A VOUS LE DIRECT

What A VOUS LE DIRECT does

A VOUS LE DIRECT (operating as ANJALI MVP SAS) is a French professional audiovisual production company founded in 2017 and headquartered in Courbevoie, near La Défense. It specializes in the multicamera capture, real-time direction, and secure live streaming of professional, institutional, and scientific events, deploying a fully company-owned inventory of broadcast equipment (Sony FDR-AX100 cameras, Roland V-160HD and Blackmagic ATEM switchers, Sennheiser wireless microphones, ZOOM F8N mixers, Blackmagic Web Presenter encoders) alongside in-house developed software (a custom Q&A box system, white-labeled streaming pages, and a token-based access control platform for paid events). Its service portfolio covers the full live-event lifecycle — pre-event consulting and site visits, on-site régie (video / audio / lighting), hybrid duplex with remote speakers, multi-platform distribution (Vimeo Live, Zoom Webinar, YouTube, Facebook, LinkedIn, Webikeo, Webex, Teams, Google Meet, and more), interactive engagement integration (Vevox, Wooclap, Mentimeter, Kahoot!, Klaxoon), accessibility services (subtitling, sign language, velotypy), monetization via ticketed paywalls, and rapid post-event replay delivery in 1080p MP4.

The company sells project-based professional services priced at €2,000–€3,500 HT per event-day, distributed almost entirely through direct inbound (website quote forms, technical call bookings, phone), with secondary discovery via LinkedIn, a Sortlist marketplace listing, and organic word-of-mouth from a testimonial-rich client roster. Its client base spans research institutes (INRAE, Inserm, Institut Imagine), government and regulatory bodies (ADEME, Autorité de Sûreté Nucléaire, AP-HP), healthcare organizations, patient associations (Vaincre la Mucoviscidose), and enterprises (BNP Paribas, Arianespace, Action, Smile, Lucca, Institut Mines-Télécom, Eiffage, Ipsos BVA, Cenexi, IFEC, L'Observatoire du Réel). Since 2017 it has executed 50+ events per year and serves 60+ recurring clients, with founders Karine Zabala and Michel Zabala (President) personally leading delivery. The company is founder-owned, privately held, has 1–10 employees, and has raised no external capital.

Name

A VOUS LE DIRECT

Legal name

ANJALI MVP SAS

Website

https://avousledirect.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

A VOUS LE DIRECT is a French audiovisual production company providing end-to-end multicamera capture, real-time direction, and secure live streaming for professional, institutional, and scientific events across France, using fully owned broadcast equipment and in-house interactive tools.

Ownership category

akta.pro rank

Headquarters

HQ city

Courbevoie

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Professional live event production and streaming services: Project-based professional services covering the full event video lifecycle: multicamera capture, live direction, streaming broadcast, and post-event deliverables (MP4 files, replay hosting, audience reports). Pricing is structured per event-day, with scope varying by client objectives and technical requirements. The company also offers optional monetisation services where paid ticketing is integrated into the streaming workflow.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

A VOUS LE DIRECT provides end-to-end audiovisual production services for live events, delivering multicamera video capture (2–7 cameras), professional audio capture and sound reinforcement, real-time video directing, secure live streaming to platforms such as Vimeo Live, Zoom Webinar, YouTube Live, Facebook, LinkedIn and others, duplex integration of remote speakers, post-event replay delivery in MP4 1080p, post-production editing, interactive audience engagement tools (chat, Q&A, polls), accessibility services (subtitling, sign language, velotypy) and paid event monetization with token-based access control. Services are sold on a per-event-day basis, typically €2,000–€3,500 HT excluding VAT, targeting professional event organizers in the institutional, research, healthcare, corporate and public sectors.

Product overview

A VOUS LE DIRECT is a full-service audiovisual production agency specializing in live event capture and streaming for professional, institutional, and scientific events. The offering is a unified, all-inclusive production service combining: multicamera video capture (2–7 cameras), audio capture and sound reinforcement, real-time video directing, secure live streaming across major platforms (Vimeo Live, Zoom Webinar, YouTube, Facebook, LinkedIn, and more), replay express delivery (MP4 1080p), post-event editing, duplex for remote participants, on-site technical control, interactive engagement tools (chat, Q&A, live polling via Vevox, Wooclap, Mentimeter, Kahoot!, Klaxoon), accessibility features (subtitling, sign language, velotypy), monetization via secure paywalled streaming, and pre-event consulting. Services are priced between €2,000–€3,500 HT per event day, and the company operates exclusively with its own owned equipment and in-house teams.

Differentiator

Problem solved

Functional benefit

Products and services

• Captation vidéo multicam (Multicamera live video capture) Professional live multicamera video capture using 2–7 cameras for professional event organizers across the institutional, corporate, research and public sectors.
• Captation audio et sonorisation (Audio capture and sound reinforcement) Professional audio capture and sound reinforcement for live events using wireless microphones, mixing consoles, and PA equipment, for venues with or without existing sound systems.
• Réalisation vidéo en direct (Real-time video directing) Real-time video directing and switching during live events, including professional graphics overlay, lower thirds, composed shots and instant video delivery upon event completion.
• Diffusion live streaming sécurisée (Secure live streaming) Secure live streaming to client-selected or company-managed platforms (Vimeo Live, Zoom Webinar, YouTube Live, Facebook, LinkedIn and more) with optional password protection, access control and multistream to multiple platforms simultaneously.
• Replay express (Rapid replay delivery) Rapid post-event video delivery including MP4 files in Full HD 1080p organized by session, replay links (open or protected) valid for 6 months, and audience statistics reports.
• Montage post-événement (Post-event editing) Post-production video editing including additional cuts, promotional clips for social media, and custom edits requested by clients.
• Duplex intervenants distants (Remote speaker duplex) Hybrid event service enabling remote speakers to participate via video conference (Zoom or similar), integrating their audio and video into both the live stream and the venue display.
• Régie son, vidéo et lumières (On-site video, audio and lighting control) On-site technical control of video switching, audio mixing, lighting, presentation management and an event timer for seamless event execution.
• Solutions d'interactivité (Interactive engagement solutions) Interactive audience engagement tools including live chat, Q&A boxes, live polls, votes and webcam-based questions, integrated with platforms such as Zoom, Vimeo, Vevox, Wooclap, Mentimeter, Kahoot! and Klaxoon.
• Traduction et accessibilité (Translation and accessibility) Accessibility services including live subtitling, sign language interpretation, velotypy (real-time keyboard transcription), and multilingual streaming channels.
• Monétisation (Paid event monetization) Paid event streaming solution with secure cloud platform, individual access tokens linked to ticket numbers, ticket integration (Billetweb, Weezevent, Eventbrite), and combined live plus replay access for monetization.
• Accompagnement éditorial et technique (Editorial and technical consulting) Pre-event consulting including site visits, technical scouting, platform configuration, graphics preparation review and briefing for remote speakers.
• Connexion internet temporaire (Temporary internet connectivity) Temporary internet connectivity solution using professional 4G multi-operator aggregated bonding routers for locations without reliable wired internet connections.

Quantifiable outcome

• ROI x2 reported by clients using the monetisation solution for paid live/replay events

Named customers15 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration27 records

Feature3 records

Partnerships

Two partnerships are on record, tiered minor.

• Event WayminorOthersEvent Way is listed as a partner of A VOUS LE DIRECT. The nature of the partnership is not explicitly described but appears on the website footer under 'Partenaires', suggesting a cooperative or referral relationship in the event services ecosystem.
• Nouvel HayminorOthersNouvel Hay (Nouvel Hay Magazine) is listed as a partner on the website. No further detail on the partnership terms or structure is provided.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Webikeo: French webinar and virtual event platform targeting B2B event organizers. Overlaps with A VOUS LE DIRECT on streaming destination and integrated audience engagement, and is also explicitly listed by AVLD as a supported streaming platform — making it both a channel partner and a substitute.
• Wildmoka: French AI-driven live event clipping and content repurposing service for broadcasters and event producers. Comparable to A VOUS LE DIRECT's 'Montage post-événement' and 'Replay express' offerings, serving a similar French and European institutional client base.
• Beamian: Event technology provider offering registration, badging, and on-site attendee engagement for corporate events and conferences. Comparable in serving French and European institutional event organizers with technology-enabled event services.
• Livestorm: French-founded webinar and virtual event platform offering integrated registration, engagement, and streaming. Competes directly with A VOUS LE DIRECT by enabling clients to self-produce events without an external production crew, particularly for the routine webinar use cases that make up a portion of AVLD's volume.

Emerging players

• StreamYard: Browser-based live streaming studio used by creators and businesses for multistream broadcasts to YouTube, LinkedIn, and Facebook. Competes with A VOUS LE DIRECT at the lower end of the market where clients are willing to self-produce simple webinars and internal communications.
• Klaxoon: French interactive workshop and collaboration platform used during live events for audience engagement. Overlaps with AVLD's interactive offerings (Wooclap, Mentimeter, Kahoot! integrations) and is integrated by AVLD into client events.

Others

• DaCast: Self-service live streaming and video hosting platform with paywall and monetization features. Comparable to the streaming infrastructure layer that A VOUS LE DIRECT itself relies on (alongside Vimeo) and a potential substitute for the company's monetization offering.
• Eventbrite: Global event ticketing and registration platform explicitly supported by A VOUS LE DIRECT's monetization solution. Adjacent rather than directly competing, but represents the upstream ticketing layer that AVLD clients use and could disintermediate parts of the value chain.

Broad incumbents

• ON24: Large US-listed webinar and virtual event platform with enterprise marketing and demand-generation features. Represents the scale end of the alternative-stack threat that could erode AVLD's enterprise webinar and convention production engagements.
• RingCentral Events (formerly Hopin): Global virtual and hybrid event platform acquired by RingCentral. Provides end-to-end registration, streaming, and engagement that competes with A VOUS LE DIRECT's bundled hybrid-event service for larger enterprise and international accounts.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/avousledirect
• LinkedInlinkedin.com/company/avousledirect
• Xx.com/avousledirect

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about A VOUS LE DIRECT