Klenke
Motor & Technik Holtum GmbH (successor to the 1911-founded Klenke Metallbau) is a regional German workshop and retail company serving agriculture, forestry, garden, and automotive customers in the Greater Bremen area with repairs, equipment sales (including STIHL, STIGA, and Sveaverken robotic mowers), rental, and on-site field service.
- Company typePrivate
- Founded1911
- HeadquartersGeest, Germany
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Klenke does
Motor & Technik Holtum GmbH, the successor entity to the 1911-founded Klenke Metallbau family business, is a privately held German service and retail company headquartered in Kirchlinteln OT Holtum in the Greater Bremen area of Lower Saxony. The company operates a multi-specialty workshop and retail showroom that serves four adjacent verticals: agriculture (tractor and implement repair, custom fabrication, on-site field service, TÜV inspection preparation), forestry (STIHL authorized dealer for 50+ years, including chainsaws, wood splitters, and chippers), garden (lawn mowers, hedge trimmers, robotic mowers, and winter storage), and automotive (PKW, LKW, and construction vehicle repair for private and commercial customers). Since 2020, the company has deliberately expanded into private vehicle repair and built out a three-brand autonomous robotic mower category (STIHL iMOW, STIGA, Sveaverken Blix) with installation, training, and recurring winter-storage services.
The underlying technology footprint is service-oriented rather than platform-based: there is no proprietary software or technology platform disclosed, and the company has no public API, SDK, or app. The technical differentiation lies in master-craftsman workshop expertise (KFZ-Technikermeister, Staatlich gepruefte Betriebswirtin, commercial vehicle mechanics) and in the STIHL Nachtexpress next-day parts-delivery service, which enables short downtime on STIHL products. The robotic mower product line relies on third-party AI stacks — LiDAR/RGB-camera sensor fusion (Sveaverken), GPS-RTK with 4G (STIGA), and STIHL's iMOW autonomous scheduling — which the company distributes, installs, and services rather than develops.
The business model is diversified across five revenue streams: product sales of agricultural, forestry, and garden machinery and parts; repair and maintenance workshop services; equipment rental with delivery and pickup; custom fabrication for special agricultural solutions; and winter storage for mowers and robotic mowers. GTM is sales-led, combining a physical showroom at Holtumer Dorfstrasse 2 with on-site field service across Verden, Kirchlinteln, Visselhövede, Rotenburg, and Walsrode. Pricing is quote-based and not publicly disclosed. The company is led by Managing Director Gerd Offer, employs a small named team covering operations and workshop functions, and has no institutional investors, funding history, or public listing.
Klenke firmographics
Firmographics- Name
- Klenke
- Legal name
- Motor & Technik Holtum GmbH
- Website
- https://mt-holtum.de
- Company type
- Private
- Founded year
- 1911
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Motor & Technik Holtum GmbH (successor to the 1911-founded Klenke Metallbau) is a regional German workshop and retail company serving agriculture, forestry, garden, and automotive customers in the Greater Bremen area with repairs, equipment sales (including STIHL, STIGA, and Sveaverken robotic mowers), rental, and on-site field service.
- Ownership category
- akta.pro rank
Klenke industry classification
Industry- Product category
- Agricultural Machinery Services
- NAICS
- Outdoor Power Equipment Retailers (444230), Lawn and Garden Equipment and Supplies Retailers (4442)
- SIC
- Lawn & Garden Tractors & Home Lawn & Gardens Equip (3524), Retail-Building Materials, Hardware, Garden Supply (5200)
- akta.pro primary industry
- Lawn & Garden Equipment Retail (Mowers, Trimmers, Snow Blowers) (CRAIADAG)
- akta.pro secondary industry
- Outdoor Power Equipment Parts & Service Retail (CRAIADAH)
Keywords
Where Klenke is headquartered
LocationHeadquarters
- HQ city
- Geest
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Klenke business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Product Sales: Sale of agricultural machinery, forestry equipment, garden machinery including mähroboter (STIHL, STIGA, Sveaverken), vehicle parts, accessories, and protective equipment.
- Repair and Maintenance Services: Workshop services for vehicles, agricultural machinery, and equipment including inspection, maintenance, and specialized repairs. Services offered for both private and commercial customers.
- Equipment Rental: Rental of machinery and equipment including woodchippers, log splitters, mulchers, chainsaws, soil cultivators, trailers, scarifiers, and mini excavators. Delivery and pickup service available.
- Custom Fabrication: Special custom solutions and special fabrications for agricultural machinery, addressing unique customer requirements.
- Storage Services: Winter storage service for mähroboter and equipment, including maintenance during storage period.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Klenke product offering
Product offeringCore offering
Motor & Technik Holtum GmbH (continuing the former Klenke Metallbau family business founded in 1911) sells agricultural, forestry, and garden machinery — including STIHL, STIGA, and Sveaverken robotic lawn mowers — and provides repair, maintenance, custom fabrication, equipment rental, and winter storage services for vehicles, tractors, and outdoor power equipment. The company also operates a physical showroom and offers mobile on-site field service across the greater Bremen region.
Product overview
Klenke operates as a comprehensive technology and service company (continuing from former Klenke Metallbau as Motor & Technik Holtum GmbH), offering a portfolio of products and services across agricultural, forestry, garden, and automotive sectors. The core product portfolio centers on robotic lawn mowers from three major brands: STIHL iMOW, STIGA (both autonomous and cable-guided models), and Sveaverken Blix. These are complemented by extensive repair, maintenance, and rental services for vehicles, agricultural machinery, forestry equipment, and garden tools. Services include on-site customer service, winter storage programs, and professional installation with training for robotic lawn mowers. The company serves both private and commercial customers in the greater Bremen region.
Differentiator
Problem solved
Functional benefit
Products and services
- STIHL iMOW Robotic Lawn Mowers
Quantifiable outcome
- On-site field service available within 24 hours for spare parts supply
- +2 more outcomes
Companies that use Klenke
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
Klenke technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability10 records
Klenke partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- Offer GalabauminorSynergy partner in garden care and garden landscaping services. The companies have direct contact for coordinated service delivery in the Verden area, providing short communication paths for better results.
- STIHLcoreLong-term STIHL contract dealer (Vertragshändler) for over 50 years. Maintains the most comprehensive and best-stocked selection of replacement and service parts regionally. Parts ordered until 5 PM can be delivered next day via Nachtexpress service.
- SveaverkencoreAuthorized dealer for Sveaverken Blix mähroboter - autonomous robotic lawn mowers using LiDAR and RGB camera technology for navigation without boundary wires.
- STIGAcoreAuthorized dealer for STIGA mähroboter products including both cable-guided and autonomous models using GPS-RTK technology and 4G connectivity for precision navigation.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
Klenke competitors and assessment
Company assessmentBroad incumbents
- BayWa AG: Large German agricultural cooperative and conglomerate with retail operations spanning agricultural machinery, forestry equipment, garden supplies, and energy. Comparable as a broad incumbent operating in many of the same end markets (agriculture, forestry, garden) with similar multi-brand distribution and service models, though at vastly greater scale and geographic footprint.
- CLAAS: Major German agricultural machinery manufacturer headquartered in Westphalia, producing harvesters, tractors, and balers. Comparable as a competing brand in the same agricultural machinery space where the subject company provides repair, maintenance, and parts services.
- Fendt (AGCO): Premium German tractor and agricultural machinery manufacturer. Comparable as a major brand whose equipment the subject company services and supports in its agricultural repair workshop, representing the same OEM-dealer-service ecosystem.
- Gardena (Husqvarna Group): European garden equipment brand owned by Husqvarna, specializing in irrigation, lawn care, and robotic mowers. Comparable as a competing brand in the same retail and garden-equipment category where Motor & Technik Holtum sells its portfolio of brands.
- AGRAVIS Raiffeisen AG: Major German agricultural cooperative and trading company with retail, service, and parts operations for agricultural machinery, garden equipment, and forestry tools. Comparable in offering an integrated sales-service-parts platform for farmers and rural customers, though it operates across multiple German federal states rather than a single region.
- Husqvarna Group: Global manufacturer of robotic lawn mowers (Automower), chainsaws, and outdoor power equipment. Comparable as a direct competitor brand in robotic mowers alongside STIHL and STIGA, and competes for floor space at independent dealers across Europe.
- John Deere: Global agricultural machinery leader with extensive European dealer network. Comparable as a competing brand whose equipment Motor & Technik Holtum services in its multi-brand agricultural workshop, and whose authorized dealers operate similar sales-service-parts business models.
- STIHL: World-leading manufacturer of chainsaws and outdoor power equipment, including the iMOW robotic mower line that Motor & Technik Holtum retails. Comparable as the upstream brand owner whose dealer network Klenke operates within; STIHL sets product strategy, technology roadmap, and dealer economics that fundamentally shape this business.
- Kubota: Japanese agricultural and compact equipment manufacturer with growing European presence. Comparable as another brand whose equipment is repaired and serviced by multi-brand agricultural workshops like the subject company, competing for dealer and service relationships.
Emerging players
- STIGA: Italian-European manufacturer of robotic mowers (including GPS-RTK autonomous models retailed by the subject company), garden equipment, and battery-powered tools. Comparable as a direct partner-brand whose autonomous robotic mower line the subject company actively retails and services.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Klenke social profiles
Digital presenceKlenke financial estimates
Financial estimateRevenue estimate
Valuation estimate
Klenke leadership team
Management profileNumber of profiles
Profiles5 records
Klenke funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Klenke M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Klenke
What does Klenke do?
Motor & Technik Holtum GmbH (continuing the former Klenke Metallbau family business founded in 1911) sells agricultural, forestry, and garden machinery — including STIHL, STIGA, and Sveaverken robotic lawn mowers — and provides repair, maintenance, custom fabrication, equipment rental, and winter storage services for vehicles, tractors, and outdoor power equipment. The company also operates a physical showroom and offers mobile on-site field service across the greater Bremen region.
Is Klenke a public or private company?
Klenke is a private company. It is classified as family owned and is currently operating.
When was Klenke founded?
Klenke was founded in 1911. It employs 11 to 50 people.
Where is Klenke based?
Klenke is headquartered in Geest, Germany, in the Europe region.
How does Klenke make money?
Five revenue lines are on record. Product Sales are the primary driver. The others are repair and Maintenance Services, equipment Rental, custom Fabrication and storage Services.
Who are Klenke's main competitors?
Broad incumbents on record are BayWa AG, CLAAS, Fendt (AGCO), Gardena (Husqvarna Group), AGRAVIS Raiffeisen AG, Husqvarna Group, John Deere, STIHL and Kubota. STIGA is listed as an emerging player.
Does Klenke have an API?
No public API is recorded for Klenke.
What industry is Klenke in?
Klenke's product category is Agricultural Machinery Services. Its primary akta.pro industry code is CRAIADAG, Lawn & Garden Equipment Retail (Mowers, Trimmers, Snow Blowers), with a secondary code of CRAIADAH, Outdoor Power Equipment Parts & Service Retail. Its NAICS code is 444230 and its SIC code is 3524.