Paul & Martin Consulting Group

What Paul & Martin Consulting Group does

Paul & Martin Consulting Group Pvt. Ltd. is a Cochin, Kerala-based boutique professional services firm specializing in Microsoft Power BI consulting, implementation, and corporate training. Founded in 2003 and operating from a headquarters at Choolackal Heights, Kakkanad, the firm serves enterprise and mid-market clients across 15+ industry verticals — including airlines, healthcare, banking, insurance, manufacturing, retail, energy, and audit — with stated delivery across 21+ countries and 350+ cumulative engagements. The company is founder-led by Vinod Paul, a Microsoft Certified Power BI Consultant and Trainer with 20+ years of techno-functional experience in ERP, CPM, and BI systems, and is a certified Microsoft partner listed on the Microsoft Power BI partner marketplace and Microsoft AppSource.

The service portfolio comprises four integrated offerings: Power BI Consulting (solution design, data modeling, governance, performance tuning), Enterprise Dashboard Development (interactive KPI and operational dashboards), Data Analytics and AI Strategy (roadmaps, use case prioritization, Copilot adoption, and Microsoft Fabric integration), and Corporate Power BI Training (tiered programs from 4-hour Basic sessions to 8-hour DIAD workshops). Delivery is structured around a proprietary 3D-VEVO Dashboard Design Framework (PM-DDF), a 7-phase methodology spanning Business Discovery, KPI Design, Information Design, Visual Design, Insights Engineering, Validation, and Continuous Improvement, paired with a CLV (Connect-Load-Visualize) training methodology. The firm integrates with enterprise data sources including Microsoft Dynamics 365 Business Central, SQL databases, Excel, and Microsoft Fabric, and publishes public dataset visualizations on its mydatanaut.com platform.

Revenue is generated entirely through professional services — project-based consulting, dashboard development, and corporate training — with quote-based pricing that is not publicly disclosed. Go-to-market is primarily direct and inbound, driven by website consultation requests, phone, email, and WhatsApp, supplemented by Microsoft partner marketplace visibility, content marketing, and active social media on LinkedIn, Facebook, Instagram, and X. With a stated headcount of 1–10, the firm operates a lean boutique model in which the founder is the primary delivery asset and contract specialists likely augment capacity for individual engagements.

Name

Paul & Martin Consulting Group

Legal name

Paul & Martin Consulting Group Pvt. Ltd.

Website

https://paulnmartin.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Business Intelligence Consulting

NAICS

Other Management Consulting Services (541618), Custom Computer Programming Services (541511)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Business Intelligence, Reporting & Visualization Services (BPAEAHAD)

akta.pro secondary industries

Data, Analytics & AI Consulting (BPAHAEAF), ERP, CRM & Enterprise Applications Consulting (BPAHAEAI)

Keywords

• Power BI consulting
• Business intelligence services
• Enterprise dashboard development
• Data analytics consulting
• Corporate BI training

Headquarters

HQ city

Cochin

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Power BI Consulting & Implementation Services: Expert consulting engagements for enterprise Power BI implementation including data modeling, semantic layer design, performance tuning, governance framework setup, and integration with enterprise data sources. Delivered as project-based professional services engagements, typically scoped per engagement or as retainers.
2. Enterprise Dashboard Development: Custom interactive dashboard development services translating complex data into actionable intelligence. Focus on executive and operational dashboards, KPI design, performance tracking, and real-time reporting. Billed as project engagements.
3. Data Analytics and AI Strategy Consulting: Strategy development engagements helping organizations define roadmaps for data, analytics, and AI adoption. Includes AI readiness assessments, governance frameworks, use case prioritization, and Microsoft Copilot adoption roadmaps.
4. Corporate Power BI Training Programs: Hands-on training programs delivered in three tiers: Basic (4-hour sessions, max 8 attendees), Advanced (6-hour sessions, max 4 attendees), and DIAD Workshop (8-hour hands-on consultancy approach). Programs are tailored by role (business users, analysts, leadership) and delivered on-site or remotely.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Paul & Martin Consulting Group delivers professional consulting, implementation, and training services centered on Microsoft Power BI. The firm designs and builds enterprise dashboards, develops data and AI strategy roadmaps, and runs hands-on corporate Power BI training programs for business users, analysts, and leadership across multiple industries.

Product overview

Paul & Martin Consulting Group offers a unified portfolio of Power BI-centric consulting and analytics services. The core offering consists of four integrated service lines: Power BI Consulting (for solution design and implementation), Enterprise Dashboard Development (for interactive KPI dashboards), Data Analytics and AI Strategy (for roadmap and transformation planning), and Corporate Power BI Training (for team enablement). These services are underpinned by the proprietary 3D-VEVO Dashboard Design Framework, a 7-phase methodology guiding discovery through continuous improvement. The company operates exclusively on the Microsoft Power BI platform and serves clients across 15+ industry verticals globally.

Differentiator

Problem solved

Functional benefit

Products and services

• Power BI Consulting Expert consulting services for designing, implementing, and scaling Power BI solutions that deliver reliable, high-performance analytics across the enterprise, focusing on data modeling, governance, and architecture for mid-market and enterprise clients.
• Enterprise Dashboard Development Design and development of interactive enterprise dashboards that centralize KPIs, automate reporting, and provide real-time visibility into business performance for executive and operational decision-making across industries such as airlines, manufacturing, finance, and logistics.
• Data Analytics and AI Strategy Strategic consulting helping organizations define and execute a clear, business-aligned roadmap for data, analytics, and AI adoption, including AI readiness assessments, governance frameworks, use case prioritization, and Microsoft Copilot adoption roadmaps.
• Corporate Power BI Training Hands-on Power BI training workshops offered in three tiers (Basic, Advanced, DIAD Workshop) and tailored by role to business users, analysts, and leadership; delivered on-site or remotely to enable self-service analytics capability within client organizations.

Quantifiable outcome

• Shift from spreadsheet-heavy processes to standardized, scalable analytics — enabling faster audits, improved analytical depth, and enhanced value delivery to clients
• +3 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability2 records

Feature2 records

Partnerships

One partnership is on record.

• MicrosoftcoreTechnology or IntegrationPaul & Martin Consulting Group is a certified Microsoft partner specializing in Power BI consulting, implementation, and training. The firm is partnered with Microsoft and listed on the Microsoft Power BI partner marketplace and Microsoft AppSource. As a Microsoft partner, the company leverages Power BI as its primary analytics platform and delivers services around Microsoft's modern analytics and AI ecosystem including Microsoft Copilot and Microsoft Fabric.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Avanade: Joint venture between Accenture and Microsoft focused exclusively on the Microsoft ecosystem, including Power BI, Dynamics, and Azure. A dominant incumbent in Microsoft analytics consulting against which Paul & Martin competes for enterprise deals.
• Latentview Analytics: India-based data and analytics consulting firm serving global enterprises on BI, data engineering, and decisioning programs. Comparable in India-anchored analytics delivery and enterprise focus.
• Slalom Consulting: Large US-based management and technology consulting firm with a substantial Microsoft analytics and Power BI practice. Competes for the same enterprise Power BI budgets but operates at a much larger delivery scale.
• Hexaware Technologies: India-headquartered IT services firm with a Microsoft Analytics and Power BI practice serving global enterprise clients. Competes for Power BI consulting and dashboarding engagements across regions.
• Tiger Analytics: India-based analytics and data science consulting firm serving global enterprises with BI, AI, and advanced analytics programs. Comparable in India-anchored delivery and broad analytics focus.
• Hitachi Solutions: Global Microsoft-focused consultancy with Power BI, Dynamics 365, and Azure practices. Competes for enterprise Power BI implementation and dashboard development work across multiple geographies.
• 3Cloud: Azure-first Microsoft partner with significant Power BI and analytics delivery practice. Competes for end-to-end data platform and BI engagements in the Microsoft ecosystem.
• Fractal Analytics: India-founded AI and analytics consulting firm offering enterprise-scale BI and data-driven decisioning services. Comparable in India delivery roots and analytics-focused enterprise services.

Direct peers

• Pragmatic Works: US-based Power BI and Microsoft data platform consulting and training firm with deep focus on Power BI, Power Platform, and Microsoft analytics services. Comparable in narrow-focus model and training-led growth to Paul & Martin.
• BlueGranite: Business intelligence and analytics consultancy with strong Microsoft BI and Power BI practice delivering enterprise analytics implementations. Comparable in BI-focused delivery model and vertical-specialization approach.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xwa.me/919447589035?text=Hello%20Paul%20%26%20Martin,%20I%20would%20like%20to%20discuss%20a%20Power%20BI%20or%20Analytics%20requirement.
• Facebookfacebook.com/paulnmartinconsulting
• LinkedInlinkedin.com/company/paulnmartin
• Instagraminstagram.com/paul_n_martin

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Paul & Martin Consulting Group