What Fienhage Poultry Solutions does

Fienhage Poultry Solutions (legal entity: Fienhage Poultry-Solutions GmbH) is a family-owned German manufacturer of poultry barn equipment headquartered in Lutten, Lower Saxony, with origins dating to 1899 and a focused pivot into poultry equipment in 1991. The company designs, produces, and installs integrated barn systems for laying hens and broilers, spanning aviary systems (Easy 100, KL, Jumper), nests, layer and broiler cages, chain and pan feeding systems, nipple drinking systems, LED and light-band lighting, egg conveyor systems, climate control computers, manure drying heat exchangers, mobile barns, and accessories such as wheat spreaders, plastic slats, and emergency generators. Technical differentiators include central egg-collection conveyors in the Easy 100 aviary, modular open multi-storey KL configurations, zinc/aluminum cage construction, and mobile barns with remote monitoring and optional solar power. The 2023 asset acquisition of SALMET (200+ employees) materially expanded the product portfolio and installed capacity. The company operates an enterprise field-sales model with five regional sales directors covering Europe, Asia+MENA, LATAM, and North America, complemented by long-established assembly partner firms, a UK channel partnership with LA Systems (Layers) Ltd, and a dedicated trade-show presence at LPN, ILDEX, and PEAK events. Revenue is generated through custom project-based hardware sales plus professional installation, consultancy, and after-sales service; pricing is quote-based with no public disclosure, and 10,000 projects have been completed across 100 countries since 1899. Customer concentration is broadly distributed across commercial egg, broiler, and free-range/organic operators, with named reference accounts spanning mid-market German free-range farms to institutional buyers in Africa. Leadership is the Fienhage family (CEO/Sales Director Hans-Jürgen Fienhage, Financial Director Elke Fienhage), with no external institutional investment and no AI/ML capabilities disclosed beyond rule-based industrial climate control.

Name

Fienhage Poultry Solutions

Legal name

Fienhage Poultry-Solutions GmbH

Website

https://fienhage.com

Company type

Private

Founded year

1899

Operating status

Operating

Headcount range

51–100 employees

Short description

Fienhage Poultry Solutions is a family-owned German manufacturer of integrated barn equipment for laying hens and broilers, including aviary systems, cages, climate control, and mobile barns, serving commercial and free-range poultry farmers across 100 countries via direct enterprise sales and partner installers.

Ownership category

akta.pro rank

Headquarters

HQ city

Goldenstedt

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Poultry Barn Equipment Sales: Design, production and sale of complete barn equipment systems for laying hens and broiler operations including aviary systems, nests, cages, feeding systems, drinking systems, lighting, egg conveyors, climate control systems, and accessories.
2. Service and Assembly: Professional installation, assembly, and after-sales support services through long-established assembly firms and trained in-house technicians. Replacement parts and repair services available including weekends.
3. Consultancy and Planning: Expert consultancy from initial concept to completed system, including investment project planning from structural conditions through equipment selection to construction schedule development.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Fienhage Poultry-Solutions GmbH designs, manufactures, and installs complete barn equipment systems for commercial laying hen and broiler operations. The portfolio spans aviary systems, nests, layer and broiler cages, feed and drinking systems, lighting, egg conveyor systems, Farmpackers, climate control computers, manure drying, mobile barns, litter scrapers, and accessories, delivered as end-to-end projects covering consultancy, planning, in-house production, logistics, sales, service, and assembly. In 2023, the company expanded its portfolio through the asset acquisition of the SALMET brand and product line.

Product overview

Fienhage Poultry Solutions is a German manufacturer offering a comprehensive portfolio of barn equipment for laying hens and broiler production. The product range includes aviary systems (Easy 100, KL, Jumper, and Laying Hen Breeding variants), nests (Easy Nests, Plastic Slats, Egg Release Nest), layer cages, broiler cages, and feed systems (chain feeding, ProFiePan). Supporting infrastructure encompasses drinking systems, LED and light band lighting technology, egg conveyor systems with cross collection, and Farmpackers (Moba and Staalkat brands). Climate control is managed through air conditioning systems (exhaust and fresh air), manure drying (heat exchangers), and climate control computers. The company also offers mobile barns for 1,000-2,500 chickens, litter scrapers, and extensive accessories including plastic slats, wheat spreaders, disinfection trays, emergency generators, and protective huts. In 2023, Fienhage acquired the SALMET brand, expanding its portfolio with additional poultry housing equipment solutions. The company provides end-to-end services from consultancy and planning through development, production, logistics, sales, service, and assembly, with a global presence in 100 countries.

Differentiator

Problem solved

Functional benefit

Products and services

• Aviary Systems Multi-tier housing systems for laying hens providing controlled, natural environments with full visibility and control for operators, available in variants including Easy 100, KL, Jumper, Laying Hen Breeding Aviaries, and Egg Release Nest.
• Nests Laying nests designed for optimal egg quality and hygiene, including Easy Nests with Astroturf mesh and plastic slats for species-appropriate egg collection.
• Layer Cage
• Poultry Feed Pan / Broiler Cage Broiler cage systems with soft floor adapting to bird bodies, automatic transport via lifts, and special PP manure conveyor belts beneath each level, designed for efficient broiler meat production.
• Feed Systems Complete feeding solutions including chain feeding systems and ProFiePan feed pan systems with precision computer control for consistent weight development.
• Drinking Systems Drinking solutions including nipple drinkers with/without drip cups, round drinkers, and cup drinkers, with accessories like connection units and medication units.
• Lighting Technology LED lighting systems and light bands for optimal barn illumination, coordinated from project planning through assembly and computer integration, with roof light bands meeting EU requirements for conventional (3%) and organic (5%) rearing.
• Egg Conveyor Systems
• Farmpackers
• Air Conditioning Systems
• Manure Drying
• Control Systems
• Mobile Barns Wheel-mounted mobile poultry barns with integral feed silos using Easy 100 or litter nest aviaries, available for 1,000 to 2,500 chickens, with optional solar and battery technology for energy self-sufficiency and remote access via PC, iPhone, iPad, Android or Windows Phone.
• Litter Scrapers
• Accessories
• SALMET Poultry Management Systems Acquired brand offering complete solutions for poultry housing equipment, development, production, and distribution of poultry management systems, employing over 200 staff members. Products are continued under the SALMET brand name.
• Consultancy, Planning, Assembly and After-Sales Service Comprehensive services covering consultancy from initial concept to completed system, investment project planning, professional installation and assembly by long-established industrial assembly firms and trained in-house technicians, plus replacement parts, repair, and weekend emergency support.

Quantifiable outcome

• 500 eggs average laying performance achieved within 100 weeks without molting using Easy aviary system

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered key and core.

• LA Systems (Layers) LtdkeyChannel Partner/ Reseller/ Distributor · 19 July 2023LA Systems (Layers) Ltd serves as the representative for Fienhage International in the UK market, focusing specifically on poultry systems. The partnership combines Fienhage's manufacturing expertise with LA Systems' 40+ years of experience designing and implementing poultry solutions in the UK. LA Systems handles installation and after-sales support, providing customer guidance for Fienhage systems.
• SALMETkeyOEM/ Whitelabel/ Licensing PartnerFienhage acquired the products and brand of SALMET company through an asset deal. SALMET is also active in development, production and distribution of poultry management systems. The acquisition expands Fienhage's product portfolio and strengthens expertise in poultry farming. SALMET products continue to be offered under the well-known brand name. The family-run company employs over 200 staff members.
• International Assembly FirmscoreImplementation/ SI/ Consulting PartnerLong-established assembly firms specialized in maintenance of industrial plants work with Fienhage for national and international project installation. These partnerships enable delivery of complete barn equipment systems with professional installation services worldwide.

Scale indicators5 records

Recent moves12 records

Expansion highlights6 records

Direct peers

• Jansen Poultry Equipment: Jansen Poultry Equipment is a Dutch family-owned manufacturer of housing systems for layers, broilers, and rearing. It overlaps directly with Fienhage on aviary, cage, and broiler systems and competes in similar export markets including Europe, Middle East, and Asia.
• Roxell: Roxell is a Belgian manufacturer of feeding and drinking systems for poultry and pigs, with strong global distribution. It competes directly with Fienhage's feed systems (chain feeding, ProFiePan) and drinking systems across commercial poultry operations.
• Vencomatic Group: Vencomatic is a Dutch manufacturer specializing in aviary and alternative housing systems for laying hens, as well as broiler and parent stock housing. It competes directly with Fienhage's Easy 100 and KL aviary product lines across Europe, North America, and Asia.
• Facco & C. Officine: Facco is an Italian family-owned manufacturer of poultry equipment including aviary, cage, and broiler systems with global export reach. It competes head-to-head with Fienhage in layer housing equipment across Europe, Latin America, and Asia.
• Big Dutchman: Big Dutchman is the global market leader in poultry housing equipment, headquartered in Germany. It offers aviary systems, cage systems, feeding, drinking, climate control, and egg collection — directly competing with Fienhage across virtually every product line and serving the same commercial poultry farmer customer base worldwide.
• Lubing Systems: Lubing is a German manufacturer specializing in poultry drinking systems, egg conveyors, and climate technology. As a fellow German Mittelstand poultry equipment specialist, it competes with Fienhage's drinking systems and egg conveyor product lines globally.
• Plasson Livestock: Plasson is an Israeli-headquartered manufacturer of poultry and livestock watering systems with global reach. It overlaps with Fienhage's drinking systems and broader poultry housing equipment, particularly in emerging markets.
• Chore-Time (CTB): Chore-Time is a US-based manufacturer of poultry production systems including feeding, watering, climate control, and egg collection. Part of CTB Inc., it competes with Fienhage in the North and South American markets and offers complementary poultry housing solutions.

Broad incumbents

• Marel: Marel is an Iceland-headquartered global leader in food processing equipment, including poultry processing. While not directly competing in barn equipment like Fienhage, it serves the same poultry industry customers (egg and broiler producers) with adjacent downstream processing solutions.
• SKIOLD Andersen & Nielsen: SKIOLD is a Danish group with a poultry equipment division offering housing, feeding, and climate solutions. As a broader agricultural equipment group, it has overlapping product categories with Fienhage but serves a wider portfolio across grain handling and pig production.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCqHqD2c6RANrLNC_cyJb5NQ
• LinkedInlinkedin.com/company/fienhage-poultry-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fienhage Poultry Solutions