Cross Internet Marketing

Name

Cross Internet Marketing

Legal name

Cross Internet

Website

https://crossinternet.nl

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Nederweert

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Digital Marketing Services: Full suite of online marketing services including SEO, SEA (Google Ads), social media marketing and advertising, email marketing, affiliate marketing, content marketing, and remarketing. Revenue generated through service fees for ongoing retainer engagements and project-based work. Clients receive a single point of contact with access to specialists per discipline.
2. Web Design and Development: Custom website development, webshop creation, web application development, CMS/CRM/ERP implementation, and API integrations. One-time project fees for website builds with potential ongoing maintenance retainer.
3. AI Solutions and Consultancy: AI strategy, implementation, automation, and workflow integration services. Focus on identifying where AI delivers real value, then building targeted solutions that integrate with existing systems.
4. Online Infrastructure Services: Domain registration, hosting, email hosting, cybersecurity, VoIP, and online workspace solutions for clients requiring managed infrastructure.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Cross Internet Marketing is a full-service digital agency that designs and builds websites, webshops, and custom web applications (Laravel, CMS, CRM, ERP, API integrations) and delivers online marketing services including SEO, SEA/Google Ads, social media, content, email, affiliate, video, and conversion optimization, supplemented by AI solutions, AI workflow automation, and AI search optimization, along with managed hosting/online infrastructure.

Product overview

Cross Internet is a full-service digital agency (Full service digital agency voor online groei) offering a comprehensive portfolio of online marketing, web development, and design services. The company operates as a unified service portfolio rather than a modular software platform. Core offerings include search engine optimization (SEO) and search engine advertising (SEA/Google Ads) for visibility, social media marketing across major platforms, and custom website/webshop development using Laravel and various CMS/CRM/ERP systems. The agency has expanded into AI solutions including AI marketing, AI advisory, AI consultancy, AI content creation, AI automation, and AI workflows. Additional services include videomarketing, photography, email marketing, affiliate marketing, linkbuilding, copywriting, webdesign (logos, brand identity, print materials), and online infrastructure services (hosting, cybersecurity, VoIP). The company serves primarily SMB/MKB clients in the Netherlands, operating from Limburg with offices in Eindhoven and Breda regions.

Differentiator

Problem solved

Functional benefit

Products and services

• Zoekmachine Optimalisatie (SEO) Search engine optimization service that improves a client's organic visibility and rankings in Google and other search engines. Targeted at business owners who want more relevant website traffic and leads.
• Zoekmachine Adverteren (SEA / Google Ads) Paid search advertising management on Google Ads and related networks. Designed for businesses seeking immediate, measurable traffic and lead generation through paid search campaigns.
• Social Media Marketing Social media campaign management, content, and advertising across platforms such as Facebook, Instagram, and LinkedIn. For businesses that want to build reach, engagement, and leads via social channels.
• Affiliate Marketing Setup and management of affiliate programs in which third-party publishers promote a client's products or services for commission. For e-commerce and SaaS businesses seeking performance-driven sales channels.
• E-mail Marketing Email campaign strategy, copywriting, automation flows, and list management. Targets businesses that want to nurture leads and retain customers through email.
• Content Marketing & Copywriting Creation of SEO-relevant articles, website copy, and content assets intended to attract and convert visitors. For businesses that need a steady flow of search-optimized content.
• Linkbuilding Off-page SEO service that builds high-quality backlinks to a client's website to improve domain authority and search rankings. For businesses that want to strengthen their organic search performance.
• Videomarketing Video marketing via YouTube and other channels, including production, optimization, and distribution support. For businesses seeking to engage audiences through video content.
• Conversie Optimalisatie Conversion rate optimization service that uses data, testing, and UX improvements to increase the percentage of website visitors that become customers. For businesses with existing traffic that want better commercial results.
• Webdesign Custom website design focused on UX, brand, and conversion. For businesses that need a new or redesigned website.
• Website Laten Maken End-to-end website build including design, development, and launch. For companies that want a complete custom website delivered by an agency.
• Webshop Laten Maken End-to-end e-commerce webshop design, development, and launch. For retailers and brands that want to sell products or services online.
• Laravel Webapplicatie Custom web application development using the Laravel PHP framework. For organizations that need bespoke business applications, platforms, or tools.
• CMS Implementatie Implementation and configuration of a Content Management System so that a business can manage website content in-house. For companies that want editorial control of their own website.
• CRM Implementatie Implementation of a Customer Relationship Management (CRM) system, including setup, integration, and user enablement. For businesses that want to professionalize customer and lead management.
• ERP Implementatie Implementation of an Enterprise Resource Planning (ERP) system, including setup, integration, and process configuration. For organizations that want to streamline back-office operations.
• API Koppelingen Development of API integrations and data connections between a client's systems and third-party platforms. For businesses that need automated data exchange between tools.
• AI Workflow Automatisering Design and implementation of AI-driven workflow automations using tools such as n8n, integrating AI models and business systems to automate repetitive tasks. For businesses that want to reduce manual work through AI-powered processes.
• AI Oplossingen (AI Bureau / AI Consultancy / AI Specialist) Advisory and implementation services for AI within the client's business, including AI consulting, AI tools integration, and custom AI solutions. For organizations that want to apply AI to marketing, operations, or product.
• AI Zoekmachine Optimalisatie (AIO / GEO) Optimization of client content for visibility in AI-driven search engines and assistants such as ChatGPT, Perplexity, Gemini, and Google AI Overviews. For businesses that want to be found via generative AI search results.
• Online Service (Hosting & Infrastructuur) Managed hosting, domains, and underlying infrastructure for client websites, webshops, and web applications, including mail, security, and uptime. For businesses that need reliable managed hosting for their digital properties.
• Online Marketing Bureau (General) Full-service online marketing bureau offering combining strategy, execution, and reporting across multiple online marketing disciplines. For businesses that want a single agency partner for end-to-end online marketing.
• AI Optimalisatie (GEO) Generative Engine Optimization (GEO) service that helps client content rank and appear in AI-generated answers from tools such as ChatGPT, Perplexity, and Google AI Overviews. For businesses that want to optimize content for AI-driven discovery.

Quantifiable outcome

• 450+ qualified leads via Google Ads in first half of 2025 (Hypotheken Unie)
• +5 more outcomes

Named customers26 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability12 records

Feature3 records

Partnerships

13 partnerships are on record, tiered core and minor.

• GooglecoreTechnology or IntegrationOfficial Google Partner status. Provides Google Ads, search advertising, Google Shopping, and related Google marketing technology integrations. Enables the company to run certified Google advertising campaigns for clients.
• MultisafepaycoreTechnology or IntegrationPayment service provider integration enabling e-commerce clients to accept online payments. Cross Internet integrates Multisafepay payment solutions into client webshops and websites.
• BolcoreChannel Partner/ Reseller/ DistributorE-commerce marketplace partnership. Cross Internet offers Bol.com marketing and advertising services, helping clients sell products through the Bol.com platform.
• TradeTrackerminorGTM or Marketing PartnerAffiliate marketing partner providing tracking and performance marketing technology for client campaigns.
• TrustpilotminorGTM or Marketing PartnerReview platform partnership enabling Cross Internet to collect and display client reviews on Trustpilot for social proof.
• n8ncoreTechnology or IntegrationWorkflow automation platform used by Cross Internet to build custom AI and automation workflows for clients. n8n enables systems to work together as an integrated platform rather than isolated tools, making AI a structural part of client organizations.
• DesignRushminorGTM or Marketing PartnerOnline platform connecting businesses with agencies. Cross Internet listed on DesignRush for client acquisition.
• SortlistminorGTM or Marketing PartnerAgency marketplace and directory listing helping businesses find marketing and design agencies. Cross Internet listed on Sortlist for discovery.
• TD SynnexminorGTM or Marketing PartnerTechnology distribution partner. TD Synnex distributes technology products and services and includes Cross Internet in its partner ecosystem.
• TrustoominorGTM or Marketing PartnerDutch review platform for local businesses. Cross Internet is recognized with a Trustoo Topscore for customer satisfaction.
• SBB (Stichting Bedrijfspensioenfonds)minorGTM or Marketing PartnerWork placement and internship partnership. Cross Internet offers internships and has a partnership with SBB for traineeship placement.
• EHLBOminorGTM or Marketing PartnerRegional business network or chamber of commerce partnership in the Limburg region for business development and networking.
• NLGW (Nederlandse Lesbian and Gay Kroniek?)minorGTM or Marketing PartnerPartnership or membership related to diversity and inclusion in the workplace. Nature of partnership listed in partner section of website.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• We are Youri: We are Youri is a Dutch digital agency offering web design, development, and online marketing with a focus on measurable results and Google Partner status. Comparable to Cross Internet in Dutch SMB focus, integrated service model, and performance-driven value proposition.
• Candid: Candid is a Dutch digital creative agency offering web design, development, branding, and digital marketing. Comparable in full-service integrated model and Dutch regional focus, though it leans more toward creative and branding work.
• Greenberry: Greenberry is a Dutch digital agency combining web development, online marketing, design, and strategy for SMB and mid-market clients. Comparable to Cross Internet in service breadth, customer segment, and integrated agency model.
• Yooker: Yooker is a Dutch digital agency offering web design, development, online marketing, and branding to SMBs. It is a direct peer with comparable service portfolio, target customer (Dutch SMB), and full-service integrated model.
• Webton: Webton is a Dutch web design and online marketing agency serving SMBs with website development, SEO, and Google Ads. Closely comparable to Cross Internet in customer segment (Dutch SMB), service mix, and project-based model.
• Adwise: Adwise is a Dutch digital marketing agency specializing in performance marketing, SEO, SEA, social media, and data-driven campaigns. It is a direct peer given its similar full-service digital marketing offering, Google Partner status, and focus on Dutch SMB and mid-market clients.
• OrangeValley: OrangeValley is a Dutch digital marketing agency with a strong focus on SEO, content, data, and online advertising. It directly competes with Cross Internet in the Dutch mid-market for integrated digital marketing services.
• Hoppinger: Hoppinger is a Dutch digital agency focused on digital strategy, web development, and online marketing for mid-market and enterprise clients. Comparable to Cross Internet in service portfolio, though it serves a more enterprise-leaning segment.
• Lukkien: Lukkien is a Dutch digital production agency offering web development, online marketing, photography, and video. It overlaps with Cross Internet's webshop, web design, and videomarketing offerings, serving similar Dutch SMB clients.

Broad incumbents

• DEPT®: DEPT® is the largest independent digital agency in the Netherlands, offering end-to-end digital services spanning marketing, technology, design, and AI. It is relevant as a much larger broad incumbent operating in the same integrated full-service digital agency category as Cross Internet, with a substantially greater scale and international footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xfacebook.com/crossinternet
• Facebookfacebook.com/crossinternet
• LinkedInlinkedin.com/company/cross-internet
• Instagraminstagram.com/crossinternet
• TikToktiktok.com/@cross.internet

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cross Internet Marketing