New! Creative Agency

What New! Creative Agency does

New! Creative Agency (legal entity UAB New Agency, company code 302704981) is a privately held full-service creative agency headquartered at Goštauto 40, Vilnius, Lithuania. Founded around 2015, the firm offers brand strategy, brand storytelling, copywriting, and creative campaigns across video, digital, social, printed media, radio, and guerrilla formats to a broad enterprise client base that includes NIKE, Carlsberg, Telia, Akropolis, MO Museum, Ežeys, Utenos, the City of Vilnius, and the Lithuania Department of Tourism. The agency describes its underlying method as the proprietary 'Curiosity™ and Common Sense™' methodology and operates with 51–100 employees under a multidisciplinary model that combines photographers, lawyers, philosophers, philologists, journalists, and influencers.

The business model is a traditional project-based creative-services agency. Work is delivered on a quoted, project-by-project basis with no publicly disclosed pricing; revenue is generated entirely from professional services fees and is not reported publicly. Distribution and sales are primarily direct, with the firm running recurring 'Vitaminai' client events and supplemented by referrals from two closely affiliated sister agencies: SuperYou (digital, named #1 Digital Agency in Lithuania 2018 by Adrenalinas) and Godspeed (branding studio, 2018 Grand Prix at Adrenalinas, Gold Baltic Best, and Epica Awards). The agency has received a single EU Regional Development Fund grant of €18,376.5 (against a €30,627.5 total project value) in 2017 to fund business-management software and hardware.

Beyond client work, the agency operates several own-IP initiatives: the Real is Beautiful Stock photography database (built with Lithuania's Department of Tourism, Digital Sense, Metida, and Bosanova Agency), the annual Baby Writers pro bono campaign for independent Vilnius bookstore Mint Vinetu (partnering with Smena for photography and Eastern Affair for post-production), and the #Užkalbink (Small Talk Day) social initiative. Leadership consists of Managing Director & Partner Maksim Kuzmin and Creative Director & Partner Tomas Ramanauskas. There is no parent company, no institutional investor, and no disclosed equity ownership; technology stacks consist of off-the-shelf tooling rather than proprietary platforms.

Name

New! Creative Agency

Legal name

UAB New Agency

Website

https://newisnew.lt

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

New! Creative Agency is a privately held Vilnius, Lithuania-based full-service creative agency delivering brand strategy, storytelling, copywriting, and multi-format campaigns for enterprise brands, public-sector clients, and select SMBs across the Baltic region.

Ownership category

akta.pro rank

Product category

Creative Agency Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro industry

PRIMARYMPAAAAAC

Brand Campaign & Integrated Communications Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

SECONDARYMPAAAAAA

Integrated Full-Service Creative Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

SECONDARYBPAFAEAD

Creative Concepting & Campaign Development

Business & Public Services/Marketing, Advertising & PR Services/Brand Strategy & Creative Services

SECONDARYMPAAAAAG

Video/Film Creative Agencies (Concept-to-Creative)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

SECONDARYMPAAAAAE

Social Media Creative Agencies (Content & Community)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

Keywords

• Creative agency services
• Brand strategy development
• Advertising campaign creation
• Copywriting services
• Brand communication design

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Creative Agency Services: Professional creative services including brand strategy, communication strategy, copywriting, creative campaigns, digital presence, and branding solutions for various clients.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

New! Creative Agency is a Vilnius-based full-service creative agency that develops brand strategy, brand storytelling, communication strategy, copywriting, and creative campaigns delivered across video, digital, social, printed media, radio, and guerrilla marketing formats. The agency works on brand innovation, digital presence, and branding projects, supporting enterprise clients, start-ups, and public-sector organizations primarily in Lithuania and the Baltic region.

Product overview

New! Creative Agency is a full-service creative agency offering communication strategy, brand strategy, brand storytelling, copywriting, and creative campaigns across multiple formats including video, digital, social, printed media, radio, and guerrilla marketing. The agency's core offering centers on creating 'meaningful fame' for brands through strategic insights and flawless execution. Alongside client work, the agency has developed proprietary methodologies (Curiosity™ and Common Sense™) and several own initiatives including the Real is Beautiful Stock photography database, the Baby Writers pro bono campaign for bookstores, the #Užkalbink Day social initiative, and visual identity projects like Rome's 'Museum of Ahhh!' branding. The agency is supported by sister companies SuperYou (digital services) and Godspeed (branding studio).

Differentiator

Problem solved

Functional benefit

Products and services

• Creative Agency Services Full-service creative agency engagement that delivers communication strategy, brand strategy, brand story, copywriting, and creative campaigns across video, digital, social, printed, radio, and guerrilla formats for enterprise, public-sector, and start-up clients in Lithuania and the Baltic region.
• Brand Strategy & Storytelling Development of brand strategy, brand story, brand tone and behaviour, and brand narrative positioning for clients seeking to differentiate their market presence.
• Creative Campaign Development Design and execution of multi-format creative campaigns and activations, including video, digital, social, printed media, radio, and guerrilla marketing executions for client brands.
• Copywriting Services Copywriting and messaging development for brand communication, campaigns, and content across multiple media formats.
• Digital Presence & Branding Digital presence strategy and branding/design work for clients, delivered in combination with sister agencies SuperYou (digital) and Godspeed (branding studio).

Quantifiable outcome

• 124% increase in ticket sales for MO Museum exhibition
• +5 more outcomes

Named customers26 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• SuperYoucoreStrategic or Co-development PartnerDigital sister agency powers the brand when digital presence, digital strategy, social media, analytics, and all internet-related needs are required. Named #1 Digital Agency in Lithuania 2018 (Adrenalinas). Located at www.superyou.lt, contact [email protected]
• GodspeedcoreStrategic or Co-development PartnerYoungest sibling strategically focused design studio that guides brands starting with brand strategy, brand story, brand name, identity, textual branding. One of most awarded design agencies in Baltics (2018: Grand Prix Adrenalinas, Gold Baltic Best, Epica Awards). Located at www.godspeedbranding.com, contact [email protected]
• MetidaminorImplementation/ SI/ Consulting PartnerLegal consulting partner for 'Real is Beautiful Stock' project providing legal support for the initiative
• Bosanova AgencyminorGTM or Marketing PartnerCommunication partner for 'Real is Beautiful Stock' project - helped spread the message and communication
• Lithuania Department of TourismcoreStrategic or Co-development PartnerSupported 'Real is Beautiful Stock' project from day one, allowed using the Real is Beautiful logo. Also partnered for Lithuania tourism campaign 'Real is Beautiful' creating national brand positioning with postage stamp visual identity

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Godspeed Branding: Sister branding studio formally tied to New!. Won Grand Prix at Adrenalinas 2018 plus Gold at Baltic Best and recognition at Epica Awards — competing in the same Lithuanian creative market with a brand-identity specialty.
• SuperYou: Sister digital agency formally partnered with New!. Both operate within the same Vilnius creative ecosystem and serve overlapping Lithuanian enterprise clients; named #1 Digital Agency in Lithuania at the 2018 Adrenalinas awards.

Broad incumbents

• Wieden+Kennedy: Independent global creative agency best known for its NIKE work — directly comparable to New! on the We Run Vilnius NIKE engagement. Aspirational global peer on brand storytelling and integrated creative campaigns.
• McCann Vilnius: Lithuanian office of the global McCann network. Competes for the same enterprise brand-strategy and integrated campaign briefs in Lithuania that New! serves, but offers multinational reach and scale New! cannot match.
• DDB Lithuania: Lithuanian office of the DDB global creative network. Competes directly for the integrated brand-campaign work that New! performs, with additional international network resources for cross-border clients.
• TBWA Lithuania: Lithuanian arm of the TBWA global creative network. Competes for the same Lithuanian and Baltic enterprise creative mandates, backed by TBWA's international platform, media planning, and brand strategy capabilities.
• Ogilvy Lithuania: Lithuanian office of the Ogilvy network. Competes for enterprise brand-strategy and creative-campaign work in Lithuania, with broader advertising, PR, and consulting capabilities beyond New!'s scope.

Others

• Adrenalinas Awards: Lithuanian creative industry awards body where both New! (via partners) and its direct competitors compete. Acts as a shared benchmark of creative effectiveness within the Lithuanian market that materially shapes competitive positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/newcreativeage

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New! Creative Agency