beamian

What beamian does

beamian is a Lisbon-headquartered event technology company founded in 2019 that provides an integrated software-and-hardware platform for managing in-person, hybrid, and virtual events. Its product portfolio spans a modular Event Management Software suite (registration, ticketing, check-in, exhibitor management, analytics) bundled with proprietary NFC/RFID hardware — Smart Badges, Smart Wristbands, and Beamers 2.0 lead-capture devices — plus a standalone Check-In by beamian mobile app for smaller self-service events. The technology architecture is offline-first and emphasizes behavioral data capture through Visitor-to-Visitor (V2V) badge interactions, At-Home Smart Badge Activation for VIP experiences, and real-time dashboards, supported by native integrations with major CRM (Salesforce, HubSpot, Microsoft Dynamics, Pipedrive), event (Eventbrite, Hopin, Cvent, Bizzabo, Eventsforce), and analytics (Google Analytics, Meta Pixel, Zapier) platforms.

beamian monetizes through a multi-stream model: SaaS subscriptions priced per event/attendee on multi-year contracts, hardware sales and rentals for Smart Badges and Beamers, transaction fees on integrated ticketing (supporting Visa, Mastercard, MB WAY, Multibanco, Apple Pay, SEPA), and managed services under an "Outcome-as-a-Service" framework that bundles people, software, and hardware with on-site support. Go-to-market combines enterprise field sales with a demo-led motion alongside a PLG self-service channel for smaller events. The company is led by co-founder and CEO Sérgio Pinto, employs 11–50 people, and operates from Lisbon (HQ) and Madrid with localized sites in Portuguese, Spanish, French, German, and English, serving named customers including Champalimaud Foundation, NXP Semiconductors, Study Abroad Portugal, and VTK Gent.

Name

beamian

Legal name

beamian

Website

https://beamian.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

beamian is a Portuguese event technology company providing integrated software and NFC/RFID hardware (Smart Badges, Beamers) for managing in-person, hybrid, and virtual events. It serves event organizers, trade show exhibitors, and job fair hosts across Europe via a subscription-plus-hardware Outcome-as-a-Service model.

Ownership category

akta.pro rank

Product category

Event Management Software

NAICS

Convention and Trade Show Organizers (561920), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro industry

PRIMARYTHAHAFAA

All-in-One Event Registration & Event Management Suites

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Event Registration, Ticketing & Attendee Management Platforms

SECONDARYMPAGAJAG

Access Control, Credentialing & Entry Management (Scan/Turnstiles/RFID)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Ticketing & Event Promotion Services

SECONDARYTHAHAFAM

Virtual & Hybrid Event Registration & Streaming Access Platforms

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Event Registration, Ticketing & Attendee Management Platforms

SECONDARYBPAFAGAL

Ticketing, Registration & Event Technology (Badging, Apps)

Business & Public Services/Marketing, Advertising & PR Services/Experiential & Event Marketing

Keywords

• Event management software
• Contactless lead capture
• NFC smart badges
• Event check-in
• Trade show technology

Headquarters

HQ city

Porto

HQ country

Portugal

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Event Management Software Platform: SaaS subscription model providing event organizers access to a comprehensive event management platform including registration, check-in, lead capture, exhibitor management, and analytics. Pricing based on event size and feature requirements.
2. Smart Badge and Hardware Solutions: Sale or rental of NFC/RFID smart badges, wristbands, and Beamer hardware devices. Hardware is bundled with software for guaranteed operational outcomes, particularly for trade shows and large events.
3. Event Ticketing: Integrated ticketing solution with support for time-based programmable ticketing, multiple ticket types, promo codes, and multiple payment options including Visa, Mastercard, MB WAY, MB, Apple Pay, and SEPA.
4. Outcome-as-a-Service (OaaS): Premium service model combining people, software, and hardware to guarantee operational outcomes rather than just software licenses. Includes dedicated onboarding, account management, and on-site support.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

beamian provides an integrated event management platform combining cloud software, proprietary NFC/RFID hardware (Smart Badges, Smart Wristbands, Beamers 2.0), and human on-site support to manage in-person, hybrid, and virtual events end-to-end. The platform handles attendee registration, ticketing, contactless check-in, exhibitor management, lead capture, gamification, and analytics, sold to event organizers and trade show exhibitors via subscription contracts bundled with hardware and managed services.

Product overview

beamian is an event technology provider offering a modular, platform-plus-hardware ecosystem for managing in-person, hybrid, and virtual events. The core offering comprises the Digital Events Platform and Event Management Software (covering registration, check-in, and exhibitor management), supported by proprietary hardware including Smart Badges, Smart Wristbands, and Beamers 2.0 for lead capture. Add-on modules include Event Ticketing, a Mobile Event App, Lead Capture tools, and the Check-In by beamian App for self-sufficient smaller events. The platform also integrates with third-party CRMs, marketing automation, analytics, and event ticketing tools, and supports event-specific pricing plans for trade shows and job fairs.

Differentiator

Problem solved

Functional benefit

Brands

• CHECK-IN BY BEAMIAN: A modular event check-in app solution designed for event organizers looking to be more self-sufficient when it comes to attendee management and ticket validation for smaller events.

Products and services

• beamian Event Management Platform A unified event management platform supporting in-person, hybrid, and virtual events that combines cloud software with proprietary hardware (smart badges, Beamers) and human on-site support for end-to-end event operations including registration, contactless check-in, lead capture, exhibitor management, and post-event analytics. Targeted at event organizers and trade show operators globally.
• Digital Events Platform A virtual and hybrid events platform providing fully branded event web pages, HD live streaming, virtual booths, video conferencing, live chat, polling, Q&A, networking areas, and product showcasing, with attendee and exhibitor data export to CRM systems.
• Event Management Software On-site event operations software providing access control, consumption management, QR code technology, smart badging, and mobile device management for event organizers managing in-person event logistics.
• Event Check-In Electronic and contactless event check-in supporting sub-5-second entry per attendee using smart badges, smart wristbands, or QR codes, with real-time dashboard reporting and on-site registration capabilities for event organizers.
• Exhibitor Management Event monetization module offering customizable virtual stands, partner tier and benefits management, and integrated lead capture tools with CRM-compliant data export for trade show exhibitors and event organizers.
• Smart Badges NFC-enabled wearable smart badges integrated into event credentials for attendance tracking, attendee interaction monitoring, contactless networking, and contact sharing, including the Smart Badges 2.0 with Visitor-to-Visitor (V2V) technology that enables badge-to-phone tap contact exchange.
• Beamers 2.0 Proprietary hardware devices for exhibitor-side lead capture and contact sharing using NFC technology, designed for offline-first reliability so exhibitors can capture attendee interactions without constant internet connectivity, delivering zero lost leads and instant digital brochure and contact exchange.
• Smart Wristbands NFC-enabled smart wristbands including eco-friendly variants designed for multi-day or high-traffic events, supporting access control and consumption management such as cashless payments at events.
• Event Ticketing Comprehensive event ticketing with time-based programmable ticketing, multiple ticket types and add-ons, promo codes, code-restricted registrations, GDPR-compliant forms, and multiple payment options including Visa, Mastercard, MB WAY, Multibanco, Apple Pay, and SEPA.
• Lead Capture Contactless lead capture tool enabling attendees to share contacts digitally with exhibitors, with real-time data export and CRM integration (Salesforce, HubSpot, Microsoft Dynamics) for exhibitors and event organizers.
• Check-In by beamian App A modular event check-in mobile app for Android and iOS enabling QR code scanning, bulk guest list uploads, manual registration, label printing, and real-time dashboard access for smaller self-sufficient events. Available on Google Play and the Apple App Store.
• Digital CV Sharing Digital CV collection and candidate-exhibitor matching functionality for career and job fairs, supporting paperless recruitment workflows, job board functionality, and structured candidate data export.
• Outcome-as-a-Service (OaaS) Premium managed service combining dedicated people, beamian software, and proprietary hardware to guarantee operational outcomes (such as check-in wait times and lead capture rates) rather than just delivering software licenses, including dedicated onboarding, account management, and on-site event support.

Quantifiable outcome

• Check-in time reduced to under 5 seconds per person
• +5 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Feature6 records

Partnerships

Ten partnerships are on record, tiered core.

• ZapiercoreTechnology or IntegrationIntegration partnership allowing beamian to connect with thousands of applications through Zapier's automation platform, enabling automated workflows between beamian's event management system and other business tools.
• SalesforcecoreTechnology or IntegrationNative CRM integration allowing all lead data captured at events to be fed directly into Salesforce, ensuring seamless handoff between event marketing and sales teams.
• HubSpotcoreTechnology or IntegrationCRM integration for marketing automation and lead management, connecting event-generated leads with HubSpot's marketing and sales platform.
• Microsoft Dynamics CRMcoreTechnology or IntegrationEnterprise CRM integration for organizations using Microsoft ecosystem, enabling event data to flow into Dynamics for enterprise resource planning.
• EventbritecoreTechnology or IntegrationIntegration with leading event ticketing platform Eventbrite for synchronized registration and ticketing data.
• HopincoreTechnology or IntegrationIntegration with virtual event platform Hopin for hybrid event support and cross-platform attendee data.
• CventcoreTechnology or IntegrationIntegration with event management platform Cvent for enterprise event operations and venue management.
• BizzabocoreTechnology or IntegrationIntegration with event operating system Bizzabo for extended event management capabilities.
• Google AnalyticscoreTechnology or IntegrationNative analytics integration tracking event website traffic and attendee behavior through Google Analytics.
• Meta PixelcoreTechnology or IntegrationFacebook/Meta advertising pixel integration for event promotion tracking and retargeting campaigns.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Cvent: Cvent is one of the largest enterprise event management platforms, offering registration, ticketing, on-site solutions, and lead capture. Beamian lists Cvent as a Core integration partner, indicating direct overlap in enterprise event tech and shared enterprise event organizer customers.
• Bizzabo: Bizzabo is an event operating system serving in-person, hybrid, and virtual events with registration, engagement, and analytics. Beamian explicitly integrates with Bizzabo, confirming overlap in event management platforms targeting enterprise organizers and similar feature scope.
• Hopin: Hopin is a virtual and hybrid events platform offering registration, networking, and live streaming. Beamian integrates with Hopin for hybrid support, making it a direct competitor for hybrid/virtual event workloads with overlapping platform functionality.
• Eventbrite: Eventbrite is a leading consumer and SMB ticketing and event registration platform. Beamian integrates with Eventbrite for synchronized ticketing data, making it a comparable peer in the ticketing and registration layer, though Eventbrite skews more SMB.
• Eventsforce: Eventsforce is an enterprise event management platform covering registration, on-site solutions, and engagement. Listed as a beamian integration partner, Eventsforce directly competes for enterprise event management deals with comparable feature scope.
• EventMobi: EventMobi provides event apps, registration, and on-site check-in technology for meetings and conferences. It is a direct competitor in attendee engagement and on-site event technology with comparable customer profiles.
• RainFocus: RainFocus is an enterprise event marketing platform focused on large-scale corporate events and trade shows. Its unified registration, content, and lead management capabilities overlap with beamian's platform, especially in enterprise trade show deployments.

Emerging players

• Swapcard: Swapcard offers AI-powered event experiences with registration, networking, and matchmaking. It competes with beamian for hybrid/virtual event workloads and exhibitor lead capture, particularly in trade show contexts.
• Hubilo: Hubilo is an event engagement platform offering registration, networking, and analytics for virtual and hybrid events. It competes directly with beamian's digital events platform for enterprise event organizer budgets.

Others

• Zapier: Zapier is a workflow automation platform with which beamian has a Core integration. While not a direct competitor, Zapier serves as an ecosystem enabler that allows beamian to integrate with thousands of apps and is comparable as a software ecosystem node.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/beamian_events
• YouTubeyoutube.com/channel/UCp7l-Y8BT-WCSuevWGlmSvg
• Facebookfacebook.com/beamian.digital.you
• LinkedInlinkedin.com/company/beamian
• Instagraminstagram.com/beamian.digitalyou

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about beamian