Southern California Tow Equipment

What Southern California Tow Equipment does

Southern California Tow Equipment (legally Moda Enterprises Inc., dba Southern California Tow Equipment) is a privately held tow truck and trailer dealer and distributor headquartered at 1334 N. Knollwood Circle, Anaheim, California. Founded in 1998, the company specializes in the sale, rental, and servicing of heavy-duty, medium-duty, and light-duty tow equipment and multi-vehicle transport trailers, serving primarily towing and recovery companies and independent tow truck operators. It operates as an authorized distributor for Miller Industries (Vulcan/Chevron/Holmes) brands and Sun Country Trailers, with distribution reach extending across the United States from its single Anaheim storefront via nationwide delivery.

The product portfolio spans heavy-duty wreckers (Vulcan 810 Self Loader, Holmes DTU), medium-duty and light-duty rollback carriers in aluminum and steel configurations, multi-vehicle car hauler trailers with 1- to 8-car capacities (Sun Country 53FT Anniversary Frame, Drop Deck, 42' Metro, Sun Valley Quick Load and Lo Pro series), bare truck chassis sourced through Freightliner, International, Peterbilt, Kenworth, Hino, RAM, Ford, and Isuzu dealerships, and Miller Industries tow equipment beds (Vulcan, Chevron, Century, Holmes). The company maintains an extensive parts manual library covering Vulcan, Chevron, Holmes, Champion, Eagle, Titan, and Century components to support aftermarket service demand. Per-unit ASPs vary widely, with listed used examples including a 2018 RAM 5500SLT at $69,000, a 2018 Freightliner M2 at $74,000, and a 2022 Peterbilt 389 at $410,000, reflecting configuration- and specification-driven pricing.

Revenue is generated across three streams: one-time equipment sales of new and pre-owned inventory, usage-based truck rentals for operators experiencing collision repair downtime, and professional service revenue from collision repair, annual California Highway Patrol (CHP) inspection, warranty work, hydraulic and electrical repairs, and switchover installations onto customer-supplied chassis. The company offers financing assistance, trade-in evaluation, and consignment services to support transactions, and markets through its website (including a Spanish-language toggle), email newsletter, and social channels on Facebook, YouTube, and Instagram. Pricing is quote-based rather than publicly disclosed, consistent with the customized nature of most equipment builds. The legal entity is a California corporation with no disclosed external funding, parent company, or institutional investors.

Name

Southern California Tow Equipment

Legal name

Moda Enterprises Inc., dba Southern California Tow Equipment

Website

https://towequipments.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

Southern California Tow Equipment is a privately held Anaheim, California-based dealer and distributor of tow trucks, trailers, and chassis serving towing companies and independent operators nationwide as an authorized Miller Industries and Sun Country Trailers distributor.

Ownership category

akta.pro rank

Product category

Tow Trucks and Equipment Distribution

NAICS

Truck, Utility Trailer, and RV (Recreational Vehicle) Rental and Leasing (53212), Motor Vehicle Body and Trailer Manufacturing (33621)

SIC

Truck & Bus Bodies (3713), Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Tow Trucks & Recovery Vehicles Leasing & Rental (TLABAEAF)

akta.pro secondary industries

Tow & Recovery Truck Leasing & Rental (TLABABAI), Towing, Recovery & Vehicle Storage (Collision-Related) (TLAKAEAM)

Keywords

• Tow truck sales
• Tow trailer sales
• Heavy duty wreckers
• Car carrier trailers
• Tow equipment distributor

Headquarters

HQ city

Anaheim

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Sales: Sale of new and pre-owned tow trucks, trailers, chassis, and beds. The company offers a large inventory of trucks, wreckers, and car carriers ready for delivery anywhere in the US.
2. Equipment Rental: Provides rental tow trucks for customers whose vehicles are being repaired, particularly for collision repair situations.
3. Service and Repair: Service department specializes in collision repair, annual CHP inspection, warranty works, hydraulic and electrical repairs, and switchover installations for towing equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Southern California Tow Equipment is an authorized Miller Industry (Vulcan/Chevron/Holmes) and Sun Country Trailers distributor that sells and leases new and pre-owned tow trucks, car hauler trailers, bare truck chassis, and tow equipment beds nationwide from its Anaheim, California location. The company also offers custom builds using customer-specified chassis, tow truck rentals for collision repair downtime, in-house collision repair and CHP inspection services, and financing assistance for purchasers.

Product overview

Southern California Tow Equipment operates as a specialized equipment dealer and distributor offering a comprehensive portfolio of tow trucks, trailers, and related equipment through an inventory-based sales model. The core product categories include Heavy Duty and Medium Duty Wreckers (such as the Vulcan 810 Self Loader and Holmes DTU) and Heavy Duty and Medium Duty Rollback carriers in both aluminum and steel configurations from brands like Vulcan, Chevron, Century, and Holmes. The company also distributes Sun Country and Sun Valley multi-vehicle trailers ranging from 1-car to 8-car capacity, including the 53FT Anniversary Frame, Drop Deck, and Metro 4 Car models. Bare truck chassis from Freightliner, International, Peterbilt, Kenworth, Hino, RAM, and Ford are sold separately for customers to install their own tow equipment. Supporting services include a truck rental program for operators experiencing downtime, collision repair services with CHP inspection capabilities, and financing assistance. The company serves as a Miller Industries (Vulcan/Chevron/Holmes) and Sun Country Trailers distributor, selling both new and pre-owned inventory nationwide from their Anaheim, California location.

Differentiator

Problem solved

Functional benefit

Products and services

• Heavy Duty Wreckers Heavy-duty wrecker tow trucks capable of recovering large vehicles, featuring high-capacity boom lift, planetary winches, and heavy-duty underlift systems for towing disabled heavy-duty trucks and equipment. Sold to towing and recovery companies.
• Heavy Duty Rollback Carriers Heavy-duty rollback carrier trucks featuring a flatbed-style bed for transporting vehicles, typically with winches and wheel-lift configurations for loading and securing vehicles on the bed. Sold to towing and recovery companies.
• Medium Duty Wreckers Medium-duty wrecker tow trucks such as the Vulcan 810 Self Loader and Holmes DTU (Detachable Towing Unit) for recovering medium-sized vehicles and equipment. Sold to towing operators and recovery companies.
• Medium Duty Rollback Carriers Medium-duty rollback carrier trucks with various bed lengths (19.5' to 22') and aluminum or steel construction for transporting cars and light-to-medium duty vehicles. Sold to towing operators.
• Light Duty Wreckers Light-duty wrecker trucks for recovering smaller vehicles, featuring moderate boom capacity and underlift systems for light-duty towing applications. Sold to independent tow operators.
• Light Duty Rollback Carriers Light-duty rollback carrier trucks for transporting smaller vehicles, featuring compact beds and lower lift capacities suitable for cars and small trucks. Sold to independent tow operators.
• Car Hauler Trailers (1–8 Car) Multi-vehicle car hauler trailers ranging from 1-car to 8-car capacity, including wedge-style trailers, quick-load trailers, and lo-pro trailers from manufacturers like Sun Valley and Sun Country Trailers. Sold to vehicle transport operators.
• Bare Truck Chassis New and pre-owned truck chassis from manufacturers including Freightliner (M2, M2106), International (MV, MV607), Peterbilt (536, 537), Kenworth (T280, T380), Hino (L6), RAM (4500, 5500), and Ford (F650), available in various cab configurations and wheelbase lengths. Sold to customers who install their own tow equipment.
• Tow Equipment Beds (Vulcan, Chevron, Century) Aftermarket tow equipment beds from Miller Industry brands, including Vulcan (Series 10, 12 LCG, 810 Self Loader, V70/V100), Chevron (Series 10, 12 LCG, 1016, S-16 multideck), and Century (Series 10, Series 12 LCG) in aluminum or steel construction with various winch capacities and wheel lift configurations. Sold to customers building or upgrading tow units.
• Tow Truck Rental Program Rental tow trucks available for operators whose vehicles are being repaired, particularly during collision repair situations. Includes coordination with insurance companies for direct billing and claim management.
• Collision Repair and Service High-quality collision repair services for tow trucks including annual CHP inspection, warranty work for Miller products, hydraulic and electrical repairs, and switchover services (installing customer units into new chassis).
• Equipment Financing Services Credit application, trade-in evaluation, consignment services, and financing forms for purchasing tow trucks, trailers, and equipment.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and supportive.

• Miller Industry (Vulcan/Chevron/Holmes)coreChannel Partner/ Reseller/ DistributorOfficial distributor for Miller Industry brands including Vulcan, Chevron, and Holmes towing equipment. Provides warranty work for all Miller products and maintains extensive parts inventory and service capabilities for these brands.
• Sun Country TrailerscoreChannel Partner/ Reseller/ DistributorOfficial distributor for Sun Country Trailers, offering new Sun Country car hauler trailers including 53ft Anniversary Frame, 42' Metro, and wedge-style trailers.
• Freightliner DealershipssupportiveStrategic or Co-development PartnerWorks closely with Freightliner dealers to obtain chassis for custom tow equipment builds. Offers Freightliner M2 and M2106 chassis for tow truck conversions.
• International DealershipssupportiveStrategic or Co-development PartnerPartners with International dealers to source MV and MV607 chassis for tow equipment builds. Multiple International chassis listed in inventory.
• Hino DealershipssupportiveStrategic or Co-development PartnerWorks with Hino dealers to obtain L6 chassis for custom tow equipment builds. Multiple Hino L6 chassis available in inventory.
• Peterbilt DealershipssupportiveStrategic or Co-development PartnerPartners with Peterbilt dealers to source 536, 537, and 589 chassis for heavy-duty tow equipment builds including rotator configurations.
• Kenworth DealershipssupportiveStrategic or Co-development PartnerWorks with Kenworth dealers to obtain T280 and T380 chassis for tow truck builds.
• Ford DealershipssupportiveStrategic or Co-development PartnerPartners with Ford dealers to source F450, F550, and F650 chassis for light to medium-duty tow equipment builds.
• Isuzu DealershipssupportiveStrategic or Co-development PartnerObtains Isuzu NPR chassis for compact tow equipment applications.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Rush Enterprises: Rush Enterprises is the largest network of commercial truck dealerships in North America, handling Freightliner, Peterbilt, International, Hino and others. While not a tow-equipment specialist, it competes for the same fleet chassis and upfitting customers that SCTE serves, and represents a much larger incumbent channel.
• Wabash National: Wabash National is a major North American trailer manufacturer (dry van, refrigerated, platform) whose product range overlaps with SCTE's trailer distribution. It supplies the broader trailer market and competes with Sun Country/Sun Valley units SCTE carries.
• Premier Truck Group: Premier Truck Group is a large multi-brand commercial truck dealer group (Freightliner, Western Star, Volvo, Mack). It competes with SCTE for commercial fleet chassis sales and offers truck customization/upfitting at scale across multiple U.S. regions.

Direct peers

• Jerr-Dan: Jerr-Dan is a Heil/Holman-owned manufacturer of tow and recovery equipment (wreckers, carriers, dollies) competing head-to-head with Miller Industries' brands. As an alternative OEM that towing operators frequently compare against SCTE's distributed product lines, Jerr-Dan is a close comparable.
• Sun Country Trailers: Sun Country Trailers manufactures car-hauler trailers (53-ft Anniversary Frame, Drop Deck, Metro series) that SCTE distributes nationwide. As the principal upstream trailer supplier, it represents the same product category SCTE sells and is a key direct peer.
• Sun Valley Trailers: Sun Valley Trailers is a competing manufacturer of multi-car quick-load and lo-pro car-hauler trailers. SCTE carries Sun Valley units alongside Sun Country, and the two manufacturers compete for the same downstream dealer and fleet customers.
• Miller Industries: Miller Industries is the leading North American manufacturer of tow and recovery equipment (Vulcan, Chevron, Holmes, Century brands). It is SCTE's primary OEM partner and the same upstream supplier whose products SCTE distributes, making it the most directly comparable counterpart in the tow-equipment value chain.

Others

• Wallenius Wilhelmsen: Wallenius Wilhelmsen is one of the largest finished-vehicle logistics operators globally, operating its own car-carrier fleet. While not a tow-equipment peer, it is a major end user of car-hauler trailers similar to those SCTE distributes and represents a meaningful downstream customer channel.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pages/Southern-California-Tow-Eqp/895137640555236
• Instagraminstagram.com/sctowequipment/?hl=en
• Xx.com/socaltowequip

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southern California Tow Equipment