & Add-ons: Additional services including photography, copywriting, translation, video production, image editing, and digital marketing consulting. Also domain registration and management fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Delta Webbyrå AB designs, builds, and hosts professional websites and e-commerce stores for small businesses, foundations, and associations in Sweden, using the proprietary Delta® cloud-based web system (built on the Duda platform) and hosted on Amazon Web Services. The offering combines website production, e-commerce functionality, SEO optimization, domain/email management, Google Business Profile setup, digital marketing, and a suite of professional services (photography, copywriting, translation, video) delivered under a recurring subscription model with optional one-time setup fees.

Product overview

Delta Webbyrå AB offers a unified product portfolio anchored by the Delta® cloud-based web system, which serves as the core platform for all website and e-commerce offerings. The primary products are Hemsida (websites) and Webbutik (web stores), supplemented by a suite of integrated services including domain/email management, Google Business Profile setup, and digital marketing. Add-on capabilities include SEO optimization, professional photography, video production, copywriting, translation, and image editing. The Smarta Appar (Smart Apps) feature provides curated third-party integrations including Usercentrics, Site Search 360, Paperforms, and Loxi Event Calendar. Payment processing for web stores integrates Stripe, Klarna, and PayPal, with multi-channel selling through Facebook, Instagram, Amazon, and eBay.

Differentiator

Problem solved

Functional benefit

Products and services

• Hemsida (Website) Professional website creation service for businesses, foundations, and associations, built on the Delta® cloud-based web system. Includes SEO optimization, mobile-friendly responsive design, automatic SSL encryption, weekly platform updates, and built-in analytics. Customers subscribe on a recurring basis and Delta handles hosting, security, and technical management.
• Webbutik (Web Store) E-commerce platform available in three monthly tiers: Standard (790 kr/month, up to 100 products), Advanced (990 kr/month, up to 2,500 products), and Unlimited (1,490 kr/month, unlimited products). Includes payment integrations (Stripe, Klarna, PayPal), multi-channel selling (Facebook, Instagram, Amazon, eBay), CSV import/export, multilingual support, and SEO optimization.
• Google Företagsprofil (Google Business Profile Setup)

Quantifiable outcome

• Customers achieve top Google rankings for local search terms (e.g., 'däckhotell Askersund', 'café Askersund', 'kontorshotell Askersund')
• +3 more outcomes

Named customers18 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

Feature7 records

Partnerships

Six partnerships are on record, tiered core and minor.

• DudacoreTechnology or IntegrationDelta Webbyrå markets and resells the Duda cloud-based website platform under the Delta® brand in Sweden. Duda is the underlying technology powering all Delta-built websites, providing the CMS, hosting infrastructure, templates, and e-commerce functionality. Delta has exclusive rights to market Duda in Sweden and integrates the platform with their own Swedish-language support, SEO expertise, and professional services.
• Amazon Web Services (AWS)coreTechnology or IntegrationAll Delta-built websites are hosted on Amazon Web Services (AWS), providing 99.9% uptime, automatic backups, and secure cloud infrastructure. AWS is the hosting backbone of the Delta web system.
• StripecoreTechnology or IntegrationStripe is integrated as a payment processing solution in all Delta e-commerce plans (Standard, Advanced, and Unlimited), enabling secure online payments for webstore customers.
• PayPalcoreTechnology or IntegrationPayPal is integrated as a payment processing solution in all Delta e-commerce plans, providing an additional trusted payment option alongside Stripe.
• KlarnacoreTechnology or IntegrationKlarna is integrated as a payment solution in Delta e-commerce stores, enabling buy-now-pay-later options for consumers. Specifically mentioned in connection with Må Väl Produkter's webstore.
• Network of Freelance Producers and TechniciansminorStrategic or Co-development PartnerDelta maintains a stable network of freelance content producers, developers, photographers, and technicians to scale capacity for larger projects. This network enables Delta to serve both large and small clients.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Shopify: Global e-commerce platform serving SMB merchants. Directly comparable to Delta's Webbutik offering for SMBs wanting to sell online, with a more mature e-commerce ecosystem but at higher price points than Delta's subscription tiers.
• GoDaddy: Global web hosting and website builder with bundled domain, email, and SMB marketing services. Comparable to Delta's full-service SMB web offering but at massive scale and lower per-customer pricing, representing broad competitive pressure.
• Squarespace: Premium global website builder with strong design positioning, popular with SMBs in creative and lifestyle verticals. Comparable to Delta in serving design-conscious small businesses, but competes as a self-service alternative rather than managed service.
• WordPress.com: Major CMS-based website builder owned by Automattic, widely used by SMBs globally. Competes in the same SMB website market as Delta, with a vast plugin ecosystem that overlaps with Delta's e-commerce and SEO feature set.
• Wix: Global DIY website builder with massive scale and a broad SMB customer base. Competes with Delta for the same Swedish SMB customers but at lower price points, potentially commoditizing the basic website category that Delta sells via subscription.

Direct peers

• Webflow: Professional website builder targeting designers and agencies building custom sites for business clients. Overlaps with Delta's value proposition of producing polished, custom websites for SMBs, and competes for the same agency partner channel that Delta cultivates.
• Duda: The underlying cloud-based website platform on which Delta's entire offering is built. As Delta's exclusive Swedish reseller, Duda could also sell directly to Swedish agencies/SMBs, making it both the core technology supplier and the most direct competitive threat to Delta's positioning.
• Loopia: Swedish web hosting and domain provider offering website builder services and e-commerce solutions to SMBs. Directly comparable to Delta in geography, customer segment (Swedish SMBs), and product mix (hosting + website builder), making it the closest domestic competitor.

Regional players

• SiteGround: Web hosting provider with managed WordPress and website builder offerings, strong in European SMB markets. Comparable to Delta's hosting-plus-website positioning for small businesses, primarily competing on hosting infrastructure rather than full-service agency work.
• One.com: European web hosting and website builder with strong Nordic presence, serving SMBs across Sweden, Denmark, Norway, and beyond. Comparable to Delta in offering bundled hosting, domain, email, and website builder services to small businesses in the same geographic market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/delta-webbyra
• Facebookfacebook.com/deltawebbyra

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Delta Webbyrå AB