Health and Food Kyiv

What Health and Food Kyiv does

Health and Food Kyiv is a privately held meal-delivery service founded in 2016 and headquartered in Kyiv, Ukraine, operating with 101-250 employees. The company prepares and delivers calorie-controlled daily rations to consumers in Kyiv and its suburbs, with orders accepted via website, phone, and messenger apps (Telegram, Viber, WhatsApp) and fulfilled by an in-house courier fleet between 8:00-10:00 on weekday mornings.

The product portfolio centers on four calorie tiers (1400, 1800, 2200, and 2600 kcal/day) sold as single-day orders, 5-day discounted packages, or 21-day goal-oriented courses covering weight loss, weight maintenance, athletic performance, and muscle gain. All meals are prepared using a sous-vide method in which food is vacuum-sealed and cooked at a constant 70°C, a technique the company uses as its primary culinary differentiator alongside organic ingredients sourced from verified suppliers. A separate sub-brand, Healthy Lunch Kyiv, targets office workers with a salad-plus-main-course lunch format priced at 279-299 UAH.

The business model is subscription/recurring in nature across both consumer and corporate channels, with an additional sales-led onboarding flow in which a manager calls back each customer to confirm goals, dietary exclusions, and delivery timing before activating a trial ration. Marketing is conducted primarily through organic social (Instagram, Facebook, YouTube), content/blog posts on the company website, and messenger-app communication, supplemented by earned-media collaborations such as a 21-day nutrition experiment run with Ukrainian Fashion Week SS20 organizers. No funding rounds, M&A activity, mobile app, AI/ML capabilities, patents, or public revenue disclosures are present in the available data.

Name

Health and Food Kyiv

Legal name

Health and Food Kyiv

Website

https://health-food.com.ua

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

Health and Food Kyiv is a private Kyiv-based meal delivery service founded in 2016 that prepares sous-vide calorie-controlled daily rations and 21-day nutrition courses for health-conscious consumers, athletes, and office workers in Kyiv and suburbs.

Ownership category

akta.pro rank

Product category

Meal Delivery Services

NAICS

Limited-Service Restaurants (722513), Restaurants and Other Eating Places (7225)

SIC

Retail-Eating Places (5812), Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Restaurant Meal & Prepared Food Delivery (CRAFAFAB)

akta.pro secondary industries

Corporate/Workplace Meal Programs & Bulk Prepared Meals (CRAHAJAJ), Meal kits & subscription meal components manufacturing (AFAKAHAD)

Keywords

• Meal delivery services
• Healthy nutrition plans
• Calorie-controlled diets
• Sous-vide meal preparation
• Corporate lunch delivery

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Daily meal plan subscription: Subscription-based daily meal delivery with calorie-specific plans (1400, 1800, 2200, 2600 kcal). Customers order per day with 5-day packages offering discounts. Delivery to Kyiv addresses.
2. 21-day course programs: Structured 21-day nutrition courses aligned with specific health goals (weight loss, weight maintenance, athletic performance, muscle gain). Price ranges from 15,078 to 17,199 UAH per course.
3. Healthy Lunch corporate program: Individual lunch delivery service for office workers in Kyiv. Lunch consists of salad, main course, and sugar-free beverage. Priced at 299 UAH per lunch, 279 UAH for orders of 4+ lunches.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Health and Food Kyiv is a meal delivery service that prepares and delivers calorie-controlled daily meal plans (1400, 1800, 2200, 2600 kcal) and 21-day structured nutrition courses using sous-vide cooking technology. The company also operates a Healthy Lunch Kyiv sub-brand for office lunch delivery featuring salad, main course, and sugar-free beverages. All meals are made from organic, fresh ingredients sourced from verified suppliers and delivered to customers in Kyiv and the surrounding suburbs.

Product overview

Health and Food Kyiv operates as a meal kit and daily meal delivery service in Kyiv, Ukraine, offering two primary product lines: (1) Daily Meal Plans with four calorie tiers (1400, 1800, 2200, 2600 kcal/day) priced from 678-898 UAH per day, and (2) a structured 21-Day Nutrition Course with goal-specific programs (Lose Weight, Maintain Form, Conquer the Peak, Gain Mass). The company also operates a separate sub-brand called Healthy Lunch Kyiv focused on office lunch delivery. All meals are prepared using sous-vide (vacuum-sealed cooking) technology and feature organic, fresh ingredients from verified suppliers.

Differentiator

Problem solved

Functional benefit

Products and services

• Health and Food Kyiv Daily Meal Plans Daily meal delivery service offering calorie-controlled diets across four tiers (1400, 1800, 2200, and 2600 kcal/day), prepared using sous-vide cooking technology and delivered fresh each morning to customers in Kyiv and surrounding suburbs.
• 21-Day Nutrition Course Structured 21-day meal program with four goal-oriented tracks: Lose Weight (1400-1800 kcal), Maintain Form (1800-2200 kcal), Conquer the Peak (1800-2600 kcal for athletes), and Gain Mass (2200-2600 kcal high-protein). Prices range from 15,078 to 17,199 UAH per course.
• Healthy Lunch Kyiv Office lunch delivery service featuring meat or fish-based lunch sets (salad, main course, sugar-free drink) priced at 299 UAH per lunch or 279 UAH for orders of 4 or more, delivered between 8:00-10:00 on weekdays to office workers in Kyiv.

Quantifiable outcome

• 5-meal-per-day plan covering breakfast through dinner
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves3 records

Expansion highlights4 records

Broad incumbents

• Daily Harvest: US-based prepared food subscription brand offering portion-controlled, chef-designed meals delivered nationally. Comparable business model and customer outcome (healthy convenience meals), though at much larger scale.
• Freshly (Nestlé): US prepared meal delivery brand (acquired by Nestlé) offering chef-cooked, single-serve meals on a subscription basis — analogous operating model and target customer (busy, health-minded professionals).
• Sakara Life: Premium prepared meal subscription service focused on nutrition and wellness outcomes. Comparable positioning in the high-end healthy-meal subscription category with structured program formats.
• Factor (formerly Factor 75): US nationwide prepared meal delivery service with chef-prepared, calorie/portion-controlled weekly plans. Similar subscription mechanic and target segment to Health and Food Kyiv.

Others

• HelloFresh: Largest global meal-kit subscription company; adjacent rather than directly competitive — provides ingredients to cook rather than pre-prepared meals, but competes for the same 'health-conscious, time-constrained' consumer wallet.

Direct peers

• Eatology: Ukrainian prepared meal delivery service offering daily rations and weight-management programs in Kyiv; competes on the same health-conscious consumer segment.
• Grow Food Ukraine: Largest direct Ukrainian competitor offering calorie-controlled daily meal delivery with similar subscription mechanics in Kyiv and other cities. Closest functional comparison to Health and Food Kyiv.
• Yeda Yeda: Kyiv-based healthy meal delivery service offering chef-prepared daily rations with delivery. Competes directly on the same customers, pricing band, and calorie-controlled format.
• FitFood Ukraine: Ukrainian meal delivery service focused on calorie-controlled, balanced daily menus with Kyiv delivery. Closely comparable product, target customer, and pricing structure.

Emerging players

• Trifecta Nutrition: US meal delivery service with an athlete/performance nutrition focus that overlaps with Health and Food Kyiv's athletic-tier customer segment (2,200–2,600 kcal plans).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCHlhK0BnG0BxZvi90-Qi-jg
• Facebookfacebook.com/HealthandFoodKyiv
• Instagraminstagram.com/health_and_food_kyiv
• LinkedInlinkedin.com/company/health-and-food

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Health and Food Kyiv